Conferences that Work
MAY 16, 2022
I recently ran a workshop , hosted by the Manitoba Chapter of the Canadian Society of Association Professionals (CSAE), on the design of participation-rich events. Here are the lessons I learned from this online workshop. [Note: This event was a workshop , not a presentation. Sessions are often advertised as “workshops” that aren’t.
Expo Pass
MAY 18, 2022
Events need marketing. This is a fact. Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Also, what’s the best way for organizers to connect with attendees when there are so many different types of content and media channels?
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Event Marketer
MAY 16, 2022
We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. But there are smaller eco-friendly tweaks to be made that have the potential to add up to big change—all while upholding, or even enhancing, the experience. And the growing number of attendees who not only accept, but embrace, thoughtful, eco-driven event modifications are making the process that much smoother.
Picatic by Eventbrite
MAY 20, 2022
The saying “if you build it, they will come” only rings true when they know what you built and where to go. The members of Eventbrite’s Music Council, which is composed of artists, promoters, festivals, and venues, knows that in order to fill seats at a concert or music event, you need to reach the […].
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Attendease
MAY 17, 2022
While you’ve likely heard the cliché “there is strength in numbers” many times before, there is no more succinct way to describe an event’s success. Events are always a great opportunity for people to learn and network—but simply put, the more people attend, the more successful your event will be! Therefore, it’s crucial to design your event onboarding process to be as easy and smooth as possible.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
MAY 16, 2022
Around this time last year, the world was opening up, Covid restrictions were loosening and many people were prepared to put the pandemic in the rearview mirror. Then the Delta variant hit. Then Omicron. Then BA.2—and everything in between. For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Fortunately, it’s not 2020 anymore, and experience builders have been through enough planning, pivoting and canceling to know how to build rock-solid b
Smart Meetings
MAY 20, 2022
“You have to know what you’re trying to accomplish before you even try and think about doing the technology,” urged Brandt Krueger, technical producer, owner of Event Technology Consulting and Smart Meetings’ event tech correspondent, during the Smart Chat Live! webinar, “Top Event Tech Tips From a Year of Change.”. With Tess Vismale, award-winning Event Rescuer and founder and CEO of iSocialExecution Inc., the conversation focused on attendee questions about what we’ve learned, how to inc
Prestige Events Magazine
MAY 20, 2022
We have all heard the famous question about whether the chicken or the egg came first – the same though can be true of venues and dates when trying to book a wedding. As much as that might sound like a dreadful thought, it isn’t actually far from the truth. Planning a wedding is all about priorities. That might not sound particularly romantic and creative, but it is a cold hard fact that all newly engaged couple need to be aware of.
EventMB
MAY 20, 2022
Leanne, who is based in Brisbane Australia, is an international consultant, facilitator, advisor and speaker who believes in creating unpredictable workshop experiences that predictably work! She is also the host of two podcasts; First Time Facilitator and Leanne Hughes’ Work and Live Large. In 2021 she was awarded the Asia Pacific Institute for Learning and Performance – Learning Professional of the Year (external) – which is awarded to ‘ an individual (employed or contractor)
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event Marketer
MAY 16, 2022
Inspired by the millennial and Gen Z adage of being “on the struggle bus” when dealing with life’s obstacles, Pizza Hut offered the young demos a remedy: comfort food aboard an actual struggle bus. Yep, a bright-red, Pizza Hut Struggle Bus embarked on a road trip beginning with an April 2-3 debut at the NCAA Men’s Basketball Final Four tournament in New Orleans (the brand is the official and only pizza sponsor of the NCAA—and hey, cheering for your favorite team can be stressful).
Smart Meetings
MAY 20, 2022
One of the most critical questions IMEX encounters during the planning and operations of their iconic annual tradeshows in Las Vegas, Nevada and Frankfurt, Germany, is how to convene thousands of attendees from across the globe, while balancing a responsibility to do so sustainably, and ensuring that environmental impacts are mitigated to the greatest degree possible.
Attendease
MAY 17, 2022
While you’ve likely heard the cliché “there is strength in numbers” many times before, there is no more succinct way to describe an event’s success. Events are always a great opportunity for people to learn and network—but simply put, the more people attend, the more successful your event will be! Therefore, it’s crucial to design your event onboarding process to be as easy and smooth as possible.
EventMB
MAY 19, 2022
That’s right, the best event industry coverage is now even better. Don’t worry, we’ll still be covering all the content you know and love – just under a new name, with even more coverage opportunities. Why. You may be wondering why we are rebranding – and why now. Let us explain … Since Skift acquired EventMB in 2019, we have witnessed a dramatic shift in the event industry.
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Event Marketer
MAY 16, 2022
As corporations pledge to be more sustainable, the event industry seeks lasting solutions. The world, and the event industry, entered a new reality last year when the U.N. climate panel announced that global warming is growing dangerously close to climbing out of control. In an era of climate and pandemic disruption, event marketers are embracing a new chapter that addresses consumer and corporate expectations surrounding sustainability and safety.
Smart Meetings
MAY 16, 2022
Stephanie Burdette. Mr. C Beverly Hills welcomed Burdette as assistant general manager. Burdette most recently held the role of director of front office at Ojai Valley Inn in California. A 14-year hospitality and events veteran, she has also been event planning manager and executive housekeeper at Hyatt Regency Hill Country Resort and Spa in San Antonio, Texas.
Eventbrite UK
MAY 19, 2022
The days are long, the sun is out, and it’s time for “Hot Event Summer” Those seeking experiences are flocking back to live events – in the first quarter of 2022 alone, Eventbrite processed 700,000 tickets every day. With the festival and holiday season upon us, now is the time to ignite your ticket sales. […]. The post 15 Marketing Tips to Promote Your Summer Events appeared first on Eventbrite UK.
EventMB
MAY 16, 2022
In a recent podcast featuring Stephanie Cheung, director of strategy & insights at MarketID , Cheung said she believes “events are the business of inspiration.” But to create inspiring events, planners need to feel inspired themselves. Inspiration can, at times, feel in short supply when working on multiple deadline-driven projects while under pressure to adapt to new market needs and expectations.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Endless Events
MAY 20, 2022
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI.
Smart Meetings
MAY 20, 2022
Plan with Confidence. An easy drive from many of the largest cities in the Southeast, Harrah’s Cherokee Casino Resort offers a perfect blend of majestic mountain scapes, luxurious accommodations and authentic, entrancing Native American culture. A 56-acre mountain paradise, Harrah’s Cherokee indulges guests with a range of experiences from superb dining and entertainment to a luxurious 18,000-square-foot spa oasis.
Prestige Events Magazine
MAY 18, 2022
Since first opening its doors as a brand-new convention centre in September 2019, ICC Wales has finally been able to celebrate a full twelve months’ worth of trading. Following its spectacular launch, ICC Wales was only able to open for six months before the pandemic hit, meaning the venue had to close its doors for 18 months. After reopening last autumn to stage a number of high-profile events including International Golf Travel Market, Blas Cymru/Taste Wales and the Independent Schools Bursars
EventMB
MAY 17, 2022
Skift threw out the standard conference template during its Future of Lodging Forum and this is what it looked like. “The pandemic has merged all boundaries of work and personal lives, in many cases permanently. And technology and life have adjusted to address this new reality of ours,” Rafat Ali, founder of Skift said about […]. The post Future of Lodging Demonstrates How Events Have Evolved Post-Pandemic by Andrea Doyle appeared first on [link].
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
SpotMe Blog
MAY 17, 2022
Our guide to the best virtual conference platforms helps you pick the right virtual solution. There has never been a wider selection of tools to create virtual events. This level of choice is both an opportunity and a burden. Which solution will suit your needs? What to look for? So we created this guide to the best virtual conference platforms to help you.
Smart Meetings
MAY 19, 2022
Editor’s note : This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Florida Continues to Come Back Strong. Florida Tourism has released Quarter One (January to March) results for travel to the state in 2022. Not surprisingly, travel is up and hotel bookings are strong, with a 36 million total visitor figure, a 39.6% increase over Q1 2021.
Prestige Events Magazine
MAY 16, 2022
From hot coffee to hot boilers; by recycling thousands of kilos of coffee grounds etc.venues’ latest sustainability initiative is now helping to fuel biomass boilers. The used coffee grounds resulting from many thousands of events each year at the venues are now being processed to create carbon neutral biofuel pellets that are used to power biomass boilers. etc.venues is unusual in that each cup of coffee is produced using freshly ground beans.
EventMB
MAY 17, 2022
A weeklong event in Buenos Aires acted as the unofficial relaunch of the meetings sector after the pandemic slump. But recovering lost ground — just 20 percent of the business is back — while dealing with new hybrid models could take about two years, tourism officials admit. Buenos Aires is gearing up to reclaim its […]. The post Buenos Aires Delivers a Fresh Pitch to Revive Its Once-Dominant Meetings Market by Paula Krizanovic appeared first on [link].
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Event Industry News
MAY 16, 2022
More than 100 UK festivals – including Parklife and Boardmasters – have committed to tackling sexual violence. The festivals have pledged to take a survivor-led approach and that all allegations will be taken seriously. Dr Hannah Bows from Durham University said research has shown sexual violence is a “common experience for festival attendees – especially for women” and is “often minimised or ignored” The criminal law professor said the move was an ̶
Smart Meetings
MAY 19, 2022
As small- to mid-size meetings are coming back fast, how are meeting professionals really managing the challenges of sustainability, supply chain issues and staffing? “There is a gap between what people are saying and what we are seeing,” said IACC CEO Mark Cooper. At IACC Americas Connect , the group’s first centralized, live event in three years, he plans to build on Meetings of the Future research and model the three pillars addressed in the group’s signature report—Community, People and Envi
Prestige Events Magazine
MAY 16, 2022
The Waterfront Hotel, Spa & Golf at Wyboston Lakes Resort in Bedfordshire has undergone a £1.5m makeover adding a modern and stylish design, plus many new feature areas. The transformational project included a major renovation of the four-star hotel’s reception, Y Spa Bistro, and outdoor terrace, as well as the re-branding and refurbishment of the brasserie and bar.
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