Smart Meetings

FEBRUARY 5, 2025

WEFTEC Earns EICs Platinum-level Sustainable Event Standards Certification In October 2024, over 20,000 professionals in the global water sector gathered in New Orleans Ernest N. EICs Sustainable Event Standards have provided us with a clear path to elevate our efforts and set a new benchmark for sustainable events in our industry, she says.

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Sustainability 2024 2023 Events 130

Smart Meetings

DECEMBER 26, 2024

Known as The Show for Shows, the education, trade show floor and networking brought together solutions and inspiration. Advanced Education Dedicated content tracks included health, wellness and safety , trade show design and operations. Educator Janet Sperstad received the IAEE Pinnacle Award.

Trade Shows 245

Trade Shows 2024 Education 2025 245

Prestige Events Magazine

OCTOBER 6, 2021

Ensuring the sustainability of events has risen to become the key challenge corporate organisers are looking to tackle between now and 2024, according to this year’s ICE Annual Benchmarking Research Report, sponsored by Cvent. The report also underlined the importance of measurement to event organisers in achieving sustainability goals.

Sustainability 246

Sustainability Corporate Events 2021 Education 246

Smart Meetings

NOVEMBER 9, 2023

Impact XM shares seven sustainable action areas for planning green meetings Global event and experiential marketing agency Impact XM believes that sustainability is not an end goal, but a practice. As part of its efforts to educate its employees, clients and industry, the company created a list of seven sustainable action areas.

Sustainability 263

Sustainability Transportation Meetings Education 263

Caterease

OCTOBER 29, 2024

Today, more caterers and event planners are turning to zero-waste practices, often supported by innovative catering software, to reduce environmental impact and attract clients who value sustainability. Menu Planning with Sustainability in Mind A significant aspect of zero-waste catering lies in the menu.

Sustainability 83

Sustainability Education Banking Social Media 83

Smart Meetings

APRIL 18, 2024

Stephanie Miller, sustainability concierge, will guide hotel guests to their most sustainable visits Marriott Marquis Washington, DC is one of the District of Columbia’s largest LEED Silver-certified hotels, and true to its green nature, it has rolled out a new sustainability program , right in time for its 10th anniversary.

Sustainability 246

Sustainability 2011 2015 Banking 246

Attendease

MAY 1, 2019

Events can be a great way to expand brand awareness, educate an audience on a given topic or even form important connections within your industry. With attention to detail and an open mind, it is possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. lbs of which will go to a landfill).

Sustainability 285

Sustainability Transportation Education Event Apps 285

Smart Meetings

FEBRUARY 28, 2025

Expo City Dubai Lands Two Major Pre-Certifications Expo City Dubai has secured two prestigious pre-certifications for its master plan, marking a significant milestone for growing social and environmental sustainability in the Middle East and North Africa (MENA) region.

Tourism 246

Tourism Travel Airlines 2025 246

Event Marketer

DECEMBER 27, 2021

And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. CREATING A CORPS.

Marketing 329

Marketing Fashion Education Apparel 329

Event Marketer

AUGUST 2, 2021

The 147-year-old family-owned company is marking its first foray into brand marketing with a summer mobile tour aimed at delivering wild blueberry education and connecting the dots between Maine, Wyman’s and the wild blueberry category. Planters Nutmobile Spreads Sustainability Message. And they’ve just been fantastic.”.

Marketing 336

Marketing Sustainability Education Travel 336

Smart Meetings

JUNE 17, 2022

The free course in partnership with Tourism Cares discusses how to offset carbon emissions, find sustainable suppliers and offer equal opportunities for women. The best way to combat climate change is through large-scale action, which is where WeTravel Academy ’s new sustainable tourism course comes in. More Travel-focused Resources.

Sustainability 243

Sustainability Travel Tourism Hospitality 243

Smart Meetings

OCTOBER 14, 2022

More than 1,600 people participated in MPI education over the course of the event. “We were doing sustainability before anyone thought it was remotely interesting because we thought it was the right thing to do,” said IMEX CEO Carina Bauer. Celebrating #smartwomeninmeetings because it elevates everyone!

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2022 Sustainability Trade Shows 2025 264

Prestige Events Magazine

MARCH 6, 2025

The regional awards saw over 1200 delegates from businesses across Birmingham and presented 12 awards covering an array of categories such as Wellbeing, Sustainability, Contribution to the Community, People and Development, Manufacturing, Sales and Marketing, Technology and Innovation, Third Sector and Training and Education.

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Retail Hospitality 2025 Government 147

Event Marketer

MARCH 25, 2025

Event Marketers 2025 B-to-B Dream has been unveiled. Michelle Martin, Senior Director-Marketing, 4DMedical Michelle Martin has been working in the medical device industry for almost 20 years, and it all started by taking a chance on a job ad in a newspaper. Dont ask marketing to make something look pretty.

2025 167

2025 Trade Shows Meetings Education 167

Event Marketer

FEBRUARY 23, 2023

Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next.

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2023 Marketing Sustainability Event Marketing 244

Attendease

MAY 30, 2024

Events can be a great way to expand brand awareness, educate an audience on a given topic, or even form important connections within your industry. With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. lbs of which will go to a landfill).

Sustainability 195

Sustainability Transportation Education Events 195

Attendease

MAY 30, 2024

Events can be a great way to expand brand awareness, educate an audience on a given topic, or even form important connections within your industry. With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. lbs of which will go to a landfill).

Sustainability 195

Sustainability Transportation Education Events 195

Event Marketer

OCTOBER 11, 2021

These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Smaller and regional. Scarcity brings clarity.”.

Marketing 246

Marketing 2021 Global Events Technology 246

PCMA Convene

NOVEMBER 18, 2024

We are beyond the halfway point as an industry in prioritizing sustainability, if you go by the 14th Global Forecast from Amex GBT Meetings & Events forecast. Nearly double the percentage of Meetings Market Survey respondents — 60 percent vs. 31 percent in 2023 — are including sustainability requirements in their RFPs.

Sustainability 59

Sustainability Food and Beverage 2024 2023 59

Smart Meetings

OCTOBER 3, 2023

Meeting Professional Continuing Education Includes Sustainability Certification Meeting professionals are taking sustainability more seriously than ever before. Look to Events Industry Council (EIC), a leader in event professional continuing education. Maritz is a leader in the events industry’s sustainability efforts.

Sustainability 246

Sustainability Education 2023 2022 246

Prestige Events Magazine

MARCH 26, 2025

Spatial design is not a buzzword; its already transforming industries outside hospitality, including real estate, manufacturing, healthcare, and education. Today, 60% of real estate transactions begin with a virtual tour and properties sell up to 31% faster when marketed this way. Spatial Design: The future is now!

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2025 Tech Event Tech Food and Beverage 130

Event Marketer

JANUARY 30, 2023

Much like event professionals, destination marketers are in the business of brand-building, content creation and engaging targets face-to-face to showcase the value proposition of a particular city, state or country. So we rounded up seven ideas to add to your experiential strategy, each inspired by destination marketing tactics.

Marketing 246

Marketing Tourism Travel Hospitality 246

Attendease

FEBRUARY 29, 2024

While you can hardly wait for the day to come, you know there’s still a lot to get done in the meantime—from locking down the perfect venue to developing attention-grabbing marketing materials that drive registrations. Make sustainable decisions. Marketing and Communications Manager. Make sustainable decisions.

Social Media 381

Social Media Sustainability Sponsorships Management 381

Smart Meetings

FEBRUARY 20, 2024

Virginia Beach’s agricultural industry tells a story beyond economics Every morning David Trimmer wakes up thinking about the viability, sustainability and growth of the agricultural industry in Virginia Beach. We would sell stuff at markets and we would sell it through stores and sell it through wholesalers,” he says.

Food and Beverage 263

Food and Beverage Sustainability Retail 2007 263

StraussCA

NOVEMBER 14, 2024

Planning a multi-day trade show can feel like a balancing act—there’s a lot to manage, from educational sessions to networking and logistics. Educational content should be fresh, engaging, and packed with practical insights. But when everything falls into place, it’s incredibly rewarding.

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Trade Shows Education Sustainability Tech 105

Eventinterface

JULY 12, 2017

On this episode of Event TALK, we are speaking with Julia Spangler a Sustainable Events Consultant with 6 years of corporate event experience. She has experience working on multi-day customer appreciation events, educational seminars and social events. Sustainability obviously plays a part in making events environmentally friendly.

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Sustainability Conference 2015 Consulting 174

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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Event Marketing Marketing Social Media Fashion 62

Prestige Events Magazine

JANUARY 18, 2024

Sustainability specialists, Greengage Solutions announced the winners of their 2024 Sustainability Awards at its annual sustainability conference held at the QEII Centre on 11 January.

Sustainability 147

Sustainability 2024 Consulting Travel 147

SmartMeetings

NOVEMBER 8, 2024

We saw this in action during Smart Meetings’ Culinary Experience , held at Paris Las Vegas this past August, where the audience learned how F&B offerings can provide an excellent opportunity for sustainable planning. This is compared to just 37 percent who believe it’s most important for a company to make money for shareholders.

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Meetings Tourism Sustainability Travel 95

Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. But beyond the bags, the tour provided a platform for engagement and education.

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Education Marketing Retail Social Media 348

The MICE

JANUARY 9, 2025

In July 2024 I visited UEFA EURO 2024 in Stuttgart to get insights into the sustainability initiatives in place. I spoke to Ellen Schmid, Deputy Head of Sustainability @ UEFA Euro 2024 – Host City Stuttgart. What are the key sustainability initiatives UEFA Euro 2024 is implementing to minimise the environmental impact?

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2024 Sustainability Sports Travel 52

Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Despite the unique advantages of corporate events, marketing them can be challenging. Despite the unique advantages of corporate events, marketing them can be challenging. Fortunately, corporate event marketing doesn’t need to be daunting.

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Corporate Events Event Marketing Marketing Advertising 195

Event Marketer

FEBRUARY 8, 2022

These brand-owned virtual worlds reach well beyond the structure of traditional virtual environments, and are opening up groundbreaking ways of engaging and educating consumers. The worlds incorporate themes important to the future of the BMW brand, including the circular economy, electric mobility, urban mobility and sustainability.

Sustainability 353

Sustainability 2021 Education Event Marketing 353

Prestige Events Magazine

MAY 16, 2023

The Meetings Show has unveiled details of its revamped education programme for this year’s show, which takes place at ExCeL London on 28-29 June. The Education Programme will follow the Pre-Show Conference, which has also been reimagined for 2023.

Education 130

Education Meetings 2023 Speakers 130

Smart Meetings

DECEMBER 19, 2023

As a result, Events Industry Council (EIC) updated its standards in 2022 to enhance sustainable practices across the events industry. Additionally, EIC introduced a new certification for event professionals interested in promoting sustainability and social impact in their organizations and global business events.

Trade Shows 246

Trade Shows 2024 Sustainability 2023 246

Smart Meetings

SEPTEMBER 11, 2023

The need for change in travel and tourism The hospitality industry is continuing its efforts towards improving sustainability, Diversity, Equity and Inclusion (DEI) and Environmental, Social and Governance (ESG) with cross-sector discussions and in-person activities. Cultural & Heritage Marketing Council.

Tourism 257

Tourism 2030 Travel Sustainability 257

Event Marketer

JUNE 13, 2022

Leveraging a multisensory booth experience supported by augmented reality-fueled storytelling, the veteran haircare company planted its “Beauty with Purpose” sustainability messaging firmly in attendees’ minds while highlighting the newest products from its Tea Tree and Clean Beauty brands.

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Sustainability Transportation 2022 Education 291