Conferences that Work
JULY 12, 2021
Is the end of an event important? It’s complicated. 8 years ago, I wrote about how to create especially memorable events. Including many different kinds of short experiences during our meetings, allows us to hack the peak-end rule to maximize the impact of an event on attendees. Here’s what I said…. …the peak-end rule suggests that we judge experiences largely based on how they were perceived at their peak and at their end.
EventMB
JULY 13, 2021
Could successful vaccine rollouts in countries with strong domestic markets for trade shows and other events put a damper on resuming international events? While event executives are optimistic about a rebound in international travel, they also see factors favoring a greater shift toward local and regional events. How will successful vaccine rollouts in countries with […].
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Stova
JULY 16, 2021
Virtual event audiences have become more discerning than ever, thanks to the rise of virtual event platforms that closely mimic face-to-face event experiences. Attendee engagement has always been important for event planners. In a virtual environment, it’s even more critical.
Picatic by Eventbrite
JULY 14, 2021
As COVID-19 restrictions are beginning to ease, local community events will play a major role in facilitating the community interaction many of us have been missing. There’s plenty of room to be creative with community event activity ideas, though you may need to be more vigilant when it comes to organizing events that bring communities […].
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Attendease
JULY 13, 2021
2020 challenged us all and it’s not surprising that event planners took one of the hardest hits. If you were fortunate enough to survive company layoffs, you likely faced one of the biggest tests of your career as you navigated complete uncertainty around your work. It was time to say goodbye to the way you’d always done things, work within difficult restrictions and safety protocols, and step into completely new territory to keep your meetings and events alive. .
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
JULY 12, 2021
Event planners are swimming in data with the potential to boost return on investment and enhance event impact, but without industrywide data standards, that information is often lost or hard to analyze beyond a single event. Explori’s new VSef initiative aims to change that. More than ever before, event planners are swimming in data about […].
Picatic by Eventbrite
JULY 15, 2021
Eventbrite hosted the RECONVENE summit in May 2021, bringing together thousands of event producers. We’re sharing key takeaways from popular sessions — on topics like safely returning to in-person events, data insights, and best practices for attracting more attendees — on our blog and our RECONVENE Recaps hub. Every day, Eventbrite’s analytics team runs more […].
Event Marketer
JULY 12, 2021
Nearly a year and a half has passed since the pandemic irreparably altered the world of experiential marketing. Seemingly overnight, event professionals were required to learn brand-new skills and disciplines, from high-caliber virtual event production to influencer marketing to keeping up with COVID-19 safety protocols that vary by region, and even venue.
GEVME
JULY 16, 2021
Press Note: GEVME has announced the inaugural launch of a new Digital Event Management course, conducted in collaboration with Nanyang Polytechnic’s Center for Industry and Lifelong Learning. This course comes as part of NYP’s ongoing educational partnership with GlobalSign.in (GEVME’s parent company) to nurture Singapore’s MICE (Meetings, Incentives, Conventions & Exhibitions) industry capabilities and foster the next generation of event managers.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Endless Events
JULY 16, 2021
Timelines matter. Particularly in the world of events, it’s important to have a roadmap laid out before anything else. What are you going to do first? Which partners should be hired? Should you source the venue and then the speakers? And how many months out are you even beginning to think about your event? These considerations are basic for planners.
EventSource
JULY 16, 2021
When planning your wedding you stress about everything, from flowers, to food and everything in between. A common anxiety for brides is whether or not people will have fun at their wedding, or if they’ll be packing up at 9:00. The key to making sure your guests have fun is all in making the reception a night they’ll never forget. Here’s how: 1. Have a killer MC: One of the biggest mood killers at any party is awkward silences.
Event Marketer
JULY 12, 2021
The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. If the data has anything to say about it, experiential marketing is back on track in a big way. A variety of 2021 studies on the state of experiential show that the industry is moving right along on the road to recovery as brands revive postponed in
GEVME
JULY 11, 2021
Years ago, people would have believed that running a virtual event was a one-person task. All you need is a laptop, a good WiFi connection, and one person behind the screen to run the entire event. We know that running a virtual event cannot be a one-person task. There has to be a collective effort of more members to brainstorm, get creative, and think about serving our audience to the highest capacity.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Endless Events
JULY 15, 2021
For those who might have missed it, there was an awesome hybrid event happening in Phoenix, Arizona last week: PCMA EduCon: We Are Better Together ! As anticipated, it was a huge success and the Event Brew hosts are here to tell the story. Will, Thuy, and Nick revisit PCMA EduCon 2021 and share three different perspectives: one of a co-host, one of a virtual attendee, and one of an educated outside observer.
EventSource
JULY 12, 2021
The truth is, no wedding goes completely as planned. Things happen and there’s really nothing you can do to prevent this fact. The good news? Most problems show up during the planning process and you can be prepared to handle them without losing your mind. Here are four common planning hurdles and how to avoid them before they become a problem. 1. Hiring a vendor based solely on Instagram: Instagram and Pinterest are wonderful places to find vendors and inspiration, but they shouldn’t be the onl
Event Marketer
JULY 12, 2021
The Live Loud stage was used for demos and discussions for verticals on health and wellness, beauty and wealth and power. Surprise content, concierge service and a sense of place and mission—these were among the elements that led to the success of the Essence Festival of Culture, which took place as a hybrid event over two weekends, June 25 to 27 and July 2 to 4.
GEVME
JULY 12, 2021
Virtual event networking remains one of the main reasons why people attend events. Even without face-to-face interactions, virtual events provide new opportunities for attendees to connect. In the third episode of ‘ Next-Generation Virtual Events ’ by GEVME, we show you how to enable virtual event networking and forge communities with your virtual events.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
b2match
JULY 14, 2021
The Styrian Business Promotion Agency (SFG) represents the province of Styria in the south of Austria. They act as the regional contact point for the Enterprise Europe Network , the world’s largest network for small and medium sized enterprises who wish to innovate and grow internationally. They are also the regional contact point for the EU Framework Programme.
EventSource
JULY 15, 2021
You’re definitely going to fall for the woodsy, boho, and sophisticated vibes in Cydney and Jay’s wedding. The couple made it official at a scenic cottage surrounded by gorgeous greenery that emanated a chic calmness to the day. Filled with personal details and romantic touches, the coupe’s celebration was unforgettable. The bride was the picture of effortless elegance with gorgeous hair by Bruna Mata and makeup by Ivona.
InitLive
JULY 12, 2021
Many nonprofits rely on a few big events throughout the year as an essential part of their fundraising efforts. Events that are planned and executed successfully can lead to more donations and deepened connections with volunteers, sponsors, and donors. Plus, hosting an event is fun! Think of an event such as a gala or an auction as an opportunity for you to create an engaging experience (and great memories!
GEVME
JULY 11, 2021
Years ago, people would have believed that running a virtual event was a one-person task. All you need is a laptop, a good WiFi connection, and one person behind the screen to run the entire event. We know that running a virtual event cannot be a one-person task. There has to be a collective effort of more members to brainstorm, get creative, and think about serving our audience to the highest capacity.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Smart Meetings
JULY 15, 2021
By all measures, this week’s Destinations International Annual Conference 2021 (AC21) in Baltimore, Maryland, was a huge success. A total of 853 representatives of destination marketing organizations, their supporters and clients gathered at Hilton Baltimore Inner Harbor and Baltimore Convention Center for what was being billed as the “Embrace Disruption” conference.
MeetingsNet
JULY 16, 2021
The Disability Equality Index and the Corporate Equality Index are two resources to help answer that question. Caesars Entertainment made the 2021 DEI list for the first time, joining a few other hotel companies and airlines. For organizations with diversity and inclusion standards or goals, the meetings department can support those efforts by working with suppliers that have similar initiatives.
SmartMeetings
JULY 12, 2021
Meeting profs are learning to soar again exceptional. Editor’s Note: If setbacks are the springboard to success, meeting professionals are poised to win the gold. Annie Meehan, author of Be the Exception: Your 7 Steps to Transformation and a dynamic keynote speaker, has lived a challenging life and still found much to be grateful for. We asked her to share her secrets to recovery.
Nunify
JULY 16, 2021
This past year has seen the development of many new technologies, concepts, and ideas – all of which contribute towards adapting to the new way of life that has been affected by the coronavirus pandemic, and continues to be impacted in more ways than one. In order to communicate efficiently, video calls became the norm. Individuals & businesses adopted the various webinar and virtual conference platforms such as Google Meet, Microsoft Teams, and Zoom.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
QC Event School
JULY 15, 2021
With every season comes a new opportunity to switch up the decor and design of your event planner jobs! Not sure how to do this? QC Event School’s Student Ambassador, Afton Romrell , is here to help! Afton Romrell is the co-founder of Eventfully Sweet. She is also a graduate of QC’s Event & Wedding Planning and Event Decor courses. . A Little About Me.
Stova
JULY 13, 2021
It’s not only possible to create engaging, effective, valuable events through a virtual platform or hybrid format — but the sky is truly the limit when it comes to possibilities for delivering that content to attendees from around the world. It’s equally as possible to deliver high ROI to sponsors and exhibitors through your virtual and hybrid events.
PCMA Convene
JULY 12, 2021
An attendee checks in for the Aesthetic Meeting 2021 at the Miami Beach Convention Center. The Aesthetic Society required all attendees — whether vaccinated or not — to wear masks. (Photos courtesy Greater Miami CVB). When the Aesthetic Meeting 2021 — the signature annual event of the Aesthetic Society — convened at the Miami Beach Convention Center in early May, the hybrid event was remarkable for several reasons.
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