2016

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Creating The Highly Energized And Engaged Conference Participant

Velvet Chainsaw

Are 50%-80% of your conference attendees in your programming at any given time? Or are they filling the hallways, hotel spa and lounge, local restaurants, coffee shops and bars conversing with others? Or are they visiting the local tourist attractions? One thing is certain, if your conference attendees are not fully engaged in the experience you provide, there is little, if any, chance that they will leave your event with any real ROI.

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Is paid influencer marketing ethical in the event industry?

Conferences that Work

Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Last week I received the following voice mail (identifying details have been bleeped; transcript below.). [link]. “ Hi Adrian, my name is __, I work for an influence marketing agency __, and I’m reaching out to you this afternoon about an opportunity with __, who is one of our clients, and I know you are an influencer in the meeting/event/conference planning sphere which is the fo

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Event Technology: The Strongest Driver for Change in the Event Industry

EventMB

Technology has allowed us to become more efficient and paperless but it has also altered attendee expectations. Meeting planners are no longer simply coordinating details. They are now offering personalized, engaging experiences. Are you ready? When I was a child they took us on a field trip to the local university. There the computer science […].

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The Event Trends That Will Shape Your 2017: Over 50 Expert Predictions

Eventbrite UK

What event trends will impact your role & events in 2017? We called on 53 event industry leaders to look into their crystal ball, & here's what they saw. The post The Event Trends That Will Shape Your 2017: Over 50 Expert Predictions appeared first on Eventbrite UK Blog.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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9 Things Every Meeting Planner Should Carry in their Toolkit

SmartMeetings

It’s event day, and you’re ready to tackle every problem that comes your way! You’re sure you have every tool necessary, until you reach in your bag and discover you’re missing the one thing you need right now. Sound familiar? Every planner has been there. Just about anything can happen at a meeting—a broken shoe heel, contract confusion , a sudden headache or the dreaded dead phone battery.

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More Trending

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5 No-Cost Ways to Energize Your General Sessions

MeetingsNet

By Scott Babcock, Senior Event Producer, PCI. Use these simple, free strategies to amp up the energy, professionalism, and theatricality of your next general session. read more.

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16th Annual Meetings Industry Forecast

PCMA Convene

What’s in store next year? Hotel prices will increase by 4 percent in North America and decrease by 0.6 percent in Asia-Pacific. The United States will continue to outperform the global exhibitions market. Airfares will be up 2.5 percent worldwide. And there will be growing use of cashless payments and livestreaming at meetings and events. Here’s a big-picture look at current trends and the year ahead from experts in lodging, exhibitions, travel, and technology.

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App agencies combine to win big at the Event Tech Awards

Event Industry News

The Event Technology Awards 2016 saw the combined efforts of Intergalactic and Eventbase take home new-look trophies for: Best use of Technology for Engagement, Best use of Technology for a Brand and Best Proximity Marketing Technology at Supernova, London yesterday. “We went in for four awards and left with three of them, a close to […]. The post App agencies combine to win big at the Event Tech Awards appeared first on Event Industry News.

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How CNN's Event Team Pulled Off 18 Months of Simultaneous Election Events Around the Country

BizBash

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Planners Reveal Their Most Surprising Site Visits

Connect Your Meetings

Event managers share what cities and meeting properties have impressed them with pleasantly surprising site visits. “I have never been more surprised than when I toured Lago Mar Beach Resort & Club in Fort Lauderdale, Florida. It is truly a hidden gem, tucked away in a residential community. Its grounds are tropical, and then you have your own walk out to a private beach.

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What If Attendees Remember Nothing From Your Event?

Velvet Chainsaw

Yes, what if they remember nothing from your event? “Meetings are often so overloaded with material that learning may be hurt more than it’s enhanced,” says Andrea Driessen, Chief Boredom Buster, No More Boring Meetings. (Read her article for seven ways to boost learning.). What’s worse than remembering nothing from the event? If attendees learned something and can’t apply it.

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How to Use Pinterest to Promote Your Next Event by @dancarthy2

Techsytalk

You’re falling short on your marketing potential if you’re not using Pinterest for promoting your next event. What’s so special about this social network ? For starters, it has 72.5 million users as of early 2015. 71% of those users are women. With that in mind, this is a great resource to take advantage of if you’re trying to court the female demographic.

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20 Guerrilla Marketing Tactics to Promote Your Next Event

EventMB

Guerrilla marketing involves low-cost options that make bold statements and make you memorable so that you don’t have to worry about splashing out big to be trending on social media. Have you spent all your event budget already and are struggling for ways to promote it without the cash? You are not alone, marketing can […]. The post 20 Guerrilla Marketing Tactics to Promote Your Next Event by Editorial Team appeared first on [link].

Marketing 173
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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13 Event Planning Tools to Make You More Efficient

Eventbrite UK

"Work smarter, not harder" and get more done, more efficiently with these brilliant event planning tools that will boost your productivity. The post 13 Event Planning Tools to Make You More Efficient appeared first on Eventbrite UK Blog.

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8 Meeting & Event Trends that Could Explode in 2017

SmartMeetings

These meeting trends have already made an appearance in 2016, but some experts suggest they’ll really blossom in the coming year. Ofer Yatziv from Better Venues , a U.K.-based event venue company, shares his thoughts on the latest trends for those in the meeting and events industry. 1. The 5-minute meeting. Are your clients sick of meetings about meetings?

2017 109
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10 Steps to Create a Productive Meeting Agenda

Event Planning BluePrint

Imagine this…. You land a meeting with your dream event client and you’re really excited about it, but you’re worried because you don’t know how to prepare a productive meeting agenda that makes you look like a pro. I ran into this when a client asked me to meet them to discuss an event proposal I had submitted. This client ran two large events per year and it was an amazing opportunity for me to get regular business and to expand my client base.

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Plan to Play: Science-Based Engagement Techniques

MeetingsNet

By Hannah Kinnersley. Roger Haskett, owner and director of Engagement Unlimited, on how meeting planners can turn attendees into participants. Roger Haskett, owner and director of Engagement Unlimited, on how meeting planners can turn attendees into participants. read more.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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10 Ways to Remake Your ‘Annual Meeting’

PCMA Convene

One of my favorite conference-committee activities is what we refer to as the “wave.” We challenge the committee to rank each of their conference elements as “boundary,” “emerging,” “established,” or “dying.” This list (combined with next month’s list) of ways to remake your annual meeting was influenced by committees who ranked these elements as established or dying.

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8 essential tips to help with the unglamorous side of event organisation

Event Industry News

Britain as a nation loves a good event. From Wimbledon to the Chelsea Flower Show, veteran car rallies to the London Marathon, country fairs to boat shows, Glastonbury to royal occasions, Christmas markets to wedding fayres – it’s a sense of enormous pride combined with a flair for putting on a good show that makes […]. The post 8 essential tips to help with the unglamorous side of event organisation appeared first on Event Industry News.

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Why This Dinner Party Was Held in a Creek

BizBash

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The Top 5 Eventbrite Alternatives

Capterra Event Management

In our latest event management software user survey , our research found Eventbrite was easily the most popular ticketing and event management software option. After running through the research I came to the conclusion that event management software users are not aware of all the features that are available to them, including other software options.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Our Increased Distrust Of Institutions And What It Means To Your Association, Conference

Velvet Chainsaw

“I’m done with !”. Go ahead and fill in that blank with any type of institution. Big business, conferences, education, government, medicine, membership associations, nonprofits, professional societies, religious organizations, trade organizations, etc. We are witnessing the rise of the Dones , as Dr. Josh Packard calls them. Groups of people that are done with traditional, outdated institutions.

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American Marketing Association Launches Speakers Bureau

Connect Your Meetings

Sad but true, the American Marketing Association previously collected data on potential speakers for events only to have that information fall into the ether. Now, through its new Speakers Bureau , AMA believes it has the proper platform to serve its members and broader audience. “We felt the need to serve as a connection point,” says Barbara Grobicki, AMA’s chief alliance officer.

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17 Things You’ll Understand if You Are Dating an Event Professional

EventMB

Dating an event planner has the highs and lows of the tallest, fastest roller coaster. Here are a few ways you know you’re not alone. An event professional is a good catch. They work in a lucrative industry, have a meticulous attention to detail, are more organized than a museum curator, and keep up with […]. The post 17 Things You’ll Understand if You Are Dating an Event Professional by Editorial Team appeared first on [link].

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10 Things that Event Managers Will Never Get Right

Eventbrite UK

It's a cliche that you can't please everyone, but when you're an event planner that can be a daily headache. Here are 10 things you'll just never get right! The post 10 Things that Event Managers Will Never Get Right appeared first on Eventbrite UK Blog.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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6 Phases of Social Media Engagement for Events

SmartMeetings

By this stage of the game, almost all meeting professionals are using social media in some fashion and degree in conjunction with events. But do you have a strategy? Are you using all the resources at your disposal. During Florida Encounter Nov. 30-Dec. 2 at Omni Orlando Resort at ChampionsGate , social media guru Alex Plaxen shared his insights to help planners kick their social media games up a few notches.

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6 Effective Ways to Promote Your Event on LinkedIn by @dancarthy2

Techsytalk

Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent social networks like Facebook and Twitter. If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. After all, LinkedIn is the place for business outreach. Never used LinkedIn for event promotion ?

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What Planners Want in Site Selection Technology

MeetingsNet

A recent GBTA Foundation study finds that, while the technology exists to help meeting professionals throughout the site-sourcing process, just over half—57 percent—say they currently use meeting management technology to plan their events. read more.