Picatic by Eventbrite
SEPTEMBER 28, 2021
There are several great reasons to use the Eventbrite and Wordpress integration. Check out four of the biggest benefits of connecting your Eventbrite account to your Wordpress.com site.
Velvet Chainsaw
OCTOBER 1, 2021
With many organizations actively planning for an upcoming in-person conference or tradeshow, now is the time to make firm decisions for your attendee-experience, staffing and safety plans. We recently held a webinar featuring leaders from two large associations that have held face-to-face events in recent weeks. Here are five of the top take-aways that can help other associations navigate their new journey. 1.
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Event Marketer
SEPTEMBER 28, 2021
Our annual guide to the top 100 agencies serving the event marketing industry. It’s year two of a global pandemic that has systematically, with every wave, challenged the event industry and stretched its players’ creativity and patience more than anyone ever thought possible. Despite the relentless jabs, event companies are doubling down on their belief in the power of experiential.
EventSource
SEPTEMBER 28, 2021
The beginning of fall marks the start of cooler-yet-cozy weather, beautiful autumn colours, and of course, scrumptious, catered comfort foods! Pandemic or not, these 2021 fall catering food trends are coming for us all, and that’s a great thing! I don’t know about you, but for me, fall marks that time of the season where families gather and reconnect all while enjoying some of the years’ greatest feasts.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Picatic by Eventbrite
SEPTEMBER 25, 2021
To sell tickets, arm yourself with an event marketing strategy that effectively promotes your event, and reaches your target audience.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
SEPTEMBER 27, 2021
Italian liqueur brand Amaro Montenegro is bringing international travel to consumers in America with a traveling pop-up bar experience, “Bar Monte,” that is targeting food and wine festivals across the country. The scaled-down sampling program is anchored in a tricked-out trailer pulled by a classic wood-paneled vintage Jeep Wagoneer. The tour launched in June at UNwineD in Panama City Beach, FL, and has already made stops at events in Brooklyn, NY and Nashville, TN.
EventSource
OCTOBER 1, 2021
A proposal within the comfort of your own home can still have all the drama and excitement of a big, public proposal – except you don’t have to worry about rules, regulations, or interference from the outside world! We believe that any location can be turned into an intimate proposal space. Plus, the best part about proposing at home is that you can be as creative and romantic (and even as silly) as you want to be. .
EventMB
SEPTEMBER 27, 2021
For many event planners, hybrid events are still a relatively new endeavor, one that brings the unfamiliar challenge of engaging two very different audiences at the same time. Here are 15 tips for avoiding the pitfalls that can easily occur. While hybrid events may be the solution for providing both in-person and virtual choices for […]. The post Hybrid Events – 15 Mistakes to Avoid by Maria Lenhart appeared first on [link].
Smart Meetings
SEPTEMBER 28, 2021
Events Industry Council (EIC) is looking for meeting professional feedback to develop a landmark Equity Acceleration Plan packed with tools, resources and recommendations to lead the challenge against discrimination and systemic racism in the events industry. The survey, which closes Oct. 15, takes about 10 minutes to complete and uses an AI-powered chatbot from Culturelytics to make completion easier and more efficient.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event Marketer
SEPTEMBER 28, 2021
The ultimate industry reunion is on the horizon. For the first time in nearly two years, event professionals will have the opportunity to raise a glass with their peers in the flesh at the 19th annual Experiential Marketing Summit. Taking place Oct. 5-7 at Chicago’s McCormick Place, the event will once again serve as the definitive destination for experiential marketing education, offering 60 sessions presented by 50 brand-side marketers (get all the conference details here ).
EventSource
SEPTEMBER 27, 2021
Look, we know there’s no right or wrong amount of time to be engaged. Each couple is completely unique, with different attitudes, situations, and beliefs. According to expert studies, the average engagement length for couples in Canada is 15 months, so, anything longer than that would be considered a “long” engagement. . But recently, with the pandemic pressing pause on large social gatherings, many couples took a step back from planning their weddings, resulting in longer engagement
EventMB
SEPTEMBER 29, 2021
The Skift Global Forum 2021, the premier global conference on the business of travel, took place last week in a hybrid format. With speakers and attendees joining in-person and online, we uncover the most valuable takeaways for event professionals. After pitvoting to virtual in 2020, the 2021 Skift Global Forum was, for the first time, […]. The post Biggest Takeaways for Event Professionals from the Hybrid Skift Global Forum by Miguel Neves appeared first on [link].
Picatic by Eventbrite
OCTOBER 1, 2021
A sold-out event is what event creator dreams are made of, especially now after a lengthy hiatus from in-person events. With new restrictions and protocols in place to keep attendees safe, it’s become more important than ever for creators to maximize the revenue potential from every in-person event. Because even sold-out events can have empty […].
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Event Marketer
SEPTEMBER 27, 2021
Local eateries catered a post-cleanup breakfast featuring an array of Thomas’ products. Thomas’ is serving up its English muffin brand’s “Wake Up to What’s Possible” campaign messaging in the great outdoors. The Bimbo Bakeries USA-owned baked goods company partnered with non-profit organizations in the Pacific Northwest to engage consumers in volunteer-led cleanup events honoring National Public Lands Day on Sept. 25.
Conferences that Work
SEPTEMBER 27, 2021
There are two great ways for #eventprofs to meet up this week. I’ll be at both! 1 • techsytalk GLOBAL conference — Tuesday and Wednesday (September 28 & 29). On Tuesday and Wednesday (September. 28 & 29), join me at the techsytalk GLOBAL Conference. Meeting professionals — this online conference is for you! The theme is UNPLUGGED because instead of talking at you, we’ll use technology to help you engage in important conversations (AND relax AND have fun).
EventMB
SEPTEMBER 30, 2021
How has South Africa experienced and adapted to the pandemic from an event industry perspective? In our first global snapshot, we discuss all relevant regulations currently in place and provide a brief overview of the state of the local event industry. Our Global Events Snapshots provide insights into how different countries around the world have […].
Picatic by Eventbrite
SEPTEMBER 29, 2021
Want to hear more from MoMA PS1? Attend RECONVENE Sessions to hear directly from the museum on launching a successful event series. Photo of HoodCelebrityy, Warm Up 2017. Photo by: Scott Hoffmann. Technicolor latex foam seeped out of windows and down ladders leaning against an abandoned building in Long Island City, Queens. Empty, dilapidated auditorium rooms […].
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Marketer
SEPTEMBER 27, 2021
Like Mint Juleps and the Kentucky Derby, there’s only one drink tennis fans hanker for each year at the US Open: Grey Goose’s signature cocktail, the Honey Deuce. The beverage has become nearly as symbolic of the tennis tournament as the matches themselves, and this year marked the 15th anniversary of its debut. For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center.
Expo Pass
SEPTEMBER 27, 2021
Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? And do emails still work? What about promotions? Also how are organizers innovating and getting creative to sell events right now?
EventMB
SEPTEMBER 26, 2021
Event insurance is now top of mind for planners who are able to host in-person events despite the ongoing global pandemic. While coverage is available, there are plenty of challenges to overcome to get the right protection. In times of crisis, people quite rightly want their insurance policies to protect them against issues of concern, […]. The post A Reality Check for Obtaining Event Insurance in the Covid Pandemic by EventMB Studio Team appeared first on [link].
EventSource
SEPTEMBER 30, 2021
Sam and Chris’ romantic nuptials embodies la dolce vita. The couple chose the elegant Hacienda Sarria venue because they wanted an Italian vineyard vibe. The setting definitely delivers on every level with a rustic and lavish atmosphere that feels like you’ve been whisked away to Tuscany. Shot by the talented photographer Bows & Lavender , this gallery is molto bella and one you’ll definitely want to check out!
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Marketer
SEPTEMBER 27, 2021
Brands seeking to activate at the Summer Olympic Games seemed to encounter more hurdles than a 100-meter race. First, organizers delayed the games by a year in deference to the COVID-19 pandemic (yet kept the name Tokyo 2020). Then they announced a ban on nearly all spectators. The result was a literal buzz kill. Longstanding international Olympics sponsors such as Visa and P&G scaled back or eliminated on-the-ground activations.
Event Age by Swapcard
SEPTEMBER 30, 2021
This week’s podcast features two experts in the field of sustainability and events, Shawna McKinley and Guy Bigwood. They sat down and shared their thoughts on how we need to recalibrate our approach to sustainability within the events industry, important takeaways on the future of events, and how the industry can do its part to tackle climate change.
EventMB
OCTOBER 1, 2021
The latest controversy in the Twitterverse centers on the recent firing of a Bevy employee following public allegations of racist behavior. Looking beyond the publicity storm, what can this incident teach us about managing diversity policies in the event industry? If the recent brouhaha around the termination of a Bevy employee leaves us with any […].
Eventbrite UK
SEPTEMBER 28, 2021
Katie Finnigan, Account Manager at Eventbrite, talks us through the different discount codes you can set-up on Eventbrite. The post Using Eventbrite Discount Codes to Boost Demand and Ticket Sales appeared first on Eventbrite UK.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Smart Meetings
SEPTEMBER 28, 2021
New York private equity firm Blackstone Group announced yesterday it will be selling The Cosmopolitan of Las Vegas in a $5.65 billion deal, with MGM Resorts International taking over hotel operations. MGM will purchase the resort’s operations for $1.625 billion, according to the Las Vegas Review-Journal , and will enter a long-term lease with the new owners, which include Panda Express billionaires Andrew and Peggy Cherng, as well as real estate investment firm Stonepeak.
Event Age by Swapcard
SEPTEMBER 29, 2021
"Virtual is not a substitute, but something complimentary (to the in-person experience)" - Ivan had some strong opinions about the power of virtual and why eventprofs should come together to embrace it as a new model for events, whether used 100% or only as one aspect of an event.
Prestige Events Magazine
SEPTEMBER 29, 2021
With the furlough scheme ending on 30 September, waves of redundancies are forecast to take place over the coming months – meaning it’s vital the events industry starts thinking carefully about its future. However, redundancy does come with its own costs, as Andrew Taylor , partner and head of restructuring at Shakespeare Martineau explains. As government financial support begins winding down, many employers will be beginning to feel concerned about the future impacts of Covid-19.
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