This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
According to the National Restaurant Association’s 2024 “ What’s Hot Culinary Forecast ,” socialmedia is influencing how consumers cook, eat and interact with restaurants. Overall, the association’s survey found that comfort foods with a twist are on the menu this year.
Topgolf doesn’t usually launch products, so when The Sure Thing Club came about, the entertainment brand needed to take a big swing. DRIPS by Pepsi took over the outdoor lawn with seating; an installation of large, colorful, metallic bubbles connected together; and a bar serving up the brand’s new crafted beverages.
There, the brand invited consumers attending the events pregame FanFest to celebrate their passion for college football through activations, food and performances. In the entertainment room, they were encouraged to get a feel for the space by sitting on the couch. 5 at the University of Wisconsin-Madison game against Purdue University.
To wash it down, there were themed craft beverages that paired with the dishes, like the Maritime Marg, as well as mocktail options. PARAMOUNTS LODGE Paramount+s larger-than-life traveling fan activation, The Lodge, has been enticing entertainment fans for more than two years.
He brings 52 years of experience, beginning in the hospitality industry as a dishwasher and moving through the roles of executive chef, food and beverage manager and finally general manager, and has worked with the Marriott brand for 16 years at various locations. He will oversee all operations and business strategy at the resort.
Similarly, reducing ticket prices for events has downstream implications on budgets for speakers, entertainment, lighting, food and beverage, giveaways, and other key elements of the experience. It eventually ends in an impasse or them both giving away gas for free. It is a critical role in making the experience memorable.
There, the brand invited consumers attending the event’s pregame FanFest to celebrate their passion for college football through activations, food and performances. In the entertainment room, they were encouraged to get a feel for the space by sitting on the couch. The “real estate agent” even handed them bowls of popcorn.
Couples were greeted by a “Love Life” neon sign at the participating restaurants and presented with themed placemats and customized food and cocktail menus inspired by the series and its characters. Treat consumers to sweet samples. Agency: 160over90. Crash a wedding, but make it a branding moment.
Yes, the US Open is about tennis, but what’s that cross-section with entertainment and fashion and culinary and all the different pieces that people like to have as an experience these days?” New York or Nowhere provided the gift bags and special merch for Chase’s Pier 17 tennis experience. Schoff says.
VR is not just for entertainment,” said Schoeneberger excitedly. VR event design features can entertain reception guests while reinforcing topics covered during the event. The entertainment aspect “breaks up the monotony” of meetings, as each VR-involved presentation and performance is uniquely transportive.
A bar offered nonalcoholic beverages, including rosemary hibiscus lemonade and sweet tea with lemon, and served as an opportunity to highlight Savannah’s open-container policies. Attendees also enjoyed small bites and pralines from Savannah’s Candy Kitchen, with 2,000 of the sweet confections dished out by the event’s end.
That’s because: Each element—from promotion and decoration to food and entertainment—becomes décor. Food and drink lie at the core of a positive guest experience. Then you can really stretch your catering funds by: Making food experiential. Entertaining Your Guests. Use food as entertainment.
These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, socialmedia mentions, etc.)
Entertainment was key to the evenings success, featuring interesting and unique acts, including hip-hop ballerinas and world-champion dancers whose performances fused artistry and energy. The client oversaw the venue and food and beverage arrangements, which added to the evenings inviting and cohesive ambiance.
Generally popular among socialites, live events produce vibrant and genuine social discourse opportunities, exchange, and unforeseen interactions. A live event will also typically feature food, beverages, music, and other forms of entertainment. . What is a Virtual Event? Audience Engagement.
Entertaining? Effectively manage the event budget Based on your strategic plan, develop a realistic, line-item budget covering all aspects of the event — venue, vendors, security, food and beverage, staffing, swag, and the dozens of other expenses that pop up. What type of experience do we want to create for attendees?
Identifying the type of event will guide other choices, including guest lists, food options, and entertainment. Plan the Catering and BeveragesFood and drinks are the heart of any holiday party. For beverages, consider offering a mix of alcoholic and non-alcoholic options. Next, outline your budget.
SocialMedia. Socialmedia is great for creating anticipation and generating buzz about the event. Smell aromas of (and, eventually, Taste) food made with champagne. Touch bottles of bubbles that are scattered around the room for guest entertainment. Food and Beverage. Activities.
According to a Professional Convention Management Association (PCMA) survey, 36% of all expenses are for food and beverages (F&B) alone. PCMA suggests spending 55% of your budget on F&B, AV and speaker/entertainment as these items have a direct impact on the overall attendee experience. Food & Beverage @ $35/person.
Festival season is upon us, bringing with it all the food, fun, and entertainment we’ve come to know and love! As your attendees enjoy the entertainment, your sponsor’s logo will be prominently displayed front and center! If possible, provide a festival-wide Wi-Fi sponsorship opportunity to combat this.
Destination Vancouver , sponsoring the Travel Classics Conference, set out to enchant a distinguished group of North American and International Media with an evening celebrating the city’s esteemed culinary landscape and breathtaking natural vistas. It truly was a night to remember.
Events have always been of great significance with the primary aim of bringing together people and entertaining them. The most basic means to stream a hybrid event can be done over socialmedia platforms like Instagram and Facebook live. SocialMedia Marketing World: . Cost-Effective: .
Events have always been of great significance with the primary aim of bringing together people and entertaining them. The most basic means to stream a hybrid event can be done over socialmedia platforms like Instagram and Facebook live. SocialMedia Marketing World: . Cost-Effective: .
Events have always been of great significance with the primary aim of bringing together people and entertaining them. The most basic means to stream a hybrid event can be done over socialmedia platforms like Instagram and Facebook live. SocialMedia Marketing World: . Cost-Effective: .
Events and gatherings happen in all sizes, at all kinds of social and commercial environments — whether it is a Christmas party, a large scale conference or a business event. Food and beverage. When it comes to food and beverages, the restaurant, hotel or the independent caterer, each one of these falls into this category. .
Will they make content instantly available to you for socialmedia? This includes food and beverage, security, covid testing, health and safety services, music, entertainment, or any local businesses that they think you should collaborate with. Can they stream multiple feeds at once? What’s the cost? .
Food and beverage. Entertainment and games. For example, the lowest tier involves abundant marketing throughout the event website, socialmedia, and handout materials, plus a free booth (whether digitally or in-person) at the event. The most common (and helpful) types of sponsors include: Financial. Promotional.
Companies can send the materials to make these rocks, and photos of the finished products can be fun for company socialmedia sites. These also allow for a CSR component, if a family decides to donate its meal to a food bank. Entertainment. More : Gifting in the Age of Virtual Events.
The theme you choose for your holiday gathering will help determine decor and food and beverage. Food & Beverage Once the venue is booked, and the theme selected, it’s time to think about food. Food & Beverage Once the venue is booked, and the theme selected, it’s time to think about food. “As
Over the last decade, marketing has become increasingly dominated by impersonal channels like email and socialmedia in favor of automation and frequency. This event brought together thousands of attendees in a large stadium, featuring a variety of activities including live music, food stalls, and interactive games.
Built-in Staging and Audio-Visual (AV) Equipment For corporate events, conferences, or entertainment-focused occasions, having high-quality AV equipment is essential. Ask about the size of the stage and whether it can accommodate your performers, speakers, or entertainers.
. “If you make the headline for your event sound more compelling, you can get more attendance by having the event be shared more and have a higher click-through rate on socialmedia,” says author and event guru Alex Genadinik. Know their style and how they like to be entertained. Focus on quality over quantity.
As your event approaches, the marketing team may focus specifically on c reating press releases, w orking with local publications to extend reach, socialmedia promotion , and i mplementing an email communication strategy to foster pre-event engagement. Entertainment (band/DJ, photographers, activities like photo booth).
If, for example, this event is planned to support the launch of a new product, then the objectives can be: 1,000 socialmedia follows the new product’s socialmedia page 1,000 socialmedia interactions and engagements 1,000 preorders for the launched product And so on. For virtual events, you can skip this.
Begin with the charity event planning basics Regardless of which charity event idea you pick from this list, here are some things about charity event planning to keep in mind: Socialmedia is your friend. Use your theme to determine your venue, event activities, wardrobe, food & beverage, and decor.
To boot, they’ll weave a mix of entertainment throughout the daylong program, including magic, mentalism, and live music. To help meet IMA’s lofty registration goal, he has asked speakers and sponsors to post one message on their social-media channels — the event’s logo and theme, #impact20, and a simple ‘see you there!’
There should be options too, in the food & beverage section to enhance the attendee experience. Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. Nail Your SocialMedia Promotion.
Hotel sales directors and their staff can help meeting planners create generational functions—such as targeted entertainment, food and beverage—at their property, giving the planner an edge over the competition. More : To Draw Millennial Attendees, Pick a Tech-Savvy Hotel.
By segmenting the audience in this way, events are able to offer specific opportunities and agendas that will meet those individuals’ wide-ranging desires, from the food and beverage offering to networking opportunities and post-event activities. Make one space feel like many unique spaces.
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. Implementing marketing tactics (email, socialmedia, PR, etc.) Socialmedia mentions/shares/engagement. What is event marketing?
Look into associated costs like food and beverage, AV, and parking – are these included, where can you negotiate? Food and Beverage Consider and confirm the event’s food and beverage needs. Speakers and Entertainment Provide speakers with details and guidelines on the specifics of their session.
Look into associated costs like food and beverage, AV, and parking – are these included, where can you negotiate? Food and Beverage Consider and confirm the event’s food and beverage needs. Speakers and Entertainment Provide speakers with details and guidelines on the specifics of their session.
Pallets are a favorite DIY option because they can be so diverse, from furniture to event entertainment, they are now making their way into exhibitions as a unique, rustic way of displaying products, signage or artwork. Food is a crowd pleaser, particularly for long exhibitions and trade shows. Entertain Guests: Use a Live Band.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content