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Mohegan Sun Back of House features employees as they plan and execute challenging events including the Miss America pageant. Skift Take: From an original TV series showcasing their workplace culture to covering commuting costs for new hires, hotels are using innovative strategies to position themselves as employers of choice in the midst of a historically tight labor market.
Words are powerful. As an event organiser, you’re constantly crafting copy to persuade readers to buy tickets or register for your event. With the right words, you can also inspire your readers to go above and beyond that — motivating them to sign up for your free guest list, share content with their friends, or […].
Conferences are an important part of professional development and business networking for all industries. Bringing people together from all around the world in the same industry to learn and share is essential for innovation. A successful conference can come in all shapes and sizes, from 200 people over a weekend to 15,000 for a week. InitLive has had the privilege of working with many conferences, some of which are the largest in their industry.
Bravo increased attendance from 10,000 attendees in 2019 to 30,000 this year. There’s nothing Bravo fans love more than lapping up the tea spilled by their favorite network stars. So for the post-pandemic return of its three-day superfan event, Bravo brought the whole kettle to New York City. Indeed, this year’s iteration of BravoCon was transformed from a 10,000-person festival when the event launched in 2019 into a full-fledged fan con that drew 30,000 “Bravoholics” to the Javits C
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Event Tech Live (ETL) 2022 has partnered with professional interpretation service Interprefy and will deliver captions for every session with translation options available on a dropdown menu via the Interprefy app. The ETL/Interprefy relationship will also feature a live interpretation to the Main Stage with a Spanish feed available on the Silent Seminars’ headphones provided, a product of ETL’s partnership with Barcelona-based media company Grupo Eventoplus.
After so many years apart, it’s refreshing and exciting to be networking with the event industry again. Running into contacts you haven’t seen in years and reacquainting yourself can feel daunting, especially when our social skills may need a tune up, but I feel so lucky in the event industry to have inspired spaces within which to face this challenge.
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After so many years apart, it’s refreshing and exciting to be networking with the event industry again. Running into contacts you haven’t seen in years and reacquainting yourself can feel daunting, especially when our social skills may need a tune up, but I feel so lucky in the event industry to have inspired spaces within which to face this challenge.
The launch this week of Bizzabo’s SmartBadge technology, branded as Klik Experiential wearables, is the next step in delivering virtual meeting-level data at in-person events. More robust tracking can more meaningfully bring events into the marketing funnel securely and sustainably. “As in-person events gain momentum, attendee expectations are higher than ever.
The horror genre is typically depicted as gory and gruesome, but to tease the 11th installment of “American Horror Story,” FX built a pop-up that toed the line between horror and art. The network’s AHS:NYC Shop served as a horror “boutique” designed to help the brand cut through the clutter during a time of year when consumers are inundated with horror content.
Skift Take: Three recent major industry gatherings showcase how Las Vegas perpetuates long-haul return on investment for itself and meetings groups alike — and why partnering with the airport is a must. — Andrea Doyle Read the Complete Story On Skift Meetings.
After a multi-year hiatus, it feels great to have live industry events officially back in all of their swanky downtown grandeur! Celebrating the grand opening of the newly-relocated Toronto Region Board of Trade , hundreds of guests and VIPs were invited down to view this stunning new addition to the Toronto waterfront venue scene. As someone very familiar with TBOT’s previous location, this new iteration felt immediately impressive as guests entered via its modern foyer with striking high
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The holiday season lends itself to sourcing cozy winter destinations. Wallet Hub has released a list of the best warmest and coldest locations during the winter, based on several key indicators including cost and travel time. We researched the top meeting venues in each of these destinations. City of Lights and Over 22,000 Conventions. Many travelers head to Las Vegas for the unending nightlife, but the City of Lights has much more to offer.
While all Lunar New Year celebrations are planned around the Chinese lunar calendar, the festivities vary widely in China, Korea, Taiwan, Singapore, and Vietnam. While the various celebrations are all based on the traditional lunisolar calendar of China, each has aspects unique to its own culture. Embracing Lunar New Year by planning a local event […].
Skift Take: Now that business events have come roaring back has Zoom — the lifeline for many companies whose employees couldn’t or wouldn’t meet in person — become less relevant? Absolutely not. — Julie Moline Read the Complete Story On Skift Meetings.
If you’ve been looking for modern Indian wedding inspiration, then you’ll love Mital and Mithun’s gorgeous day celebrated at the Fairmont Royal York. The couple met synchronistically on a South Asian online app called Dil Mil. Mital had her filter settings open to Canada and the US, while Mithun had his only open to U.S. However, somehow Mital showed up in his feed.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Several hundred million years ago, tectonic plates smashed and cracked into each other and what emerged from that collision formed the stunning landscape of what’s known as Greater Zion. The Southwest region of Utah’s Washington County offers a unique blend of exceptional meeting spaces and thrilling activities—all immersed in natural surroundings that are nothing short of mind-blowing.
People are clamoring for live experiences. Searches on Eventbrite are up 60% from last year. In the first half of 2022, Eventbrite processed $1.5 billion in gross ticket sales. In the UK and Australia, ticket sales are now 15-20% higher than pre-pandemic. Consumer demand for events is rising, with no signs of slowing. This is […].
Skift Take: The business of meetings and events isn't easy to define, and planners are still struggling to get a seat at the board table. Is that about to change? — Paul Cook Read the Complete Story On Skift Meetings.
Lunar New Year is a 15-day colorful and vibrant celebration also called the “Spring Festival” The Lunar New Year date changes each year. The color red is considered a lucky and “happy” color red is a symbol of luck, joy, good energy, and passion Lion dances, acrobats, and culinary delights are part of the entertainment. Each year has a zodiac animal assigned to it. 2023 is the Year of the rabbit.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Tech-tonic. Garden Overlook at Emory Conference Center Hotel. The Emory Conference Center Hotel, Atlanta’s first LEED-certified conference center has completed a multimillion-dollar renovation and re-imagination with a focus on new technology throughout the property. The refresh includes redesigned conference space with updated tech now in AD, amphitheaters, lobby, communal space, bar and hotel guest rooms.
Navigating estate planning requires legal experts who can help people understand a complicated — and sensitive — subject. That’s why Hayes Law Firm holds digital events to demystify this critical process. “Webinars and seminars are a great way for us to educate people about the complexities of estate planning,” says Bryan Fiorito, Director of Business […].
Event season is in full swing! Here at Swapcard, we’ve had the opportunity to not only support organizers as they deliver unforgettable in-person experiences, but also participate as attendees and exhibitors in support of the events industry.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
My WordPress dashboard tells me I’ve written 750 posts since I began this blog exactly thirteen years ago. At least one new post every week since 2009. I have a few thoughts. Read the full article at Conferences That Work. No related posts.
Leading event design agency VDA together with Event Marketer convened a roundtable of senior brand marketers to discuss the impact of today’s crunched timelines, and how they’re fosteringcreativity-and productivity-when event plans are moving targets. What they discovered is that, despite the challenges of the past two and a half years, there are some upsides to running a post-pandemic event organization.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
You’re gearing up to plan your next event, but you already feel overwhelmed between finding a venue, planning your A/V, and picking the perfect caterer. You need a little help, and that’s a smart move. Pulling off your biggest event of the year takes a lot of work, so there’s no shame in asking for some help. . A Google search opens up countless event companies.
After the waves of changes that have washed over the meetings industry this year, where better to gather than in the sand, set our collective sights on the horizon and plan to ride the next killer events wave than at Smart Meetings 3-Day National Experience at Zachari Dunes on Mandalay Beach, a completely transformed Curio Collection by Hilton property in Oxnard, California?
Skift Take: Now that business events have come roaring back has Zoom — the lifeline for many companies whose employees couldn’t or wouldn’t meet in person — become less relevant? Absolutely not. — Julie Moline Read the Complete Story On Skift Meetings.
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