Conferences that Work
AUGUST 2, 2021
We’re at a workshop, conference, or session. Do I want to be here? Do they want to be here? Sometimes we simply don’t. Swap the perspective. Now, y ou are leading a workshop, conference, or session. It’s very likely there are people present (perhaps a majority, perhaps all of them) who don’t want to be there. How can you best serve them?
Picatic by Eventbrite
AUGUST 2, 2021
Don’t let attendees talk about the weather. Come to the rescue with these corporate icebreakers and networking activities that will build connections among attendees.
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EventMB
AUGUST 3, 2021
The new Hybrid City Alliance is designed to enable far-flung destinations to join forces for multi-hub hybrid events, but many top destinations are noticeably absent and it’s not clear exactly what has changed about member service offerings. Is it a timely and necessary solution or just a commitment to continue offering the same services? With […].
Event Marketer
AUGUST 2, 2021
This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. Others—like Salesforce—see it as an opportunity to reset and come back with reimagined concepts.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
EventSource
AUGUST 5, 2021
If you’re looking for modern-day Indian wedding inspiration, look no further than Harpreet and Tariq’s gorgeous celebration. Filled with cultural traditions, as well as modern elegant details, the couple wanted to make sure their own styles were represented throughout the day. Luckily the brilliant team at Dash Events & Co were able to make their wedding dreams come true, and then some.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
GEVME
JULY 31, 2021
It’s not going to be a surprise if you are looking to invest in virtual event management software. With the pandemic setting in, virtual events have become the norm, and there have been great progress and improvisations in virtual events experiences over the past year. But be it physical events or virtual events, hosting one is quite complex. . Even if you were an experienced event organizer, many things can go wrong on the event day.
Event Marketer
AUGUST 2, 2021
At each stop, consumers can try a free 2.3-ounce sample of Wyman’s Just Fruit Cups product. The average consumer can’t distinguish between wild and cultivated blueberries, if they recognize that there are two types at all. Maine-based frozen fruit brand Wyman’s is on a mission to change that with help from two alumni of the Oscar Mayer Hotdogger and Planters PeaNutter brand ambassador programs.
Smart Meetings
AUGUST 3, 2021
Six months ago, when it looked like there was a light at the end of the Covid tunnel, the buzz was that the future is hybrid. Event planners surmised that audiences had gotten so comfy in fuzzy slippers that they would not want to leave their houses. Hybrid events, offering live as well as a full virtual reality immersion experience, would be the wave of the future the thinking went.
EventMB
AUGUST 5, 2021
Virtual event unicorn Hopin has announced a fresh investment of $450 million in Series D funding. Hopin has now raised more than $1 billion since February 2020. The company is now valued at a breathtaking $7.75 billion. No, this is not groundhog day, although this story sure sounds familiar. This latest Series D round of […]. The post Hopin Raises New $450 Million Round of Funding by Miguel Neves appeared first on [link].
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Social Tables
JULY 31, 2021
Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Starting with early bird registration offers, successful event planners generate buzz and accelerate sales in the earliest stages of the event.
Eventbrite UK
AUGUST 4, 2021
Do you run an event where you sell tickets? And are you looking to increase your ticket sales this year? Although you’ve had to be flexible with the way that events are run, there are still audiences out there who will love your event and who will be willing to pay for the experience. Read […]. The post 10 Ways to Double Your Ticket Sales appeared first on Eventbrite UK.
Smart Meetings
AUGUST 3, 2021
Soon, those who enter New York City’s indoor facilities, such as restaurants, entertainment venues, gyms and other businesses, will have to present proof of vaccination via New York City’s new vaccine pass app, Excelsior Pass, or a vaccination card, announced New York Mayor Bill de Blasio. On Aug. 16, the mayor’s program, Key To NYC Pass, will launch; code enforcement will begin Sept. 13.
Event Age by Swapcard
AUGUST 3, 2021
Paris, France - Swapcard , leading virtual, hybrid and physical events platform, and DMEXCO announced today the launch of a partnership for the 2021 edition of Europe’s leading digital marketing & tech event. The all-digital event will take place on September 7th & 8th in the form of DMEXCO @home and will be fully powered by Swapcard’s virtual platform, bringing together a large, wide-reaching community.
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Expo Pass
AUGUST 2, 2021
Maybe it’s the Olympics, maybe it’s the Bill Murray in Cannes meme , but we’re pumped to see international events bounce back these past few weeks. Just a year ago the Olympics weren’t even on the table, not by a longshot. So this feels like a good time to do a little write-up to mark how far events have come right now. We’ll also go in-depth on what’s working around the world, what we’d improve on, and as always, everything organizers can emulate at home.
Prestige Events Magazine
AUGUST 5, 2021
With climate change becoming a major issue there is increased necessity for companies to have environmental responsibility. There is no denying that balancing sustainable initiatives and luxury for guests requires a lot of care. However, Royal Lancaster London offers perfect eco-friendly luxury to its guests and leads as an example to other hotels. Under the hotel’s ‘There is No Planet B’ initiative, from November 2019, all 411 rooms will have refillable carafes and glasses to replace plastic wa
Smart Meetings
AUGUST 5, 2021
Visitor economies—groups and leisure —cratered during the worst of the pandemic and are only now showing signs of recovering. Destinations International , the association for destination organizations ( DMOs ) and convention and visitors bureaus (CVBs), wants to help its members build back better. Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communitie
Endless Events
AUGUST 4, 2021
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. After all, the best way to learn what makes our beloved attendees tick is to simply ask them.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Industry News
AUGUST 2, 2021
By Laura Ramos, VP and Principal Analyst, Forrester. For B2B marketing and event teams, 2020 delivered a crash course in hosting virtual events. Over the last 18 months, we’ve seen experimentation and innovation across the events industry and, as social distancing rules relax, a cautious return to in-person gatherings. In the meantime, we are beginning to see a shift to hybrid models that incorporate the most successful elements of virtual but get back to using events to build relationships with
Prestige Events Magazine
AUGUST 5, 2021
A new HBAA poll has revealed that almost two-thirds of event professionals (65%) in the business events, meetings and accommodation industry are seeing a boost in client confidence to book and confirm events, following the UK government’s “Freedom Day”, which is when many Covid restrictions were relaxed. This figure reflects the growing desire and commitment to get back to in-person events.
Smart Meetings
AUGUST 4, 2021
In a move that might spur major expansion of MGM Hotels & Resorts and makes a real estate investment trust (REIT) one of the high rollers of Las Vegas, Vici Properties will acquire MGM Growth Properties (MGP) for $17.2 billion. When the agreement is complete, Vici, a REIT, will have a value of $45 billion and will have subsumed the 15 mostly Las Vegas-based resorts owned by MGP, including Park MGM Las Vegas; New York New York Las Vegas Hotel & Casino; and Borgata Hotel, Casino & Spa
InitLive
AUGUST 3, 2021
Volunteers are the lifeblood of many nonprofits. They come with energy, passion, and they want to make a difference. And without good training during the onboarding process , they may decide volunteering isn’t for them. You may be transitioning volunteer training to virtual delivery for the first time, or maybe your past e-learning needs a makeover.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
AUGUST 6, 2021
International Conference Services (ICS) is proud to announce the addition of Patricia Cheong as managing director, Asia. She will join Hitoshi Ikezono, managing director of the ICS Tokyo office, in driving the company’s ongoing growth in Asia’s event management industry. ICS’ branch offices in Singapore and Tokyo have enjoyed significant success since their opening in 2018 and 2019 respectively, having managed a number of in-person events before utilizing their extensive virtual events experienc
Prestige Events Magazine
AUGUST 3, 2021
Home to the British Medical Association since 1925, the sustainable venue boasts 22 unique and versatile spaces for up to 320, including 11 purpose-built meeting rooms, all fitted with cutting edge AV technology. As part of ongoing investment in the services most needed by clients, BMA’s expert technicians have created a range of hybrid and digital event packages that reflect ongoing changes in the corporate and association meeting industry.
Smart Meetings
AUGUST 4, 2021
Monastero Arx Vivendi , Lake Garda, Italy. Opened in June, this 40-room luxury hotel was once home to a 17th-century order of devout nuns. The simplicity of its monastic aesthetics has been maintained, now infused with amenities for the modern nomad. A star feature is its spa, composed of seven cubes of glass that open into private courtyards. Treatments take inspiration from the surrounding foliage, using medicinal plants and herbs to soothe, while monastic practices influence the ionized body
SmartMeetings
AUGUST 2, 2021
“The alternative to good design is always bad design. There is no such thing as no design.” –Adam Judge, The Little Black Book of Design. Name : Ruud Janssen. Author, Event Design Handbook. What is event design? Event design is a nascent discipline. Over the past 25 years, through observation, distinguishing patterns and the elemental differences between great, mediocre and poor events, we identified the need to systematically design events using a common language.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Special Events
AUGUST 5, 2021
Submissions are now being accepted for the 2022 Gala Awards
Prestige Events Magazine
AUGUST 3, 2021
Parent Brand, Compass Group UK & Ireland Announces Commitment to Reach Net Zero by 2030. Lime Venue Portfolio have joined the global effort to reach Net Zero; joining its parent company, Compass Group UK&I in its commitment to the UN’s Race to Zero campaign. The group became the first in the industry to publish a Net Zero plan, which will help deliver its ambition to create a sustainable food system, and will be supported by Lime Venue Portfolio, amongst its meetings and events brands.
Smart Meetings
AUGUST 2, 2021
John Sklencar. Sklencar is sales development manager for etc.venues USA in New York City. Sklencar previously was national sales manager for Choose Chicago’s Northeast region. Before this, he worked as national sales manager, North America, for Visit Britain and executive meetings manager for Destination DC. Sklencar is director of sponsorship for MPI’s Greater New York chapter.
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