Sat.Apr 23, 2022 - Fri.Apr 29, 2022

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The Need for Pricing Transparency From Event Tech Companies

EventMB

With the rise of virtual and hybrid meetings and the proliferation of platforms to support them has come a new source of frustration for planners: lack of pricing transparency. Time-squeezed meeting planners are pleading with tech companies to stop requiring buyers to sit through lengthy online demos before getting an idea of whether or not […].

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10 Creative Ways to Provide Value to Virtual Event Sponsors

GEVME

Finding virtual event sponsors is only the beginning of your event planning journey. With so many events being organised every day, promising exposure isn’t enough to add value to your virtual event sponsors. Unlike in-person events, you need to think of creative ways for your sponsors to be able to connect with your attendees when organising a virtual event.

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Engagement Tips For Speakers and Planners at Hybrid Events

Event Age by Swapcard

This week’s guest post comes from an expert in all things visual communication, video content, and audience engagement. Virtual Sapiens’ Rachel Cossar delivers her four top tips for maximum engagement that speakers and organizers at hybrid events won’t want to miss. From workplace arrangements to events, ‘hybrid’ is the mot du jour. Hybrid events (also referred to as ‘smart events’) present a compelling opportunity for inclusion, flexibility, and impact.

Speakers 125
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Why World’s Best Connectors Trusts Eventbrite Boost for C-Suite Conferences and Marketing

Picatic by Eventbrite

Forget stifling convention centers and rubbery chicken. When you attend a networking conference by World’s Best Connectors, CEO Denise Meredith guarantees you’ll leave with the three Rs: resources, references, and referrals. “Growing up, I remember reading, writing, arithmetic,” says Meredith. “Now if you’re a business owner coming to one of our events, you’re going to […].

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Free online Participate Lab — May 11, 2022

Conferences that Work

A rare opportunity! Hosted by CSAE Manitoba , this free one-hour online Participate Lab will introduce you to the design of participation-rich events through the direct experience of participatory meeting techniques and formats. All are welcome to attend this event at no charge (both CSAE members and non-members). Registration is limited, so register now!

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How Artificial Intelligence Powers Virtual Events

GEVME

The application of artificial intelligence (AI) is prevalent across industries. From homes, healthcare, retail to education – the list is endless. But, a decade ago, if someone said that events too would be powered by AI in the near future, very few would have believed it to be true. In the events world, AI is relatively new, yet common. With virtual and hybrid becoming the most-preferred event formats, AI is enabling event organisers to take their events a step ahead.

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Pride Month Event Ideas from Around the Globe

Picatic by Eventbrite

Cities like São Paulo, Amsterdam, and San Francisco have become famous for their annual Pride Parades, which are filled with music, dancing, and rainbow flags. But revelry isn’t the only way for LGBTQ+ folks and allies to celebrate — there are all kinds of fun ways to weave the history and significance of pride into […].

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Top 10 Hybrid Event Management Companies of 2022

SpotMe Blog

As the effects of the pandemic begin to ease, hybrid events are becoming a go-to event type for more and more industries. To ensure a smooth event is achieved, companies can’t just hope and pray for things to go right, they need certainty. With the landscape of future events changing rapidly, hybrid event management companies are ensuring organizations keep pace with innovative designs and futuristic event strategies.

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Planners’ Insights to Virtual and Hybrid Events in 2022

EventMB

In its research, EventMB identified five key planner trends when it comes to embracing a balanced hybrid event strategy with a mix of in-person, hybrid, and virtual events. This article is based on content included in the 2022 edition of the EventMB Virtual Event Tech Guide, a valuable resource for all event professionals who understand […]. The post Planners’ Insights to Virtual and Hybrid Events in 2022 by EventMB Studio Team appeared first on [link].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Lead Retrieval for exhibitors, this is why it’s great.

Expo Pass

As we continue to get back into the swing of things with in-person events we all have a lot to catch up on. There are new people to meet, new businesses to explore, and lots of networking to make up for. But what’s really the best way for exhibitors to meet more attendees and trade contact info at events? And how can we make sure that sales teams will have the best info when reaching out to new leads?

Marketing 146
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7 Ideas to Offer Unique Father’s Day Experiences

Picatic by Eventbrite

Most people celebrate Father’s Day by giving Dad a tie or fancy new gadget. Of course, gifting material items is great, but giving Dad a unique Father’s Day experience is invaluable. As a creator, why not give people the option to celebrate Dad’s special day in a meaningful way? Like Mother’s Day, the holiday presents so […].

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Top 10 Hybrid Event Studios of 2022

SpotMe Blog

The global pandemic has driven everyone in every sector to get creative, especially those in the event space. While many shifted to a completely virtual event strategy in 2020, some sense of normalcy in 2022 has introduced a new and popular event trend, hybrid events. Producing, hosting and managing hybrid events can be tricky. With a mix of in-person and online activity, you need quality production both on the ground and on the web.

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The Tax Implications of Virtual Events

EventMB

As event organizers work to monetize events happening online and in virtual reality, they will need to pay close attention to how governments will assess taxes on registration fees and transactions in these digital environments. There was a time when it was questionable if digital events could be profitable. Now that the fact they can […]. The post The Tax Implications of Virtual Events by David McMillin appeared first on [link].

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Gallery: Scenes from the 20th Annual Ex Awards in Las Vegas

Event Marketer

At a glittery gala fitting of a 20th anniversary milestone year, the industry gathered to honor the winners of the 2022 Ex Awards, the oldest and most prestigious recognition program for excellence in experiential marketing. The lively affair, presented by Freeman, took place the evening of April 27 at the Experiential Marketing Summit in Las Vegas.

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Kefei and Aiqi’s fairy-tale wedding at the Fairmont Royal York

EventSource

Like many couples in 2021, Kefei and Aiqi had to adhere their wedding to COVID standards. As a result, they decided to have a mini ceremony at the end of 2021 with a dreamy elegant rococo style. The historic The Fairmont Royal York served as the perfect backdrop for their extravagant ceremony complete with a delicious and specially-made cake, a sweet table design, and out-of-this-world florals.

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Outdoor events sector to spur market growth

Event Industry News

Lime Venue Portfolio has reported the brand’s best ever performance in its 12-year history as summer events, outdoor receptions and Christmas Party bookings continue to drive market recovery. The brand reported a 74% increase in enquiries in Q1, reporting the highest value of enquiries since before the pandemic. The portfolio also has an unprecedented ‘business on the books’ figure across its 80+ portfolio of venues.

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Podcast: Passionate Strategy

EventMB

Senthil Gopinath, CEO of ICCA joins us for this episode of the Event Manager Podcast, which focuses the future of the event industry. Senthil has over 20 years experience within the meetings, association and leisure industry. He has held a variety of positions within the meetings space, such as CEO of the Convention Bureau of […]. The post Podcast: Passionate Strategy by EventMB Studio Team appeared first on [link].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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TBS Sets ‘Traps’ in New York City to Tease ‘Rat in the Kitchen’

Event Marketer

TBS offered a playful twist on union rats with its own inflatable rodents. For five days this spring, New Yorkers walking through the heart of Hell’s Kitchen couldn’t escape one mysterious question: Who’s the rat ? The provocative query and an accompanying QR code were embedded in experiential installations that blanketed 50 th St. between 8 th and 9 th avenues March 29 through April 1.

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Security Flaw at Business Conference Makes Headlines

MeetingsNet

An on-stage incident involving a presenter and attendee raises the question: Can organizers account for every possibility when creating an event’s risk-management plan? CinemaCon 2022, the annual convention and trade show of the National Association of Theatre Owners, drew about 6,000 members to Caesars Palace from April 25 to 28 to preview Hollywood’s upcoming releases and to talk shop with producers, directors, actors, marketing and advertising executives, equipment and technology suppliers, a

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7 Important Skills Every Event Planner Should Have

QC Event School

If you’re looking to start a career in event planning, or you’re just looking to brush up on your skills, then you’ve come to the right place. In this article, we’ll discuss the 7 most important skills that every event planner should have! These skills will help you thrive and be successful in the professional event planning industry.

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Incentive Travel Is Back But Planners Face These New Challenges 

EventMB

Even with Covid variants still emerging, the war in Ukraine still raging, and economic indicators still flashing trouble, many signs point to a swift rebound from the 2020 bottom. Part of the reason is pent-up demand after two years of travel restrictions and companies either slashing or completely cutting out travel reward programs. Another reason […].

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Top Tech for Conferences – Slidecrew

Event Industry News

Slidecrew is an event management platform created by a small team of dedicated event professionals, each with a decade or more of international experience in all aspects of the event industry. Our software is built from that experience, with all the collective knowledge and know-how being funneled into a stress-free, dynamic platform that updates in real time.

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Tips and Tricks for Relationship Marketing with Freelance Writers

The Castle Group

Photo by @craftedbygc on Unsplash. When it comes to media relations , PR professionals tend to look to established staff reporters and high-profile outlets when pitching. The thinking is that there’s a direct pathway to a story getting published: passed from PR professional to reporter to editor and (hopefully) make it into print or onto TV. It doesn’t always work out that way.

Marketing 105
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How World of Concrete Pioneered the Return to Big Conventions

Smart Meetings

One of the first big conventions to return anywhere in the world after the Covid pause was Informa Market’s World of Concrete show in June 2021 at the expanded Las Vegas Convention Center. Six months later, almost 37,000 construction and masonry professionals returned to their normal slot in January of 2022. The show took over 632,000 sq. ft. in the still shiny space to learn about new equipment, techniques and trends from more than 1,100 vendors.

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Are Food Trucks A Safer Alternative for Event F&B?

EventMB

Eye-catching branding, unique culinary offerings, and convenience make food trucks an attractive alternative to standard event catering. Now, increased attendee safety is an important asset as well. With the return to in-person events, food trucks have seen an uptick in demand, offering what many believe is a safer food and beverage alternative for group gatherings. […].

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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TSE Spotlight: Enchanting Evening Events

Special Events

Every evening features a different venue and event theme, all developed to bring you the latest trends in a setting that also grants you the time and space to connect with friends, peers, and colleagues.

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Meetings Industry Association launches new certified training

Event Industry News

The Meetings Industry Association has launched a range of new sector-specific certified training courses to assist the professional development of those working in business meetings and events and to support individuals new to the industry. Thanks to a strategic partnership with Exceed Global Learning, over 200 training courses are now available on demand via the mia’s website.

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6 Tips to Write an Email Newsletter for Event Marketing

Smart Meetings

Marketing in one form or another is as old as the market itself. With the rise of digital marketing in the past two decades, new possibilities for targeting and target audience research have sprung. With a multitude of possibilities that all surpass the abilities of the old mass media, email is the go-to solution for digital marketing, and event marketing more specifically.