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We like the event industry because you’re unlikely to find two identical events, and there is always something new to discover. But sometimes this “new” becomes a real challenge when event planning goes wrong. No one, not even the most experienced organiser, can predict that. However, facing an embarrassing situation at an event may turn out to be the best possible way for a professional planner to learn how to take risks for an event and succeed, no matter what happens.
When it comes to event lighting the terms can become easily mixed up. You may have wondered what does each type of light do? Or what do I need for my event? If these questions have ever popped into your mind this episode of Whiteboard Wednesday is for you. Our very own Will Curran will be breaking down what Lekos and Gobos are. From the specific types or lighting, to the best uses for them he will walk you through these types of event lighting step by step.
The advent of 5G means better streaming of AR and VR technologies, among other benefits for business events. By Lane Nieset. While the world last year got a taste of 5G when it debuted during the Winter Olympics in South Korea, Telenor Research forecasts that 2019 will be the year when the technology sees real progress in the marketplace. “Though 2020 is the year that 5G’s global standard will release, 2019 will see commercial advances in 5G, which we see in the United States and areas of Asia a
In physics, the second law of thermodynamics says all things—bodies, businesses, conferences, energy, organizations, relationships—move toward chaos and disorder. This is also known as the state of maximum entropy. In one sense, entropy is a measure of uncertainty or randomness. It is the amount of confusion, disorganization and disequilibrium. As your conference matures, it experiences entropy.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Millions of competing events with similar promises stand between you and your attendees. If you want them to attend your event, your page needs to convince them. According to an Adobe study, 88% of consumers gather information online before purchasing a product or service. When someone discovers your event online, what will they learn? Find […].
Smart Meetings founder and CEO Marin Bright. After a decade of bringing event professionals together to share strategies and learn about new ways to wow attendees, Smart Meetings pushed the format to pack in even more meaningful networking and sharing. The first Smart Meeting of 2019 was on Jan. 23 at Fairmont San Francisco , and attendees got a peek at some of the improvements being rolled out this year.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Smart Meetings founder and CEO Marin Bright. After a decade of bringing event professionals together to share strategies and learn about new ways to wow attendees, Smart Meetings pushed the format to pack in even more meaningful networking and sharing. The first Smart Meeting of 2019 was on Jan. 23 at Fairmont San Francisco , and attendees got a peek at some of the improvements being rolled out this year.
You can improve meetings by de-emphasizing status. Apart from my first book , I haven’t written much about status at events. It’s time to revisit this important topic. I think about status at events as the relative levels of proclaimed or perceived social value assigned to or assumed by attendees. There are two key kinds of event status — let’s call them old-school and real-time.
This is a sponsored post by Creativiva. More information about Event Manager Blog’s sponsored posts. Corporate event professionals looking for event entertainment have two priorities in mind, increase engagement and deliver experiences that stick with their audience. A multi-sensory event is an ideal way to deliver on these objectives because of its powerful imprinting abilities on memory. […].
Valentine’s Day was made for live experiences. But if you think some heart decorations, dim lights, and a romantic playlist is all it takes to attract a large crowd — think again. Couples — and even single people looking for a night out — expect more from their special Valentine’s Day experiences. If you aren’t […]. The post How to Make Attendees Fall in Love With Your Valentine’s Day Event appeared first on Eventbrite US Blog.
From West Hollywood to Dominica, hotel and resort properties are cropping up, providing unparalleled luxury, gorgeous views and redesigned guest experiences, not to mention plenty of locations for groups to meet. By their tech savviness, unique choice of location or ability to stay true to their history, some properties are making themselves stand out.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Developing an event budget is a crucial element when planning your meeting or event. It’s the next step after setting your overall event objectives. To begin building your budget, it’s best to determine what financial success means for your event and how you want to measure it. In order to achieve this, you need to list all possible expenses and revenues that will likely occur at your event, and keep your cash flow in mind.
I’d heard a lot about PCMA Convening Leaders. It is widely regarded as the best event in the event industry. It’s certainly the biggest, with almost 5000 event planners attending this years event in Pittsburgh. Now, that’s MASSIVE! And after attending I have to agree, it’s certainly the best event for event planners that I have ever attended.
Every events manager knows those emails — the ones that push you into a pit of dread before you open them. It might be a pestering sponsor interrupting your workflow, or a caterer pulling out at the last minute. Just think about how productive you could be if you could leave those messages unread forever. Take […]. The post 7 Email Subject Lines That Event Planners Dread appeared first on Eventbrite US Blog.
Successful transfer of knowledge and satisfying the individual needs of attendees are the most effective ways for planners to keep them engaged, according to a recent study. This was among the findings in the second phase of German Convention Bureau’s research project, Future Meeting Space. The results of the survey informed meeting professionals what makes events successful and how to please their attendees.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
The mobile app industry has become one of the biggest industries in existence. Over the past few years, it has attracted literally billions of smartphone owners, who use mobile apps daily. While mobile apps were originally offered as productivity and information retrieval tools, such as e-mail and weather forecasts, the situation has changed due to user demand and availability of developer tools.
Every events manager knows those emails — the ones that push you into a pit of dread before you open them. It might be a pestering sponsor interrupting your workflow, or a supplier with a list of questions at the last minute. Just think about how productive you could be if you could leave those messages […]. The post 7 Email Subject Lines That Event Planners Dread appeared first on Eventbrite UK Blog.
Planning and managing multiple events is a constant juggling act. You’re not just managing your venue, vendor, caterer, staff, and sponsors for one event — you’re managing multiple sets of them for each event! And while the highs can be exhilarating, the lows can make you seriously question why you’ve picked a career that leaves […].
As professional event planners, we understand the value of time; but what happens when your work requires you to collaborate with someone on the other side of the country, or even the globe? A few simple best practices can help make this an easy transition for many event professionals. Make A Note, Then Note It Again. Everyone gets comfortable operating in their particular time zone.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
John Hunt, a professor at the London Business School, notes that only 30% of event managers think they can delegate. Of these 30%, only one of every three staff members say that they distribute tasks very well. Thus, only one-tenth of event managers have good enough delegation skills to cope with an event planning tasks list. What we offer is a way to discover how to delegate tasks effectively for organising events successfully with expert help.
When was the last time you had such an extraordinary customer service experience that you told everyone in your path about the person and the company? Customer service can be transformative for an event business and the positive experience is often shared far and wide because when we’re treated with care and made to feel special – you want to share it, right?
When you first launched your events, you chose the simplest (and cheapest) tool to track registrations: a spreadsheet. But as your event has grown, your event registration spreadsheets have quickly become a liability instead of a helpful tool. If you’re still using spreadsheets to track your event registrations, you might not realize how much extra […].
More : 6 Smart Moves at Monterey CVB, Wolfgang Puck and More. TJ Pritchard Pritchard has been promoted to director of sales and marketing at Hilton Palacio del Rio in San Antonio. For eight years, he was the director of group sales at Hilton Palacio. During the past 17 years, Pritchard has held numerous leadership roles. Joseph Cardone DoubleTree by Hilton Hotel Washington DC has appointed Cardone as general manager.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
By Tom Pick, a digital marketing consultant with event management platform developer G2Planet. When you ask more than two dozen top events industry professionals for their insights on technology trends, the answers (no surprise) are fascinating. At the highest level, what comes through from the responses is the unique, at times even uneasy, the relationship of technology to live events, in comparison to other forms of communication.
You’ve probably seen the headlines “PSAV Acquires Encore Event Technologies” but don’t know how it affects you. If you are an event or meeting planner you’ve heard of PSAV. In fact, it’s highly likely you’ve done multiple deals with them. Will this merger change that? If you aren’t familiar, PSAV is an industry giant founded in 1937.
When Chad Collins started a LEGO Youtube channel with his daughter, he never imagined it would grow into a LEGO fan event that tours the United States year round. All Collins knew at the time is that he saw a need. Disappointed in the lack of LEGO events he could easily bring his daughter to, […]. The post Video: Brick by Brick, Chad Collins is Bringing the World Together with LEGOs appeared first on Eventbrite US Blog.
Tokyo is eager to attract more of the international meetings market, and a high-tech entertainment hub on an artificial island in Tokyo Bay could play a more important role. The island, Odaiba , has steadily developed since the 1990s as a commercial, leisure and residential area. It features Hilton Tokyo Odaiba and other leading hotels, as well as a beach at Seaside Park, views of Mount Fuji from Daikanransha Ferris wheel, sushi bars along the waterfront, robots that are ready to interact with v
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
There is no stop or rewind button in real life. Therefore, proper management of your and your team’s time is the key to fulfilling your job responsibilities. But there’s a catch! In everyday work, you face some old paradigms that reduce the efficiency of your team members. Time wasters at work delay and sabotage your team while they are completing their KPIs.
Introduction. The apps we single out at the top of the year, for their impact on particular events/type of events, don’t do downtime. They’re busy before, during and after the big day(s), For audiences that might mean ticketing/registration innovations, or highlighting the news, the novelties through the doors, shaping the map around individuals, pointing out pertinent content, introducing like minds, fixing meetings and keeping the conversation going post-event.
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