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Are you not entertained? Ultimately, more than half of Tech World ’24 attendees engaged with the AI Journey Accelerator, which will now be a permanent feature of Lenovo’s trade show presence moving forward. On the sponsorship end, Tiffany & Co. Athlos also offered ranking points for the athletes’ global standings.
The event also featured entertainment from 75 performers, spanning djs, musicians, martial arts experts and traditional dance performances. Sponsorship-wise, attendees could grab the mic in karaoke sessions sponsored by Minus 196 and try their hand at Mahjong with influencer group Mahjong Mistress, sponsored by Suntory.
Topgolf doesn’t usually launch products, so when The Sure Thing Club came about, the entertainment brand needed to take a big swing. The ice lounge featured The Sure Thing club encased in a block of ice and an ice sculpture of the Cash App logo. We might have some big ideas and concepts, but it all comes together with those small details.”
From advanced check-in technology to high-tech VR/AR entertainment, there are numerous areas that require extensive investment. While many event planners focus on cost cutting only, the key to success is using as many diverse revenue streams as possible, with sponsorships being one of them. What is an event sponsorship package?
Grab a seat in our session theaters in the Hall of Ideas to explore topics like better budgeting, data-backed personalization, trade show exhibits of the future, tools are transforming experience design, sports sponsorship power plays, event security, and a whole lot more.
High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. Another popular addition is to incorporate demo kiosks where tech providers can share their solutions and grow connections.
Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . What Are Event Sponsorships? Event sponsorship is when an organization agrees to cover part of the cost of an event in exchange for promotional benefits. In-kind sponsorship. Entertainment and games.
Cyndie Wang, VP-Global Sponsorships and Brand Experience, Hewlett Packard Enterprise (HPE) No two days are ever the same for Cyndie Wang. Plus, she shares the KPIs and metrics HPE is employing to measure the impact and business influence of its events and programs, as well as the future state of AI, sustainability, DEI and tech.
Patricia Dukofsky, Interactive Entertainment Group What do you do and what do you offer? I proudly stand at the forefront of experiential marketing with Interactive Entertainment Group. These high-tech spectacles are designed to make attendees feel like the main character in an unfolding narrative.
And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Agency: Civic Entertainment Group). Agency: Tier One Partners). AMAZON PRIME VIDEO. SAMSUNG X BILLBOARD.
And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Smartphones, of course, are an easy point of entry, and according to a Statista report , by 2024, there will be approximately 1.7 billion mobile AR user devices worldwide. Check out eight ways to make it happen.
Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all. It’s also unedited, unplanned, and unprocessed content being broadcasted live. There’s lots of potential for using this technology to live stream in-person sessions to a remote audience at your event.
Both venues were packed with day-to-night programming and live entertainment. As a self-proclaimed challenger brand, the automaker leveraged its sponsorship to amplify diverse voices and independent artists in film across a range of events and experiences while underscoring its “New World. Agency: Civic Entertainment Group.
Entertainment. For example, an event tech app can help with marketing and promotion by allowing event planners to push notifications about keynote speakers and registration. This is by no means a complete list, especially for sponsorship revenue. These costs are calculated on a per-person basis. Number of People. Venue Rental.
Agency: FCBX) WHY IT MATTERED: B-to-b attendees are increasingly seeking experiences that don’t just educate, but entertain. Carvana carved out a title sponsorship with the Professional Pickleball Association this year, reaping the benefits of becoming an early adopter of the booming sport.
FLORIDA MAN’ GET HIS OWN GAMES The typical “ Florida man ” is like a living, breathing urban legend that wreaks havoc on society—and endlessly entertains us. FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover syrup fountains, the “Fyre Festival of kids events” and the inaugural Florida Man Games.
Today on Event Tech Podcast, we’re talking about event management tools. As you know, this is the number one podcast to go for ideas on everything event tech. And we simply couldn’t resist dedicating an episode to event management through the lenses of tech and tools. “We call it a sponsorship marketplace.
There was also a 100-foot-tall Christmas tree, a marketplace, themed F&B and live entertainment. And to enhance the experience for millions of annual visitors, Hallmark leveraged its sponsorship as a “new way to spread Hallmark Christmas joy” with festive activations that underscored its renowned Countdown to Christmas campaign.
In a virtual format, your event tech will take center stage. What’s important: Video Tools: ••• Anything and everything from pre-recorded sessions and livestreams to video-on-demand with live Q&A – but the quality must be top-notch Sponsorship: ••• Critical for revenue generation.
For example, malls bring in a product discovery purchasing mindset, sports and entertainment arenas focus on memorable experiences, festivals and concerts attract a younger crowd passionate about music, and state and community fairs are communal events where attendees seek activities that promote bonding and interaction. Think long-term.”
Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. Goodies included Scout tote bags, Notes candles, Johnnie-O hoodies, Stance Socks, a Clear membership, Havaianas flip flops, OtterBox tech accessories, a SMAC skin kit, Barefoot Dreams robes, Vuori joggers and Goodr sunglasses.
Over the course of these 70 pages, you’ll be able to find information pertaining to engagement, sponsorships, entertainment, budgeting, and more. From there, you’ll move onto unique and exciting entertainment ideas that keep the audience engaged. Chapter 4: The Art of Virtual Sponsorships. Conclusions.
This person assembles the necessary team to address any and all issues connected to the event: venue, F&B, content, speakers, entertainment, AV, registration, marketing, sponsorship and exhibiting, just to name a few. Speaker Manager : Provides the logistical information to the speakers on tech rehearsals and day of event.
Here are some of the newest and coolest trends and tech innovations I spotted—plus a few tips on how to make these work for your next event. Entertainment included Indiana Pacers cheerleaders, visits to Lucas Oil football stadium and the Indianapolis Motor Speedway racetrack, photos ops in race cars, and more.
The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. Agency: Civic Entertainment Group.
Improve company culture, help employees bond, and entertain staff members (incentive trips, holiday parties, team-building events). The program can be built around entertainment activities or combine leisure with corporate trainings. Raise awareness about new initiatives; celebrate an achievement; entertain staff. Trade show.
Sponsorship success correlates directly to the overall scalability of your results, so investing enough in yours is crucial if you’re serious about planning a successful virtual or in-person event. However, innovative event sponsorship ideas that break the mold in fun, tasteful ways can be hard to come by.
It feels to me that there is much more of a broadcasting mentality needed as if the content is good it will attract audiences and generate sponsorship, making delegate revenue less important. Tech natives are used to quickly seeing who is online, interacting in a more casual way due to their use of social media and messaging apps.
Turns out they’re also tech-savvy and expect a seamless, modern experience. Or use the surprise-and-delight method with fun, impromptu entertainment (like Improv Everywhere’s Beer the Musical ), sponsorship activations, or surprise guest speakers. LEARN MORE : How to Create an Event Website + Best Event Website Examples 7.
Turns out they’re also tech-savvy and expect a seamless, modern experience. Or use the surprise-and-delight method with fun, impromptu entertainment (like Improv Everywhere’s Beer the Musical ), sponsorship activations, or surprise guest speakers. LEARN MORE : How to Create an Event Website + Best Event Website Examples 7.
And to give our audience an experience to remember, we need experts from the events management companies and the tech industry. You need people who are good at organizing, tech, and creative minds. Tech Support: Having tech support experts on board is essential. Similarly, a virtual business is not a one-man business.
And to give our audience an experience to remember, we need experts from the events management companies and the tech industry. You need people who are good at organizing, tech, and creative minds. Tech Support: Having tech support experts on board is essential. Similarly, a virtual business is not a one-man business.
If you are having a tech conference an all floral entryway may not make as much sense as an LED tunnel. A grand entrance can also be turned into an interactive experience that entertains the audience and makes them feel like a part of something bigger. Not wanting to go the tech route? Event Sponsorship .
Throughout the 70 pages, you’ll be able to find information on engagement, sponsorships, entertainment, budgeting, and more. EventIcons – Creating Year-Long Sponsorships & Establishing Partnerships ??. Event Tech Podcast – Event Tech Podcast: A Klik Review. ?? Latest shows and podcasts.
Table of Contents Casual Themes Sophisticated Themes Tech and Innovation Themes Destination and Travel Themes Artistic and Creative Themes Interactive and Hands-On Themes Outdoor Themes Fun and Unique Themes 45+ Memorable Themes for Your Next Corporate Event Now let’s look at 45+ memorable theme ideas for your next corporate event.
There’s Room for ‘Softer’ Brand Experiences These days, Davos typically attracts big tech, publishers and media, financial institutions and consulting firms, who tend to offer branded places to network, observe panels and delve further into WEF topics.
Another popular addition is to incorporate demo kiosks where tech providers can share their solutions and grow connections. Some organizations have enlisted the help of their top sponsors to use engagement to best activate their sponsorship. ENGAGE — The hub should enable people to be active participants in the event.
Corporate event entertainment. Here’s the problem: Entertainment options are a dime a dozen. In this guide, we’ll detail ten corporate entertainment ideas, plus a few tips and tricks you can use at your next special event. Therefore, entertainment options can make or break the event. Luckily, we’re here to help.
Bespoke , a collection of tech-forward event spaces, and Mountain View Staging, a full service event production company, teamed up to create San Francisco’s premier hybrid event venue. If you’re looking to create something big, in terms of both tech, scale, and innovation, TCF is a good place to start. Long Beach Live.
The virtual landscape can potentially offer your sponsors MORE value, a better revenue model, and the potential to grow your long-term sponsorship offerings. Virtual Event Sponsorship: Pre-event. Here are a few pre-event sponsorship ideas we’ve seen that will set your event apart. Virtual Event Sponsorship: During the Event.
Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. Consider everything that you might need to create a successful event: Travel expenses Catering Venue fees Event tech Speaker and presenter fees Marketing and event promotion. Secure sponsorships.
Style – What should the theme or tone of the event be (luxury/high-end, modern, tech oriented, rustic, etc.) Advertising – print and online Donations Exhibitors – booths, tables Registrations and ticketing Sponsorships. Event Income. discounting (early bird, referrals, etc.)
Canadian Special Events Magazine hosted an industry photobooth in partnership with Mirror Mirror Inc and Pro Party Rentals curated by The Design Techs. Canadian Special Events Magazine hosted an industry photobooth nearby the industry tables, The activation was curated by The Design Techs in collaboration with Mirror Mirror Inc.
From virtual entertainment to sponsorships, learn how you can make a digital or hybrid conference just as exciting — or more exciting — than its fully in-person counterpart. #1) Keynotes teach, inspire, and entertain attendees, while simultaneously solidifying your message and connecting with your audience.
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