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The impact and importance of meetings for medical and pharmaceutical industry attendees is not only increasing, but the complexity of the events and what is expected of planners is more demanding as well, according to a new report from American Express Meetings & Events and a survey conducted by Smart Meetings.
Here is why I loved being an event planner, specifically planning medicalmeetings: A sense of doing good. When planning events, one needs to take a step back and look at the big picture. You need to think about what you really want the event to accomplish, and what part you play on the team in order to achieve.
We’ve worked with 50+ MedComms agencies in the 20+ years we’ve been in the event tech industry. And 30+ of them use our fully compliant life science event platform and mobile eventapp to help pharma companies deliver engaging events.
What’s most important to physicians when they consider whether or not to attend a medicalmeeting? In November, American Express Meetings & Events published research based on interviews with 12 physicians who practice in specialties across North America and Europe. TAKEAWAY 6. Absolutely, yes,” Paschall said.
And as hybrid events and virtual events grow in popularity in a post-COVID world, this merging of real-world and online realms is only going to get deeper and more common. Enter the importance of the mobile eventapp in the realm of event technology. 26 Best Mobile EventApps of 2020.
That means their experiences with tech is changing their expectations for medicaleducationevents too. In fact, 96% of them say they would benefit from more virtual HCP events and conferences. 8) Continuous MedicalEducation (CME) credits & certificates of attendance. 8) Webex Events.
When choosing the events to attend, HCPs are looking to stay up to date on the latest trends for their specialties, meet with experts or key opinion leaders, and network with colleagues. Gather Pre-Event Suggestions. 77% of HCPs place a high importance on educational value, up 30% from a similar survey in 2016.
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