Conferences that Work
JANUARY 11, 2021
What makes attending conferences worthwhile? As I described in Conferences That Work , the two most common reasons for attending conferences are to learn useful things and make useful connections. But there are numerous other ways that conferences provide value to stakeholders. In this post I’ll focus on, arguably, the most useful conferences we can design: those that solve participants’ problems.
Expo Pass
JANUARY 13, 2021
Even for a pro, there’s always a few hiccups in event planning. Maybe there’s a moment where you wonder if people will like the food. Or even the dreaded question: ‘Will anyone show up?’ These doubts are normal, and we know how to plan for them. . Virtual events, on the other hand, pose a whole new set of questions. Like: ‘What does a virtual event even look like?
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InitLive
JANUARY 14, 2021
Corporate volunteering is the pursuit of employees taking part in a sponsored or company-organized program dedicated to positively engaging in wildlife, ethical community, and environmental initiatives. While donated products or services and monetary donations can have an incredible impact on a worthy cause, corporate volunteer programs also turn out to be far more beneficial to your company and its employees in the long run.
Picatic by Eventbrite
JANUARY 11, 2021
Eventbrite is the leading platform for free registration and ticketing. Its flexible registration allows for many different uses, including for scheduling and managing time slots for COVID-19 vaccine or testing appointments. To support that effort, we’ve compiled some of the most common questions about creating COVID-19 vaccination events: FAQs How do I set up an […].
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Velvet Chainsaw
JANUARY 11, 2021
Ring in the New Year with advice from two renowned experts on speaker coaching and panel improvement, Kristin Arnold and Sarah Michel. The shift to virtual events has magnified the need to add spice and spunk to your conference’s panel discussions so that you leave the audience begging for more. You’ll get more than a few nuggets from Kristin’s just-published book, “123 Ways to Add Pizazz to a Panel Discussion.”.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Attendease
JANUARY 12, 2021
The COVID-19 pandemic has led to major shifts in the events industry. Event planners everywhere had to get creative to switch events to online affairs. At first, the novelty of attending a conference from your living room couch excited people enough to pay attention for hours on end. But now, almost one year into mandated distancing, many people are struggling to find new ways to keep online events engaging and meaningful.
Picatic by Eventbrite
JANUARY 15, 2021
The Small Business Administration (SBA) Paycheck Protection Program (PPP) relaunched on January 11, allowing small businesses impacted by the COVID-19 pandemic to apply for relief loans from an overall pool of roughly $284 billion. As an event creator, you may have questions about your eligibility, how to apply, what’s different about this round of loans, […].
GEVME
JANUARY 12, 2021
We have now just entered into 2021, and despite all that most of the companies in this industry have been through the last year, we would still consider the year 2020 to be wholesome. There was a lot to process during the year 2020 and, at the same time, so much to learn. One thing that we learned from the crises last year was how to remain resilient.
EventSource
JANUARY 14, 2021
When it comes to modern elegance, Brittany and Michael’s wedding at Hotel X Toronto beautifully fits the bill. Together with the fantastic planner Fern Cohen Events , the couple created a celebration that was timeless in every sense of the word — from the gorgeous floral creations to the glam accents to the priceless moments shared. Thankfully the talented lens of Lori Waltenbury was on hand to snap each perfect moment.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Attendease
JANUARY 12, 2021
The COVID-19 pandemic has led to major shifts in the events industry. Event planners everywhere had to get creative to switch events to online affairs. At first, the novelty of attending a conference from your living room couch excited people enough to pay attention for hours on end. But now, almost one year into mandated distancing, many people are struggling to find new ways to keep online events engaging and meaningful.
Picatic by Eventbrite
JANUARY 14, 2021
As a platform built for the purpose of bringing people together, Eventbrite firmly believes in the power of assembly. We ticket millions of events each year and work hard to support the ability for people to safely gather. Our Community Guidelines prohibit events, content, or creators that share or promote violence, illegal activity, and/or misinformation […].
Event Age by Swapcard
JANUARY 14, 2021
We at Swapcard are thrilled to announce our acquisition of Avolio, Inc. , a registration platform headquartered in Atlanta, GA, and its event management software, IPReg. This move comes as our first step towards providing an answer to the most significant challenge organizers face: finding one technology partner that can run all their virtual, hybrid, and face-to-face events throughout the year.
EventSource
JANUARY 12, 2021
Amanda and Mark’s wedding is giving us all the wintery, romantic, and elegant vibes! The couple’s charming wedding at the scenic Elora Mill Hotel & Spa exemplifies a winter wonderland, and emanates a cozy feeling that will definitely warm your hearts. The creative planner Liz Clark helped the couple create the wedding of their dreams, and the results, shot by the talented photographer, Whitney Heard , are absolutely beautiful.
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GEVME
JANUARY 13, 2021
We have now just entered into 2021, and despite all that most of the companies in this industry have been through the last year, we would still consider the year 2020 to be wholesome. There was a lot to process during the year 2020 and, at the same time, so much to learn. One thing that we learned from the crises last year was how to remain resilient.
Picatic by Eventbrite
JANUARY 11, 2021
Algunos departamentos locales de salud utilizan Eventbrite para programar citas de vacunación contra la COVID-19. Hemos recopilado algunas de las preguntas más frecuentes sobre cómo programar una cita de vacunación contra la COVID-19. Preguntas frecuentes ¿Todas las citas de vacunación se solicitan a través de Eventbrite? No, solo algunos condados usan Eventbrite para gestionar sus […].
Planning Pod
JANUARY 12, 2021
Opening an event venue comes with a long checklist of items that must be in place for a successful launch … and chances are, as a new event space entrepreneur, you’ve probably already read a dozen or so articles that have run you through the basics. But while these checklist articles can be helpful, they don’t answer the one vital question you should be asking: “What things do seasoned experts know that I don’t about how to successfully launch a venue and be profitable in Year 1?”.
Event Age by Swapcard
JANUARY 14, 2021
Darwin said, "It's not the strongest of species that survives, but the one most adaptable to change.". They say that nothing changes if nothing changes.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
GEVME
JANUARY 13, 2021
We have now just entered into 2021, and despite all that most of the companies in this industry have been through the last year, we would still consider the year 2020 to be wholesome. There was a lot to process during the year 2020 and, at the same time, so much to learn. One thing that we learned from the crises last year was how to remain resilient.
Event Industry News
JANUARY 14, 2021
At ?EventsCase ?we are looking for a Content Manager to handle the overall management of content for marketing, communication and PR perspectives. In order to do this, you will need to be able to write press releases, email marketing campaigns, weekly blog posts, technical content such as white papers and case studies, as well as award applications and newsletters.
Planning Pod
JANUARY 10, 2021
Hotel sales, banquet and private event managers know what it’s like to work under pressure. Whether they’re responding to new prospects, following up with them for contract signatures or chasing down clients for payments or vital input for their event, there is rarely any free time in their schedule. Add in the tedious process of jumping between multiple CRMs, applications, emails, files, printouts and physical folders to track client and event details, and things can quickly get overwhelming.
Skift
JANUARY 13, 2021
Skift Take: In order to approach the same level of quality and engagement as in-person experiences, virtual and hybrid events need to be designed with safety and innovation as guiding principles. Event planners need an agile, forward-thinking destination partner to deliver on ever-changing attendee expectations. — Read the Complete Story On Skift.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Special Events
JANUARY 11, 2021
Smaller guest lists are giving way to custom statement florals
Eventsforce
JANUARY 14, 2021
Change in our industry is nothing new. It’s something event planners have been dealing with in every aspect of their job. But 2020, we saw some truly significant changes due to the dramatic impact of the Covid-19. Event design has changed, venue operations have changed and how attendees consume content has changed. It is a lot to deal with for event professionals.
Event Industry News
JANUARY 11, 2021
The Event Supplier and Services Association (ESSA) has announced that it is making a Freedom of Information (FOI) request of the government. The request is part of an effort by ESSA to determine the reasoning behind recent government decisions, not limited to the postponement of the so-called “go date” for exhibitions, October 1 2020, being abandoned.
PCMA Convene
JANUARY 13, 2021
In-person events are “four-dimensional” experiences (above), while virtual attendees see everything on a two-dimensional screen while being distracted by what’s happening in the three-dimensional space of their home or office. FIND THE SESSION: Digital Experience Institute: It’s a Very Very Hybrid World. Hybrid meetings have clear benefits like greater sustainability, nearly unlimited global reach, and the relative ease of including speakers who are unable to travel to the physical meeting
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Special Events
JANUARY 12, 2021
Part 3 in the State of the Industry 2021 forecast
ePly
JANUARY 13, 2021
It can be hard to come by reliable event volunteers. They can be challenging to find and sometimes even harder to keep around. The struggle is real!
Event Industry News
JANUARY 11, 2021
Statement from IMEX website: It is with regret that we announce the cancellation of IMEX in Frankfurt 2021, due to take place at Messe Frankfurt from 25 – 27 May. We know the timing of our announcement comes as a blow so early in 2021. More than anything, and like you, we’re eager to deliver some good news and mark a fresh start. When we were compelled to cancel IMEX in Frankfurt and IMEX America last year we hoped 2021 would see the early recovery of the industry and the IMEX shows.
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