Sat.Dec 04, 2021 - Fri.Dec 10, 2021

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My Professional Home

Velvet Chainsaw

The last two years have been a wild, scary and sometimes exhilarating ride for many in our industry. Having attended several in-person shows and events this fall, I am bullish on a healthy return for events and the people who run and support them. I am also excited to kick-start 2022 by attending PCMA’s Convening Leaders (CL) in Las Vegas in January, fully vaccinated and masked up.

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Creating a Virtual Safe Space for Attendees: How to Make Events More Inclusive 

Picatic by Eventbrite

It’s confirmed: online and hybrid events are here to stay in the international events landscape. They have become an essential fixture of most event creators’ business plans. In fact, 71% of event organizers plan to continue running virtual or hybrid events after COVID-19 restrictions end. The pivot to virtual events has made many aspects of […].

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Focus on learning, not education

Conferences that Work

For better meetings, we need to focus on learning, not education. Yes, sometimes, cultural or professional “requirements” mean we have to provide education. That’s so we can “certify” that we’ve educated attendees to some prescribed standard. But is that all our meetings should be about? Learning, not education. After all, it’s what we actually learn that’s important, rather than the “education” we receive.

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The Case for Separating In-Person and Virtual Experiences During Hybrid Events

EventMB

EventMB’s latest survey found that almost two-thirds of event planners are still struggling to develop their hybrid event strategies. Many now suggest that the winning formula is to host the in-person and virtual experiences at different times. One of the biggest pain points involved with hybrid events has been the challenge of co-ordinating simultaneous virtual […].

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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How to Plan a Sustainable Event: the Ultimate Guide

Eventbrite UK

10 simple steps to sustainability, helping you understand – and minimise – the impact of your event on the environment. The post How to Plan a Sustainable Event: the Ultimate Guide appeared first on Eventbrite UK.

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The coolest ways virtual and hybrid events have evolved this year.

Expo Pass

Virtual and hybrid events started out with two key goals — no technical difficulties and just making sure everyone had some fun. But lately, things have gone next level. Organizers are now using virtual and hybrid events to wow attendees with interactive experiences, host one-of-kind presentations, and even create record-breaking revenue. It may sound like the stuff of dreams, but trust us, it’s totally real!

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Rethinking Wellness Activities for Events of the Future

EventMB

With the stresses caused by the ongoing pandemic, there’s a growing drive to make wellness a priority. Experts explain how to incorporate wellness activities into events and keep attendees energized, whether remote or in the room. No longer relegated to the sidelines or ignored altogether, wellness activities are increasingly a crucial part of the event […].

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Here’s How To Rank & Choose An Event Platform!

Endless Events

As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022. Enthusiastic and curious as ever, Will and Brandt wanted to know what went on behind the scenes.

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19 Event Marketing Resolutions to Ring in the New Year

Picatic by Eventbrite

This year is barreling to a close. You’re swamped with organizing – and attending – holiday events. (You party animal!) Your calendar might be fuller than full, but you’re already thinking about how to go bigger and better in 2022. Ring in the new year with Eventbrite Boost. The only all-in-one marketing platform designed for […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How Virtual Technology Can Future-proof Events

Smart Meetings

The post-pandemic event landscape has slowly taken shape over the course of the past year. With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. It comes as no surprise that more organizers are now opting to host activations with virtual elements to create a hybrid experience that can thrive under new circumstances, such as the pandemic or travel limitations.

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Event Tech Solutions for Covid Vaccine Screening

EventMB

Vaccination programs have played a major role in the return to in-person events, but they’ve also brought extra logistical challenges: Many planners now have to verify the vaccine status of attendees. Fortunately, some event tech providers now offer solutions. Vaccine rollouts across the globe have helped to enable the gradual return to in-person events, but […].

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What is Machine Learning & Why is it Important?

Stova

It’s a new age of technology. The last decade has seen immense growth in smart tech, with watches, phones, computers, and even cars. Google Home, Siri, and Alexa devices have changed the landscape of artificial intelligence, and, more interestingly, machine learning. Now, every time you use your favorite music or video streaming platform, you are served with suggested content that is built from your own likes and dislikes.

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How 3 Event Organizers and Business Leaders Got Creative With Space During the Pandemic

Picatic by Eventbrite

When the pandemic first struck, we were all forced to rethink every kind of space we inhabited and perhaps took for granted. For creators, nothing was more important than our entertainment spaces and what COVID-19 meant for their future. During Eventbrite’s RECONVENE Sessions event Innovation: How COVID Made Us Rethink Space, three San Francisco–based creators […].

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Origin’All launches at IBTM with Sustainable Community Zone’

Event Industry News

This IBTM last week saw the launch of a new community focused social enterprise for the meetings and events industry; Origin’All. The company works with local, destination specific, suppliers to create more authentic meeting and incentive programmes, ensuring that the value of the meeting stays within the local community while enriching the experience for delegates.

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Brandlive [Review]

EventMB

Designed for hybrid audiences and a variety of online communities (including employee hubs), Brandlive’s software and services can help brands and organizations create and deliver branded content using a cohesive platform. With video-driven content as the focus, Brandlive’s suite of products can bring communications, meetings, and events under one roof.

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Tips for Making Events Accessible for Everyone

MeetingsNet

With 26 percent of the U.S. population affected by some type of disability, planners must gather attendee information and adapt spaces, furniture, and equipment accordingly. When it comes to barriers to participating in events, Rosemarie Rosetti has experienced a whole lot of them. A wheelchair user for more than 20 years, Rosetti is a public speaker who has, more than once, been stymied by a ballroom stage with no ramp, a coach bus with no lift, and other obstacles that were simply overlooked b

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Virtual Networking Event Ideas That Will Excite Your Attendees

Picatic by Eventbrite

One thing the pandemic has taught us all is the importance of virtual events. At first, we adapted because we had to, but then we soon realized that virtual events and networking were a fabulous way to engage and connect with our audience. In-person events will always be important, but offering people the opportunity to […].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Superhero Suppliers: The Stage Bus & The Stage Box

Event Industry News

The Stage Bus , and its sister company The Stage Box , provide innovative solar powered mobile stages across the UK. No matter the size of your event, The Stage Bus has got you covered, with a wide variety of options to suit your needs. The largest member of the Stage Bus fleet – the Truck Stage – can play out to a crowd of 8000, while the smallest, the Camper Stage, can play for up to 500.

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Ask the Experts: Biggest Event Trends for 2022

Eventsforce

Want the lowdown on all things events? In your inbox, every week. . After the initial blow of the Covid-19 pandemic, there is little doubt that 2021 continued to disrupt the world of meetings and events. But what is likely to happen in 2022? What trends are industry experts expecting? And what should you, as an event professional, be considering for your plans next year?

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What Pandemic Shifts are Here to Stay in the Wedding Industry?

Special Events

Although we may no longer be in the eye of the storm, it’s safe to say that the majority of business owners are continuing to adapt and monitor ever-changing shifts within the industry.

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How to Recruit and Retain Volunteers for Your Event

Picatic by Eventbrite

For your event to run successfully, you need reliable event volunteers. Find out how to find them, recruit them, and get them ready for event day in this post.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Event Wine Solutions

Event Industry News

Event Wine Solutions offers wine in sustainable packaging to events and festivals in a traditional wine-drinking format. 750ml full-size and 375ml half-size bottles are now made from 100% recycled, post-consumer rPET to champion the use of pre-existing plastic waste. The packaging is 100% recyclable again after use. Relied upon among bar operators for quick and efficient service even with short notice, clients enjoy shorter queues at the bar and a higher transaction spend when selling wine in fu

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Unique Wedding Transportation Ideas To Think About!

EventSource

With all eyes being on you, there’s no wonder you want to make sure you arrive in style on your big day. After all, it’s the first opportunity to make a stylish statement — not to mention it makes for a precious photo op. Creating a grand entrance and/or a flashy departure all depends on your wedding transportation. When considering your modes of transportation, there are many unique ways to go but it really comes down to what type of first (and final) impression you want to gi

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Johnnie Walker Princes Street: Inside an Eight-Story Brand Home Designed to Shake up the Scotch Industry

Event Marketer

Personalization, accessibility and sustainable practices power the 70,000-square-foot visitor experience. The Journey of Flavor tour matches visitors’ flavor profiles with a color-coded RFID wristband. It’s fitting that the crown jewel of the single biggest investment in Scotch whisky tourism is located on Princes Street. Indeed, Johnnie Walker’s new permanent brand home in Edinburgh, Scotland is a majestic, eight-story wonder built in the center of the capital that projects a regal qualit

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6 Retreat Activities to Inspire Attendees

Picatic by Eventbrite

Looking for inspiration for your next spiritual retreat? Here are five fun activity ideas, plus a few promotion tips to help you get the word out.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Steal This Idea: Give Virtual Attendees a Mental Picture

PCMA Convene

Moderator Frances Stead Sellers (top left), and her guests, Sinead Burke (bottom left) and Wesley Hamilton (bottom right), described their appearance for the listening impaired during a recent Disability in America webinar. The virtual event included captioning and an American Sign Language translator. The Washington Post hosted a Disability in America webinar in late November exploring how disability drives innovation, featuring architect Jeffrey Mansfield, entrepreneur Wesley Hamilton, and fou

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A GBAC Star Rating for Events

MeetingsNet

Like facilities and service companies, events can now be certified as prepared to prevent or respond to a Covid outbreak. Here’s how. The Global Biorisk Advisory Council, a division of ISSA, a Northbrook, Ill.-based trade association for the cleaning industry, has expanded its Star program to allow events to earn an accreditation for their outbreak prevention, response, and recovery protocols.

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Business Partnership Struggles and How to Restore the Peace

Special Events

Partnerships are extremely rewarding and can be wildly successful, but it does require some careful planning and accountability to ensure both parties are equally invested in the business’ growth.

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