Sat.Jun 04, 2022 - Fri.Jun 10, 2022

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Healthy You: Biohacks for Planners

SmartMeetings

Even small tweaks may make a big difference. You’ve heard the term biohacking and will continue to hear it—experts say it’s not a fad but a phenomenon that will continue to evolve and expand—but did you know what a big tent it already is? Yes, there are the extreme biohackers called “grinders” who embed magnets, chips and even tiny computers under their skin in attempts to turn themselves into cyborgs who can live longer or better.

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Venue Ventilation: Reasons for Planners to Pay Attention

MeetingsNet

A meeting designer used a carbon-dioxide meter in all the spaces he moved through while attending a recent conference. What he learned could help other planners as they make sure they are fulfilling their duty-of-care obligations. In late May, Adrian Segar attended a meeting-industry leadership summit in San Juan, Puerto Rico. He also used the trip to conduct an experiment: From the moment he walked into his hometown airport until he landed back at that airport four days later, Segar had a hand-

Venues 105
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Scratching the surface

Conferences that Work

Sometimes, it’s only at the end that we realize we’re just scratching the surface. Read the full article at Conferences That Work The post Scratching the surface appeared first on Conferences That Work. No related posts.

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How Busspepper Promotions Nets a 3.4x Return on Ad Spend With Eventbrite Boost and Spreads Caribbean Vibes to London

Picatic by Eventbrite

Busspepper Promotions’ soca-star DJs and rock-bottom rum brunches bring the Caribbean to Londoners “who’ve never experienced the culture.” To do so, director Mateen Hepburn appeals to the senses. “I can’t get the venues to smell like the Caribbean’s fresh sea breeze,” he says, “but if we get the sound and the taste and the atmosphere […].

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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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How to deliver accessible and inclusive registration experiences to your attendees

Attendease

Event experiences should be for all: from event website and landing page to registration process, all the way to the event itself and post-event communication and surveys. But the reality is that most events are, unfortunately, still not fully accessible and inclusive at all touchpoints with the attendees. Here are some considerations you must have to provide accessible event experiences to your audience.

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TWT: A Call for an End to Flight Delays and Monkeypox 2.0

Smart Meetings

Editor’s note : This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Are Flight Delays in Your Future? Meeting planners and participants are looking warily at the website FlightAware and noting the scores of cancellations in the United States alone on a daily basis. On June 9, for instance, at 2:00 p.m., there were already 1,813 cancellations and over 2,000 delays. “There does not seem to be an end in sight for the chro

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Tammy and Francis’ Picturesque Dream Wedding at Hotel X Toronto

EventSource

You’ll fall in love with Tammy and Francis’ big day, which was full of Chinese traditions, stunning photos, pretty pink flowers, and luxe decor. The couple’s romantic wedding at Hotel X Toronto was the perfect amount of elegant, romance, and glam. With the help of Designed Dream Events , you’ll adore everything about this celebration from the bride’s hair and makeup from Galas Makeup Studio to the stunning floral designs.

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How to deliver accessible and inclusive registration experiences to your attendees

Attendease

Event experiences should be for all: from event website and landing page to registration process, all the way to the event itself and post-event communication and surveys. But the reality is that most events are, unfortunately, still not fully accessible and inclusive at all touchpoints with the attendees. Here are some considerations you must have to provide accessible event experiences to your audience.

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Eventbrite Releases 2022 Summer Trends Report

Picatic by Eventbrite

“BRITE FUTURE FORECAST”: EVENTBRITE’S SUMMER TREND PREDICTIONS Eventbrite powers millions of event creators every year – from yoga classes, book readings, 5k runs and competitive painting, to vegan BBQ festivals, underground speakeasy tours and community block parties. Eventbrite is your inside source for what’s trending in live experiences: we spot the next big thing and […].

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Make Hybrid Events Worth Every Dollar for Virtual Attendees

Smart Meetings

The average price for a paid virtual event is $443. Are virtual attendees seeing value? It depends. “To demand a fee, digital events must boast compelling content and a seamless experience. According to Kim Myhre, founder of Experience Designed, in “ Attendees to Virtual Events: To Charge or Not to Charge? ” published by the Virtua Events Institute.

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Podcast: Winning on Support

EventMB

This episode of the Event Manager Podcast, by Skift Meetings, titled Winning on Support, features Jon Kazarian and focuses on the topic of taking the stress out of working with event technology. Kazarian is the Founder and CEO of Accelevents , a leading virtual & hybrid events platform. Within his role, Jon’s focus is on leading the company’s vision and helping event organizers and marketing professionals transform their events via innovative tech solutions.

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15 Audience Engagement Strategies That Actually Work

Social Tables

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

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What’s in an event organizer’s bag?

Expo Pass

Event organizers always seem to have the perfect fix when something goes wrong. Broken cables, torn banners, missing keynotes, paper cuts, you name it — they’ve got just the thing! So how do organizers make sure they have the right tool, cable, or tape people are looking for? Also, what’s in their super-secret event planner bag? Truth – it all comes down to thinking about what presenters, attendees, or anyone else, might need in a pinch.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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NYU International Hospitality Industry Investment Conference Starts with Hopeful Vision of Return to Travel

Smart Meetings

Jonathan M. Tisch, CEO of Loews Hotels & Co. and namesake for the hospitality school in the NYU School of Professional Studies, was realistic about the effects of Covid on the travel industry but remained optimistic about the upward trends of 2022. He said in his opening remarks, “Travel is essential to the way we work and live–because it has tremendous potential to connect us.”.

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Atlantic City – A Budding Destination for Cannabis Events

EventMB

All one has to do is stroll the aisles of MJBizCon , a top U.S. cannabis trade show, to understand the depth of the business opportunity the cannabis industry provides. More than 1,200 exhibiting companies and 27,000 attendees gathered at the Las Vegas Convention Center in October 2021. The total economic impact from cannabis sales in 2022 is expected to reach $99 billion, up more than 20 percent from 2021, eventually hitting $155 billion in 2026, according to MJBiz Factbook.

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The Importance Of Feedback & Follow-Up Meeting After Events

Endless Events

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Debrief meetings are also a great opportunity to celebrate the event’s success, boosting the morale of your team. Event professionals have to come to follow-up meetings after events well-prepared.

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Upgrading events to drive long-term commercial growth

Prestige Events Magazine

Toby Lewis, CEO of Live Group. Events offer businesses an unrivalled opportunity to connect with both existing and new audiences. In-person, virtual and hybrid events all give brands the opportunity to produce a wealth of content that is crucial for driving meaningful engagement and business growth. Marketers across all industries will be well aware of these benefits.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How Walmart and Sam’s Club ‘Connected Together’ at 2022 Associates Week

Smart Meetings

Editor’s Note : As part of Back Light, an ongoing series of looks behind the scenes at how events are being produced today, we asked Paula Mettler Marketing and communications manager with Leo Events to share a look at a recent production for a major retailer. To celebrate the 60th anniversary of the world’s largest retailer, Walmart and Sam’s Club associates met in Fayetteville, Arkansas, for the 2022 Associates Week, June 1-3.

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MeetingPlay + Aventri Acquire Registration Company Eventcore

EventMB

Event technology company Meeting Play + Aventri announced today the acquisition of event registration company Eventcore. The announcement follows the $75 million private equity investment from Sunstone Partners in MeetingPlay in June 2021, and the merger of MeetingPlay and Aventri in January. Aventri had previously acquired NFC pioneers in ITN International in 2018.

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A Step-by-Step Guide to Flexible, Hybrid Experiences

Event Marketer

From the experts at Webex Events. The pandemic kicked off a renaissance of choice for audiences, granting them the decision-making power to not only plan their workweeks, but also decide how they tune in to and attend events. Explore the decision-making processes, formats, technology toolkits and engagement strategies that event marketers should consider to attract and engage attendees in the new era of hybrid experiences.

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Rising costs have overtaken staff shortages as main current challenge for almost 25 per cent of venues

Prestige Events Magazine

Rising costs, particularly of energy, have overtaken staff shortages as the main current challenge for almost 25 per cent of venues according to a recent survey by NFS Technology. When asked ‘what is currently their biggest challenge’, 24.6 per cent of UK venues managers responded that it was rising costs while 75.4 per cent said staff shortages. Luis De Souza, CEO of NFS Technology which provides Rendezvous Events venue management software to hundreds of UK venues, commented; “The issue of risi

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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EIC-VSef Merger to Simplify Virtual Event Data Collection

Smart Meetings

The Washington, D.C.-based Events Industry Council ( EIC ) and VSef, which launched early 2021, have taken steps toward simplifying data collection for virtual events. VSef , created by feedback platform and research agency Explori, is a universal data format for hybrid and virtual events and was created “with the aim of creating a global standardized data format which can be used to simplify the process of moving data between event platforms, sales and marketing systems and business intelligenc

2021 245
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Why It Pays to Host Events Where Urban Renewal Is a Priority

EventMB

Over the past two years, second-tier event destinations have been growing in popularity, and it’s not just due to a more friendly price tag. As in-person events continue to recover, some might be surprised to learn that those same cities have actually been closing the gap and moving into the first-class conversation. Whether it’s a question of economic opportunities or infrastructure capacity, they’re getting ready to deliver at a level on par with the world’s top business event destinations.

2022 172
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Real-world sustainable exhibiting from Quadrant2Design

Event Industry News

Sustainability has been a buzzword for the last few years. Increasingly businesses are being pressured to demonstrate their green credentials. Rightly so, with the planet’s dwindling resources it is up to all of us to conserve it for future generations. All businesses should be playing a part, including the exhibition industry. Traditionally, exhibitions created a lot of waste.

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Features vs. Benefits in Your Business and How to Leverage Them for Sales

Special Events

Every business provides unique value to its customers, but how you position your offering determines how well your audience understands it.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Why We Planned an Anniversary Celebration for You

Smart Meetings

You only turn 20 once. Now that we are old enough to know more, but still young enough to care passionately about supporting meeting professionals, we thought it was worth making a big deal out of it. Especially since what we are really celebrating is the innovation, resilience and dedication of our chosen meetings industry. You are the ones who inspire us every day, make room in your life (and mailboxes) for Smart Meeting Magazine, SmartMeetings.com, Smart Chat Live!

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Will Vegas Events Be All Shook Up Without Elvis Impersonators?

EventMB

Some Las Vegas wedding chapels have received cease-and-desist letters instructing them to make sure Elvis has left the building. Authentic Brands Group (ABG) , the company that controls the rights to Elvis Presley’s name and image, is demanding that chapels stop using Presley’s name, likeness, voice, and other elements in advertisements, merchandise, and more until they pay a license fee.

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5 secrets to drive remote attendee engagement at your next event

Event Industry News

By Elle Chan, cofounder of Trademark. Don’t Click Away! Hybrid conferences are here to stay. In the wake of the 2020 – 2021 pandemic, most corporate events are now a mix of both in-person and virtual attendees and sessions. But, even in a virtual setting, it’s important to create an environment where attendees interact, participate in networking opportunities, and make meaningful connections.