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Post authored by Donna Kastner, Founder of Retirepreneur. There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. “This is a watershed moment for podcasting – a true milestone,” noted Tom Webster, Senior Vice President at Edison Research. “With over half of Americans 12+ saying that they have ever listened to a podcast, the medium has firmly crossed into mainstream.”.
Events can be a great way to expand brand awareness, educate an audience on a given topic or even form important connections within your industry. But if you aren’t careful when planning your event, it can also lead to unanticipated environmental harm. According to MeetGreen , the average conference produces 4.17 lbs of waste per attendee, per day (3.53 lbs of which will go to a landfill).
Even with our busy, digitally-driven lives, we still find the time to volunteer, according to The Corporation for National Community Service : more than a quarter of Americans, nearly 63 million people, give their time to a cause. Worldwide, " voluntourism" is a $173 billion industry , with travellers sometimes paying their own travel and accommodation expenses and spending weeks or months working at events or on humanitarian projects during their vacation time.
It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t mean much in this industry. Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events […]. The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite US Blog.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
In April I spoke in Gothenburg at the Association World Congress. The subject was social justice issue and specifically sustainable events. My subject: Sustainability at events, is more than reducing plastics and paper use. Gothenburg was the perfect city to speak about sustainable events. For three years in a row from 2016 to 2018, the destination won the “World’s most sustainable meeting and event destination” That was the place, and I now think this is the time.
This is a sponsored post by Meetings + Conventions Calgary. More information about Event Manager Blog’s sponsored posts. The most fundamental rule of real estate can be just as important for events: location, location, location. An event’s host city can play a pivotal role in attracting attendees. Most event planners will choose a city based […].
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This is a sponsored post by Meetings + Conventions Calgary. More information about Event Manager Blog’s sponsored posts. The most fundamental rule of real estate can be just as important for events: location, location, location. An event’s host city can play a pivotal role in attracting attendees. Most event planners will choose a city based […].
Here’s an example of why I love conference facilitation and design. After setting up a Personal Introspective this morning (25 minutes) I turned over what happens to the small groups. Watch the listening and involvement of every person as I weave my phone through the circles of chairs. Read the full article at Conferences That Work The post Why I love conference facilitation and design appeared first on Conferences That Work.
Being an event organizer is a constant juggling act. Pricing, promotions, performers… the list goes on. At this moment, you probably have hundreds on unanswered questions in your inbox and uncompleted tasks on your notepad. To help you get through your to-do list faster, we collected your top questions and put them in the capable […]. The post Ask An Eventbrite Expert: Your Essential Event Questions Answered appeared first on Eventbrite US Blog.
Since Instagram is a picture based platform, it is the perfect place to advertise your event. The visual focus of this social media site can do wonders in showing off the plans for your event. Instagram allows for a lot of customization through the platform, so the way that you use your account is up to you. Let’s walk through some key focus points that you should focus on when promoting your event through Instagram.
We are happy to release a new report to help event professionals harness the power of storytelling to create better events. What you will find inside: This report is aimed at event professionals that want to change their event or brand narrative, and is a great resource for exhibit managers that want to step up […]. The post [Free Report] Event Storytelling Playbook by EventMB Studio Team appeared first on [link].
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Most event organisers have placed an advert on Facebook. But if you asked them whether they know how many tickets they sold thanks to the ad, few will have the answer; they may not even know that it’s possible to find out! The big mistake that most event organisers make is simply clicking the “Boost […]. The post Step by Step Guide to Managing Ads on Facebook with Eventbrite appeared first on Eventbrite UK Blog.
When appealing to folks’ charitable hearts, live events matter more than ever. In fact, nearly three quarters of adults ages 23-38 consider live events central to their identity. And nearly half will use social media to show others what they’re interested in. So if you want to relate to this new generation of fundraisers, you […]. The post How Nonprofits Can Use Facebook Live to Raise Awareness — and Funds appeared first on Eventbrite US Blog.
By Tom Pick of G2Planet. When you ask more than two dozen top events industry professionals for their insights on technology trends, the answers (no surprise) are fascinating. At the highest level, what comes trough from the responses is the unique, at times even uneasy, relationship of technology to live events, in comparison to other forms of communication.
As an event planner, you know the success of your event can well come down to how good your email campaigns are. And while there are many ways to market events these days, none quite compares to email as a simple and cost-effective way to getting the word out. That is after all how most email marketing companies make their living! And yet, there is a downside to email marketing.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Do you have a space that you’d like to rent out as an event venue? Whether it’s a spare meeting room in your office, an empty barn on your farm or a corner of your cafe, renting can be a great way to generate extra revenue. The rise of non-traditional venues means all sorts of […]. The post How to Promote an Event Venue appeared first on Eventbrite UK Blog.
Americans may think they wear the national pride crown because of the Fourth of July — but here in Canada, we take it a step further. On what other holiday can you walk from a backyard barbeque straight into a white-and-red parade, only to round out the night with a boat cruise and a fireworks […]. The post All You Need to Know to Host a Stellar Canada Day Celebration appeared first on Eventbrite US Blog.
EE, the popular mobile network provider, is testing a 5G-powered WiFi at Glastonbury this summer. It will be the first time this technology is used at a UK festival and comes ahead of it being rolled out to other cities and events later this year. Five temporary masts will be placed around the 1,100-acre site in Somerset, allowing festival-goers access to 3G, 4G and, for the first time, 5G networks.
As we watch news on TV or online, our brains hear things that scare us. If it’s not the upcoming weather forecast or flood warning, then it’s the scare of contaminated food, causing illnesses. For meeting professionals, these nerve-pulsating newscasts could be creating extra stressors, as those items might also influence our conferences, such as weather that grounds planes or sicknesses that prevent travel.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
The Eventbrite App Marketplace is a collection of powerful and trusted apps built for event creators like you. Discover more about your audience, sell more tickets in more places, and save time with apps that work seamlessly with Eventbrite. Every event is unique, and that’s why today we’re excited to launch the new Eventbrite App […]. The post Introducing the Eventbrite App Marketplace: Essential Apps for Event Creators appeared first on Eventbrite UK Blog.
Children meeting their heroes is normally reserved for theme parks and Halloween run-ins. But what if that experience could be available locally, year-round? That’s the goal of princess parties, a new family events trend spearheaded by Jodi Polasky, the creator of Pretty Princess Parties. Polasky’s children’s entertainment events business has now hosted these events in […].
Still wondering why an event infrastructure is crucial for your event(s)? Not even sure what this means? Or maybe you only have a vague idea of how to build an efficient tech infrastructure for your next event? Well, in this case, this article is for you.
PlayPass has announced more cashless UK festivals with a focus on sustainability, families and mobile app integration. Joining the award-winning provider’s rapidly expanding client list, and going cashless for the first time, are the 10,000-capacity Lakefest in the Cotswolds, the trio of one-day festivals – Smoked & Uncut, the inaugural London Dessert Festival at the Truman Brewery, and a large, high profile music festival in the North of England, that will be announced shortly.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
This is a guest post by Jillesa Gebhardt, Survey Scientist at SurveyMonkey. You’ve just finished a major event. You’re exhausted, you’re happy — and you’re curious. Did your attendees get as much out of the event as you think they did? Surveys tell you exactly what attendees loved about your event and what you can […]. The post 6 Tips From SurveyMonkey to Increase Your Event Survey Responses appeared first on Eventbrite UK Blog.
This week’s episode of #EventIcons will tackle the amazing world of design thinking for events. Your favorite podcast will have a few episodes dedicated to design, and how it impacts the world of events coming up. As such, today we’re talking all about design thinking, and how this solution-based approach can be an asset for event planners.
Let’s kick off this interview with some words about inVOYAGE. Could you tell us, please, what’s your mission and what type of events do you plan? inVOYAGE is a forum for specialists in the MICE sector, which is the meetings, incentives, conferences and exhibitions industry. We focus on luxury incentives and high-end events.
In this year’s edition of Festival Buyer’s Guide, we delve into the complex topics of sustainability, ticketing and technology, and what sways the decisions all festival organisers have to make in order to achieve the best results. TRNSMT’s Geoff Ellis faces a difficult decision, Black Deer’s Gill Tee describes the evolution of her career in music events, and Bournemouth 7s’ Craig Mathie offers insight into running large-scale events and the head-scratching decisions that ultimately come with it
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
In St. Petersburg, Florida, CreativeMornings chapter events typically attract about 200 people. The breakfast lectures started in New York City but now are global. (Stephen Zane). A little more than a decade ago, designer and entrepreneur Tina Roth Eisenberg began inviting other creative professionals to a weekly gathering as a way to forge connections.
As event professionals, we always look for new, creative concepts that would raise the bar of our events. And we understand that a great idea is worth its weight in gold. Since time is another precious thing, we wanted to save some of yours and have done the research for you. Taking inspiration from our clients and partner events, we cherry-picked these 7 creative event concepts.
In this article, we’ll be looking at the steps you’ll want to take to coordinate the work of your sales teams and run efficient seminars that will positively impact your sales.
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