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Photo by Christina @ wocintechchat.com on Unsplash Skift Take: There’s no magic cure for burnout. The best way to deal with burnout is to know how to identify it and intervene quickly. These tips can help you help yourself or help others. — Julie Moline Read the Complete Story On Skift Meetings.
Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. While the confluence of these circumstances might signify a perfect storm for another line of business, experiential marketing is a hardy—and nimble—industry prepared to adapt to the state of the economy without compromising the quality of the work.
From evolving event booker expectations to the importance of the right collaborations for business success, hear the latest MICE trends and predictions for the year ahead from a selection of Custard’s expert clients. Lead times, creative thinking and wellbeing. “Short lead times and conversions will continue to be a theme for business meetings and events in 2023.
As we progress through the event industry’s recovery to 2019 levels, conference organizers must have a laser focus on helping potential attendees make their business case for attending their events. The best path for helping them get approval to attend is to ensure that the majority of your education program is aligned to advance business outcomes or results.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
It’s hard to host a successful event without sponsors and exhibitors. Unless you’ve got plenty of funding, you’ll need sponsors’ support to bring your event to life. The right exhibitors can boost your event’s name recognition, and help you grow your audience. Here are three methods to draw in more of the right sponsors and exhibitors, and encourage them to invest in your event.
The catering industry is booming right now and has been increasing annually since 2017, and we understand this may. The post The Top 4 Things To Look For In A Catering Service appeared first on Caterease.
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The catering industry is booming right now and has been increasing annually since 2017, and we understand this may. The post The Top 4 Things To Look For In A Catering Service appeared first on Caterease.
As more meetings and events move to hybrid status, meeting planners and association executives are honing their expertise on how to plan, budget and execute them.
If you’re having trouble deciding between live vs. virtual events for your next big corporate affair, you’re not alone. The decision to host either an in-person or virtual event is not one that should be made lightly, because the success of the entire operation may be determined by its format. Some things work better in a virtual format, some things work better in person, and each option comes with its own set of cons, too.
we attended the c&it sustainability forum at convene event space in london. after an insightful agenda, we’re reflecting on how we can create more sustainable events. check out the five top tips we learned below. venue searching. when looking for the perfect venue, sustainability may not always be at the forefront of your mind. but the values of the event space play a huge role in how sustainable your event will be. make sure to ask the venue for their sustainability policy and the energy ef
Skift Take: Stressed teams, less demand, the popularity of drive-to destinations, and shorter lead times are among the findings of the Skift Meetings State of Business Events report. — Andrea Doyle Read the Complete Story On Skift Meetings.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Two-thirds of meeting professionals have reported the recovery of the hospitality industry to more than half of 2019 levels and one-third reported having reached beyond recovery to 80% of 2019 levels, according to new research by IACC’s new report, Meeting Room of the Future Barometer Late—November 2022. In the report of 98 global venue operators, Europe (including Sweden, the United Kingdom, Denmark, Belgium, and the Netherlands) and the Americas are showing encouraging signs of a meetings indu
With wonderful lakefront views, an earthy colour palette, and precious DIY details—Hannah and Steven’s wedding at Edgewater Manor was truly a romantic celebration that was worth waiting for. The couple first met in 2017 at a gathering when Hannah was visiting her extended family in Toronto from Taiwan. Although initially, they were just friends, eventually their true feelings took over, and when Hannah returned back to Taiwan, their long-distance love story began — the struggle was
One of the best ways to expand your events’ reach is to find partners that support your vision: big corporate brands, nonprofits, and government agencies can all help you level up. During Eventbrite’s RECONVENE Sessions event Expand Your Reach: Building Strategic Partnerships, three event creators with extensive experience collaborating with brand partners shared how they […].
Skift Take: Cincinnati lost its bid to host FIFA World Cup matches in 2026, but that is not stopping it from investing in its convention district. — Andrea Doyle Read the Complete Story On Skift Meetings.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Predictions of a mass consolidation of the meetings industry have been swirling since the World Health Organization started advising lockdowns in early 2020 to “smooth the curve” of what was then known as novel coronavirus. The way companies join forces at this point in the recovery may not follow traditional models of hostile takeovers and mass mergers.
Planning an office party for the holidays is no easy feat. The event planner or planning team is in charge of organizing an event that is fun, festive, and affordable. You’re responsible for planning a party your coworkers will want to attend and, even more importantly, a party they’ll enjoy. Luckily, choosing the right office holiday party games can help guarantee that your seasonal shindig is a smashing success.
Skift Take: Planners must pay to play for the latest venue and vendor sourcing platform. Investors are betting on slick technology paired with proactive human support will prove popular in a competitive market. — Miguel Neves Read the Complete Story On Skift Meetings.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Editor’s note : This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Delta Air Lines Tightens Restrictions on SkyClub, Raises Fees. Delta Air Lines has announced that in order to “preserve premium experience” after members have complained of over-crowding in SkyClubs some restrictions will be added and fees raised.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. What’s going on? While you can’t force every attendee to use your event platform or app, maximizing adoption is essential to get more value out of your event.
There’s no one-size-fits-all approach to event advertising. But there are essential channels and tactics that each event creator should experiment with. Here are five you should try.
The Royal College of Physicians (RCP) announced that its new Liverpool building, The Spine, and commercial event venue Spaces at The Spine, have achieved the highest sustainability rating attainable in the UK. RCP at The Spine has been awarded the Building Research Establishment Environmental Assessment Method (BREEAM) Outstanding rating with the collaboration and support of its landlord Liverpool City Council, Architect AHR, Contractor Overbury and the project BREEAM Assessor CBRE.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
It’s no surprise that Covid-19 rocked the global economy. Many industries were severely impacted by the pandemic, including the event industry. As a result, what once was common in the world of corporate and social events, may no longer be. That’s why we are bringing light to the difference in the world of events pre-pandemic and post-pandemic, focusing especially on the issues of labor shortages and supply chain complications we face today.
Event compliance is a number one priority in the pharma industry. But it shouldn’t be a barrier to innovation. By understanding the event compliance landscape and working with experienced partners, life science companies can use event technology to drive engagement and enhance the experience for both HCPs and KOLs. It’s time to show life science companies that it’s never been easier to follow event compliance rules with hybrid and virtual event platforms.
Three recent events made me notice the ways our society’s establishment deflects criticism. Read the full article at Conferences That Work The post Veterans Day, masking, thoughts and prayers, and the ways the establishment deflects criticism appeared first on Conferences That Work.
Lime Venue Portfolio have announced the arrival of Rangers FC to its national venue collection. The group’s 5 th new member in as many months, will see Ibrox Stadium, the home of Rangers, one of the giants of Scottish Football and most recently finalists of the UEFA Europa League, build on both the brand’s Scottish coverage, and its stadia options for event organisers.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Wagner Muhly. Muhly is director of sales, events and marketing for Hyatt Regency Portland at the Oregon Convention Center. Most recently, Muhly was director of group sales for Manchester Grand Hyatt San Diego. Before working in sales and marketing, he spent 15 years in food and beverage roles with Hyatt. Rachel O’Neill-Cusey. Visit Laguna Beach in California named O’Neill-Cusey CEO.
Event décor and installation specialists, Visual Architects has been recommissioned for services at Kendal Calling 2023 taking place at Lowther Deer Park in the Lake District from 27th – 30th July, following a successful, full transformation of the festival in 2022. Last summer saw the Manchester-based company – which transforms events and venues through unique event décor, lighting, and immersive experiences – create original, signature looks and concepts for nine open air arenas an
Our conversation today comes from a question sent in by one of our listeners named Genesis. She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. As the Brew Crew will discuss, the reasons for this difference in treatment are complicated and can vary from person to person and company to company. .
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