Conferences that Work
AUGUST 23, 2021
I’ve written frequently about facilitating change. Despite attempting to practice what I preach, I still sometimes fail to create a desired change in my life. Here are two recent examples that led me to realize that I need to achieve success one small step at a time. 1) Meditation and gratitude practice. For 25 years, I’ve been a member of a small local consultants group that meets monthly.
Picatic by Eventbrite
AUGUST 23, 2021
Wondering how to promote your event on social media most effectively? Use these 11 steps to build out a complete social media strategy for your event promotion.
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Bizzabo
AUGUST 25, 2021
There’s a lot of uncertainty regarding COVID variants and in response, event organizers are creating event contingency plans to prepare for the future. Here’s our tips on what to consider. Though we may have weathered the pandemic for a while now , the question of what the future holds continues to be a sticking point. How can we continue to plan for the seemingly unplannable?
EventMB
AUGUST 25, 2021
Real estate within digital event environments — from event apps to registration pages — has always been a hot spot for sponsorships. Images on landing pages, widgets on event app home pages, banner ads in speaker listings, and the like have been around for 15 years, and they’re not going anywhere. But today, what has […]. The post Six Proven Strategies for Delivering Real Value to Sponsors in a Virtual or Hybrid Event by EventMB Studio Team appeared first on [link].
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Expo Pass
AUGUST 25, 2021
Let’s be real, it’s easy to feel a bit bummed about things not being completely back to normal this Fall. We all feel it. Attendees, speakers, organizers, everyone. But with everything going on, we’ve also been inspired by all the ways organizers are keeping people excited about upcoming events. We’ve seen tons of creativity, and even more hard work to make sure events are still amazing for everyone, no matter what.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
AUGUST 23, 2021
Summer cocktails taste most refreshing against an inspiring backdrop. For St-Germain elderflower liqueur, that notion flourished amid blooms, fashion and dance in a pop-up located in New York City’s SoHo neighborhood, Aug. 13-15. Fleuriste St-Germain, a flower shop and cocktail bar experience, was inspired by the cultural salons of early modern revolutionary France, and offered inspirational talks with design and performing arts “vanguards” as well as signature sips.
EventMB
AUGUST 26, 2021
Cvent’s event marketing and management platform is getting a makeover designed to streamline and simplify the planning process. Here is our review. What Is It? Cvent is rolling out what it is currently referring to as a “new experience” for users of its event management platform. A comprehensive suite of new features for navigation […]. The post Cvent’s Revamped Event Marketing and Management Platform [Review] by EventMB Studio Team appeared first on [link].
Endless Events
AUGUST 24, 2021
Before the pandemic hit us, we took genuine human interactions at events for granted. Attendees mingled, networked, formed everlasting bonds, and had a great time while doing all of that. As the industry pivoted to virtual events, virtual audience engagement became one of the most talked-about challenges. How do we replicate genuine interpersonal dynamics in the virtual world?
Event Age by Swapcard
AUGUST 25, 2021
Community. You’ve probably been hearing about this trend everywhere. But what does it have to do with the events industry?
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Marketer
AUGUST 23, 2021
A fully-functional on-site barbershop gave out free haircuts to kids while representing an important Dominican gathering place. If you don’t know much about the history and culture surrounding bachata music, you’re not alone. The genre, which originated in the Dominican Republic, has a largely untold story in the U.S. But HBO Max Pa’lante sought to remedy that with its week-long House of Bachata pop-up in Washington Heights, NY, the heart of the Dominican diaspora.
EventSource
AUGUST 26, 2021
If you’re looking for the picture of sweet elegance, then look no further than Kam and Laurence’s wedding! The couple, who met kayaking on the Rouge River, wanted to achieve something simple and classic for their big day, and they definitely pulled it off! Their celebration at the Four Seasons Hotel Toronto encapsulated a timelessness with pops of colour that will make you want to check out this gallery.
Event Industry News
AUGUST 23, 2021
Our very own Adam Parry will be the first on the stage at The London Christmas Party Show on September 9 th at the City’s new Pan Pacific Hotel – the first of six informative and inspirational seminars planned for the first full day of this long-awaited return to live Show. The day will conclude with a Keynote from “Dr Opera”, Alex Aldren, who will be sharing his experiences of returning to the NHS last year to join the fight against Covid. 9.15am – HI-TECH NOT BYE TECH.
Smart Meetings
AUGUST 27, 2021
The most recent tool being embraced by meeting professionals looking to safely bring groups back together while protecting sensitive data is third-party health verification. Companies such as InHouse Physicians and Clear Health Pass are offering pre-event vaccine verification and wellness tests along with on-site temperature monitoring and screening.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Marketer
AUGUST 23, 2021
Back-to-school involves pencils, papers and books, as well as shopping for lunch and snack items amid the vast packable pouch category. To help its fruit, veggie and yogurt blends make the cut—or, cart, that is—GoGo squeeZ this year partnered with Crayola on special-edition, drawable packaging and then activated the concept at scale with a GoGo squeeZ x Crayola interactive mural installation that popped up on the 3rd Street Promenade in Santa Monica, CA, Aug. 14-15.
MeetingsNet
AUGUST 24, 2021
From double-sided carpet tape to door stoppers to adhesive dots, a new curated shopping site has launched with the necessities of on-site event execution. What’s on a meeting professionals Christmas list? Whether you’re looking for a laser measure, travel steamer, anti-slip tape, tally counter, power bank, glue gun, or some excellent insoles for a long day on the show floor, a new website called The Event Depot specializes in go-to products needed by those with the ultimate be-ready-for-anything
Event Industry News
AUGUST 27, 2021
Exhibition Centre Liverpool has welcomed over 60,000 visitors since reopening. The waterfront venue recently hosted the UK’s biggest Indoor Funfair across 12 days where families enjoyed 25 different fairground rides, inflatable attractions and games with visitors from all over the UK. John Lowery, director of Events and Attractions, which organises the Indoor Funfair, said: “After the challenges of the past 18 months, we were determined to go ahead with the event as soon as restrictions were lif
Smart Meetings
AUGUST 26, 2021
About 15 percent of the world’s people live with a form of disability. And who among us will not experience disability at some point in life? WTCC. “It is therefore imperative that we are inclusive ,” says Gloria Guevara, president and CEO of London-based World Travel & Tourism Council (WTTC). To that end, her organization has issued new “Inclusive & Accessible Guidelines.”.
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PCMA Convene
AUGUST 26, 2021
A LinkedIn post asked healthcare professionals if they feel safe traveling to in-person conferences in the fall. Physicians need to complete a certain number of continuing medical education hours each year, and that drives a lot of conferences. But do you feel safe traveling again? That was the question LinkedIn News Managing Editor Beth Kutscher posed the third week of August to health-care workers.
Special Events
AUGUST 24, 2021
Meeting-industry and city leaders alike make the case for vaccinations. With the Pfizer vaccine fully approved, are more mandates coming to salvage in-person events?
Event Leadership Institute
AUGUST 25, 2021
Even though many event and meeting professionals have been out of the classroom for years, it’s hard not to think of the year in semesters. With the unofficial end to summer approaching, back-to-school is all around us — from school supply promotions and retail clothing deals to packs of new pencils and new notebooks waiting to be filled.
Smart Meetings
AUGUST 24, 2021
When facing the cycles of life, “there’s nothing new under the sun” is something often said. While this may apply to much in life, there may be one place it does not: event venues. Event spaces have been hard at work to make sure there’s always something new for groups to see and experience while they network and make connections. Here are seven venues around the United States that are indeed creating new things under the sun.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
The Castle Group
AUGUST 27, 2021
For over a year now, most of the corporate world has adjusted and become comfortable working entirely from home. We have learned the technology, invested in blue light glasses, and spent more time on Zoom than anyone thought possible. Thankfully, now that things are starting to get back to normal, many employees are getting back to the office part-time.
Stova
AUGUST 24, 2021
In the past year and a half, the majority of events went virtual in response to pandemic protocols. Now that the world is reopening, attendees are offered a new way to attend events: hybrid.
SmartMeetings
AUGUST 23, 2021
Sometimes it is easier to focus on what not to do. Adam Riggs, CEO of Frameable, has some insider tips about what frequently goes wrong at hybrid events—and how to fix it. The biggest potential misstep is forgetting what makes an event hybrid, in that it’s a single event with two audiences. While there are two different experiences for in-person and online attendees, the experiences can’t be completely disjointed.
Smart Meetings
AUGUST 23, 2021
What diversity, equity and inclusion ( DEI ) plans did you make for your next event? Perhaps you want to but don’t know where to start or what exactly you should be including. To this concern, Jil Dasher, managing director for Corsica Partners , responds with with laconic poise: “Just start.”. Dasher, in addition to Nathan Chin, senior product manager for Cvent ; and Phil Saims, vice president of sales for Federal Conference , led the latest Smart Meetings webinar, “Designing Your Event Program
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
PCMA Convene
AUGUST 23, 2021
This year, the exhibit hall at the IASA Xchange conference will feature two-way traffic lanes, a mask requirement, floor markers indicating six-foot-distancing among other COVID-19 protocol. (Courtesy IASA). The Insurance Accounting & Systems Association (IASA) was a little less than a month away from its annual conference, IASA Xchange , when its leaders knew they needed to make a call.
Coterie Spark
AUGUST 23, 2021
In a recent blog about the Wild West of Conference Planning , we noted how much has changed in our industry since the pandemic began. These days, anything goes. From full in-person and virtual events to multiple tiers of hybrid experiences , there’s a lot you need to figure out. One part of event planning that hasn’t changed, however, is prioritizing what your attendees want.
Hubilo Blog
AUGUST 23, 2021
The need for engagement is real, not only during but before and after your event as well. With today’s short attention spans and endless distractions, it’s difficult to keep attendees engaged. . Hybrid events create additional complexity since both in-person and virtual attendees must be managed in order for an event to be successful. In this situation, a mobile app becomes vital in connecting online and offline audience data.
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