Event Industry News

FEBRUARY 11, 2025

ABPCO, the Association of British Professional Conference Organisers is delivering its flagship educational event of the year. The Festival of Learning is a 2-day educational event that delivers […]

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Event Marketer

SEPTEMBER 29, 2024

LEO Events has formed a strategic partnership with the University of Tennessee, Knoxville, launching a new corporate event strategy, promotion and production minor offered jointly through the College of Communication and Information (CCI) and the College of Education, Health and Human Sciences. Reach out to the editors.

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Attendease

JANUARY 22, 2020

Needless to say, 2020 is set to be another bar-raising year for event management professionals. Here’s a complete round-up of the ten best event tech conferences that you should be excited for in 2020. Event Planner Expo. Parties planned by the famed event management company The Knot. IMEX America.

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Attendease

NOVEMBER 1, 2024

Get supporters excited about attending your event and giving to your cause with stories about what previous events have accomplished and your mission-related plans for the near future that you’ll use the funds from this event to achieve. Infuse storytelling into all of your event marketing materials, including: Your website.

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GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

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Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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Prestige Events Magazine

MARCH 24, 2023

As a newly elected member, Bowdin is Principal Lecturer in Events Management at the UK Centre for Events Management (School of Events, Tourism and Hospitality Management, Leeds Beckett University), where he has established events management degrees and masters courses since 1996.

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GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. GEVME Surveys.

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Eventmobi

NOVEMBER 12, 2018

And w hile all of this choice is good, it also (unfortunately) makes it harder for event planners to wade through all the options and select the right event management software needed for their business. Assessing Which Event Management Features You Need. The Top Event Management Platform Features.

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GEVME

MARCH 4, 2019

When you work in the event industry, sooner or later you will need qualification and certification of your skills to stand out from the bulk of planners and to provide proof of your expertise. Nowadays, you can find many event management professional certification programs and courses. About event management certification.

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Attendease

JANUARY 17, 2020

Here is a comprehensive guide for event professionals as they gear up for what could be the busiest year of their lives. Planning the Event. Event managers must set a clear schedule prioritizing each step of the event. The most common event objectives include: Increase brand awareness. Educate employees.

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GEVME

MAY 15, 2020

With the progress of time and technology, events alike are also becoming more complex to plan and manage. And when it comes to organizing online events in 2020, apart from event planning skills, it requires the knowledge of online event management tools and technology. So it begs the question.

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Prestige Events Magazine

AUGUST 2, 2023

In today’s world, where environmental concerns are at the forefront of global discussions, event organizers are increasingly embracing sustainable event management to host eco-friendly and socially responsible events. Transparent reporting to stakeholders demonstrates the commitment to sustainable event management.

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Attendease

FEBRUARY 20, 2019

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. A Look Back at My 2016 Predictions.

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Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.

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Attendease

AUGUST 6, 2024

Whether you’re a seasoned event planner or tackling your first fundraiser, this blog post will guide you through 10 easy-to-follow steps to ensure your next fundraising event is a resounding success. For example, let’s say your non-profit organization focuses on providing educational resources to underprivileged children.

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Expo Pass

APRIL 3, 2019

Woman in Events: The Importance of Educational Events for Professional Development. . Our latest content article comes from a woman working in the event industry talking about the value of continued education. Building this platform, this education system, this community – it takes a small army.

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Attendease

FEBRUARY 29, 2024

For instance, let’s say that you’re preparing to host a hybrid event , like a conference or networking session. Your event team will likely include the following roles: Event Manager. They’ll create a timeline for your planning and managing the event budget. Marketing and Communications Manager.

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Social Tables

APRIL 16, 2019

After all, being an events professional requires as much continued education as any other gig out there. In this event planning presentation, Jeff lays out how conferences can shift from a market-share environment to a mind-share experience, spurring increased collaboration among participants.

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GEVME

FEBRUARY 4, 2020

They educate themselves about the brand and the product by going through reviews and various other content available on the internet after they finally buy your product, they tend to become loyal customers who would further advocate for your business. How can you make sure to boost your sales at every stage of the event marketing funnel?

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SpotMe Blog

JULY 13, 2023

Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. It is designed to help enterprise decision-makers like you find the right marketing event management technology to ensure you achieve your business goals.

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Event Marketer

APRIL 25, 2024

I encourage you to borrow from friends in improv and say, ‘Yes, and…’” said Jessica Heasley, group editor and publisher of Event Marketer. HALL OF FAME During the Ex Awards ceremony, Event Marketer also named a new inductee into its Experiential Marketing Hall of Fame: Alex Sapiz, svp-corporate marketing at Cisco.

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Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing.

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Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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GEVME

OCTOBER 30, 2019

Innovative Ideas for an Event Management Company. Modern trends that imply extraordinary, innovative approaches make an increasing impact on event management scenarios. But let’s consider the most prominent concepts that can liven up traditional events and attract much more audience attention. . Organisation.

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Eventscase Blog

MARCH 6, 2024

GMT, Eventscase held a webinar on artificial intelligence (AI) and how it relates to event management. María Pérez, Head of Project Management at Eventscase, was then introduced to the stage. She advised event organisers to start with foundational AI knowledge and gradually explore specific applications. What happened?

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Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensuring registered attendees show up to your event.

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Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Socio Events

SEPTEMBER 22, 2022

Given that the event planning industry has evolved into a multi-billion dollar market , it’s no wonder why events are now an incredibly popular marketing channel. But successful event marketing isn’t always simple or easy. That’s what an event marketing plan is all about. The good news?

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Picatic by Eventbrite

DECEMBER 10, 2021

You know you want your events to stand out — but do you have all the tools you need to make it happen Eventbrite’s free online event management courses are designed to give you just that. Our event planning courses help you build knowledge that applies to planning in-person, virtual, and hybrid events.

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Hubilo Blog

AUGUST 5, 2020

Tired of searching for the best virtual event management companies for your events? Struggling to make the right decision to partner with the most suitable virtual event planners & organizers? What are virtual event management companies (now)?

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Eventtia

NOVEMBER 12, 2024

In 2024, the demand for robust and feature-rich event management platforms continues to grow. While the EventMobi event management platform has become a leading tool for event planning, it’s important to consider alternative solutions and competitors to ensure you find the platform that best suits your specific needs.

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Eventtia

OCTOBER 30, 2024

In 2024, the demand for robust and feature-rich event management platforms continues to grow. Whether you’re an experienced event manager or new to the field, this analysis and comparison will help you navigate the landscape and choose the best platform for your organization.

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Eventory

JUNE 4, 2018

While planning how to organize an event most of people are following patterns or old schemes, which are not up-to-date anymore. Check the top event management mistakes and make sure to avoid them. How to organize an event? If you made a decision to include events in your marketing strategy – you are halfway there!

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Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming.

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Eventtia

OCTOBER 30, 2024

In 2024, the need for comprehensive and feature-rich event management platforms continues to rise within the event management industry. We recommend conducting your own thorough research before selecting the best event management software for your needs. Why Look for Eventdrive Competitors?

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Planning Pod

APRIL 12, 2023

As a media company that covers the events industry and provides news, insights, and ideas for event professionals, their posts feature industry trends, event inspiration, and educational resources. Event Marketer – @EventMarketer We can’t get enough of the photos Event Marketer posts on their social media platforms.

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