eventplanner
DECEMBER 22, 2024
Event planners have a misconstrued idea about what an event webpage should look like. Many believe that creating a webpage is merely publishing event information and letting the attendees sort it out and decide what's relevant on their own.
Event Marketer
DECEMBER 23, 2024
Plays have been called, flags have been thrown and victories have been clinched throughout this pro and college football season, and amid all the action, brands have been looking to score points with the fans. From sailgates to luxury bathroom trailers to germ zones, heres how sponsors played the field. ALTEC LANSING The industry is progressively making concerted efforts to support neurodiverse attendees through event touchpoints like tranquility lounges and sensory kits.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Smart Meetings
DECEMBER 26, 2024
For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Expo! is an annual tradition. This year was no exception. An estimated 1,700 attendees passed through the West Hall doors at Los Angeles Convention Center the second week of December.
EventMB
DECEMBER 27, 2024
Skift Take: Planners need to be aware of several passport and visa changes in 2025 and to communicate them to attendees before time runs out.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Loudermilk Center
DECEMBER 23, 2024
Atlanta, Georgia is often hailed as the cradle of the Civil Rights Movementa city where history, leadership, and unwavering resolve intertwine to reshape the nation’s conscience. Rooted in a legacy of African American resilience and progress, Atlanta is a beacon for social justice and human rights. Its landmarks, institutions, and key figures inspire generations to champion equality and dignity for all.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Smart Meetings
DECEMBER 27, 2024
From the thousands, no, millions of celebrations around the globe that will ring in the new year, what are the best takeaways for meeting profs? We scoured the web to find the grandest, the wildest and even the wackiest ways we Earthlings will greet the arrival of our latest revolution around the sun. These we distilled into four megatrends to tuck into your to-do files for an OMG event in 2025.
EventMB
DECEMBER 26, 2024
Skift Take: Skift Meetings evaluated 3 leaders in meeting industry recruitment and found that each has its own unique niche.
StraussCA
DECEMBER 26, 2024
As we head into a New Year, its important for associations to review its current email marketing strategies and see where it has excelled and where improvement may be needed. By reviewing the current strategy, associations can ensure its email marketing efforts are effective and impactful, current to members needs and trends, and aligned with the associations communications goals.
SmartMeetings
DECEMBER 24, 2024
Is your meeting accessible? Heres what to consider There are a lot of boxes to check when youre trying to make a fully accessible meeting. Weve gotten pretty good at ensuring venues are ADA accessible and that events offer sign-language interpreters and audio transcriptsbut we can do even better! Below, youll find some of the most common things attendees are asking for now, with further resources to boot.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Smart Meetings
DECEMBER 26, 2024
The most anticipated openings of 2025, alongside big plans for brands, show how hospitality continues to evolve. New and Renovated Hotels Reflect Top Trends 2025 is a year to get excited for. With a host of exciting new hotels slated to open throughout the next 12 months, plus some major strategic visions in the works at major brands, the opportunities for every style meeting are boundless.
EventMB
DECEMBER 23, 2024
Skift Take: Crafting successful events isnt just an art but also a science driven by data. A smart event data strategy can help you optimize every stage to drive better engagement, smarter decisions, and higher ROI.
Conferences that Work
DECEMBER 23, 2024
Here are nine old and new snippets of wisdom that spoke to me at some point in 2024. And a bonus at the end “Leadership is no longer part of a job description: something anointed on the chosen few. Leadership is a role to be adopted when needed, and then passed on when the need has gone. It’s a dynamic thing, moving around the organisation, reshaping the organisation as it passes from individual to individual, team to team.” “Is your organisation irrelevant?
Smart Meetings
DECEMBER 26, 2024
Experimentation is what drives any industry forward, and events are no different. Throughout the year, several event production experts and meeting professionals showcased, discussed and ideated about experiential events. Event Case Study: Walmart Experience at CES 2024 This was Walmarts first appearance at CES. The executives at the company attended the event with the idea to show CES attendees what the company has accomplished in the technology world.
Advertisement
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Smart Meetings
DECEMBER 24, 2024
Food and beverages can make or break an event, often leaving a lasting impression on attendees. Was there variety? Was the food well-prepared? Did the flavor profiles shine? Were mocktails offered alongside cocktails? These details matter. To help event planners deliver memorable culinary experiences, Smart Meetings has compiled a list of essential food and beverage stories from this past year to help planners leave their attendees stomachs satisfied.
Smart Meetings
DECEMBER 23, 2024
The power of incentive trips cant be overstated they can be just the morale boost your group needs. From the properties available to the experiences offered (including one of our own), in 2024 we shared numerous ideas and resources to get the ball rolling for your next incentive trip. All-Inclusive Incentives: Stormy Waters or Smooth Sailing? Incentives can be easy on the walletif you know where to look out for.
Smart Meetings
DECEMBER 23, 2024
How event tech helped planners create better events in 2024 The secret sauce of any significant event is ultimately the event technology, which adds the finishing touch to the visual aesthetic. Whether it is the lighting, the video component or the AI app integration, every element shapes an events structure. Below are some top stories we produced in 2024 to help planners improve their event design with the technology we have at our disposal.
EventMB
DECEMBER 23, 2024
Skift Take: With rising demand for immersive, large-scale holiday experiences, Convene has created a ready-made corporate holiday party solution at its Sancroft, St. Pauls location in London.
Advertisement
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Smart Meetings
DECEMBER 27, 2024
In search of a mind-blowing incentive that will leave attendees in awe? Try Romanias Hotel of Ice, where guests indulge in a winter wonderland, surrounded by breathtaking landscapes. Plus, thanks to a December 10 agreement by the European Council, youll be able to seamlessly tack a few extra stamps on those passports. Stressed about San Franciscos hotel strike and how it will impact an upcoming meeting?
Expert insights. Personalized for you.
105 
Let's personalize your content