Conferences that Work
JUNE 14, 2021
Why are our meetings still full of lectures? Well, listen to and consider this June 11, 2021 quote from New York City Mayoral frontrunner Eric Adams : [link]. “With new technology of remote learning, you don’t need school children to be in a school building with a number of teachers. It’s just the opposite. You could have one great teacher that’s in one of our specialized high schools teach 300-400 students…”.
Social Tables
JUNE 17, 2021
As an event planner, much of your success is based on your ability to bring in new business, organize top-notch events, and keep your customers coming back. And while you may hope that your events speak for themselves (and maybe they do!), the reality is that you need great marketing to stand out from other event planners and attract new clients. That’s where this post on event planner marketing comes in.
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Picatic by Eventbrite
JUNE 17, 2021
These days, physical tickets may be on their way out. Consider how many attendees will show up to your next event with a smartphone in hand. Chances are, it’ll be most — if not all — of them. That makes digital tickets a convenient option for both you and your attendees. Attendees can easily access […].
Event Marketer
JUNE 14, 2021
Breaking down the psychology of event engagement. Experience builders obsessed with the attendee journey know that in the last few hours of an event, attendee attrition—people leaving early—can make the difference between an event that falls a little flat or one that wraps leaving everyone with all the feels. Nobody wants to be in a half-empty room at the end of the day with suitcases in reach, right?
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
EventSource
JUNE 18, 2021
When you first start planning your wedding, one of the most exciting things is choosing your bridal party– but don’t forget about your little bridal party! If you are on the fence about having ring bearers or flower girls at your wedding, we are here to help! Here are a few things to keep in mind when trying to decide: . 4 Reasons to have them…: .
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Picatic by Eventbrite
JUNE 18, 2021
The International Day of Yoga is held each year on the summer solstice. Since it’s the longest day of the year, it’s the perfect time to grab our mats and get outside. The past months have been isolating and stressful for many, and yoga can be a wonderful way to create community, practice awareness, and […].
Event Marketer
JUNE 15, 2021
F&B brands offer next-level ambassador gigs to superfans, nature photographers—and canines. The everyday brand ambassador plays an important role in connecting brands with audiences, from educating them on a company’s products and services to delivering samples. But lately, brands are carving out a new, loftier position built for superfans: chief brand ambassador.
EventSource
JUNE 14, 2021
Once you have found your dress, it’s time to start thinking about what accessories you will wear on the day. While this may seem simple, the wrong accessories can completely throw off your look, or worse, make you uncomfortable on your wedding day. Here are 3 major things to consider when picking your accessories: . Comfort: The last thing you want on your big day is to be constantly aware of your jewelry or other accessories.
Smart Meetings
JUNE 18, 2021
Plan with Confidence. These spaces lend a creative flair. If you’re looking for an event space that’ll inspire your guests and spark their creative spirit, Baltimore has you covered. From an actual glassblowing studio to elegant art museums, our city is loaded with artistic venues. Corradetti Glassblowing Studio & Gallery. Tucked into a historic 155-year-old former cotton mill, Corradetti Glassblowing Studio is practically designed to inspire creativity.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Picatic by Eventbrite
JUNE 16, 2021
Eventbrite hosted the first-ever RECONVENE summit in May. The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Watch recordings of every session here. In 2020, as the coronavirus pandemic halted […].
Event Marketer
JUNE 14, 2021
Right now, Godiva figures we could all use some good cheer—and chocolate. Recalling a post-World War II stunt in which Godiva founder Pierre Draps repainted delivery trucks a bright pink to spread good cheer throughout Brussels, the premium chocolate brand sent a pink-hued vintage truck to hot spots around New York City for a sampling activation June 9-13.
EventSource
JUNE 17, 2021
As restrictions continue to loosen, all signs point to a whole lotta plans for outdoor celebrations! We’re thinking sunshine, good music, ice-cold adult beverages, and of course, loads of unique and fun catering ideas! Whether you’re planning to host an event at home or you’re just curious on the food trends as society starts opening back up again, Toronto’s top caterers share their ideas below!
Smart Meetings
JUNE 16, 2021
“The reopening of California has allowed our industry to take a giant step toward recovery,” says Jay Burress, president and CEO for Visit Anaheim. A recovery it is, as Visit Anaheim in California confirmed the city has 55 events for the second half of 2021. These events will bring more than $231 million in local economic impact and generate roughly $2.9 million in tourism occupancy tax for the city.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Picatic by Eventbrite
JUNE 15, 2021
Save time and money with Eventbrite Boost If you’re an event creator who thinks about how to promote events, you’ve probably heard of Facebook Ads Manager. You’ve also heard that advertising on Facebook might be easier said than done. Even if digital marketing is your full-time gig, Ads Manager has a reputation for being complicated […].
Event Marketer
JUNE 14, 2021
Aimed at meat eaters, the sampling activation is available as a walk-up or drive-up experience. On the menu: mini, plant-based Hawaiian kabobs. As COVID restrictions lifted and vaccines got underway this spring, the industry saw the widespread return of sampling, and Impossible Foods wasted no time getting its plant-based products into consumers’ hands.
EventSource
JUNE 16, 2021
Father’s Day is coming up fast and between the loosened restrictions and perfect outdoor weather, it looks like it’s going to be a busy one! From what we can tell, many are taking the opportunity to gather with Pops to show just how much they missed the old lug! If you don’t already have plans, we’ve got you covered with a round-up of Father’s Day menu items from Toronto’s top caterers.
Smart Meetings
JUNE 14, 2021
The Beatrice , Providence, Rhode Island. The 47-room boutique hotel opens in downtown Providence this summer, named after the hotelier’s mother and honoring her dedication to the city with a discerning and philanthropic spirit. Taking residence in the 1887 Exchange Building, the property honors its 19th-century heritage with refined decor complemented with luxury amenities like Mascioni linens and BeeKind organic care products.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Picatic by Eventbrite
JUNE 18, 2021
For event planners, ticket sales are a basic measure of a successful event, making it all too easy to get wrapped up in watching your sales numbers. But while ticket sales are important, your event could end up feeling sparsely attended and unexciting if a lot of those buyers turn into no-shows. So if you’re focusing on […].
EventMB
JUNE 15, 2021
Event tech giant Cvent announced a strategic partnership with leading event production company Encore, signaling a new trend in event tech that redefines the term ‘end-to-end’ as in-person events return. Event professionals across the industry spent much of the last 15 months upskilling as events moved online and production value became a key differentiator.
EventSource
JUNE 15, 2021
Nicky and Ben’s nature-inspired wedding at the stunning The McMichael Canadian Art Collection will leave you smiling as bright as their beautiful day. With breathtaking scenery, a relaxed vibe, and gorgeous details, including the bride’s dreamy dress from Sash & Bustle and flawless hair and makeup by Corrie Elle Artistry , the couple’s intimate celebration is memorable from start to finish.
Smart Meetings
JUNE 14, 2021
William Cutillo and Cristina Dalal. Cutillo is general manager and Dalal is director of sales for Graduate Roosevelt Island in New York City. Before Graduate Roosevelt, Cutillo was general manager for Paramount Hotel in New York City. Throughout his career, Cutillo has been awarded several accolades, including Starwood Hotels and Resorts’ Hotel of the Year and Best-in-Class Manager while he worked on the opening team of W Hoboken Hotel in New Jersey.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Picatic by Eventbrite
JUNE 16, 2021
Eventbrite hosted the first-ever RECONVENE summit in May. The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Watch recordings of every session here. On March 12, 2020, as the coronavirus […].
EventMB
JUNE 16, 2021
Hopin is acquiring Boomset to expand its offering into hybrid and in-person events. This latest acquisition announced Wednesday is part of Hopin’s multi-product strategy, focusing on adding onsite capabilities to its offering. Hopin is clearly aiming to become the event management platform for virtual, hybrid, or in-person events. No financial details of the deal were […].
GEVME
JUNE 16, 2021
Yesterday, on June 16th, we conducted Episode 3 of our Virtual Experience Makers series. But this time, we were able to create an engaging experience and involve speakers from remote locations such as Cambodia! The 3D Lobby of Episode 3. The show featured Phare, the Cambodian Circus , a social enterprise based in Cambodia. Siew Hoon Yeoh, founder of Web in Travel (WiT) , was in conversation with the Phare Performing Social Enterprise CEO, Dara Huot, and the Executive Director at Phare Ponleu Sel
Smart Meetings
JUNE 17, 2021
After a postponed 2020 annual event for more than 700 people, Meeting Professionals International (MPI) brought its World Education Congress (WEC) back to Las Vegas this week with more than 1,200 people live for a series of firsts. See also : Tales from Las Vegas: Jewelry Trade Shows and LVCC’s Comeback Convention. The three-day experience, themed Make the Future, was about half the size of 2019 attendance in Toronto, but was the first major conference in Caesars Forum , the 550,000-square-foot
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Event Age by Swapcard
JUNE 16, 2021
In the events industry, changing plans and learning to problem solve on the fly are skills you need to have to run a successful event. As the pandemic unfolded, the problems facing organizers became bigger than anything that had been faced before. The industry had to adapt as a result.
EventMB
JUNE 17, 2021
Networking-focused hybrid event platform Brella has announced a $10 million in new funding led by Connected Capital and returning investors Vendep Capital. The Finland-based company will use the funds to develop year-round approaches to hybrid events. Brella is one of several companies to pivot to a virtual event platform in 2020. The company proudly reports […].
GEVME
JUNE 16, 2021
Yesterday, on June 16th, we conducted Episode 3 of our Virtual Experience Makers series. But this time, we were able to create an engaging experience and involve speakers from remote locations such as Cambodia! The 3D Lobby of Episode 3. The show featured Phare, the Cambodian Circus , a social enterprise based in Cambodia. Siew Hoon Yeoh, founder of Web in Travel (WiT) , was in conversation with the Phare Performing Social Enterprise CEO, Dara Huot, and the Executive Director at Phare Ponleu Sel
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