Sat.Oct 17, 2020 - Fri.Oct 23, 2020

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Events in 2020: Stories of Struggle and Success

EventMB

The event industry has had a tough go of it this year. Event professionals have all been affected in one way or another by the pandemic, and have experienced different paths to acceptance and recovery. Here, three eventprofs share their stories of struggle and success in 2020. Over the past few months, the event industry […]. The post Events in 2020: Stories of Struggle and Success by Victoria Copans appeared first on [link].

2020 237
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Six Attributes of Successful Women’s Conferences

Velvet Chainsaw

This article was originally written for the April issue of PCMA’s Convene magazine. The timing was right before the lockdown and a couple months before the 2020 social justice movement eclipsed. While things have changed, these tenets will hold true and the principles can be applied to other D&I conferences and events. After studying and consulting on several successful association women’s conferences, I can confidently say – they need to be very different than other conferences in your port

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6 Strategies to Market Hybrid Events to Virtual and Live Attendees

EventMB

Hybrid events require planners to attract in-person attendees without alienating virtual attendees, and to compete for the attention of a virtual audience in a saturated market. How can planners market their events to stand out and appeal to both groups? Event planners now face a new challenge: Their virtual offerings need to be compelling enough […].

Marketing 232
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Anthropologie Is Finding Success With Online and In-Person Events — Here’s How

Picatic by Eventbrite

Throughout the pandemic, event creators have worked hard to adapt to changing circumstances and develop unique content that engages people while keeping them safe. Brands have leveraged Eventbrite to organize and communicate their events while experimenting with new strategies. Since March, virtual events have become all the rage, and now they’re here to stay.

Events 370
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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The meeting industry new normal — Part 2

Conferences that Work

The meeting industry old normal is over, and many event professionals are hoping and waiting for a new normal. [See Part 1 of this post for an introduction to this point of view.]. What will the meeting industry new normal look like? One silver lining of the coronavirus pandemic , horrendous though its cost has been, is that it has forced us to think differently.

Meetings 342

More Trending

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How Some Events Are Making More Profit Virtually Than In-Person

EventMB

The learning curve for still-new virtual events is steep, and many eventprofs have struggled to profitably shift their events online. However, there are events that have not only succeeded, but exceeded their live event profits — here's how. Earlier this year, EventMB research found that many eventprofs hadn't yet cracked the code of profitable virtual […].

Events 235
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Help Your Event Attendees Make a Plan to Vote With HeadCount

Picatic by Eventbrite

Make a plan to vote through HeadCount here. With the US presidential election just two weeks away, it’s time to make sure that every eligible US citizen has a plan to ensure their voice is heard. In July, Eventbrite partnered with HeadCount, a non-partisan organization that registers people to vote at events across the country, […].

Events 369
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Why Every Tech Investor on the Planet Wants to Invest in Virtual Events

Skift

Artists perform in front of screens showing audience via the Zoom application during the first six-hour online music festival at a studio in Bangkok, Thailand. Skift Skift Take: Welcome to 0.1 version of the gold rush in the events sector, with dream specs for every tech investor on the planet. — Julius Solaris Read the Complete Story On Skift.

Tech 144
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Anthropologie Is Finding Success With Online and In-Person Events – Here’s How

Eventbrite UK

Throughout the pandemic, event creators have worked hard to adapt to changing circumstances and develop unique content that engages people while keeping them safe. Brands have leveraged Eventbrite to organise and communicate their events while experimenting with new strategies. Since March, virtual events have become all the rage, and now they’re here to stay.

Events 143
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Boomset Virtual Event Platform [Review]

EventMB

Boomset's Virtual Event Platform is an all-in-one solution for live, virtual and hybrid events that includes registration, native streaming, exhibitor management, and engagement features. It lets planners manage every aspect of their event and allows for extensive customization. Here is our review. Boomset Virtual Event Platform: What Is It? Since early 2020, Boomset has […].

2020 163
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2Heads Present VX at Event Tech Live

Event Industry News

Creating Meaningful Experiences, virtually anywhere. 2Heads , the UK’s leading independent experiential agency presents EventHive, an intuitive, digital suite of tools designed by event professionals for event professionals. In constant development since 2010, brands such as BBC, Bombardier, Airbus and Scientific Games use EventHive to connect their brand communication campaigns to their clients.

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5 Reasons Why Your Events Need a Virtual Host

Eventsforce

Need tips on running successful virtual events? In your inbox, every week. . Attendees are increasingly expecting more from the virtual events they attend today. They want exceptional content. They want engaging sessions and speakers. They want a high production standard. And they want to know that their time at the event is going to be worthwhile.

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5 Ways to Include your Pet in Your Wedding (without actually having them there)

EventSource

You love your pets, but let’s be honest, having them there on your wedding day might not make sense – especially if you’re having an out of town wedding. So, if this is the case, but you still want to include your furry friends in your big day, here’s how you can do it without actually having them there. Cake Topper. Custom cake toppers are all the rage so why not include your furry friend alongside you and your new spouse in the place of honour a top your cake?

Events 119
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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5 Tips for Taking Your Internal Events Virtual

SmartMeetings

When we talk about events, it sometimes seems meeting professionals are talking mostly about those their clients or companies host for customers or sales partners, rather than internal meetings for employees —which can be just as important, if not more so. “This is a topic that I think warrants attention,” says Brian Ludwig, senior vice president of sales for Cvent and host the latest Smart Meetings Accelerator.

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The Green Gathering receives lifeline grant from £1.57 billion Culture Recovery Fund

Event Industry News

The Green Gathering has been awarded £50,000 by Arts Council England as part of the government’s £1.57 billion Culture Recovery Fund, to help face the challenges of the coronavirus pandemic and to ensure the award-winning Green Gathering festival has a sustainable future. The Green Gathering is one of 588 cultural and creative organisations across the country receiving urgently needed support, with £76 million of investment announced this weekend.

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SHOT Show Aims for Hybrid Event in January in Las Vegas

PCMA Convene

NSSF—The Firearm Industry Trade Association, which owns and sponsors SHOT Show, will decide by Dec. 1 whether the trade show will go on in January as planned. (Photos courtesy NSSF). While many major U.S. trade shows have canceled or postponed in-person events through Q1 and even Q2 2021, organizers of the SHOT Show are setting their sights on a hybrid event scheduled for Jan. 19-22 in Las Vegas.

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In Service of Love Contest Winners Youn Sun and Arnell Say “I Do”

EventSource

This summer, Steam Whistle Brewery and the Toronto Wedding Collective ran an In Service of Love contest where couples who work in hospitality could enter for a chance to win their dream wedding valued at $60K. The winners of the contest were Arnell, a hospitality worker, and his fiancée, Youn Sun, who made it official at a gorgeous wedding at Steam Whistle.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The New Look of Virtual and Hybrid Multimedia Events

SmartMeetings

The world looks different after months of quarantining and social distancing, and it’s not just because we’re staring at the same couch cushions all day. All of us are interacting with brands differently than we did at the start of the year. COVID-19 forced companies to cancel their in-person events and host them virtually or employ a multimedia approach.

Speakers 111
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Raccoon Events announces global expansion of National Running Show portfolio

Event Industry News

Raccoon Events, the company behind the award-winning National Running Show has today announced it will be taking its flagship event global with an expansion into the USA. The first in a series of Run Show USA events will take place in Boston, MA at the Hynes Convention Center on 29-30 January 2022. The two-day event, set across 75,000 sqft, will play host to some of the most inspiration faces from the world of running including Carl Lewis, Dean Karnazes, Susie Chan, Kelly Roberts, Camille Herron

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How to Get Started With Automating Your Marketing Funnel

Special Events

Once you've established your funnel steps, you can automate many of the lead generation strategies to nurture prospects and guide them towards a sale.

Marketing 116
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5 Wedding Planning Arguments You Might Have With Your Parents (and how to handle them)

EventSource

When you first start planning your wedding, you have an idea of what you want your big day to look like – unfortunately, your parents might have a different idea of what you should want… 1. Budget. When it comes to money, everyone has an opinion about how you should spend it. Especially if your parents are financing the wedding (or part of it) they will likely feel entitled to a vote when it comes to spending.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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How Many Who Register Actually Attend Virtual Events?

PCMA Convene

Great news: The number of registrants to your upcoming online event has surpassed expectations. But, how many can you expect to actually attend? And how long will they stick with your program? Several members of the PCMA Catalyst Community shared their experiences. PCMA’s Catalyst community offers members a platform to ask each other questions, share ideas, or, as the website says, “communicate and collaborate.

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Here’s the Quote That Will Shake the Multi-Billion Dollar Corp Travel Market Out of Its Stupor

Skift

Skift Take: That whooshing sound in the corporate travel sector's ear. — Rafat Ali Read the Complete Story On Skift.

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Streamlining Your Social Media Strategy during the Holiday Season

Special Events

You don’t need to spend hours curating your social media feed to stay present and engaged online throughout the holiday season.

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Hashtags That Can Help in Marketing Your Virtual Event

Hubilo Blog

From helping you organize the event, to helping to spread the word, hashtags can be a valuable tool for virtual event organizers. . By choosing the right hashtag, looking at existing hashtags for inspiration, and promoting your hashtag, you are well on your way to ensuring your next virtual event is high-quality. You can easily achieve this hashtag and social media marketing if you choose for a virtual event platform. .

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Event Tech for Safer Events

Stova

We’ve entered unprecedented times for corporate event planning. Although much remains to be seen, there are promising opportunities for event technology to help planners put “safety-first” in the driver’s seat for all events. As we plan hybrid events, staying knowledgeable of event tech trends that can augment everyone’s safety is essential.

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We Have Some Virtual Event Success Stories To Share!

Endless Events

?? The Best of the Best: Virtual Inspiration: 8 Extraordinary Virtual Event Examples That Will Inspire You. Webinars Suck: Not Another One! 6 Tips To Combat Webinar Fatigue. Wellness: Retreats For Event Profs: Do We Need Them? ? Learn about every aspect of virtual in our Virtual Events Handbook! As the sun sets on 2020 ???. This weekend, I sat with my best friend of thirteen years and watched the sunset over Lake Tahoe.

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16 Ideas to Make Your Events Safer

eventplanner

The world won't be the same anymore. And instead of waiting for things to go back to the way they were, it's better to focus on finding creative solutions to the existing challenges. One of those challenges is how to keep your guests safe at your events.

Events 98