Conferences that Work
DECEMBER 6, 2021
For better meetings, we need to focus on learning, not education. Yes, sometimes, cultural or professional “requirements” mean we have to provide education. That’s so we can “certify” that we’ve educated attendees to some prescribed standard. But is that all our meetings should be about? Learning, not education. After all, it’s what we actually learn that’s important, rather than the “education” we receive.
Velvet Chainsaw
DECEMBER 9, 2021
The last two years have been a wild, scary and sometimes exhilarating ride for many in our industry. Having attended several in-person shows and events this fall, I am bullish on a healthy return for events and the people who run and support them. I am also excited to kick-start 2022 by attending PCMA’s Convening Leaders (CL) in Las Vegas in January, fully vaccinated and masked up.
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DECEMBER 9, 2021
It’s confirmed: online and hybrid events are here to stay in the international events landscape. They have become an essential fixture of most event creators’ business plans. In fact, 71% of event organizers plan to continue running virtual or hybrid events after COVID-19 restrictions end. The pivot to virtual events has made many aspects of […].
Smart Meetings
DECEMBER 8, 2021
The post-pandemic event landscape has slowly taken shape over the course of the past year. With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. It comes as no surprise that more organizers are now opting to host activations with virtual elements to create a hybrid experience that can thrive under new circumstances, such as the pandemic or travel limitations.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Event Marketer
DECEMBER 6, 2021
Personalization, accessibility and sustainable practices power the 70,000-square-foot visitor experience. The Journey of Flavor tour matches visitors’ flavor profiles with a color-coded RFID wristband. It’s fitting that the crown jewel of the single biggest investment in Scotch whisky tourism is located on Princes Street. Indeed, Johnnie Walker’s new permanent brand home in Edinburgh, Scotland is a majestic, eight-story wonder built in the center of the capital that projects a regal qualit
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
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DECEMBER 8, 2021
Swap meets are helping the NYCFTC introduce New Yorkers to a more planet- and worker-friendly consumer ethos. After a novelty holiday sweater wears out its welcome, where does it go? Probably to the dump. Nearly 12 million tons of textiles arrive in American landfills every year, where they’ll take up to 200 years to decompose. […].
Smart Meetings
DECEMBER 4, 2021
Pattie Kempka, director of national meetings and conferences with Ducks Unlimited , produces big, complicated events over multiple days with thousands of people year-round, but in a world where everything from computer chips and paper to chicken and culinary staff are in short supply, a small holiday lunch is forcing her to get creative. Kempka couldn’t find a caterer to manage a meal for 20 people.
Prestige Events Magazine
DECEMBER 7, 2021
Recently 280 event organisers enjoyed the red-carpet treatment for a glamorous hybrid showcase featuring a screening of the recently released film ‘House of Gucci’ with speakers in two London locations and Leeds. 180 planners from corporates including L’Oreal, HSBC, Facebook and UKTV and agencies such Hirespace, Hatch and Story Events were welcomed at Vue West End Cinema in Leicester Square whilst simultaneously 100 organisers attended Vue Leeds Light on the Headrow.
EventSource
DECEMBER 10, 2021
We all know that the dress and the ring take centre stage on your wedding day—but there are other pieces that should take equal thought and care. They can make a big impact on your overall look, and can even help make your day easier. Here are some wedding accessories that we think you should consider for your upcoming nuptials! Adorn your crown. Hair accessories are a great way to make a statement and thankfully there are many options to choose from.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
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DECEMBER 8, 2021
For your event to run successfully, you need reliable event volunteers. Find out how to find them, recruit them, and get them ready for event day in this post.
Smart Meetings
DECEMBER 9, 2021
The holidays are here and all throughout the United States hotel properties are celebrating now through the beginning of 2022. Pop-ups, activities and activations of all kinds are now in operation, to be experienced by groups of all sizes and ice-skating abilities. Setting the (Pop-up) Bar. Mistletoe-to-Toe cocktail. Photo by Randy Schmidt. Sippin’ Santa Pop-up Bar at Prince Waikiki in Honolulu is a Miracle Bar.
EventMB
DECEMBER 7, 2021
EventMB’s latest survey found that almost two-thirds of event planners are still struggling to develop their hybrid event strategies. Many now suggest that the winning formula is to host the in-person and virtual experiences at different times. One of the biggest pain points involved with hybrid events has been the challenge of co-ordinating simultaneous virtual […].
Prestige Events Magazine
DECEMBER 7, 2021
Food destined for landfill was on the menu at a ‘lunch with a difference’ hosted by Trident Hospitality Consultants in London. The event ‘No Planning – No Planet’ was held at Friends House, run by Quaker enterprise Quiet Company, and featured presentations from hospitality leaders discussing how the industry can work together to reduce food waste. UKHarvest, a food rescue and education charity, prepared the lunch using ingredients which were otherwise headed for the bin.
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DECEMBER 6, 2021
This year is barreling to a close. You’re swamped with organizing – and attending – holiday events. (You party animal!) Your calendar might be fuller than full, but you’re already thinking about how to go bigger and better in 2022. Ring in the new year with Eventbrite Boost. The only all-in-one marketing platform designed for […].
Smart Meetings
DECEMBER 8, 2021
The post-pandemic event landscape has slowly taken shape over the course of the past year. With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. It comes as no surprise that more organizers are now opting to host activations with virtual elements to create a hybrid experience that can thrive under new circumstances, such as the pandemic or travel limitations.
EventMB
DECEMBER 8, 2021
With the stresses caused by the ongoing pandemic, there’s a growing drive to make wellness a priority. Experts explain how to incorporate wellness activities into events and keep attendees energized, whether remote or in the room. No longer relegated to the sidelines or ignored altogether, wellness activities are increasingly a crucial part of the event […].
Eventbrite UK
DECEMBER 10, 2021
10 simple steps to sustainability, helping you understand – and minimise – the impact of your event on the environment. The post How to Plan a Sustainable Event: the Ultimate Guide appeared first on Eventbrite UK.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
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DECEMBER 6, 2021
When the pandemic first struck, we were all forced to rethink every kind of space we inhabited and perhaps took for granted. For creators, nothing was more important than our entertainment spaces and what COVID-19 meant for their future. During Eventbrite’s RECONVENE Sessions event Innovation: How COVID Made Us Rethink Space, three San Francisco–based creators […].
Expo Pass
DECEMBER 8, 2021
Virtual and hybrid events started out with two key goals — no technical difficulties and just making sure everyone had some fun. But lately, things have gone next level. Organizers are now using virtual and hybrid events to wow attendees with interactive experiences, host one-of-kind presentations, and even create record-breaking revenue. It may sound like the stuff of dreams, but trust us, it’s totally real!
EventMB
DECEMBER 9, 2021
Designed for hybrid audiences and a variety of online communities (including employee hubs), Brandlive’s software and services can help brands and organizations create and deliver branded content using a cohesive platform. With video-driven content as the focus, Brandlive’s suite of products can bring communications, meetings, and events under one roof.
Smart Meetings
DECEMBER 10, 2021
Peter Palli. Palli has joined Omni Hotels & Resorts in Dallas as chief commercial officer. With 25 years of experience in hospitality management, Palli has held multiple leadership positions with Hyatt Hotels & Resorts, including night manager, duty manager, front of house manager, revenue manager and more. He went on to become the vice president of distribution and commercial solutions for Hyatt, which he served as for 13 years.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Picatic by Eventbrite
DECEMBER 7, 2021
Looking for inspiration for your next spiritual retreat? Here are five fun activity ideas, plus a few promotion tips to help you get the word out.
Prestige Events Magazine
DECEMBER 9, 2021
Leading creative agency, emc3 has on boarded three new specialists in their London office following rapidly increasing demand for their strategic services. . Chief Strategy Officer, Daniel Curtis, comments “When we first opened our design studio in 2015 with Ben Graland at the helm, we took a massive leap forward in supporting our clients’ graphic, web and video design needs.
EventMB
DECEMBER 10, 2021
Vaccination programs have played a major role in the return to in-person events, but they’ve also brought extra logistical challenges: Many planners now have to verify the vaccine status of attendees. Fortunately, some event tech providers now offer solutions. Vaccine rollouts across the globe have helped to enable the gradual return to in-person events, but […].
Smart Meetings
DECEMBER 8, 2021
Returning to F2F, do alcohol and meetings still mix? It happened in Sao Paulo, Brazil, in 2009,” Juliane Farinazzo, co-founder and events director of Bijou Events, remembers as if it were yesterday. A director of her client company got furious with her staff and event workers, made a huge scene, demanding to keep drinking when the bar closed. It’s one of those things you never forget, even when years have passed.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Picatic by Eventbrite
DECEMBER 6, 2021
One thing the pandemic has taught us all is the importance of virtual events. At first, we adapted because we had to, but then we soon realized that virtual events and networking were a fabulous way to engage and connect with our audience. In-person events will always be important, but offering people the opportunity to […].
Prestige Events Magazine
DECEMBER 9, 2021
“ We called for the reduced level of VAT paid by the sector to continue beyond April 2022 and the extension of the Kick Start as Plan B4E – Plan B for Events – in October before the Chancellor’s Autumn Statement as advance support in anticipation of Plan B. “Business events and hospitality now need this support immediately to prevent newly created jobs from being lost again,” says Juliet Price, consultant executive director of HBAA, soon to be known as beam, following the Prime Minister’s
Endless Events
DECEMBER 6, 2021
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022. Enthusiastic and curious as ever, Will and Brandt wanted to know what went on behind the scenes.
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