Picatic by Eventbrite
DECEMBER 16, 2021
There’s never been a better time to encourage the surrounding community to support local businesses — yours, most pressingly — but how do you get started? #ShopLocal has been a trend for years, but if you’ve recently opened or just want to raise awareness of your business, you may be struggling to identify community event […].
Conferences that Work
DECEMBER 13, 2021
I’m a big proponent of fishbowls as a tool to manage wide-ranging group discussions. (To learn in detail about the use and implementation of fishbowls and fishbowl sandwiches , see Chapters 29 and 30 of my book Event Crowdsourcing.) So when I heard about a free tool for online fishbowls — Stooa — I thought I’d take a look. Here’s my initial Stooa review.
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EventMB
DECEMBER 14, 2021
EventMB will be hosting its Event Trends Summit 2022 tomorrow (December 15), but what has other industry research predicted for the coming year? To share the top highlights, we review three vendor reports and one association article. Last Sunday, Dr. Anthony Fauci noted that the Covid-19 pandemic feels like it’s gone on forever because it […].
Eventinterface
DECEMBER 15, 2021
For your business event to impress clients and go off without a hitch, a great deal of planning can prove to be a valuable ally. Organizing business events is like an art form, and those that can master it often possesses a truly diverse and transferrable skillset. Even the finest detail is worth considering in the world of event planning, no matter what kind of bash you hope to throw.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Picatic by Eventbrite
DECEMBER 14, 2021
When it was built in 1919, the Brooklyn Army Terminal in Sunset Park was one of the largest poured-concrete structures in the world. New York City may be known for its warehouses, but how many of those house train tracks that ferried Europe-bound soldiers and supplies during World War II? Touring the Terminal with New […].
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
DECEMBER 12, 2021
How has Australia experienced and adapted to the pandemic from an event industry perspective? In our second global snapshot, we discuss all relevant regulations currently in place and provide a brief overview of the state of the local event industry. The Global Snapshot gives insights into how different countries around the world have experienced and […].
Smart Meetings
DECEMBER 16, 2021
The meetings industry is facing the potential of a winter Covid surge due to the Omicron variant. But the shaky state of the pandemic’s retirement is hardly a reason for business travel and tourism to return to lockdown. At this point, epidemiologists, virologists and immunologists say is still difficult to draw any conclusions largely because the scientific community is waiting for peer-reviewed evidence and a broader sample pool.
Picatic by Eventbrite
DECEMBER 12, 2021
Need to get inspired for your next event? Check out these 76 event ideas and formats.
Event Marketer
DECEMBER 13, 2021
‘Tis the season for giving, and digital financial services brand Ally pulled out all the stops to brighten New Yorkers’ spirits by anonymously picking up their tabs at various venues around the city on Nov. 20 to illustrate why “life is better with an ally.” Recipients were given just one hint: small cards inviting them to check out the hashtag #TotallyCovered (as in Tot ally Covered) on Twitter and share their story.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
DECEMBER 17, 2021
Engagement is a vital element in creating successful events, but this requires an effective strategy. To meet event objectives, planners must understand their goals, target audience, and how to make the most of their event tech. Events, in general, use a considerable amount of an organization’s marketing budget and resources. Ask any event planner for […].
Eventinterface
DECEMBER 12, 2021
Businesses use corporate events for a variety of reasons, and with the enforced drop in corporate events, many have seen their marketing wane and revenue drop. There is, however, a light at the end of the tunnel and the realization is that these events can indeed continue, just in a different guise as defined by the new regulations around social distancing and other health-related precautions.
Smart Meetings
DECEMBER 17, 2021
Lindsay Breining. PRA , a corporate event planning company in Chicago, has promoted Breining to global sales director. Breining has a long, accomplished history in marketing and management, previously PRA’s director of sales. She has also been PRA’s national sales manager, as well as account manager. Breining is an active member of Professional Convention Management Association (PCMA) on its board of directors as director of programs for the Northern California chapter.
Event Marketer
DECEMBER 13, 2021
There is a silver lining to the automotive semiconductor chip shortage and supply chain disruptions that are squeezing factory output and revenue for car companies. Dealership inventory may be null, and consumers may be struggling with the decision to order a vehicle before viewing it in person and the waiting period. But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. .
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
DECEMBER 16, 2021
The gaming world is booming due to access to new and exciting technology and people staying at home during the pandemic, with figures showing roughly 2.69 billion video game players globally in 2020. And while some criticize gaming for its addictive potential, no one can deny the impact this type of entertainment can have on […]. The post How to Win at Event Gamification by Hubilo appeared first on [link].
QC Event School
DECEMBER 17, 2021
So, you’ve decided to pursue your dreams of becoming a professional planner. Congratulations! Now, one of the first things you might be wondering is how to get clients as an event planner. No need to look any further, because you’ve come to the right place! Today, we’re going to break down 6 business-savvy ways for you to market yourself. In turn, this will help you find clients and get your career off the ground.
Event Industry News
DECEMBER 17, 2021
Lee Sharp has been appointed as the new managing director of East of England Arena and Events Centre, commencing his role at a time of great uncertainty for venues and events. Sharp has 25 years’ experience in the hospitality sector, his most recent role being UK operations director for a major hotel facilities management company, anheld positions with Virgin Active, De Vere Hotels, and Whitbread brands in the UK, Fairmont hotels in Switzerland and Langham Hotel & Resorts in Hong Kong.
Event Marketer
DECEMBER 14, 2021
Popular brand personality Jake from State Farm made appearances at two live tailgating events. Sports fans are a digitally savvy audience that rely on their devices to supplement the game-viewing experience. To meet their expectations, State Farm launched a digital + live sponsorship program to kick off the NFL season with an augmented reality-fueled scavenger hunt for fans that yielded prizes like NFTs.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Special Events
DECEMBER 13, 2021
The slow season is actually the perfect time to work on cultivating your relationships. Everyone has a bit more room in their schedules, allowing for a more intentional approach to networking.
PCMA Convene
DECEMBER 13, 2021
Ken Holsinger (from left), Reggie Henry, Yancy Weinrich, Tommy Goodwin, Erin Lee, and Anjia Nicolaidis took part in an executive roundtable Freeman hosted in November. (Courtesy mdg). Perspectives from four event marketing pros who spoke at an executive roundtable Freeman hosted in November in conjunction with Lippman Connects’ Exhibition & Convention Executives Forum (ECEF).
Event Smart
DECEMBER 13, 2021
Since human brains are naturally high wired into paying more attention to the negatives than the positives, and people learn more from negative information, I think it’s best to take a turn from the usual checklists. And learn some unconventional advice from some major mistakes in planning a family reunion. But before we dive into […].
EventSource
DECEMBER 13, 2021
A banquet hall is a popular choice for a wedding venue. And with good reason! They’re a great option for couples who have a large wedding guest list and would like to host their celebration in a city or a suburban area. After all, a banquet hall is a pretty easy choice when it comes to having everything you need underneath one roof: catering , staff , chairs and tables , and a dance floor.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Special Events
DECEMBER 16, 2021
Submission deadline is December 31, 2021, by 6 p.m. Central Time/4 p.m. Pacific Time. Late-delivery option must be received/paid for by January 15, 2022, by 6 p.m. Central Time/4 p.m. Pacific Time.
Event Marketer
DECEMBER 13, 2021
Six rooms inside Casa Silencio were dedicated to seductive live performances. For a brand called El Silencio, the company sure made a racket for the grand opening of its hotel and distillery in Mexico. The artisanal mezcal maker has a rich storytelling history and a penchant for flirting with behaviors and practices that live just below the surface of society, which served as ample fuel for its theatrical Casa Silencio launch event in November.
Stova
DECEMBER 17, 2021
What does the event industry still need? It’s a question we’re constantly asking ourselves - one we’ll never stop. The event tech industry is locked in a relentless pursuit of innovation to create new solutions.
EventSource
DECEMBER 17, 2021
So what do you get for the couple that wants to save the world? How about something to help them in their effort? Eco-consciousness is not a trend or a fad, it’s a real part of many people’s lives. It allows them to reduce their harm to the environment in the age of climate change. What better way to show the happy couple you care than by purchasing gifts that fall in line with their beliefs?
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Smart Meetings
DECEMBER 16, 2021
— Well, not superhumans exactly. What it does want to do is make your next group better and healthier in body and mind. The 234-room Lake Nona Wave Hotel is right at home in Lake Nona, Florida, a 17-square-mile planned mixed-use planned community that is self-proclaimed “of and for the future.”. In collaboration with NFL’s Seattle Seahawks quarterback Russell Wilson and Deepak Chopra, the new property is aiming to change the team.
Opus Agency
DECEMBER 15, 2021
As 2021 comes to a close, we’re reflecting on the incredible transformation and growth we experienced this year—as an industry and an agency—and we’re looking ahead to 2022 with optimism! How it started – The 2021 Digital Dive Early in 2021, event professionals, on a quest to overcome Zoom-fatigue, dove deep into the digital space […]. The post Looking Back to Look Ahead – A Reflection on 2021 appeared first on Opus Agency.
Hubilo Blog
DECEMBER 15, 2021
Two existing members are not renewing their association membership. One feels they don’t get their money’s worth. The other feels they want to pursue a hobby in their spare time. . Sounds familiar? Don’t worry. You’re not alone! In 2020, 45% of associations reported a decline in renewals and 47% reported a decline in total memberships. Revenue numbers saw a similar drop as well. .
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