Attendease

MARCH 28, 2024

If your organization is looking for a savvy way to engage more supporters and grow your audience, look no further than virtual events, which have become a staple in the nonprofit sector. In fact, event organizers rank virtual events as having increased registrations, greater ROI, and greater attendee engagement when compared to in-person events. We recommend hosting a few virtual events annually to leverage these benefits for your organization.

Social Media 195

Social Media Technology Events Marketing 195

Conferences that Work

MARCH 25, 2024

This is not another success story about becoming a writer. Outwardly, I’ve succeeded. Since 2005, I’ve written three successful books on meeting design and facilitation and over 800 weekly blog posts on a wide range of topics. About half a million words so far. My books continue to sell, and this blog is the world’s most popular website on meeting design and facilitation.

2005 202

2005 2009 2007 Consulting 202

EventMB

MARCH 26, 2024

Skift Take: Keynote speakers with expertise in artificial intelligence are in high demand as organizations embrace the new technology. One emerging speakers bureau is crafting bespoke sessions to meet client objectives.

Speakers 200

Speakers Meetings Technology Event Management 200

PCMA Convene

MARCH 27, 2024

For a sense of how the business events industry is — or isn’t — embracing sustainability, let’s take a look at three different surveys. We’ll start with whether climate change is being incorporated in the program content. According to the “ 2024 Speaking Industry Benchmark Report ,” sustainability comes in tenth on a list of 17 relevant speaking topics — between technology and human rights — that organizers are planning their events around this year.

Sustainability 119

Sustainability Contracts 2024 2023 119

Advertisement

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

Attendease

MARCH 26, 2024

A guide to shopping, evaluating, and onboarding the right software for your events and meetings business. There are four key factors to consider when looking for and implementing a new event management and meeting management tool to your software stack. This handbook will guide you through the four steps on how to find the right solution for your event needs, properly onboarding once you select the right tool, and finally, how to take full advantage of the platform so you get your money’s

Event Management 195

Event Management Management Technology Events 195

EventMB

MARCH 28, 2024

Skift Take: Brian Mason has been named CEMA’s new vice president of strategy and operations, replacing Sandra Marcus who left the association after only nine months.

Meetings 203

Meetings 203

Prestige Events Magazine

MARCH 26, 2024

Retail’s Best is marking its 10th anniversary with its signature “Forecourt & Convenience Partners” event, to be held at Radisson Blu Stansted Airport on May 16, 2024. This event, known for its invitation-only policy, serves as a platform for significant networking within the retail sector, connecting high profile independent retail operators representing no less than 3,500 sites at any one time.

Retail 115

Retail Social Media 2024 Marketing 115

Event Marketer

MARCH 28, 2024

“Ultimately, the idea here was we have this newish machine, and we know it’s small. We know there’s an opportunity for this to let people appreciate the size of it on their countertops. So let’s just dramatize that aspect of it, and start putting these machines in small spaces to demonstrate that functional attribute.” –Stephen Kill, Marketing Director, Nespresso USA Commuters were surprised and delighted to find an elevator cafe on their way up to the office.

Marketing 112

Marketing Event Marketing Events 112

EventSource

MARCH 28, 2024

The glittering lights of the city’s skyline served as the perfect backdrop to an evening of sophistication and camaraderie as event planners from across the industry gathered for a black-tie affair at The Globe and Mail Centre. An “Evening at the Globe” proved to be a resounding success, leaving attendees inspired and invigorated with new ideas and connections.

2024 110

2024 Consulting Hospitality Entertainment 110

Advertisement

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

EventMB

MARCH 25, 2024

Skift Take: Las Vegas’ Sphere is now officially working on corporate keynote sessions. This type of events could offer a welcome additional revenue stream for this cutting edge venue.

Venues 195

Venues Meetings Event Tech Events 195

Smart Meetings

MARCH 29, 2024

Meeting professionals spend months and sometimes years designing events that are engaging, inspiring and educational. But once the custom tablecloths have gone back to the rental company and the stage deck has been struck, we are often slackers when it comes to deconstructing how it all went so we can improve the next time. A recent visit to Sedona Mago Center for Well-being for a taste of Body & Brain Wellness experiences in Arizona was a reminder that as meeting professionals, we have to l

Entertainment 105

Entertainment Events Hospitality Education 105

Event Industry News

MARCH 27, 2024

15Hatfields’ General Manager, Warren Campbell, shares how taking a bold move and charging for unwanted items left by eventorganisers, is helping the venue to further reduce its waste. As venues we’re responsible for the waste we generate.

Venues 105

Venues Management Conference 105

EventSource

MARCH 28, 2024

Having met through a mutual friend, Salvador and Sofia hit it off from day one. “When locking eyes with Salvador for the first time I knew I was in trouble, I knew I was going to love this man wholeheartedly,” Sofia says. Shortly after dating, Salvador proposed to Sofia, and there began their wedding planning journey. Held at The Venetian and with décor from O.M.G.

Entertainment 109

Entertainment Venues Events 109

Advertisement

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

EventMB

MARCH 26, 2024

Skift Take: California, a leader in the United States regarding sustainability, offers a wide variety of initiatives and properties focused on sustainability.

Sustainability 157

Sustainability Meetings 157

Smart Meetings

MARCH 26, 2024

The non-gaming property further develops its wellness focus Waldorf Astoria Las Vegas’ director of sales and marketing is a “spa girly.” “When I’m on vacation, it’s a big priority for me,” says Ali Murray. “It’s something I’ve always loved and I think that it’s something our city is missing a little bit. You don’t think of Vegas as a health and wellness destination typically.

Food and Beverage 105

Food and Beverage Meetings Marketing Sustainability 105

Event Industry News

MARCH 25, 2024

IMG, a global sports, events and representation company, has been awarded the contract to continue producing London’s world-renowned Hyde Park Winter Wonderland event through the 2032 season.

Contracts 105

Contracts 2015 Sports Events 105

Prestige Events Magazine

MARCH 27, 2024

The Hilton Garden Inn Emirates Old Trafford picked up the much-coveted ‘Hotel Top Team of the Year’ award last week at the Manchester Hoteliers Association Annual Awards, whilst two members of the team were recognised individually. The Manchester Hoteliers Association Awards are a celebration of Manchester’s bustling hospitality scene, capitalising on the city’s growing international stature, and its increasing profile as a centre of excellence for meetings and events.

2023 100

2023 Hospitality Hotels 2024 100

Advertisement

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

Events

EventMB

MARCH 25, 2024

Skift Take: Kinsey Fabrizio is leading CES into the future as the Consumer Technology Association’s new president.

Technology 184

Technology Meetings 184

Smart Meetings

MARCH 29, 2024

Inge Morascini and Krista Loercher Inge Morascini (left) and Krista Loercher (right), Embrace Whidbey and Camano Islands Embrace Whidbey and Camano Islands makes two appointments to its creative team. These professionals will lead the county’s approach to regenerative tourism, supporting the local community while providing meaningful experiences for visitors.

Tourism 102

Tourism Food and Beverage Hospitality Hotels 102

Event Marketer

MARCH 29, 2024

“People say that it looks like a wildlife preserve but it’s what our farms look like.” ­­–Niki Haugh, Promotions Marketing Program Manager, Organic Valley If there ever was a trade show that’s all about sampling, it’s arguably Natural Products Expo West that takes place at Anaheim Convention Center each spring. EM was on hand to see what’s cooking in health-conscious culinary marketing and, let’s admit it, try it.

2024 99

2024 Trade Shows Marketing Sustainability 99

Planning Pod

MARCH 28, 2024

Navigating the complexities of paid advertising can be a daunting task for any events business. With all of the different platforms available for experimentation, getting started is often the hardest part. We wrote this article to help you get over that hump so you can use paid ads to effectively support your growing business. There’s no one-size-fits-all answer to which ad platform is best for your organization, but determining the right places to effectively reach your audience is an ess

Advertising 88

Advertising B2B Social Media Marketing 88

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

EventMB

MARCH 27, 2024

Skift Take: Between the PCMA-led Business Events Industry Week and the U.S.

Travel 193

Travel Meetings Events 193

Prestige Events Magazine

MARCH 25, 2024

Enquiries for filming and photography business at BMA House since Covid have grown dramatically, with confirmed business including its use as a location by Netflix, Apple TV, Amazon Prime, BBC and ITV. “Prior to 2020 we had occasional enquiries as a filming location, and we realised the potential we had with such a beautiful building and gardens. We saw an opportunity and the team wanted to go for it,” comments Kat Winfield, BMA House’s Venue Manager.

Marketing 91

Marketing Banking Transportation 2020 91

MeetingsNet

MARCH 29, 2024

At a recent meetings-industry conference, hotel executives explained how their properties struggle to balance rising operational costs with competitive rates for meeting groups. With prices for virtually every element of corporate and association meetings alarmingly high, planners naturally want answers as to how the situation has reached this point, and whether prices will maintain the same upward trajectory.

Hotels 98

Hotels Food and Beverage 2020 Insurance 98

Smart Meetings

MARCH 27, 2024

What does a healthy experience mean to you? For attendees of Smart Meetings Wellness Experience this week at The Wigwam Resort just outside of Phoenix, the program addressed physical and mental health along with the deeper need for human connection. Healthy meeting strategies demonstrated included gifting, content, team building and F&B operations.

Sports 98

Sports Hospitality Meetings Travel 98

Advertisement

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

SmartMeetings

MARCH 26, 2024

Weighted risk tracking helps manage real contingency requirements We all plan events months in advance, years in advance, or maybe even, days in advance. Regardless, we are making predictions about what might happen, what could occur. Because of that not only do our risk management plans need to be well-thought out but so do our finances to cover those risks.

Risk Management 98

Risk Management Management Financial Insurance 98

Prestige Events Magazine

MARCH 26, 2024

Golfers can now play courses all around the world at Wyboston Lakes Resort since its Driving Range has been transformed and now features the latest in driving range software and technology. The range, now named Pinseekers, features 13 heated bays, all with Trackman software. Each shot is tracked, and the data stored so that guests can monitor their progress over time.

Hotels 88

Hotels Sustainability Technology Conference 88

Event Marketer

MARCH 28, 2024

Cyndie Wang, VP-Global Sponsorships and Brand Experience, Hewlett Packard Enterprise (HPE) No two days are ever the same for Cyndie Wang. As vp-global sponsorships and brand experience at Hewlett Packard Enterprise (HPE), Wang acquires, manages and activates a portfolio of marketing partnerships with the brand’s sports and entertainment customers, while also working on sponsorships, setting strategy, measuring and reporting on results, and collaborating with internal partners.

2015 96

2015 Sponsorships Sports Entertainment 96