Expo Pass

APRIL 13, 2023

It’s time to meet your new best friend—event sponsorship. This is one of the best methods for saving money, securing must-have supplies, and forging a lasting relationship with impactful partners. It isn’t just about getting what you need, though. When you do it right, event sponsorship benefits both parties. This is a delicate relationship, but with the right road map, it’ll go as smoothly as a text thread with your bestie!

Sponsorships 147

Sponsorships Social Media Financial Trade Shows 147

EventMB

APRIL 12, 2023

Skift Take: At a time when event organizers have to work harder than ever to prove they're really delivering value to everyone from attendees to stakeholders, it's essential to choose a host city where the right connections are easy to make. Discover five ways that a connected destination can make your most ambitious event goals a reality.

Events 160

Events Meetings Sustainability Technology 160

CadmiumCD

APRIL 12, 2023

If you polled a group of event planners, most would agree that event technology can significantly impact the success of an event. There are many reasons for this, including the fact that event management system software provides organizations with a central hub to handle all aspects of their event.

Event Management 52

Event Management Management Event Technology Technology 52

Planning Pod

APRIL 12, 2023

#Eventprofs – get your Instagram stories ready, because you’re about to see some seriously share-worthy content! Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks.

Social Media 147

Social Media Education Event Planning Event Marketing 147

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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

Prestige Events Magazine

APRIL 14, 2023

The Business of Events, the not-for-profit independent Think Tank for the events industry, has extended the deadline of its sector-wide Consultation. It will now close on 30th April. The aim of the Consultation is to gather sentiment among those owning, running, managing, and working in the events industry, which will lay the foundation for a comprehensive Policy Agenda for the sector.

Consulting 52

Consulting 2023 Sports Events 52

Eventmobi

APRIL 14, 2023

Are you including your event speakers in your marketing plan? Many keynote speakers and breakout session facilitators have extensive, active networks both on and offline. By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees. But you can’t expect your event speakers to do all the work themselves.

Speakers 195

Speakers Social Media Event Marketing Marketing 195

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. This guide provides everything you need to consider when creating an effective email marketing strategy for your event.

Marketing 195

Marketing Sponsorships Speakers Events 195

IMG

APRIL 13, 2023

72% of the global workforce reported feeling lonely at least once a month 83% of workers see corporate travel as a benefit to their job. 63% of corporate travel managers are excited to host regular company off-site meetings and retreats again. As we move into warmer days, many of our corporate clients have started their company retreat planning process, as part of their company culture and employee engagement strategies.

Travel 195

Travel Management Event Management Marketing 195

EventMB

APRIL 11, 2023

Skift Take: The meetings industry is evolving, including in its approach to event technology implementation. Having an internal IT team is crucial. Leaving it all to be handled by partners is no longer an option.

Event Technology 200

Event Technology Technology Events Meetings 200

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

Velvet Chainsaw

APRIL 12, 2023

Contingency plan, A, B & C: iStock Credit: Andrii Dodonov Last fall, two of our consulting clients were scheduled to have their annual conferences in Orlando. In late September, Hurricane Ian pummeled central Florida, triggering a significant number of flight cancellations. Group No. 1 had no choice but to cancel its in-person event. Fortunately, this association had already planned a digital version of the conference to be held four weeks after the in-person event.

Speakers 195

Speakers Banking Conference 2023 195

Conferences that Work

APRIL 10, 2023

At edACCESS 2008 I gave a 90-minute presentation entitled “Learning from the biggest consulting mistake I’ve made — and that you probably have too” OK, the formal title was “The Systematic Development of Informed Consent “, which sounds much fancier but requires explanation. 15 years have passed, yet I think the blunders I made while working with a client during one of my past careers —IT consulting—are still relevant and instructive.

Consulting 31

Consulting 2008 Conference Management 31

MeetingsNet

APRIL 14, 2023

April is Autism Awareness Month, the perfect time for meeting professionals to commit to learning more about how a few simple changes can improve the meeting experience for neurodiverse attendees. As the growing interest in workplace diversity, equity, and inclusion expands, meeting professionals are considering how events can be more inclusive for neurodiverse attendees, including those with autism.

Meetings 122

Meetings Government 2022 Corporate Events 122

EventMB

APRIL 12, 2023

Skift Take: Cisco, Atlassian, and DocuSign are some of Impact Point Group’s clients that will now be part of Freeman’s agency team.

Tech 181

Tech Meetings Events Event Design 181

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

MPI

APRIL 11, 2023

Pádraic Gilligan, chief marketing officer for SITE, will walk attendees through the latest trends in incentive travel and its “awesome, transformational power” at MPI’s EMEC Brighton, 26-28 March.

Travel 111

Travel Marketing 111

Event Marketer

APRIL 14, 2023

Event Marketer’s monthly Industry Pulse Survey fielded responses from the experiential marketing community in March on how artificial intelligence is impacting the industry. While most event professionals (86%) say they’re not actively using the technology at present, 75% say they believe AI will change the course of events. (Look out for our next survey in April.

Event Marketing 110

Event Marketing Technology Marketing Events 110

Special Events

APRIL 12, 2023

Leading Caterers of America treated to three-course dinner

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EventMB

APRIL 10, 2023

Skift Take: An estimated $2.6 billion in losses resulted from sophisticated business impersonation scams in 2022, and the events industry is fighting back.

2022 173

2022 Events Meetings Apparel 173

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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

Events

MPI

APRIL 11, 2023

Disengagement at conferences is a significant problem, and the solution is providing attendees with more. But what does “more” mean?

Conference 105

Conference Events 105

MeetingsNet

APRIL 10, 2023

How robust does your event network need to be, and what’s negotiable? Here are some things to consider before signing a connectivity contract. In the past year, Jay Klein planned one event where he was charged $150 for an ethernet line for a week and another where the same-size line was $2,500 per day. Tens of thousands of dollars can separate one hotel’s internet fees from another.

Negotiating 105

Negotiating Contracts Hotels Venues 105

Special Events

APRIL 10, 2023

Add these six tasks to your to-do list to get ahead of the curve

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105

EventMB

APRIL 12, 2023

Skift Take: Vibrant online event communities may be difficult to build, but many can help create successful in-person events. They can help drive content, tap into new audiences, and keep conversations real.

Events 172

Events Meetings Event Tech Event Design 172

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

MPI

APRIL 11, 2023

Compact dimensions work to the advantage of MPI EMEC host city Brighton.

Venues 105

Venues Meetings Events 105

MeetingsNet

APRIL 10, 2023

Zoom introduces a new feature called IQ, a “conversation intelligence software” to keep attendees and non-attendees up to speed on a meeting’s content and next steps through A.I.-generated summaries. Online-meeting platform Zoom has partnered with artificial-intelligence firm OpenAI—the maker of ChatGPT—to create Zoom IQ, a feature that tracks the audio, visual, and chat-forum content of virtual meetings and then summarizes topic threads, creates content for post-event emails, and more.

Meetings 104

Meetings Management Events 104

Special Events

APRIL 13, 2023

Sessions covering every aspect of the business brought inspiration to CS+TSE attendees

Education 105

Education Events 105

Event Smart

APRIL 9, 2023

Surveys have become an essential, if not standard operation procedure, of any event planner. Without conducting a post-event survey, event planners won’t be able to accurately assess the success of their event’s objectives. Furthermore, the data collected from the event survey questions enable data-driven decision-making for event organizers and brands.

Events 100

Events 100

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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

MPI

APRIL 11, 2023

Mark Cooper, CEO of IACC, will be sharing his insights at MPI’s European Meetings & Events Conference (EMEC) in Brighton, U.K.

Conference 105

Conference Events Meetings 105

Smart Meetings

APRIL 14, 2023

This year’s tax deadline is Tuesday, April 18 but for those late filers or for those self-employed meeting planners just waiting to sign and send, a last-minute check is always a good idea. Some things have changed and some have remained the same. We spoke to Bonnie Lee, an Enrolled IRS Agent whose California-based firm, Taxpertise, specializes in the self-employed.

Meetings 98

Meetings 2009 2023 Transportation 98

Event Marketer

APRIL 10, 2023

Interest in pickleball has been spreading like wildfire, and a growing number of brands is jumping in to fan the flames. As the nation’s fastest-rising sport, pickleball is attracting sponsors from a host of categories as tournaments , tours and festivals dedicated to the sport continue to crop up. The appeal is evident: “Picklers” represent a broad demographic for brands to connect with, and as more dollars are being poured into the sport every day, it’s likely that sponsorship—and engagement—o

Sponsorships 97

Sponsorships Sports Social Media Marketing 97