Conferences that Work
JUNE 7, 2021
What is humans’ true superpower? [Hint: We’re not more intelligent than other species.] We can make a strong case that humans’ true superpower is social learning. Why am I writing about social learning on a blog that’s (mainly) about meeting design? Because social (uncovered) learning is the best learning model for conference sessions.
Endless Events
JUNE 11, 2021
We recently talked about the importance of setting expectations for the future when it comes to events. One of the arguments behind our thesis was the fear associated with hybrid, the uncertainty surrounding it, what it means, and what it entails. It’s still a common kneejerk reaction for planners to both shrug and shiver when faced with the mere concept of hybrid.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Smart Meetings
JUNE 10, 2021
Plan with Confidence. Find the perfect venue with outdoor space and a flexible back up plan as we adapt to the new normal. Many things have changed over the past year—and that includes how meetings planners select event spaces. Suddenly, having a great outdoor option has skyrocketed up the list from nice to have to absolutely necessary. And while having a purely outdoor location may not always feel as non-negotiable as it is right now, it can’t hurt to plan accordingly.
Picatic by Eventbrite
JUNE 9, 2021
Eventbrite hosted the first-ever RECONVENE summit in May. The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Watch recordings of every session here. When Duncan Wold is curious if something […].
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Event Marketer
JUNE 7, 2021
Every decision that an event marketer makes—and uses their budget for—offers an opportunity to advance diversity. That rings especially true when it comes to audience development. But organizations that advocate for diversity need to back up their words with action in order to achieve real progress. In a session on diversity in events at the summer edition of the Experiential Marketing Summit , Chardia Christophe-Garcia, executive director-audience and community marketing at Forbes , addressed t
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventSource
JUNE 10, 2021
Celebrating your love under the bright blue sky or under a starry night is nothing short of magical! With summer coming up fast, couples and guests alike can look forward to spending time in the great outdoors soaking in all the glorious warm weather. With only a few months of ideal sunny weather at our disposal, it’s no wonder that outdoor summer weddings remain in super high demand!
Smart Meetings
JUNE 11, 2021
If you haven’t stepped into a field of virtual impressionist sunflowers yourself, colorful images of room-sized starry nights have probably worked their way into your Instagram feed. From Abu Dhabi to San Francisco, abandoned warehouses and empty venues are being filled with projectors that bathe visitors in images from the Dutch master Vincent Van Gogh, sometimes with competing “immersive experiences” in the same city.
EventMB
JUNE 6, 2021
Virtual and hybrid events present new opportunities for event planners and marketers, but they also bring with them a lot of terminology that may be unfamiliar to many. Here are 100 terms that you should know when planning digital events or sourcing platforms. The recent explosion of virtual and hybrid event tech has helped the […]. The post Event Tech Lingo: 100 Event Tech Terms You Need to Know by Victoria Copans appeared first on [link].
Picatic by Eventbrite
JUNE 9, 2021
Eventbrite hosted the first-ever RECONVENE summit in May. The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Watch recordings of every session here. Before the pandemic, the Lincoln Park Zoo […].
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
EventSource
JUNE 10, 2021
Stephanie and Kemar’s vineyard wedding was a breath of fresh air in a trying year. Their wedding dreams came true thanks to the help of brilliant planner Karina Lemke who created a truly romantic celebration at the stunning Ravine Vineyard. The couple, their family, and many of their guests were able to make a weekend of it, which was the cherry on top of a stunning occasion.
Smart Meetings
JUNE 9, 2021
The pandemic may have shifted meeting to remote channels in 2020, however, organizing and inviting people virtual events still requires time and careful planning if it is going to be successful. Based on data from Markletic , 56 percent of marketers say it takes 2-4 weeks to organize a virtual event properly. Likewise, 76 percent of businesses agree that email is the most effective virtual event invitation engagement tool.
EventMB
JUNE 9, 2021
LinkedIn is investing in Hopin, both in cash and through an undisclosed platform-level partnership that also contemplates Streamyard. As the companies continue to bet on a future with virtual events this partnership could give Hopin an unassailable lead in the virtual event platform space. Hopin announced today that LinkedIn had become an investor in the […].
Prestige Events Magazine
JUNE 11, 2021
Work has completed on the new purpose-built warehouse extension at DRPG ’s head office and studio complex in Worcestershire. Despite Covid-19, building works commenced in the Summer of 2020 and completed at the end of February. The investment will see capacity double for the technical team. Adam Pardoe, technical services director, commented, “The new facility will double the technical capacity for our live events division.
Advertisement
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
EventSource
JUNE 7, 2021
When you first start planning your wedding, you may be wondering if a wedding planner is within your budget– and perhaps more importantly– is it worth it? While your venue may include a day-of coordinator, it is important to remember that they are in charge of all things to do with the venue and not anything you bring in. This means that you (or someone) will be in charge of setting up flowers and any additional decor you want as well as many other tasks you might not think of.
Smart Meetings
JUNE 9, 2021
At 100 percent capacity and masks off, Las Vegas is back in the business of meetings—and it’s a beautiful sight. No time has been wasted between the announcement that all restrictions have been lifted and the hosting of meetings in the city. More : Were Thousands of Vegas Memorial Weekend Visitors a Dry Run for Conventions? Now, you may be wondering, what does it look like when an annual convention returns after a one-year forced hiatus?
EventMB
JUNE 8, 2021
The event industry is counting on a swift return to in-person events, particularly in the U.S. where many states have fully reopened and are eager to see vaccinated people fill convention centers. Despite increased bookings and positive signs across the industry, travel policies remain restrictive and may scupper recovery plans. According to the latest CDC […].
GEVME
JUNE 9, 2021
Initially, when the pandemic set in, it was a challenge to create and curate virtual events, especially for event organizers who carried with them years of virtual experience creating spectacular on-ground events. But it is a new and important skill that event organizers must develop because, well, the future is virtual. . Although the fundamentals of event management remain the same in both formats – physical and virtual, the latter requires some specific skill-sets.
Advertisement
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Age by Swapcard
JUNE 10, 2021
In a first for the industry, two digital events are collaborating and providing simultaneous content to two different communities.
Smart Meetings
JUNE 7, 2021
As meeting professionals are getting ready to head back into ballrooms across the country, Smart Meetings thought it was important to reflect on what we learned over the last year, how we changed and what we are looking forward to when we meet again. Following are three interviews (edited for length) as part of a series on reinventing joy during a pandemic year.
EventMB
JUNE 9, 2021
Symphony is Cadence’s answer to the challenge of virtual and hybrid engagement during sessions. Here is our review. Symphony: What Is It? Symphony is a new platform from Cadence that uses interactive features that go beyond traditional didactic slides and video to engage audiences through contact delivery and open dialogue. Symphony enables you to […].
Endless Events
JUNE 7, 2021
The two hottest topics in the ever-evolving events industry right now are the long-awaited return to in-person events and hybrid events. But as our hosts Will and Brandt have said time and time again, it’s not about going back to how things were pre-COVID. It’s about embracing the lessons learned along the way and incorporating them into our new events.
Advertisement
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Age by Swapcard
JUNE 8, 2021
Before joining Swapcard in the fall of 2020, my first experience in the events industry was on the exhibitor side. I supported companies from all over the world in the development, preparation, and execution of their custom exhibitor booth projects.
Smart Meetings
JUNE 10, 2021
Did you know that redwood trees are flame retardant? Neither did this big city gal turned Northern California woods dweller, but sheltering in place for the past year has taught me a lot about my surroundings that I wouldn’t have noticed before. I learned this fun fact when I took the pandemic time to read my home insurance renewal paperwork and discovered our fire coverage is lower because our home has redwood siding.
EventMB
JUNE 7, 2021
Will mixed messages and complicated policies from the British government leave UK event attendees on the sidelines as Europe reopens? British event professionals make up a substantial portion of exhibitors and attendees to EU trade events. At its last in-person show in 2019, for instance, IBTM drew 11% of its trade buyers from the UK […]. The post Confusing UK Travel Guidelines Could Spell Trouble for European Events by Lucas Fitch appeared first on [link].
Prestige Events Magazine
JUNE 10, 2021
The newly established Meet Bristol & Bath Convention Bureau has created an inspirational and informative guide for event planners considering the West of England for future corporate events, conferences, and incentive travel. The new guide, produced in partnership with Invest Bristol & Bath and the West of England Combined Authority contains information about the region’s economic sector strengths in Advanced Engineering & Aerospace, Digital and Creative, High Tech, Energy, Life Scie
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
PCMA Convene
JUNE 11, 2021
Fifteen months into the pandemic, some event marketers are still struggling to achieve similar results from their digital events as their previous in-person versions, according to a study from videoconferencing company BlueJeans. As the pandemic has worn on and digital events have evolved, event marketers have found they offer benefits — such as gathering enhanced analytics and achieving higher attendance — that were more difficult to attain at in-person events, according to a new study from vid
Smart Meetings
JUNE 7, 2021
Lalia Rach. As the industry starts looking forward to meeting again, it will need enlightened leadership more than ever. “In the aftermath of an unexpected tragedy, there is a need for leaders at all levels, regardless of title, that are not just good, but great,” says Dr. Lalia Rach, founding dean of Jonathan M. Tisch Center of Hospitality at New York University and executive managing director of Associated Luxury Hotels International (ALHI)’s new Strategic Consulting Services.
Bizzabo
JUNE 11, 2021
Event sponsorships are a vital part to any event marketing campaign, but one of the hardest parts of securing the right event sponsors is knowing where to look. How do you find sponsors for an event? Consider the banana. Let's say you have 5 dozen of them you have sell— stat. Would you have better luck selling them to a flock of pigeons or a bunch of monkeys?
Expert insights. Personalized for you.
309 
Let's personalize your content