Sat.May 14, 2022 - Fri.May 20, 2022

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Lessons I learned from an online workshop

Conferences that Work

I recently ran a workshop , hosted by the Manitoba Chapter of the Canadian Society of Association Professionals (CSAE), on the design of participation-rich events. Here are the lessons I learned from this online workshop. [Note: This event was a workshop , not a presentation. Sessions are often advertised as “workshops” that aren’t.

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Pump up your attendance with a top-notch event marketing strategy.

Expo Pass

Events need marketing. This is a fact. Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Also, what’s the best way for organizers to connect with attendees when there are so many different types of content and media channels?

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10 Event Sustainability Ideas to Implement Right Now

Event Marketer

We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. But there are smaller eco-friendly tweaks to be made that have the potential to add up to big change—all while upholding, or even enhancing, the experience. And the growing number of attendees who not only accept, but embrace, thoughtful, eco-driven event modifications are making the process that much smoother.

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Play to Your Crowd: DIY Music Marketing Tips from Eventbrite’s Music Council

Picatic by Eventbrite

The saying “if you build it, they will come” only rings true when they know what you built and where to go. The members of Eventbrite’s Music Council, which is composed of artists, promoters, festivals, and venues, knows that in order to fill seats at a concert or music event, you need to reach the […].

Marketing 370
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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How to optimize your event registration process

Attendease

While you’ve likely heard the cliché “there is strength in numbers” many times before, there is no more succinct way to describe an event’s success. Events are always a great opportunity for people to learn and network—but simply put, the more people attend, the more successful your event will be! Therefore, it’s crucial to design your event onboarding process to be as easy and smooth as possible.

Events 362

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The 6 Best Virtual Conference Platforms

SpotMe Blog

Our guide to the best virtual conference platforms helps you pick the right virtual solution. There has never been a wider selection of tools to create virtual events. This level of choice is both an opportunity and a burden. Which solution will suit your needs? What to look for? So we created this guide to the best virtual conference platforms to help you.

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15 Marketing Tips to Promote Your Summer Events

Eventbrite UK

The days are long, the sun is out, and it’s time for “Hot Event Summer” Those seeking experiences are flocking back to live events – in the first quarter of 2022 alone, Eventbrite processed 700,000 tickets every day. With the festival and holiday season upon us, now is the time to ignite your ticket sales. […]. The post 15 Marketing Tips to Promote Your Summer Events appeared first on Eventbrite UK.

Marketing 145
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How to optimize your event registration process

Attendease

While you’ve likely heard the cliché “there is strength in numbers” many times before, there is no more succinct way to describe an event’s success. Events are always a great opportunity for people to learn and network—but simply put, the more people attend, the more successful your event will be! Therefore, it’s crucial to design your event onboarding process to be as easy and smooth as possible.

Events 150
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EventMB Is Now Skift Meetings

EventMB

That’s right, the best event industry coverage is now even better. Don’t worry, we’ll still be covering all the content you know and love – just under a new name, with even more coverage opportunities. Why. You may be wondering why we are rebranding – and why now. Let us explain … Since Skift acquired EventMB in 2019, we have witnessed a dramatic shift in the event industry.

Meetings 146
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Hybrid Event Budget: 7 Items & Tips To Consider

Endless Events

Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI.

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Sexual violence: 100 festivals commit to tackling the issue

Event Industry News

More than 100 UK festivals – including Parklife and Boardmasters – have committed to tackling sexual violence. The festivals have pledged to take a survivor-led approach and that all allegations will be taken seriously. Dr Hannah Bows from Durham University said research has shown sexual violence is a “common experience for festival attendees – especially for women” and is “often minimised or ignored” The criminal law professor said the move was an ̶

2021 129
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From FX to Ruffles, Brands Weigh in on Contingency Planning for New-era Events

Event Marketer

Around this time last year, the world was opening up, Covid restrictions were loosening and many people were prepared to put the pandemic in the rearview mirror. Then the Delta variant hit. Then Omicron. Then BA.2—and everything in between. For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Fortunately, it’s not 2020 anymore, and experience builders have been through enough planning, pivoting and canceling to know how to build rock-solid b

2022 125
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Buenos Aires Delivers a Fresh Pitch to Revive Its Once-Dominant Meetings Market

EventMB

Buenos Aires is gearing up to reclaim its position as a top destination for meetings, incentives, conferences, and exhibitions – the MICE market – in South America. This segment has only come back 20 percent since its decline during the pandemic – one reason officials were happy to host MICE WEEK , a first for Argentina comprising a series of events from May 10 to 12 to woo international buyers.

Marketing 132
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Hybrid Event Case Study: Peloton

Endless Events

In this week’s Event Tech Podcast episode, Will and Brandt discuss Peloton because, as it turns out, their workouts make for a great hybrid event case study. They claim that event planners should take note. After all, the world-famous exercise equipment company has managed to grow a strong community through its content delivery, social media presence, and audience engagement.

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Expert Impact launches speakers agency for social and environmental change

Event Industry News

Mentoring charity aims to take a slice of the growing speaker market and launches with varied mix of social entrepreneurs, entertainers and thought leaders. Expert Impact, a charity which has matched more than 400 social entrepreneurs with notable and successful business people as mentors, is launching the world’s first social enterprise speakers agency.

Speakers 122
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Anna and Peter’s Intimate Backyard Wedding

EventSource

Backyard weddings became a staple during the pandemic and even with restrictions having finally been lifted, backyard weddings continue to be more popular than ever. And for good reason! Backyard weddings are fun, stylish and incredibly intimate. Case in point: Anna and Pete’s heartfelt nuptials in their backyard. You’ll love every single personal detail of this stunning wedding, including the bride’s beautiful look that came together thanks to hair and make up by Jen Evoy Make

Events 116
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Future of Lodging Demonstrates How Events Have Evolved Post-Pandemic

EventMB

Skift threw out the standard conference template during its Future of Lodging Forum and this is what it looked like. “The pandemic has merged all boundaries of work and personal lives, in many cases permanently. And technology and life have adjusted to address this new reality of ours,” Rafat Ali, founder of Skift said about […]. The post Future of Lodging Demonstrates How Events Have Evolved Post-Pandemic by Andrea Doyle appeared first on [link].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Never Mind, It’s Fine: Team Building Activities to Combat Passive-Aggressive Behavior

Best Corporate Events

Passive-aggressive behavior is poisonous to workplace cohesion and productivity. Fortunately, team building programs can supply the antidote. One of the most insidious characteristics of passive-aggressive behavior is that it’s rarely an event. There’s no app managers can download that will send them an alert when this crops up. Instead, it tends to build over time, its corrosive effects gradually damaging team collaboration.

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Our Time on Earth launch reflects Barbican Business Events sustainability credentials

Event Industry News

Our Time on Earth, a major exhibition celebrating the power of global creativity to transform the conversation around the climate emergency, opened on 5th May at the Barbican. The launch comes shortly after the arts and conference centre announced it would be hosting the 2023 Ecocity World Summit; as well as two major award wins for venue sustainability*.

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Tech Tips From the Top: Breaking Barriers and Defining Hybrid

Smart Meetings

“You have to know what you’re trying to accomplish before you even try and think about doing the technology,” urged Brandt Krueger, technical producer, owner of Event Technology Consulting and Smart Meetings’ event tech correspondent, during the Smart Chat Live! webinar, “Top Event Tech Tips From a Year of Change.”. With Tess Vismale, award-winning Event Rescuer and founder and CEO of iSocialExecution Inc., the conversation focused on attendee questions about what we’ve learned, how to inc

Tech 105
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Buenos Aires Delivers a Fresh Pitch to Revive Its Once-Dominant Meetings Market

EventMB

A weeklong event in Buenos Aires acted as the unofficial relaunch of the meetings sector after the pandemic slump. But recovering lost ground — just 20 percent of the business is back — while dealing with new hybrid models could take about two years, tourism officials admit. Buenos Aires is gearing up to reclaim its […]. The post Buenos Aires Delivers a Fresh Pitch to Revive Its Once-Dominant Meetings Market by Paula Krizanovic appeared first on [link].

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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The Ultimate Guide to Simplifying Event Tech Selection

MeetingsNet

A Guide for Event Organizers. Sponsored by: You’re planning events and trying to find the right technology, and you want a platform that saves people time and helps you produce extraordinary events. To find the right platform, you need to consider factors like the reliability, support, data security, customization, and overall value of one system versus another.

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The State of Sustainability: From Venue Perspectives to the ‘Pandemic Effect’

Event Marketer

As corporations pledge to be more sustainable, the event industry seeks lasting solutions. The world, and the event industry, entered a new reality last year when the U.N. climate panel announced that global warming is growing dangerously close to climbing out of control. In an era of climate and pandemic disruption, event marketers are embracing a new chapter that addresses consumer and corporate expectations surrounding sustainability and safety.

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How IMEX Frankfurt Answered Critical Questions for a Sustainable Event

Smart Meetings

One of the most critical questions IMEX encounters during the planning and operations of their iconic annual tradeshows in Las Vegas, Nevada and Frankfurt, Germany, is how to convene thousands of attendees from across the globe, while balancing a responsibility to do so sustainably, and ensuring that environmental impacts are mitigated to the greatest degree possible.

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Event Attendees Are Peeved — Find Out Why

EventMB

There’s no doubt that the pandemic has changed the way we all look at our work lives. Professionals in all industries are returning with the conviction that their time is valuable. Upon her return, Liz Lathan, CMP, CMO, and Cofounder of Haute Companies, realized she had some real problems with the way meetings and events are executed. She has turned that feeling into action.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Wedding priorities – where do you begin?

Prestige Events Magazine

We have all heard the famous question about whether the chicken or the egg came first – the same though can be true of venues and dates when trying to book a wedding. As much as that might sound like a dreadful thought, it isn’t actually far from the truth. Planning a wedding is all about priorities. That might not sound particularly romantic and creative, but it is a cold hard fact that all newly engaged couple need to be aware of.

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Pizza Hut Soothes Gen Z Stress with a ‘Struggle Bus’ Mobile Tour

Event Marketer

Inspired by the millennial and Gen Z adage of being “on the struggle bus” when dealing with life’s obstacles, Pizza Hut offered the young demos a remedy: comfort food aboard an actual struggle bus. Yep, a bright-red, Pizza Hut Struggle Bus embarked on a road trip beginning with an April 2-3 debut at the NCAA Men’s Basketball Final Four tournament in New Orleans (the brand is the official and only pizza sponsor of the NCAA—and hey, cheering for your favorite team can be stressful).

2022 97
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The Goldfish Effect and Busy News Cycles: How to Stand Out in a Sea of Pitches

The Castle Group

Photo by @AustinDistel on Unsplash. A famous study published by Microsoft in 2015 found that people tend to start losing concentration after about eight seconds—that’s one second less than the average attention span of a goldfish. It’s a symbolic comparison that has been scrutinized in recent years, but the message still hits home. We live in a time where social media, newscasts, reality TV, streaming platforms, and other media and entertainment channels have increased the amount of information