This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The frequent lack of child support at events has barred many parents from attending due to high child care costs, though there are signs that the industry is waking up to the issue. So, what's the state of child care at events, and what steps still need to be taken? Business events (and the […]. The post Conferences Don’t Offer Child Support and That’s a Problem by Julius Solaris appeared first on [link].
Everybody gather ’round because we’re about to teach you how to use WiFi as an event sponsorship asset! And the reason why we decided to bring you this topic comes down to dollar sign. So, anyone who works in the events industry knows that the price of WiFi has risen exponentially. And it’s not like you can put most events together without the Internet – maybe a silent retreat.
According to a recent survey we conducted with Demand Gen Report, 54% of companies are increasing their budget for in-person events this year. But with bigger investments comes the need for smarter marketing. To come out on top in 2020, companies must be able to adapt quickly to legal and technological changes in the events landscape, as well as the evolution of the B2B buyer mentality.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
With hundreds of confirmed infections in China and the first US case reported this week, what can you do to prepare? By now you’ve probably heard about the so-called “Novel Coronavirus” that originated in Wuhan, China. While the CDC and other regulatory bodies in the west have reassured the public that the risk is […]. The post As Coronavirus Spreads, Should Your Event be Prepared?
In today’s digital world, social media is everywhere - and with almost half the world’s population using social media across the globe, the power of online social platforms as targeted marketing tools is one that shouldn’t be taken for granted. And with a new user signing up every 6.4 seconds, this vast audience is growing bigger day-to-day. That’s why today, the digital marketing experts over at Land Digital are sharing how best how to make use of social media to market your next event.
Sign up to get articles personalized to your interests!
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
In today’s digital world, social media is everywhere - and with almost half the world’s population using social media across the globe, the power of online social platforms as targeted marketing tools is one that shouldn’t be taken for granted. And with a new user signing up every 6.4 seconds, this vast audience is growing bigger day-to-day. That’s why today, the digital marketing experts over at Land Digital are sharing how best how to make use of social media to market your next event.
The events industry has been behind some of the most innovative tech conferences in the past decade. Opening the doors for new business prospects, these conferences are places where the top professionals meet and showcase their innovative concepts and bold theories for the future. Needless to say, 2020 is set to be another bar-raising year for event management professionals.
Event marketing is results-driven ?? and truly efficient, but only when done correctly. ??. Running events and expecting new prospects or clients to drop into the pipeline is merely wishful thinking. ????.
Regardless of its size, the unavoidable truth is that your event is likely to create a lot of unnecessary waste and pollution. As a result, beginning to implement eco-friendly practices in an effort to improve the sustainability of your events is always a good idea?—?and with environmentalism rightly becoming an increasingly pressing issue across all aspects of society, there’s been no better time to start than right now!
To promote an event successfully, you’ll need to create the right kind of buzz. And one of the easiest ways of doing this is using content that engages audiences – right from the start. In fact, not making the most out of the content you can create around yours events may mean missing out on a huge opportunity for brand promotion and highlighting what makes your event a “can’t-miss” experience.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The Professional Convention Management Association’s Convening Leaders in San Francisco In early January served as an engaging and energizing way to kick off a new year and a new decade. I’ve been a regular attendee and active volunteer in PCMA for over 25 years and continue to be impressed at their willingness to take risks and incubate innovative ideas.
Sustainability is more than a trend. In fact, a growing number of guests and event hosts have made going green a top priority in recent years. For instance, just 6% of respondents felt environmental responsibility significantly impacted their events in 2019, compared to 59% in 2020. This new decade ushers in not only a new […].
Something exceptional is happening in Edinburgh and the whole events industry is on trial. Edinburgh’s Christmas and Hogmanay events have put the industry under the spot light, and the light has reached some very dark places. There is an old tradition in Scotland called first footing. My dad was the perfect “first footer”, tall, dark and handsome, the neighbours would say.
On a brisk, snowy weekend, the Estates of Sunnybrook team invited couples to their much anticipated annual Wedding Open House. Despite the weather, it was a full house event! Guests were invited to explore the multiple estates on the grounds, from the intimate Coach House and McLean house, to the grand, historic ballrooms at the Vaughan Estate. Big thanks to Samantha Ong Photography for being onsite to capture it all!
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
The Association for Software Testing (AST) has just issued a free guide to creating peer conferences. I believe the software testing community adopted my term “peer conference” for their get-togethers after a conversation I had with pioneer software tester James Bach in 2004. Reminiscent of my first book, Conferences That Work , AST’s guide provides a comprehensive entry-level guide to starting, preparing for, and running a peer conference.
Using Airbnb is convenient for hosting events. It makes it easy to browse through the options online and allows you to filter based on the amenities and features you need in your event space. But since Airbnb is mostly residential, you may need to take additional measures to make sure a cool listing can transform […].
With a strong scientific consensus that we are in a full-blown climate crisis, sustainability is a pressing concern. Events haven’t escaped widespread scrutiny for their environmental impact, forcing the industry to seek innovation and alignment. Between air travel, energy use, and excess food (not to mention booth installations, printouts, and giveaways), the average 1000-person […].
When your guests are going through the logistics of attending your wedding, hotel costs are definitely something they consider. No matter where you book your venue, there will always be guests from ‘out of town’, and those guests will need a place to stay. Luckily, most hotels offer a group booking rate that will offer your guests a discounted nightly rate and make their stay a little more affordable.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
We are in the first month of the new year, in fact, the new decade. In this blog, we have collected the top GEVME blogs of 2019, which were all voted by the readers and brought the most number of views. Read on to have a glance at each one of them. . In this blog, we have collected the top GEVME blogs of 2019, which were all voted by the readers and brought the most number of views.
You have planned every last detail of your event and you expect your client to love it. From the top-notch speakers to the world-class food, it appears that everything is going to be great—until one of your attendees confusedly asks, “What happened to the Wi-Fi?”. Not only do attendees want to plug their personal devices into the network—your speakers also rely on a strong Wi-Fi connection to load their presentations, not to mention its importance to various sound and lighting systems.
If you’re looking for a modernly chic wedding that defines glam, then you’ll want to check out how Marina and Ramy celebrated their big day at the stunning EWG – Eglinton West Gallery. Filled with both luxe and personal details, the dream team planners at Petals & Pearls were able to turn the couple’s vision into reality and the results are simply amazing.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
By Michelle Bruno. The event industry values diversity, equity, and inclusion (DEI). It presents frequent panel discussions on the topic at industry meetings and openly expresses disdain for non-gender diverse speaker panels. Many industry leaders rank the creation of diverse and inclusive events and organizations as not only a priority but a moral imperative.
We are in the first month of the new year, in fact, the new decade. In this blog, we have collected the top GEVME blogs of 2019, which were all voted by the readers and brought the most number of views. Read on to have a glance at each one of them. . In this blog, we have collected the top GEVME blogs of 2019, which were all voted by the readers and brought the most number of views.
20 December 2019: Eighth session of the Conference of the States Parties to the United Nations Convention against Corruption in Abu Dhabi. UNIS Vienna / Flickr Skift Take: As instant booking grows slowly among hotel chains, more boutique venues and co-working spaces are finding traction on digital sourcing platforms. — Andrew Sheivachman Read the Complete Story On Skift.
With recreational cannabis now being legal in Canada, couples are starting to consider it as an offering for guests at their wedding. Although the general culture of cannabis maintains a certain stigma, attitudes are changing quickly and there are now some very classy, fun and beautiful ways to incorporate cannabis into your big day. 1. Hair piece: Over the past few years, a huge trend has emerged in wedding hair – floral crowns.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Scottish Event Campus has added assistive technology called Recite Me to its websites to allow everyone to discover events and book tickets online with ease. The Scottish Event Campus (SEC) features the SEC Centre, five interconnected exhibition and meeting spaces, the iconic 3,000-seat SEC Armadillo and the SSE Hydro – a 13,000 capacity concert, sporting and special events arena.
Participants at Convening Leaders 2020 check out exhibitors at Moscone South in San Francisco. Figuring out the correct ratio of exhibitors to attendees can be a puzzle, members of the PCMA Catalyst group say. (Chuck Cotterman/PCMA). PCMA’s Catalyst community offers members a platform to ask each other questions, share ideas, or, as the website says, “communicate and collaborate.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content