Python Events
FEBRUARY 18, 2021
Want to be a savvy promoter in today’s digital age? Learning how to run an event? Find out all you need to know about event promotion with Seatedly’s up to date guide. Forget 2020. It’s done. 2021 is here. It might seem as bleak as the last, but it could be a year of hope. That glimmer of light – the re-emergence of the events industry – is well on the horizon.
PCMA Convene
FEBRUARY 17, 2021
David Saef from Freeman (left) moderates a Convening Leaders panel with Marissa Ritter (clockwise from center top) and Adrianne Glowski, RSNA; Eric Joseph, Freeman; and John Jaworski, RSNA. When meeting organizers for the Radiological Society of North America (RSNA) took their planned in-person event online, Nov. 29–Dec. 5, 2020, they recognized that it was all the elements of the event — not just the program itself — that needed rethinking.
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Conferences that Work
FEBRUARY 15, 2021
When’s the right time to solve small problems? The right answer is almost always “ as soon as practically possible! ” Why? Because small problems often become large problems if we don’t work on them in a timely fashion. Unfortunately, people don’t appreciate the value of promptly solving small problems, because (see cartoon below) we love to acknowledge and reward heroes — people who solve big problems, aka emergencies — rather than the folks who proactively solve
Picatic by Eventbrite
FEBRUARY 15, 2021
Looking for sponsors for your next conference? Attract them with your stellar sponsorship pitch deck!
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Eventmobi
FEBRUARY 18, 2021
2020 helped to accelerate the rapid development of enhanced virtual event technology, and adoption rates have never been higher. Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making. There are few better tools to measure event success.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Age by Swapcard
FEBRUARY 17, 2021
Swapcard is excited to announce events industry leader Julius Solaris has joined the team as Head of Engagement.
GEVME
FEBRUARY 18, 2021
Hybrid events aren’t a new concept; however, these events have existed for a while now and have come to be known worldwide recently during the ongoing pandemic. Most companies didn’t want to have virtual meetings or work from home. Still, we noticed that a significant number of people began to like virtual meetings and virtual events mainly because it gave them the flexibility of location.
Eventbrite UK
FEBRUARY 17, 2021
A strong value proposition for your event will help you stand out in a crowded market and move a step closer to success. Find out how to create one. The post How to Create a Compelling Event USP in 4 Simple Steps appeared first on Eventbrite UK.
EventSource
FEBRUARY 18, 2021
Danielle and Andreas’ elegant wedding blended modern elements with rustic details to create a celebration unlike any other. The couple looked to the brilliant minds at Blush & Bowties to bring their wedding vision to life and the results are truly stunning. The team made the couple’s big day feel like a classy and intimate party at The Symes.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event Industry News
FEBRUARY 18, 2021
Following this week’s launch of the EMMC, its founder Dax Callner, Strategy Director at Smyle, highlights how an industry-wide consensus on what to measure will raise the credibility of event impact. Over the last decade marketing officers have increasingly demanded better evaluation of the effectiveness of the live events they hosted. This is because events tend to be expensive compared to other elements of the marketing mix, and the value derived from them harder to quantify.
Special Events
FEBRUARY 19, 2021
You should be both proactive and reactive in your approach. Both require a specific approach, but their benefits are unique, making them a powerhouse when used together.
Eventbrite UK
FEBRUARY 16, 2021
Selling tickets isn’t the only way to make money from organising events. Check out these 9 add-on ideas to increase event revenue. The post 7 Add-Ons to Boost Your Event Income appeared first on Eventbrite UK.
EventSource
FEBRUARY 16, 2021
Kara and Michael put a glam fairy tale twist on timeless elegance, and it couldn’t have been more lovely. The couple worked with the mastermind planners at Sisterly Love and the results are simply stunning. Incorporating a mix of metallic and bold colours with the old-world feel of their venue at Liuna Station , their beautiful celebration was nothing short of romantic.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event Industry News
FEBRUARY 18, 2021
The All Party Parliamentary Group (APPG) for the Night Time Economy, a cross-party group of more than 40 MPs, has today published the findings of its recent inquiry into the impact of Covid which warns that the sector is at risk of ‘extinction’ unless the Government takes urgent action. The MPs urge the Prime Minister and Chancellor to bring forward a sector-specific grant package and a detailed roadmap for reopening the sector to avoid ‘irreversible losses’ that would create ‘ghost towns’ acro
Special Events
FEBRUARY 14, 2021
Ready to kick 2020 to the curb? So are we! Let’s start by sending some good karma into the new year with these heartfelt stories from your peers about how they learned from the hardships of this year and plan to make next year their best one yet.
Eventbrite UK
FEBRUARY 18, 2021
After experiencing cancelled events, lockdown restrictions, and uncertainty, it’s natural to feel a sense of lockdown fatigue. Not to be confused with an actual COVID-19 symptom, lockdown fatigue is the general exhaustion that comes from dealing with a global pandemic and everything that involves — whether it’s working from home, reduced social interaction, or total […].
Social Tables
FEBRUARY 19, 2021
Seating arrangements have the power to make or break deals, relationships, and even event goals. “Much of getting what you want comes down to where (event attendees) sit,” says Brian Lee, Chief of Product Management at Lifehack. And where people sit depends on the type of seating arrangement that’s chosen for the event, meeting, conference, etc.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Industry News
FEBRUARY 15, 2021
The business events industry today announced the formation of the Exhibitions and Conferences Alliance (ECA), an advocacy group that will champion the common interests of U.S. exhibitions and conferences with legislators. This new coalition of eight industry associations will promote the impact of the sector, drive general industry awareness, initiate legislation on behalf of business events, and work with partners globally as needed to maintain a favorable operating environment within the Unite
Endless Events
FEBRUARY 19, 2021
The Event Tech Podcast is back with its third and final installment on the best virtual speaker gear. After talking extensively about sound, video and lighting, it’s time to look into backdrops. While the most expensive options generally bring the best results, it’s not necessarily so when it comes to backdrops. One of the main takeaways from the 2021 Event Trends is that expectations towards virtual presenters are slowly, but surely rising.
Eventbrite UK
FEBRUARY 15, 2021
Take these simple steps to create a custom banner for your upcoming event in just a few minutes, completely free. The post 3 Free Ways to Create a Custom Event Banner appeared first on Eventbrite UK.
SmartMeetings
FEBRUARY 17, 2021
Editor’s Note : Created in 2019, San Diego State University’s Meeting & Event Management Master’s Program was created in partnership between Meeting Professionals International (MPI) and San Diego State University’s L. Robert Payne School of Hospitality & Tourism Management. Deanna Roberts. When I first heard about the Masters in Meeting and Event Management program from San Diego State University (SDSU) and Meeting Professionals International (MPI), the specificity of the program’s desc
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
FEBRUARY 15, 2021
Pop-up accommodation specialists, Caboose & Co., has appointed its first full-time apprentice as it prepares for the business’ emergence from lockdown and positively plans for the return of live events and outdoor hospitality in 2021. George Atkins, 23, joins as an apprentice Business Executive to provide support to the company’s sales and fleet hire ambitions; immersing himself in all elements of the firm from marketing to product development and business strategy.
PCMA Convene
FEBRUARY 15, 2021
Alex Sapiz, vice president for global events for Cisco (clockwise from top left); Lauren Parr, vice president for meetings at the American Geographical Union; and Timothy Simpson, brand and engagement chief strategist for the Design Studio, talk about disruption during a NEXT Conference session. No one would downplay the negative impact COVID-19 has had on the events industry, the world, our families, and communities, said Timothy Simpson, brand and engagement chief strategist for the Design Stu
Eventsforce
FEBRUARY 17, 2021
Want the lowdown on tech trends and virtual events? In your inbox, every week. Personalising the event experience has always been a big challenge for planners. In fact, research from Eventsforce shows 73% of organisers see personalisation as a big deal for their events. And it’s not surprisingly really. Personalisation helps engagement and improves both experience and satisfaction measures, which means better ROI.
ePly
FEBRUARY 17, 2021
The following blog post was written by Rich Vallaster , Director of Client Relations & Support at Personify , the leading provider of constituent management software helping associations, nonprofits, and health and wellness organizations of all sizes. With the tumultuous start of 2021, a slower than expected roll-out of vaccines, and some events staging in-person while other high-profile events cancel or declare they will be virtual well into Q2, event professionals are left wondering, what’
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Event Industry News
FEBRUARY 16, 2021
Officials at Chester are hoping a combination of mass Covid-19 testing and social-distancing measures will allow up to 5,000 racegoers to attend the Boodles May Festival. The track announced in a statement it has developed a “sector leading mass lateral flow testing programme” upon entry for spectators at the three-day festival, with the results expected to be returned in less than 20 minutes.
PCMA Convene
FEBRUARY 19, 2021
SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. (Photos courtesy of Surf Expo). When Surf Expo — the first major B2B trade show in the U.S. in 2021 — opened at Orlando’s Orange County Convention Center (OCCC) in early January, it was more of a deep dive than a dip into in-person events during the pandemic.
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