2022

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How to Monetise Virtual Events

GEVME

In the last two years, people have gotten comfortable with the idea of attending a virtual event from home. However, what is the chance that we will transition permanently to the online medium? When asked about the virtual events taking over the in-person ones, Sara Lieber, Event Marketing Manager at Drift said that ‘’While we are looking for the in-person events to be back in 2022, the virtual component is going to be there to reach larger audiences’’. .

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How to Legally Live Stream Your Event

Eventmobi

Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all. It’s also unedited, unplanned, and unprocessed content being broadcasted live. There’s lots of potential for using this technology to live stream in-person sessions to a remote audience at your event. However, with great power comes great legal implication.

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Introducing: Attendease Virtual Studio

Attendease

Virtual events are not a product of the pandemic, but the pandemic has definitely pushed many organizations to rethink the format they run their portfolio of events. Whether some events may have gone completely virtual or are fully back to in-person, the common trend is that the event portfolio as whole is more diverse now with some meetings and events being hosted virtually, in-person, or hybrid – depending on the objectives in mind.

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State of the Industry: In-Person Events in 2022

Event Farm

Last year in May, when in-person events started showing signs of life again (after being nonexistent with the pandemic), our team set out to check the pulse of our event community with a 2021 Back to In-Person Events Survey — leaving us with really helpful insights as we evaluated how event professionals were feeling about a comeback. This year, we performed a 2022 In-Person Events Survey , which received over 220 responses, and here’s what the results revealed… Events are back, and now we

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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7 Design Considerations for Your Conference Hub

Velvet Chainsaw

The Promenade, a hub experience at PCMA’s Convening Leaders 2022, in Las Vegas. High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. While some of the elements in these areas can be costly to implement, they don’t have to break the budget.

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Event Industry Takeaways 2022

Event Age by Swapcard

Event season is in full swing! Here at Swapcard, we’ve had the opportunity to not only support organizers as they deliver unforgettable in-person experiences, but also participate as attendees and exhibitors in support of the events industry.

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13 corporate event trends that will make your events stand out in 2023

SpotMe Blog

Corporate event trends have changed rapidly in recent years. And with 2023 just around the corner, you need to be ready for what’s in store. There’s so much at stake when you host an event. So it’s important to keep up with new corporate event industry trends to make your events more successful than ever. . We’ve gathered information from meetings, conversations, and reports with event industry experts, analysts, and our customers from leading Fortune 500 companies to identify the 13 corpo

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Stop networking at meetings

Conferences that Work

It’s time to stop networking at meetings. No, I’m not saying we should only listen to lectures at meetings. Rather, I’m going to explain why using the term “networking” for all occasions when attendees get to talk with one another subtly directs attention away from can be the most valuable outcome of well-designed meetings: connecting with others.

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Event Marketing on TikTok: 8 Must-Try Ideas

Social Tables

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Whether you’re just getting started on TikTok or are brushing up on TikTok event marketing techniques, we have ideas for every skill level.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Why and How to Create Event Sponsorship Levels

Picatic by Eventbrite

Before you start contacting your sponsors, you'll want to consider parting ways with a longstanding tradition: tiered sponsorship levels.

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How to Design a Digital-First Strategy for Your Events

GEVME

Embracing digitalisation in the events industry accelerated with the advent of the pandemic. Events had to continue, but in-person had to be put behind the curtain — leading to virtual coming into the spotlight. Event planners, thus, had to uptake a digital-first approach for their events. As many parts of the world now resume life like pre-pandemic times, event planners are again faced with the dilemma of whether to switch back to in-person events or continue with virtual.

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Case Study: Meeting Expectations Doubles Attendee Event App Adoption Year-Over-Year

Eventmobi

About Meeting Expectations. Meeting Expectations specializes in designing and executing strategies to achieve event and association management goals. Their clientele includes organizations like the Atlanta Chapter of the Society of Human Resource Management (SHRM-Atlanta). The Event Goal. For their annual ‘Spotlight on HR’ conference, the Meeting Expectations management team wanted to set a new record for member adoption and engagement on their Event App.

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Key Pillars to Boost Your Event Registration

Attendease

When organizing an event, prioritizing a frictionless, successful registration experience will have a positive ripple effect that can be felt through the entire event and beyond. Registering for an event is often the first touchpoint for attendees , and having flexible online registration is paramount to a positive registration experience. However, when it comes to event registration, one size does not fit all.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Event Safety is Actually Driving Attendee Engagement. Here’s How.

Event Farm

Two years ago, no one would have thought that wellness safety would be such a huge part of the event industry. Sure, there were things we were concerned with—like the physical safety of attendees, as one might think of contraband checks, fire safety plans, and tidy cabling —but we’d been accustomed to those risks for years. Today, not only are we planners faced with this enormous new challenge, but we’re also constantly chasing evolving health safety standards and guidance.

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2022 Conference Registration Pacing

Velvet Chainsaw

Before March of 2020, pacing data was a useful tool for predicting final attendance and revenue. If you were pacing behind, you could make midcourse corrections. As we come out of the pandemic, we need a different playbook to drive attendance and earlier commitment. Use these five tips to develop a plan for optimizing registration for your major event in quarters 2, 3, and 4.

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Meta Struggles to Gain Traction With Its Own Metaverse Meetings

EventMB

Skift Take: Even Meta is finding it hard to encourage employees to use VR for internal meetings. Still, as the technology improves and users gain familiarity, it may become that standard way people to meet, train, and collaborate online. — Julie Moline Read the Complete Story On Skift Meetings.

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Competent logistics are the new meeting minimum

Conferences that Work

I’m about to go on my first pre-con site visit since the Covid pandemic started over two years ago. My work at a pre-con is different from that of a typical meeting planner since I focus on the meeting’s design and facilitation. I’ve been convening meetings for decades, though, so I know a fair amount about meeting planning. As I prepared to review the venue’s meeting spaces, room set options, and traffic patterns, I thought about how, today, competent logistics are the

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The real job of leadership

Conferences that Work

What is the real job of leadership? Kevin Kelly provides this suggestion in this April 2022 post: “When you lead, your real job is to create more leaders, not more followers.” —Kevin Kelly, 103 Bits of Advice I Wish I Had Known. (Kelly offers plenty of other great advice; check out the link!). The real job of leadership — create more leaders!

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Scratching the surface

Conferences that Work

Sometimes, it’s only at the end that we realize we’re just scratching the surface. Read the full article at Conferences That Work The post Scratching the surface appeared first on Conferences That Work. No related posts.

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Two novel hybrid meeting formats

Conferences that Work

I’ve been writing about hybrid meetings for a long time; my first post was in February 2010. The COVID19 pandemic created an explosion of interest in hybrid meetings, and the marketplace and event professionals are still defining what “hybrid” means. (No, sticking a streaming camera in the back of the room does not make an in-person meeting hybrid.

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Improve meeting session learning with this simple tip!

Conferences that Work

Want a simple way to improve meeting session learning? Provide a shared Google doc where all participants can take notes, ask questions, and get answers! Read the full article at Conferences That Work The post Improve meeting session learning with this simple tip! appeared first on Conferences That Work. No related posts.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Poll: Attendees want more engaging activities

Conferences that Work

I’m a longtime proponent of more engaging activities , participation , and connection around relevant content at events. Sometimes, I feel like I’m whistling in the wind. So I felt happy when I saw the following in a global poll by PCMA of 4,500 members of Generation Z. If you could change something about the business event(s) you’ve been to in the past, what would it be?

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How to Organize a Valentine’s Day Workshop

Picatic by Eventbrite

For couples, celebrating Valentine’s Day can too easily fall into a routine with restaurant reservations, bouquets, chocolates, or a familiar retreat to a movie. Offer them an alternative by organizing a Valentine’s Day workshop — they can enjoy time together while avoiding crowded reservation lists and unexciting prix fixe menus. A workshop is a tried-and-true […].

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How to Design Event Sponsorship Packages That Big Brands Love

Picatic by Eventbrite

To attract big brands, your event’s sponsorship packages need to stand out. Here's ten that will.

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David Beckett Joins the Velvet Chainsaw Team

Velvet Chainsaw

We are extremely excited to welcome David Beckett, Vice President, Business Model & Performance to the Velvet Chainsaw Consulting team! To me, this is kind of like getting the band back together! I had the privilege to hire and work closely with David at Experient as well as when I was on the board of Eventcore. He knows what it takes to pull off the largest and most complex events in our space.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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How to Gracefully Cancel an Event

Picatic by Eventbrite

Event cancellations happen to the best of us. Here's how to turn an unfortunate situation into an opportunity to delight!

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How Drunk Theatre Drove 80K Impressions for Holiday Shows With Eventbrite Ads?

Picatic by Eventbrite

Improv is by nature a wild ride. Add a shot of whiskey (or five) to the equation, and you get the merry zaniness of Drunk Theatre, the long-form comedy experience that draws fans across California. “When you learn improv, they’re like, ‘Hey, don’t do it inebriated,’” says Ittai Geiger, executive producer of Drunk Theatre. “We’re […].

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How BeerFest Australia Grew Sales by 35% With Eventbrite Boost

Picatic by Eventbrite

Pairing craft beer and ciders with live music and comedy, BeerFest Australia is a festival everyone can enjoy. According to founder James Harding, widely accessible is their niche. “We get people who want to go to music festivals because we get great headliners. We get a lot of people coming specifically for the comedy because […].

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