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How can we provide new experiences at meetings? Not new F&B, decor, or glitz. Something deeper. Here’s a story…. A memorial service. Last month, I staffed an online memorial service for E, a friend who died tragically, at age 42, of breast cancer. With over a hundred attendees, most listened as friends and family spoke. When the main service ended, I hosted one of several breakout rooms for those who wanted to stay and talk.
We should start by saying that venues everywhere have put in tons of work to be able to host literally any kind of event right now. Whatever you are planning — in-person, virtual, or hybrid — there is a venue that can help make it happen. But with things still uncertain, and the addition of all these new virtual options, finding the perfect event space can be a bit tricky.
Can you believe that it’s been almost 18 months since we first heard the dreaded phrase “pivot to virtual”? We’ve come so far with digital innovation in the events industry, especially when it comes to running virtual events. If we look at where we started from a big-picture approach, our industry has mastered a whole new art in a few short months - so kudos to us!
How does a smart event creator focus on the event promotion sites that will drive the most sales? These are the top event promotion sites you should be using.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Fans and brands have made a triumphant return to the 2021 US Open Tennis Championships after spectators were banned from last year’s event due to COVID. This year’s competition, taking place Aug. 30-Sept. 12, is being held at 100 percent capacity for attendees that have shown proof of at least one dose of a COVID-19 vaccination. Tens of thousands of tennis buffs will ultimately descend on the USTA Billie Jean King National Tennis Center in Flushing, NY, before the tournament comes to a close—and
Wedding planning is stressful enough. But when you’re pregnant, well, things become even more hectic. Suddenly, you’re preparing for the two biggest events in your life! Not surprisingly it’s easy for pregnant brides-to-be to feel overwhelmed by it all. Whether you were pregnant before you got engaged or it happened shortly thereafter, you’re probably figuring out how you can balance it all.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Wedding planning is stressful enough. But when you’re pregnant, well, things become even more hectic. Suddenly, you’re preparing for the two biggest events in your life! Not surprisingly it’s easy for pregnant brides-to-be to feel overwhelmed by it all. Whether you were pregnant before you got engaged or it happened shortly thereafter, you’re probably figuring out how you can balance it all.
Up until 2019, your live event audiovisual Request for Proposal (RFP) was straightforward. There wasn’t a need to include a virtual platform ; unless it was a rare occasion with a one-off request to include a broadcast element. In 2020, that theory went out the window and you learned how to write a virtual meeting AV RFP. Now, here you are in 2021 adding another cog in the wheel as you are tasked with writing a blended RFP for your upcoming event that will most likely include a hybrid plan for 2
While the pandemic forced users across the globe to flock to virtual events, the peculiar context motivating this massive influx of revenue has left virtual event tech vendors struggling as the need for virtual declines. As a result, establishing realistic business expectations for 2022 and beyond is an entirely new and unpredictable challenge. Virtual event […].
To promote financial literacy among middle school-aged students, Ally Financial recently teamed up with rapper Big Sean and popular computer game Minecraft to create “Fintropolis,” a world within the game that weaves financial lessons into the experience as players navigate through it. And as of last week, it surpassed one million downloads. “Getting people to think about finance is a daunting task,” says Ally Financial cmo Andrea Brimmer.
If you’re looking at how to do an intimate, socially distanced outdoor wedding right, then look no further than this stunner of a wedding. Planned within a few short weeks by the talented team at All That Jaz Weddings , the couple’s big day was an intimate and relaxed celebration with an emphasis on a light and airy design that made their big day look like a picture from a fairytale.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The research indicates experience tops destination. In other words, most meeting attendees would rather have a “wow” time somewhere memorable than another breakout room even if it’s at an upscale hotel or resort. But what if you can plan for both? To wit, the wow destination is San Francisco. The wow experience is an intimate gathering at a memory-making new hotel that includes private dining at its restaurant, which is the latest hot spot in that food-obsessed city.
Swapcard announced today the launch of a brand new app, SwapAccess, that is breaking the traditional hardware-based registration mold by modernizing session attendance and access control.
Forget “Hot Girl Summer.” For superfans of Bravo’s “The Real Housewives of Potomac,” it was all about #RHOPGirlSummer. And ahead of the show’s season six premiere, a select few had the opportunity to immerse themselves in the franchise and rub elbows with cast members at an exclusive Teatime on the Potomac event on District Pier at The Wharf in Washington, D.C.
The thought of rain on your wedding day might be enough to send you into a mental tailspin, but don’t fear! A little wet weather won’t bother your big day as long as you make a rain plan with your wedding venue and vendors, and keep your guests well informed. Read on for everything you need to know regarding how to prep for the rain during your wedding.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
When Hurricane Ida was headed for the East Coast, Marriott International’s Global Security Team swept into action, evacuating and securing properties in coordination with local emergency authorities based on plans that have been developed over years of experience with emergency situations—and updated as new realities arise. “Hotels have storm preparation plans and protocols for severe weather in place, and our staff is well trained to implement these plans,” said Hector Mastrapa, senior vice pre
The Science Museum in South Kensington is offering organisers the opportunity to hire the entire museum for a full day on either a Monday or Tuesday, or both, for a limited time only. The museum takeover is ideal for larger events or those requiring numerous spaces as clients will have access to the revamped IMAX: The Ronson Theatre or dedicated events space, Illuminate, for their main plenary session, with the museum’s incredible galleries, including Making the Modern World, Energy Hall, Flight
The editors of Event Marketer have announced the 2021 Ex Awards and Experience Design & Technology Awards finalists—the best experiential marketing campaigns of the year, and the best use of design, social media, A/V and event technology, produced by the most innovative brands and agencies. The post Finalists Announced: The 2021 Ex Awards and EDTAs appeared first on Event Marketer.
The Business Visits & Events Partnership (BVEP), the umbrella body and advocacy group representing the UK events sector, has today published its Shape of Events Report. The report was compiled using responses from over 300 professionals and organisations from across the UK events sector and authored by Richard Smith from Team Tourism Consulting and John Gallery, Chair of the BVEP’s Research Group.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
The year 2020 has established itself as the year of the pivot in the events industry. Since then, countless #EventIcons guests were brought on the podcast to talk about how they turned their in-person events into virtual ones and the importance of their community in these trying times. And because no two stories are the same, we’re back this week with another one!
Leading UK consortium Venues of Excellence is pleased to announce an exciting partnership with award winning international consumer and business insight consultancy, BVA BDRC. The partnership aims to further strengthen and underpin the quality standards and procedures offered by Venues of Excellence member venues and sits within the commitment to confidently deliver safe events through the recently launched “Confidence In Us” campaign as the UK opens up to ‘business as usual’ once again across o
IMEX America adopts what its CEO calls “the unofficial gold standard” of in-person safe-event protocols for its November 8-11 show. The operators of IMEX America, the nation’s largest show for the meeting and incentive industry, have announced that all participants will be required to prove they’ve been fully vaccinated against Covid-19 in order to attend the November event in Las Vegas.
We love Twitter. In our opinion, no other social platform can match the depth and volume of knowledge being shared. It's where we go when we want to stay up-to-date with the events industry. It's also where we have the most fun sharing content and interacting with other #eventprofs. If you're new to Twitter, or looking for inspiring event professionals to follow, here are some of our personal favorites.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
After a hopeful summer, filled with festivals, industry events , and a whole lot of catching up, event planners and professionals find themselves in a pickle yet again. COVID-19 cases are rising, rules and regulations around COVID-19 compliance for events are changing every month, and now, in-person events are getting canceled left and right all over again.
Our top picks for the best Christmas Parties for your corporate team in 2021. Our Live Christmas Party Picks. Bandeoke: Live out your dreams of becoming a famous pop star, with the thrilling Bandeoke experience. Like Karaoke, but without the cheesy backing track, guests choose their favourite songs to sing, accompanied by an incredibly talented live band.
The IMEX Group has today published its full covid-safety plans and entry requirements for the 10th edition of IMEX America in November at Mandalay Bay, Las Vegas. Following a recent trend in North America for event organizers to produce covid-safe events to an ‘unofficial gold standard’, the IMEX team has confirmed that all IMEX America participants must provide proof of full vaccination against covid-19 to gain entry to the show.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Oh, event AV costs. Just when event planners thought they had enough to think about, the question arises. And it’s no secret that when event profs go to sleep, their dreams consist of a series of jumping quotes, venue possibilities, key-note speakers to snatch … So when you have to add event AV costs to the equation, some smoke might start coming out of your head.
AOK Connect will be exhibiting at the Christmas Party Show, 7-9 th September 2021. AOK Connect will be showcasing gift and experience ideas to attendees and will be highlighting how organisers can use gifting and digital experiences to bring a new type of engagement over the festive season. The division has helped an increasing number of UK and international clients to send high-end hampers and retail vouchers to employees and teams and helped to maximise engagement through bespoke digitised exp
Skift Take: The hotel giant is quietly tip-toeing its way across Europe, but a hospitality slant may prove to be a weakness rather than a strength. — Matthew Parsons Read the Complete Story On Skift.
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