Conferences that Work

MAY 31, 2021

Are you stuck in a career or life that you are reluctant to leave because it would involve ignoring sunk costs ? I frequently meet people who are, and I certainly understand the temptation. Here’s the story of how I liberated my life by ignoring sunk costs. Perhaps it will inspire you to do the same? The first twenty-five years of my life. My early education environment fed me a fire hose of information that my schools decided I should learn.

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Consulting 2009 Education Conference 177

Picatic by Eventbrite

JUNE 2, 2021

Eventbrite hosted the first-ever RECONVENE summit in May. The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Watch recordings of every session here. Last year, when the coronavirus pandemic shattered […].

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Events Event Planning 370

Velvet Chainsaw

JUNE 1, 2021

If you missed our recent webinar on Cracking the Code on Digital Networking, you can watch it on-demand. It is well worth your time to learn from two masters: Amanda Kaiser (pictured, top right) and Arianna Rehak (pictured, bottom), co-founders of the 2021 Virtual Networking Incubator. We had a lot of ground to cover and didn’t get to all of the questions.

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GEVME

MAY 30, 2021

Yeoh Siew Hoon, Founder of WiT, an events and media platform, set the ball rolling at the start of the episode with the above quote when talking about virtual event experiences. . Virtual events are the new norm. GEVME stands at the forefront of virtual event providers yet once again, delivering incredible experiences online to event organizers around the world.

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Speaker: Alexa Acosta, B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

Marketing

EventMB

JUNE 1, 2021

Video conferencing company Zoom has continued to surpass earnings expectations in its fiscal first quarter, even as growth slows and it looks to build a sustainable path forward post-pandemic. Zoom Video Communications experienced massive growth last year (its fiscal year 2021) throughout the pandemic, which decimated thousands of other businesses. The company released its fiscal […].

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Eventinterface

JUNE 4, 2021

Running a law firm is all about cultivating the right relationships. More law firms are realizing that one of the most effective ways to develop new connections with those in the industry (as well as new clients) is through hosting events. That's because events allow you to engage with others on a much deeper level, meaning the trust that's so essential in the law sector is easier to form.

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Social Tables

JUNE 2, 2021

A layout can have a massive impact on the overall success of a restaurant. Everything from revenue to reputation to safety depends on it. But a restaurant layout that’s welcoming and comfortable to both guests and employees doesn’t just happen. That’s where this guide comes in. Creating a strategic restaurant layout on your own can be complex.

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EventMB

JUNE 3, 2021

Informa's latest trading update offers some insight into the direction of the industry. While trade shows continue to be part of the picture, there is a clear shift towards taking advantage of the valuable data collected through its B2B events and digital services. Informa, the world’s largest trade show organizer, released a trading update to […].

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Trade Shows B2B Events 227

Event Age by Swapcard

JUNE 1, 2021

June is Pride month and Swapcard is celebrating LGBTQ+ voices.

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Events 148

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Events

Event Marketer

JUNE 1, 2021

On May 6, more than 100 family members and friends isolated by the pandemic finally experienced the in-person reunion they’d been waiting for at a “Day of Families” event produced by secure identity platform Clear. The brand leveraged its Health Pass service to ensure a COVID-safe experience at New Jersey’s MetLife Stadium that encompassed photo activations, performances by Broadway stars, shared meals, installations, partner experiences delivered by Marriott Bonvoy and United Airlines—and count

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Airlines Event Marketing Marketing Travel 141

SpotMe Blog

JUNE 2, 2021

Hybrid events are the way to go, but they still bring a unique challenge to planners: How do we ensure both in-person and virtual guests get the same, amazing event experience they signed up for? That’s where experiential marketing comes in. The focus shifts from what you want to tell your audience, to crafting true experiences for attendees that interest, engage, and inspire them.

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EventMB

MAY 31, 2021

Virtual events have taken off during the pandemic, but did virtual reality (VR) miss out? Not necessarily — many companies are doubling down on their investments in VR and are betting on its continued growth in the future. VR technology has been around for a while now, and although it's become more accessible to consumers […]. The post Why Some Companies Are Doubling Down on VR for Events by Victoria Copans appeared first on [link].

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Endless Events

JUNE 1, 2021

#EventIcons podcast is all about talking to the cream of the events industry and getting to know what they do, how they do it, and what the current event trends are. Today’s guest is somebody with years of experience and a lot of charisma. Meet Kristin Horstman, the senior director at Salesforce! Together with the rest of the world, she had to make a quick pivot to virtual events last year.

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

Bizzabo

JUNE 3, 2021

Bizzabo is acquiring x.ai to tackle the industry’s greatest frustrations and help everyone get the most out of their event experiences. I’m thrilled to announce that Bizzabo is acquiring x.ai, a powerful technology company and a leader in AI scheduling & matchmaking, to help create personalized event experiences. People go to events for many reasons — the experience, the content, and most importantly, to make meaningful connections.

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Meetings B2B Technology Speakers 123

SpotMe Blog

JUNE 2, 2021

Lead generation is the engine that fuels and drives your company’s revenue. Without leads, your company wouldn’t be able to expand or reach its sales quotas. For your company to thrive and become more profitable, you have to feed your sales team with valuable, high-quality leads that will convert into paying customers. All companies working in B2B sales can benefit from hosting events to generate more leads.

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SmartMeetings

JUNE 4, 2021

How 3D technology could bring more people to the meeting room. If your mind, like mine, inevitably went to the 1970 Edwin Starr song, then the only natural response is, “Absolutely nothin’ (say it again!).” And for the most part, that’s exactly the attitude that the event industry has had when it comes to virtual reality ( VR ). Basically, it was relegated to the same category as golf simulators, oxygen bars and vodka luges: a fun activity stuck in the corner of a reception or afterparty, but ce

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Trade Shows Airlines 2020 Technology 119

Special Events

JUNE 1, 2021

As you grow a following on popular social media sites, you have the opportunity to secure more sales and, most importantly, more profit.

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Social Media 119

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

EventSource

JUNE 3, 2021

If you’re looking for an elegant wedding, then look no further than Meghan and Fred’s stylish micro-wedding at Boehmer Restaurant. Together with All That Jaz Weddings , the couple was able to create their big day with delicate details and personal moments. Everything about this wedding is divine, including the bride’s stunning dress by Sash & Bustle.

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Events 118

SpotMe Blog

JUNE 2, 2021

The power of event email marketing remains strong. While many marketers are moving toward social media to connect with their chosen audience, email remains a hefty portion of their efforts. Why email? For starters, there are 3.9 billion daily email users , and 73% of millennials prefer communication from businesses to come via email. If millennials aren’t your target, here’s another stat for you: 59% of marketers say email is their biggest source of ROI.

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Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. You've spent months sourcing your tech and your speakers, debating whether it's worth going back to in-person or staying virtual, and building out a packed conference agenda.

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Event Marketing Marketing Social Media Speakers 112

Special Events

MAY 31, 2021

To harness the power of event technology, it is important to understand how different event technologies can be applied to make your event soar.

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Event Technology Technology Events 116

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

2025

EventSource

JUNE 1, 2021

When it comes to minimal elegance, Maggie and Sunil’s wedding beautifully fits the bill! Planned by Le Petit House , the couple’s big day at Spencer's at the Waterfront was the picture of timelessness with stunning views and delicate details. The bride looked flawless in her gown by David's Bridal. Thankfully the talented lens of Olive Photography was on hand to snap each precious moment.

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Events 118

Smart Meetings

JUNE 2, 2021

Las Vegas felt almost pre-Covid over the long holiday weekend as pandemic restrictions eased in Nevada and the Centers for Disease Control and Prevention updated guidance on domestic travel to low risk for the fully vaccinated. AAA Travel named Vegas the top road trip destination over a Memorial Weekend the company predicted would rebound to more than 37 million traveling significant distances nationwide.

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Bizzabo

JUNE 4, 2021

In this post we’ll take a look at how technology can help you drive success at every stage of the event lifecycle: before, during and after events. Your event strategy , like any marketing campaign, is cyclical. The event lifecycle is built on a straightforward premise: build, measure, learn and build again. This doesn't mean you just "do it all over again.

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Tech Event Apps Event Management Social Media 110

Stova

JUNE 3, 2021

A big reason people attend live events is to learn from their peers and create community through idea-sharing. While networking and small-group collaboration are accomplished virtually through AI matchmaking , 1-on-1 video chat, and collaboration rooms, the event community continues to scratch their heads on how to successfully solve face-to-face, large group collaboration in a virtual or hybrid setting.

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Events Event Tech Tech Meetings 105

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Events

EventSource

MAY 31, 2021

When you first start planning your wedding, it’s easy to get pulled into all things trendy as your peruse Pinterest. However, you don’t want to fall into the trap of having too much going on, leading your wedding to feel disjointed. Colour is a great way to add continuity to your wedding and plays into the overall ‘theme’ of your big day. So, how do you choose the perfect wedding colours?

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Special Events

JUNE 3, 2021

Christina Matteucci will be the featured keynote during the Leadership Lunch

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Bizzabo

JUNE 2, 2021

Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for event planning? Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your event marketing career.

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