EventMB
MAY 31, 2024
Skift Take: The U.S. business events industry employs 2.6 million Americans and drives $399 billion in direct spending annually. This was the message that was brought to Capitol Hill on ECA Legislative Action Day.
Conferences that Work
MAY 27, 2024
The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions. She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2B event marketers. The classic version of The Three Questions , described in detail in all my books , invites open responses.
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Attendease
MAY 30, 2024
Events can be a great way to expand brand awareness, educate an audience on a given topic, or even form important connections within your industry. But if you aren’t careful when planning your event, it can also lead to unanticipated environmental harm. According to MeetGreen , the average conference produces 4.17 lbs of waste per attendee, per day (2.56 lbs of which will go to a landfill).
Event Marketer
MAY 30, 2024
“We thought about the guest experience from a family perspective, so what are some things that, as a parent, you would need or like to have that would make the experience go really smoothly?” –Emma Quan, Director-Events, Disney Branded Television Beloved family animation series “Bluey” episodes are about seven minutes long, so when Disney Branded Television released season three’s 28-minute special on Disney+ called “The Sign”—about the energetic Blue Heeler puppy character’s home going up for s
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
EventMB
MAY 30, 2024
Skift Take: According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Attendease
MAY 30, 2024
Events can be a great way to expand brand awareness, educate an audience on a given topic, or even form important connections within your industry. But if you aren’t careful when planning your event, it can also lead to unanticipated environmental harm. According to MeetGreen , the average conference produces 4.17 lbs of waste per attendee, per day (2.56 lbs of which will go to a landfill).
Event Marketer
MAY 27, 2024
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover underwater vending machines, CouchCams and screaming booths. NEW YORKERS ARE SCREAMING THEIR YASSOS OFF Tell us this stat isn’t relatable: According to a recent Yasso survey, 71 percent of Americans say sometimes they just want to let out a scream. In response, as tensions are predicted to run high this summer, the “Ridiculously Better” frozen snack brand teamed up with “ridiculously positive” produ
EventMB
MAY 30, 2024
Skift Take: With fewer association meetings overall, the latest ICCA report reveals which destinations are gaining or losing market share in this competitive landscape.
Smart Meetings
MAY 28, 2024
For Maritz Chief Operating Officer Steve O’Malley, winning the MPI Foundation Industry Leader Award in front of his friends and family in the flower-draped Mellwood Art Center during World Education Congress’ President’s Dinner in Louisville, Kentucky, was a time to reflect on how he accidently found the meetings industry—and whether those same accidents of chance are available for the next generation of meeting professionals.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Industry News
MAY 28, 2024
Written by Charlie McCloskey, Director of Events and Customer Experience at BWUH Ltd The 2017 Terrorist Attack at the Manchester Arena changed the lives of individuals, families, and communities forever, not least the live events community.
Event Marketer
MAY 31, 2024
Play is serious business at the Licensing Expo that brought together more than 12,000 retailers and 5,000 brands to Mandalay Bay Convention Center in Las Vegas on May 21-23. So, it only makes sense that immersive, interactive and just plain delightful play was key to many of the exhibits at the show, setting the stage for the IPs and sparking creative brand licensing opportunities.
EventMB
MAY 31, 2024
Skift Take: Mandalay Bay’s $100 million convention center redesign, featuring cutting-edge technology and diverse new art installations, looks to set a new standard for modern meetings and events.
Special Events
MAY 27, 2024
Get inspired with DSquared Hospitality Company's Spring Menu Rollout
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Smart Meetings
MAY 31, 2024
Gary Spencer and Erika Kauffman Gary Spencer (left) and Erika Kauffman (right), Highgate Real estate and hospitality management company Highgate expands its Hawaii leadership team with two new appointments. Spencer is appointed as senior vice president of sales & marketing, luxury, lifestyle & Hawaii. He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s
Exhibitor Magazine
MAY 29, 2024
LAS VEGAS - Host to many of the industry's top-tier events and trade shows, Mandalay Bay Resort and Casino proudly announces the completion of a $100.
EventMB
MAY 29, 2024
Skift Take: Bleisure travelers don’t want the same old travel experiences they see on social media; they want to be the first in their friend group to explore and adventure somewhere new. Here’s how meeting planners can organize professional gatherings that fulfill that dream.
Prestige Events Magazine
MAY 30, 2024
Specialist full-service marketing agency for the events industry, Patch Marketing, has seen recent team growth, welcoming Alicia Earls into the newly created position of communications director. Alicia joins with over 20 year’s sector experience, having worked in marketing communications, business development and client relationship management roles for the Science Museum Group and White Light.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Smart Meetings
MAY 30, 2024
Thoughtful design aesthetics in new and renovated hotels inspire meaningful meetings The aesthetic of a space does far more than we often realize to determine the mood of the people in the room, how they move through the space and how they interact with each other. Color psychology comes to mind, but even the height of the ceilings, the width of the hallways, the amount of light and so much more, give a space a certain atmosphere.
Exhibitor Magazine
MAY 27, 2024
Event Tech Live (ETL) London, the premier exhibition for the event technology industry, is thrilled to announce the opening of its Call for Papers. Se.
EventMB
MAY 29, 2024
Skift Take: Industry associations have been busy developing research, launching events, forming partnerships and recognizing current and future industry leaders.
Planning Pod
MAY 28, 2024
From weddings to corporate conferences, events bring people together under one roof, but they also bring risks. Accidents, injuries, property damage – the list of potential liabilities is endless. Event insurance is necessary to shield hosts, planners, and venues from the financial losses resulting from these unforeseen circumstances. In this post, we’ll take a deeper look into the intricacies of event insurance, the key benefits, and recent advancements.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
eventplanner
MAY 26, 2024
In line with this year's exciting keynote announcements, we're thrilled to share that we've taken a big step towards delivering even better event management software!
Exhibitor Magazine
MAY 29, 2024
ATLANTA, GEORGIA - Exhibitus is excited to announce that Exhibitus' clients have been honored with two Platinum and two Gold Winner 2024 awards, as.
EventMB
MAY 29, 2024
Skift Take: When IEEE held a leadership meeting in Jamaica, it spurred many local initiatives that created a positive impact on the destination.
Event Industry News
MAY 31, 2024
The ticketing and event industry has seen massive growth in recent years, with new platforms making it easier than ever for fans to find and purchase tickets. While longstanding players like Ticketmaster continue to dominate, new entrants and niche platforms are disrupting the space.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Special Events
MAY 28, 2024
Cvent’s lists of top hotels and destinations based on 2023 are rising stars
Eventtia
MAY 29, 2024
The life of a real estate agent may seem glamorous and adventurous (and, to some extent, it is), but it’s also filled with challenges and hurdles. The market is extremely competitive, especially if you operate in a high-profile area, and even the smallest fluctuation can mess up your plans. Let’s take the COVID-19 pandemic as an example. The lockdowns, the general state of confusion, and the loss of jobs meant that many people put on hold their plans to become homeowners.
EventMB
MAY 31, 2024
Skift Take: Attendees are craving much more than education sessions and networking receptions. As event organizers try to cook up a recipe for elevated engagement, the key is finding a place that can lay the foundation for a truly immersive experience. Skift Meetings worked with Brand USA to find the country’s best-in-class immersive experiences. Here are five destinations that can redefine your next event.
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