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As an Amazon affiliate, Smart Meetings earns from qualifying purchases. We appreciate your support. Some of the best managers I’ve had during my career were the ones who gifted their teams booksusually self-help titles. The first book I ever received from a boss was Who Moved My Cheese. It was given to our team right before we transitioned from having individual offices to working in cubicles (we consolidated from five buildings on a campus to just two).
By Natacha Allen, Head of Commercial Events The Royal College of Physicians The UK’s relationship with alcohol is shifting, with nearly half (48%) of drinkers planning to cut back or quit in 2025, according to Aviva. Younger generations are driving the trend, with 61% of 18 to 24-year-olds and 68% of 25 to 34-year-olds reducing their intake. Health is a major factor, as many prioritise fitness, mental wellbeing and weight management.
If you’re in the midst of your venue search or you just like keeping on with the latest venues in Toronto , you’re in luck! Every few months, we compile our top picks for Toronto’s best “hidden gem” wedding places and share ’em out with y’all! This is one of the best ways to find the most unique wedding locations.
FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover Hot Dog High Teas, The White Lotus IRL and sweet-smelling takeovers. MAX RESORTS TO A REAL-LIFE WHITE LOTUS HOTEL AND SPA It was only a matter of time until Max turned its fictional luxury resort hotel chain into realityif only for a few days. From April 6-8, the network is celebrating the series-three finale of its pop culture phenomenon The White Lotus with a wellness retreat thats just as ostentat
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Inside IACC’s vision for a smarter, greener future in meetings and hospitality Attendees at this years 2025 IACC Americas Knowledge Exchange in College Station, Texas, were in for an exciting experience. The annual event offered a wide range of education sessions on sustainability, connection, F&B, leadership and so much more. Mark Cooper Smart Meetings Compared to last year, what made this year’s event different?
The historic Chapel House Estate , a private countryside events venue in the heart of Kents Garden of England, has unveiled its elegant new events space, The Glass Courtyard. Seamlessly blending indoor and outdoor living, the airy, light-filled space features floor-to-ceiling glass windows, bi-fold doors and a retractable glass roof all with a striking original oak frame at the centre.
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The historic Chapel House Estate , a private countryside events venue in the heart of Kents Garden of England, has unveiled its elegant new events space, The Glass Courtyard. Seamlessly blending indoor and outdoor living, the airy, light-filled space features floor-to-ceiling glass windows, bi-fold doors and a retractable glass roof all with a striking original oak frame at the centre.
I love the folks (especially my good friend, Jan-Jaap In der Maur ) at Masters In Moderation , a company that has been providing meeting and facilitation services and training in the European Union since 2012. Why? Because their core beliefs about what truly matters at events are deeply aligned with mine. We recognize that events should be designed for and with participants rather than imposed upon them.
Sundays NCAA Womens Basketball National Championship game between UConn and South Carolina drew a sellout crowd of 19,777 at Amalie Arena in Tampa, FL, and 8.5 million viewers , making it the third most-watched womens Division I title game on ESPN platforms. In the days leading up to UConns 12 th national championship win, tens of thousands of fans showed out in downtown Tampa for the weeks Final Four celebrations and events, with many setting record attendance numbers and reaching maximum capac
Thinking about a cruise meeting or incentive but unsure if it aligns with your sustainability goals? Viking is getting ready to launch a game-changing ship that will let your worries set sail. Hoping to give U.K. attendees a taste of one of Americas top thrill-seeking experiences without the long flight? Universal has announced plans for a cant-miss theme park just 35 minutes from London.
It is estimated that millions of events take place annually, including large-scale festivals, sporting competitions, conferences, concerts, local fairs, and more. The UK events industry produces a huge amount of waste annually – over 100,000 tonnes of waste per year which mostly ends up in landfill or being incinerated. TerraCycles new solution for the events industry, EventCycle, provides all events organisers whether for tradeshows, conferences, fundraising galas, concerts, or weddings f
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Michelle and Eric envisioned a wedding that was timeless yet effortlessly beautiful, and with the expert planning of Devoted To You , they made it a reality at the stunning Casa Loma. The big day, captured by Raya Studios and filmed by Curio Studios , took place at one of Torontos most iconic landmarks, with every moment filled with love and joy. Michelle began her day surrounded by her closest friends and family.
For a record fourth time, Tampa, FL, hosted the NCAA Womens Final Four basketball tournament, and fans turned out, hitting the bay from April 3-6 to support their teams and enjoy all of the sporting events and brand activations that led into the big game at Amalie Arena, where UConn clinched the 2025 national title against South Carolina. It was a jam-packed weekend.
Four years into an experiment to replace an annual spring event in Washington, D.C. with a collaborative concentration of events organizations all gathering in the same place, Business Events Industry Week (BEIW) has built some popular must-attend features and announced that other pieces will shake off, either going away altogether or moving. The concept, originally billed as an illustration of the “power of purpose,” was a partnership of Destinations International and PCMA.
Pub operator Brakspear is expanding its Honeycomb Houses managed division with the acquisition of The Kings Head in Cirencester, a large town centre hotel, restaurant and functions venue. The purchase follows hot on the heels of the recent acquisition of The Redesdale Arms in Moreton-in-Marsh and takes the total estate up to 12 sites. Originally a 14th century coaching inn, The Kings Head is an imposing, three-storey building in the town’s Market Square and is listed as a site of special a
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
A guide to working with DMCs to amplify event impact Planners are superheroesbut heroes still need support from time to time. Planning a great event takes a lot of work, and there are ample opportunities to build a professional support system that makes it easier. One of those opportunities? Destination Management Companies (DMCs). When a planner loops in a DMC, they bring in a partner who is an expert in the locale of their chosen destination, a master at making last-minute changes look flawles
At a time when streaming services are overflowing with content and movie theaters continue to see attendance down 35 percent , film and TV studios are getting more and more creative with their marketing campaigns to capture the attention of audiences. But its not just that theyre standing up an eye-catching billboard or an engaging pop-up, studios are dropping consumers into the world of their latest production through some strange encounters with authentic characters, and creatures, brought to
Immersive Spaces to Make Lasting Memories The attendees have spoken; immersive experiences are a top choice. Luckily, these new and renovated properties make bringing your attendees’ dreams to life that much easier. From a space where art comes to life to one that transports you to the wild west, creating a meeting or event experience that leaves attendees with cherished memories is a given.
The Science Museum in South Kensington welcomed over 50 clients to an exclusive evening of fine dining and entertainment on Thursday 3rd April as the events team revealed exciting plans for the future and bid farewell to the iconic Exploring Space gallery. The exclusive dinner marked one of the final events in Exploring Space before it officially closes on 15th May 2025 as part of an ambitious transformation of the ground floor galleries.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Located in South London, Ministry Venues offers two distinctive venues, each with its own character and atmosphere. Ministry of Sound and The Ministry blend rich history, cutting-edge technology, and creative potential, making them the ultimate destinations for a diverse range of events.
In light of the recommendation era and the acceleration of AI tools, b-to-b event marketers this year are focused on taking personalization from buzzword to practice, customizing content, and making connections with attendees that speak to their business needs and the individual at every step of the journey. Its an imperative thats coming from the top down.
Thinking about a cruise meeting or incentive but unsure if it aligns with your sustainability goals? Viking is getting ready to launch a game-changing ship that will let your worries set sail. Hoping to give U.K. attendees a taste of one of Americas top thrill-seeking experiences without the long flight? Universal has announced plans for a cant-miss theme park just 35 minutes from London.
RecyclePlus is a new waste collection service for event and festival organisers from Grundon Waste Management. Focusing on three waste streams that are traditionally more difficult to recycle compostables, paper towels and coffee cups the service guarantees 100% specialist recycling, helping organisers to meet sustainability targets. Grundons Stephen Hill says: While compostables such as plant-based cutlery and food trays have become increasingly popular especially since the ban and restricti
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
“Wellness doesn’t have to be an elaborate ritual,” says Ashley Brooke James co-founder of TRILUNA, a company that helps organizers, HR teams and marketers build meaningful connections to increase well-being and engagement for groups and events. “Don’t overcomplicate wellness. Look at what you’re already doing in your daily routine and find ways to enhance it,” says James, who will be presenting “Beyond the Booth: Designing Wellness-Driven Experienc
Skift Take: For its 30th Birthday Celebration, Amway's 16,000 delegates will use a total of 32,000 room nights, dine in 50 different restaurants, and visit dozens of local attractions throughout the month of April.
The nature of business meetings has undergone a significant transformation. Companies are increasingly shifting from large, infrequent conferences to smaller, more frequent gatherings that foster collaboration and connection. Factors such as the rise of remote and hybrid work environments and tighter corporate budgets have driven this change. For hotel sales managers, this trend presents both an opportunity and a challenge: to rethink traditional strategies and create innovative solutions that c
The Royal County of Berkshire Polo Club (RCBPC) has announced its first formal preferred suppliers list, as part of plans to grow its weddings and private events. Covering everything from power, staging, sound and lighting, marquees, food and entertainment, the list now published on RCBPCs website will provide event planners and bookers with a one-stop-shop to suit a variety of budgets.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
I don’t do yoga. I don’t do it alone, at 6 a.m. with strangers and especially in places where I can see my boss in a downward dog position. But at the same time, I like to think that wellness is a key priority for me as a person, and I’m developing deep respect—and connection—with events and venues that find holistic and innovative ways to weave wellness into the overall event experience.
As a hotel sales manager, your goal is to fill rooms, book meeting spaces, and bring in new clients. But with so many options in todays market, how can you stand out and attract more business? Below, weve broken down some simple strategies to help you increase bookings and build stronger relationships with your clients. Sign up for the monthly Behind the Bookings newsletter here 1.
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