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At Eventbrite, we’ve seen firsthand how event-based brands have responded to shuttering event spaces with innovative online events. Although many of these online events started as on-the-fly ways to continue business, they’ve quickly blossomed into permanent fixtures that are expanding audiences and amplifying growth. We spoke to creators at Manny’s, CraftJam, and Murray’s Cheese — […].
We analyzed proprietary data from over 210 virtual events and 799 sessions that occurred between March and June 2020. Here’s what we learned. In response to COVID-19, thousands of event organizers and brands have turned to virtual events to build communities and drive business goals. At Bizzabo alone, we have seen seen hundreds of virtual events launch every month through our Virtual Experience Solution.
As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan. This plan outlines the different components your event marketing will need (like a website and content strategy that addresses any concerns prospective attendees might have) and enables
I’ve been noticing a strange trend, ever since COVID-19 caused just about all bread and butter meetings to vanish. Suddenly, people are calling the meetings we’re holding these days virtual meetings. In the immortal words of Bob Newhart. Stop it! Virtual. I’m sorry, but when I think of a virtual meeting, this comes to mind…. …together with content like this….
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Ana Masacote is used to adapting on the fly. While studying electrical engineering and computer science at MIT, Mascote decided to pursue a career in dance, switching to MIT’s management science program in 2001. Two years later, she co-founded the dance company Masacote Entertainment and has since travelled the world spreading the gospel of Afro-Latin […].
Want to host a small gathering this summer? Follow these best practices to keep your guests safe and socially distanced.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
As physical events slowly resume, there will be a lot of trial and error involved in their organization. Social distancing is the one proven method of risk mitigation, so points of congregation are a concern. Here's how to prepare for unavoidable queueing at events. Physical events present countless challenges for both planners and venues in […].
Safety is at the top of attendees’ minds right now, so it’s more important than ever to clearly communicate the safety steps you’ve taken before holding an event. A good place to share this information is in your event listing. After you read and complete the exercises in Eventbrite’s COVID-19 Safety Playbook for Events, you’ll […].
As you start planning your wedding, choosing a venue may prove to be one of the hardest decisions you make. When it comes down to it, you want to get married in a place that feels right to you as a couple and that can remain a special place in your hearts forever. Which may lead you to consider having your wedding a little closer to home. Whether it’s your childhood backyard, or your parent’s cottage, there really is no place like home.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Eventtech never kept its promise to change events forever. Now that events are only happening online, we are witnessing a seismic market shake-up. What does the future look like? Five years ago, Johnny Boufarhat had a severe reaction to a medication he was taking. It got so bad, he was forced to stay home for […]. The post Event Technology As We Know It Is Over: Here’s What’s Next by Julius Solaris appeared first on [link].
Adopt to Adapt: Technologies to Take You Further with KiKi L'Italien, Community Engagement Expert, Association Chat | Tecker International; Corbin Ball, Meetings Technology Speaker, Consultant, and Writer, Corbin Ball and Co; and Stephan Forseilles, CTO, Easyfairs.
COVID-19 has made online events more popular than ever — from a health perspective, it’s the safest way to gather while COVID-19 transmission remains a risk. But there are still risks associated with an online event that warrant consideration. Be aware of those risks and consider the following when planning your next online event: Control […].
Even before the pandemic shrank our social circles, couples were starting to opt for smaller weddings, even going as far to adopt what is being called a micro-wedding. Cutting their guest lists to a max of 50 people, and only inviting a few close friends and family, micro-weddings are becoming a big trend for weddings. In case you missed it, there are plenty of Toronto wedding vendors who have whipped up some awesome micro wedding packages in light of the pandemic, and we’ve rounded them u
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
As countries slowly reopen and, for some, allow large live events again, a majority of event planners foresee going back to business in the fourth quarter 2020 or early 2021. Is this a realistic approach? Right now, two conflicting forces are in effect: the push to reopen economies worldwide and the fear of a resurgence […]. The post Event Planners Expect a 4th Quarter Comeback — Is It Realistic?
I’ve been producing events and working in the industry for almost 18 years. I consider myself a seasoned veteran and feel like “I’ve seen it all” at this point. Meaning, I’ve experienced all the crazy event challenges out there: medical emergencies, venue cancellations, inclement weather, power outages, horrible vendors, drunk attendees, ridiculous artist demands, internet failure, etc, etc.
#LightItInRed is a UK based direct action lighting protest that is scheduled to take place on the night of Monday 6 th July 2020 … to draw attention to the critical condition of the UK live event and entertainment industry and its need for special government support to see it through to re-starting. The dynamic “creative sector” which includes live entertainment, music, events, theatre, performance, and the arts generates around £110 billion annually (based on DCMS figures) for the UK economy …
Torontonians are taking full advantage of their new found – small group – freedom. If you’re looking for an excuse to hang out with your tightly knit social bubble, celebrating Canada Day is a great opportunity to do so! Help support small local business and enjoy some fantastic food while you’re at it! Check out what some of Toronto’s favourite caterers are cooking up.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB and SpotMe partnered up to bring you better virtual experiences for the remainder of the year. EventMB has been at the forefront of the virtual event revolution. Since February, over 25,000 event professionals have attended our events. As we grow tired of content being thrown at us, we expect more from virtual experiences. We […]. The post EventMB and SpotMe Partner Up to Bring You Better Virtual Events by Julius Solaris appeared first on [link].
Post-pandemic events: what will they look like? Well, amidst the backdrop of COVID-19 fears and the spread of it, mega-events such as the 2020 Olympics, F8 for Facebook, Ceraweek, Zoom, and Zendesk have canceled their events. And w hile 66% say that they have postponed their events, 25% of events are being rescheduled for September or later. The second half of 2020, however, looks positive.
“Post C OVID-19 – The Future of B2B Events”: Space Global’s international survey of c.500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. Marketeers expect to be able to re-engage with events from October, after spend on B2B events recorded an 80% fall in Q2 2020. During the initial recovery phase, events spend will be down c.50% vs. pre-crisis levels.
Blending Chinese cultural tradition with timeless romance, Shelly and Pete’s gorgeous big day hits all the right sweet notes. The fabulous planner Rebecca Chan Weddings & Events was able to make the couple’s wedding dreams come true with pretty hues, sophisticated details and personal touches at the stunning Malaparte. Captured by the talented lens of Elizabeth in Love , get ready for some serious love and style with this gallery!
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Covid-19 has changed the event tech landscape forever. Until 2020, a trend of event tech mergers and acquisitions saw the rise of monolithic one-stop shops and the event tech industry became harder and harder to penetrate. Now, virtual events have created a new vertical, and the horizon is filled with new players. Large, inflexible platforms […].
Think of your neighborhood or local community for a moment. You come back home after a long day and you pass by your […]. The post Small businesses and their impact on Local Communities appeared first on Oveit.com.
Ruth and Nick’s wedding is nothing short of a fairy-tale, reinstating their fated story of ‘meant to be.’ The two met online five years ago, and hit it off instantly on their first date. They spent hours talking and getting to know each other until they were the last ones in the restaurant. The rest, as they say, is history. With the help of the creative team at Grace Arhin Events , the couple made it official in a stylish wedding at Terrace Banquet Centre with tons of glam det
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
It’s time to talk about safety – and that means CDC guidelines for events. Because in a world where COVID-19 is still present, planners need to start getting up to date with the program. As the economy starts opening back up, the events industry has to keep up with the measures put in place to protect people. Hybrid events will come into play.
By Chloe-Jean Grey, ? Mr & Mrs Grey. Three months in and it is becoming increasingly difficult to ignore the impact that COVID-19 has had on the music industry. Since the UK went into lockdown, we’ve seen the closure of concert venues and hospitality spots that welcome everything from emerging artists to global performers, leaving the industry on the brink of collapse. .
For Pride Month and the 50th anniversary of the Stonewall uprising, we’re coming together to celebrate the LGBTQ+ community. This list provides a comprehensive view of LGBTQ events to attend throughout the year. Diversity, equity, and inclusion are core components to a highly engaged and innovative organization. That’s why driving change, making the world more inclusive, and amplifying LGBTQ+ voices is more important than ever in our communities and our workplaces. 2020 marks the 51st anniversar
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