Sat.Apr 16, 2022 - Fri.Apr 22, 2022

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Two novel hybrid meeting formats

Conferences that Work

I’ve been writing about hybrid meetings for a long time; my first post was in February 2010. The COVID19 pandemic created an explosion of interest in hybrid meetings, and the marketplace and event professionals are still defining what “hybrid” means. (No, sticking a streaming camera in the back of the room does not make an in-person meeting hybrid.

2010 423
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Tips from Event Pros: 5 Lessons Learned from Executing Safe Live Events

Event Farm

When you’re in the event industry, ensuring that your events run safely and smoothly isn’t just an ideal to strive for—it’s part of the job description. Keeping everyone safe, engaged, and well-informed can be an enormous challenge; add a pandemic on top of it, and event planning has become more taxing than ever. In March, we held Part VI of our Pandemic Compliance & Safety at Live Eve nts virtual series, to bring together three very experienced event professionals and discuss tips and lesso

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Event Holograms: Q&A with Larry O’Reilly

Smart Meetings

Say hologram to an event professional, and many think Tupac at Coachella or Whitney Houston in Las Vegas. “But from the early years when the technology first appeared, it has dramatically changed,” said Larry O’Reilly, CEO of ARHT Media, a pioneer in the field of holographic telepresence. Using hologram technology is no longer limited to big-budget events or sci-fi movies.

Speakers 246
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10 Summer Kick-Off Ideas + Tips for Hosting Green Events

Picatic by Eventbrite

Temperatures are starting to warm up and people are excited to get outside and celebrate the return of spring and summer weather. Everyone is thinking “green” — both in terms of plants and the planet. That makes late spring and early summer perfect for focusing on nature and sustainability. Green events let you celebrate nature […].

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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Why Audible Hosted a Three-course Hot Dog Dinner for Fans at SXSW

Event Marketer

Audible’s dining experience was inspired by an annual hot dog eating contest that takes place in its original podcast, Summer in Argyle. Audible Inc. online audiobook and podcast service teased its newest Audible Originals Summer in Argyle murder comedy podcast series at SXSW with a three-course hot dog-themed dinner for fans hosted by the series’ co-creators and co-writers, Nate Odenkirk (of The New Yorker ) and his father, comedy writer, producer, actor and director Bob Odenkirk.

More Trending

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Business Events Industry Focus Is Shifting Back to the Future

Smart Meetings

We hear it repeatedly: business is back, events are happening, Zoom fatigue is real…but the reality is, events are not only happening, they’re happening safely. The recent celebration of Global Meetings Industry Day (GMID) provided our industry with an opportunity to step back from the chaos of the last two years and assess not only where we have been, but where we are going.

2019 279
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How to Promote Your Venue to Attract Musicians and Fans

Picatic by Eventbrite

Fans everywhere are excited to see their favorite artists perform in person again. Getting back to hosting music events doesn’t necessarily mean returning to the way things were pre-pandemic, though — you’ll have to think about how to promote your venue with new considerations in mind. The landscape of events has changed, and your artists […].

Venues 369
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Hendrick’s Gin Makes a Splash with its ‘Undersea Imaginarium’ Spa Experience

Event Marketer

From the soothing sound of crashing waves, to the anti-aging benefits of algae-infused skincare products, the ocean is broadly linked to emotional and physical refreshment. So for the launch of Hendrick’s limited-edition Neptunia expression, which features coastal botanicals, the historically “peculiar” gin brand hosted an Undersea Imaginarium and Spa experience in New York City’s Tribeca neighborhood.

Fashion 299
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Luxe Convention Centre’s First Wedding Open House

EventSource

In a further sign that the special events industry has come roaring back with a vengeance, we had the pleasure of attending the industry’s first wedding open house since re-opening! Hosted at the Hyatt Place Toronto Mississauga & Luxe Convention Centre , this brand new venue and hotel in Mississauga boasts over 15,000 square feet of event space, floor-to-ceiling windows and state-of-the art lighting, perfect for all types of events from intimate occasions to grand scale celebrations!

Hotels 296
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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Lessons for Managing The Great Contemplation

Smart Meetings

Does this sound familiar? “It’s really your relationships, your team that helped make these wins,” reflected Traci Hong, assistant vice president of corporate events at LPL Financial and a guest in this week’s Smart Chat Live! conversation, “The Great Contemplation: Lessons in Leadership for Empowering Your Events Team.” Hong was joined by speakers Cindy Brewer, principal of LEO Events; Natasha Ashworth, manager of sales programs and events for FedEx Services, and Shelley Hodgkinson, senio

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Podcast: Impactful Events Are Successful Events

EventMB

In this episode we talk with Alon Alroy, co-founder and chief marketing officer of Bizzabo. The main topic of our conversation is the recently launched book, Event Success - Maximizing the Business Impact of In-person, Virtual, and Hybrid Experiences written by Alon along with fellow Bizzabo co-founders Eran Ben-Shushan and Boaz Katz. We discuss a wide […].

Events 222
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6 Budget-Friendly Ways to Boost Virtual & Onsite Attendee Experiences

Event Age by Swapcard

Whether you’re running an in-person, virtual, or hybrid event, it’s more important than ever for organizers to find ways to stretch their budgets while still delivering outstanding experiences. Virtual or onsite, it doesn’t matter - what’s important is that everyone walks away feeling as if they’ve had an equally enjoyable experience.

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Our top tips when finding event speakers. 

Expo Pass

Event speakers have the unique ability to inspire attendees and transform your event into a truly memorable experience. So it’s a big job! But how can organizers actually go about finding the perfect speaker for their event? Also, how can organizers stay on budget while still creating panels that attendees will connect with? Lots of ways – but it all starts with trusting your vision.

Speakers 141
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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WTTC Survey Assesses Cities’ Sustainable Tourism Growth

Smart Meetings

Tourism, for all its economic and personal growth potential, has a massive environmental footprint. Sustainability efforts are key to keep the travel and tourism train going. In a report by World Travel & Tourism Council and JLL, “ Destination 2030: Global Cities’ Readiness For Sustainable Tourism Growth ,” the two organizations take a look at the cities making tourism sustainable.

Tourism 246
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Podcast: From events to communities

EventMB

Our guest for this episode is Mathijs Vleeming, Online Community Evangelist & Strategy Consultant at Open Social. Our conversation focuses on community building for associations. Among other topics we cover: How the biggest value of associations is the ability to connect people How organizations benefit from being community focused Why communities must always focus first […].

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The Digital Divide: Will The Rush To The Metaverse Leave People Behind?

Endless Events

The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most event technology needs a strong internet connection to run smoothly. But what about those who don’t have their own Wi-Fi set up?

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Turning Interest into Action: Breaking Down Marketing Funnels from Top to Bottom 

Special Events

Unpredictability is best avoided in business, so you must learn how to use each stage of the marketing funnel to your advantage as soon as possible.

Marketing 133
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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6 Surprising Things You May Not Know About Corporate Team Building

Smart Meetings

Between the Great Resignation , the tight labor market and the increase in remote work, team building has never been more important. Professionally facilitated team-building activities help boost employee engagement, loyalty and retention. And they add some welcome fun to the workplace. If you have any sort of involvement with corporate team building programs, you already know those things.

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Cvent Connect Showcases the Hybrid Event Approach for Event Planners

EventMB

Event planners can learn a lot about organizing in-person, virtual, and hybrid meetings by studying how Cvent Connect, the annual event technology convention, uses various tools to plan, market, run and analyze its show. If there is any question that meeting and event planner shows are roaring back, last week’s Cvent Connect, held April 11-14 […].

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DRPG LISTED AS FIRST CREATIVE COMMUNICATIONS AGENCY HONOURED WITH THE QUEEN’S AWARD FOR SUSTAINABLE DEVELOPMENT

Prestige Events Magazine

Global creative communications group, DRPG has been honoured with the Queen’s Award for Enterprise for Sustainable Development. DRPG is one of 226 organisations nationally to be recognised with a prestigious Queen’s Award for Enterprise. Announced today (Thursday 21 April), DRPG has been recognised for its excellence in sustainable development. Employing 410 people, DRPG was set up in 1980; it creates and delivers integrated communications solutions and experiences for an industry-wide range of

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Conference Compass: Audience participation & live polling

Event Industry News

One of the main goals of any event organizer is to create a memorable and engaging experience for attendees. Our event platform has been developed to achieve exactly this. Here we will share with you 6 ways that you can use our platform to effectively build an engaged and proactive community. Begin engagement in the time leading up to the event. The weeks leading up to the event are crucial for creating an active community.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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New and Renovated: Warming Trends

Smart Meetings

Atlantis Rises. Atlantis Paradise Island. You can’t get more fresh, breezy and ocean-surrounded than Atlantis Paradise Island but the nearly 25-year-old property has announced the completion dates of ongoing renovations as well as some new and covet-able accommodations that will have meeting planners dreaming of the legendary Bahamas pink property while spring ebbs and summer arrives.

2022 130
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Event Industry Turns to Robots to Help Ease Staffing Shortage Pain

EventMB

Face-to-face meetings and events are returning, but many of the employees who worked in the hospitality industry in 2020 are not around to greet them. Droves who have worked in travel, tourism, hospitality, and events have moved on to other workforce sectors. Airlines are canceling flights across the country due to an overwhelming staffing shortage […].

Airlines 203
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Story Gives Back launches free exhibitor opportunities at their July Show.

Prestige Events Magazine

Now in its sixth year, the Story Gives Back initiative returns to help promote small or new event suppliers to over 750 event agencies and corporate buyers at their London Christmas Party Show at Haberdashers Hall in July. Sam Gill, CEO of Story Events commented “We know that it has been a really tough two years for all event industry suppliers, so whilst it’s great to have major industry players including Barbican, Awesome Events, Historic Royal Palaces and Smart Group returning to the event, w

2022 130
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TSE Spotlight: Meet Gretchen Culver

Special Events

See Gretchen Culver during The Special Event May 2-5 in Anaheim.

Meetings 111
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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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The ULTIMATE Guide on How to Become a Florist

QC Event School

Do you love flowers? Do you have a creative flair? If so, a career in floristry may be perfect for you! In this article, we’ll provide a step-by-step guide on how to become a florist – even if you have no prior experience! We will also discuss what this career entails, in order to help you better understand if it’s the right choice for you.

Insurance 105
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Making Events Accessible to the Deaf

EventMB

As event audiences have expanded, planners must make sure their gatherings are accessible for all. Unfortunately, deafness, an invisible disability, is often neglected when planning events, a mistake. Online events, a necessity during the Covid shutdown, continue as a critical mode of meeting. Event professionals have discovered the power they have to expand audiences with […].

Events 203
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Event industry associations announce the launch of the ‘Five pillars of inclusion’

Event Industry News

Event industry associations, the Association of Event Organisers (AEO), the Association of Event Venues (AEV), and the Event Supplier and Services Association (ESSA), have announced the launch of the ‘Five pillars of inclusion’. The pillars provide a framework for the industry to guide organisations in implementing the right level of diversity, equity and inclusion (DEI) in their business and will help measure and identify areas that need focus in the following categories: recruitment and hiring

2020 105