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What speakers and events will you feature? But one of the most important decisions has to do with the eventapp you choose. The right app will serve as the central hub for the event, playing a crucial role in everything from pre-eventmarketing to post-event analysis.
What speakers and events will you feature? But one of the most important decisions has to do with the eventapp you choose. The right app will serve as the central hub for the event, playing a crucial role in everything from pre-eventmarketing to post-event analysis.
Whether youre running a members-only workshop or hosting a conference, events are a core part of your outreach strategy. But they only succeed if you get your target audience through the door, making effective eventmarketing particularly emailcrucial to your success. or Just Announced: See the New Speakers for Our Event!
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? What Is EventMarketing? Why Does EventMarketing Work? Ready to get started?
As an event planner, you’re well aware that eventapps have become common practice at any type of event experience. Chances are, you’ve used an eventapp yourself; whether it was an event you attended or one you executed as part of your eventmarketing strategy. Image source: Event MB.
G2 Crowd is the leading website for online business software and service reviews, where Event Mobi ranks as a High Performer on the Summer 2018 Mobile EventApps Report. Eventspeakers are essential to a successful eventmarketing strategy. Happy speakers lead to happy attendees.
According to Event MB , 85% of event planners use event registration software, 61% use eventmarketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Eventapp engagement.
It all comes down to the eventmarketing strategies behind them! A strong eventmarketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.
After you plan events, you also need to promote them. That’s where eventmarketing comes in. The application of event technology helps to create and develop large events, such as festivals, conferences, ceremonies, weddings, official parties, concerts, or conventions, and also helps to market them effectively.
As an event planner, you’ve got a lot on your plate. From coming up with a theme, to securing standout keynote speakers and handling the budget and more… you’re practically a superhero! But let’s face it, even superheroes need a sidekick like a good corporate event technology.
However, according to the State of EventMarketing 2024 report, 78.5% of event organizers are seeing higher costs compared to previous years. integrate with eventapps access powerful data insights. In fact, on average, only about 65% of in-person registrants show up, and this can drop to 50% for free events.
But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how eventmarketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.
For busy organizers, i ntegrating registration with your app – via an EventMarketing Website – is an effective way to streamline the planning process. By simplifying registration, you encourage attendees to engage with your eventapp early on, ensuring theyre informed and excited from the start.
On the surface, eventmarketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is eventmarketing? Breaking down the eventmarketer’s role.
Make sure the registration software offers on-site event registrations. Event analytics software for administrators to collect important data about the number of visitors, leads generated, revenue, etc. A comprehensive solution is to get an all-in-one event management tool like Attendease. Eventmarketing automation.
Examples of event accessibility are providing wheelchair access at in-person events, and live captioning at hybrid or virtual events. Activity challenge is an engagement tool used to create challenges and generate points during virtual and hybrid events, usually through an eventapp. Event planning terms: C.
And that means opening up your event to include participation during, post, and pre-event. Technologies such as the mobile eventapp are now an integral part of the events scene, and a vital part of reaching out to your audience pre-event. Encouraging Prep with Pre-Event Access.
While brainstorming your B2B eventmarketing ideas, these types of questions should be at the top of your mind. Your best B2B eventmarketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B EventMarketing Strategy.
Eventapps are no longer an option for many events today. In fact, according to a recent research study from Eventsforce, a staggering 81% of planners cited driving attendee engagement as their number one reason for using eventapps. How to Choose a Mobile EventApp. Tech-savvy delegates expect them.
Laine Vella is the Event Manager for Pri-Med Canada. Like any other planner, Laine wears multiple hats and covers a lot of responsibilities, including operations, eventmarketing, budgeting, on-site event management, and of course, the conference app. What Was It Like Before Event Mobi? Multi-EventApp.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. What Does a Hybrid Event Look Like?
Yep, the energy was as high as the Las Vegas temps at the milestone event, April 27-29 at the MGM Grand, where the industry gathered with an extra spring in its step as it cautiously eyed the light at the end of this two-year tunnel. Mark your calendars for the 2023 Experiential Marketing Summit, May 9-11, at Caesars Palace Las Vegas.
Event Industry Trends. Event Professional’s Outlook. Virtual Event Platform & Feature Usage. Virtual Event Engagement. Event Industry Trends. By 2028 global virtual eventmarket could reach $500+ billion ( Global news wir e, 2021). Virtual Event Engagement. Forrester , 2021 ).
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
“Omnichannel marketing campaigns using three or more channels in any one campaign earned a 287% higher purchase rate than those using a single-channel campaign.” ( Omnisend ) . So, just think about how powerful an omnichannel event strategy could be. Eventmarketers have realized this.
According to research by Event Manager Blog , event planners listed event websites and event registration sites as the third and fourth most effective tools, respectively, for eventmarketing (behind social media and email marketing).
There are different options to consider when understanding how to plan hybrid events. We’ve listed 3 types of hybrid events for you to choose from. Live hybrid events. These are events where all speakers are physically present at the event venue. Hybrid events with on-demand engagement. What they are.
We all want to create an event that is full of uniquely engaging conference speakers, but how do we do that? Most events no longer want basic conference speakers. A speaker standing in front of the crowd talking at them with slides is no longer enough. Below you will learn: What makes for an engaging speaker.
Introduction to a Mobile EventApp. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile eventapp. The most used technologies by event planners are photobooths (45%), eventapps (44%) and live streaming tools (44%).
INBOUND, HubSpot’s annual Boston-based conference connecting business, marketing and sales professionals familiar with its marketing software, welcomed 11,000 global attendees Sept. The post Take a Tour of INBOUND 2023: Wearable Tech, Accessibility and Communities appeared first on EventMarketer. Agency : Agency EA.
Read on to learn: How to increase event registrations by creating a personalized and intuitive sign-up process How to use EventMobi’s Event Registration Platform to achieve your registration goals. As a bonus, you’ll also discover how you can save time and money by leveraging your registration platform for speaker management!
Here’s a short timeline that you can develop based on the indicated time period: 12–11 months: Break the news about the event using different communication channels of your choice. 8–2 months: Plan and execute pre-eventmarketing activities (active posting on social media, UGC creation, email invites, etc.).
Get ready for the most comprehensive list of eventmarketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live eventmarketing for 2019.
Speaker readiness and presentations are just as important as they are at in-person events, but in-session engagement, high quality video production , and facilitating online networking takes on a whole new meaning at online events and conferences. How EventMobi Makes Online Events Easy to Manage and Fun to Attend.
You’ve been working on your event for 6+ months — you’ve put in countless hours getting the venue locked down, the schedule finalized, speakers scheduled, the production design perfect. The day comes around and you wait in anticipation for your keynote speaker to step on stage. The best keynote speakers are hustlers.
Welcome to your guide to eventmarketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is EventMarketing? Eventmarketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M
Tim and his team really wanted to push for increased communication and relationship building between attendees, so they turned to EventMobi’s eventapp technology as a contemporary and cost-efficient means to achieve these goals. With EventMobi’s help, attendees could submit feedback through the eventapp. Tim Sedgwick.
Here at EventMobi, we help our clients develop their event sponsorship packages so that it includes the benefits of an eventapp. Below is an example of a tiered sponsorship model: Free Resource: download this handy guide that shows you how to create event tech sponsorship packages. Marketing Communications.
Event planners had to learn on the fly how to connect and engage their attendees through virtual conferences—not to mention the enormous technical learning curve that comes with hosting an online-only event. Now, we have thankfully found a new normal, where in-person events are no longer impossible.
And what should an eventapp actually do? Well, we’ll say this: the right eventapp can make almost every part of your already amazing event – even better. To help get you started, these are the must-have features you need on your event mobile app. Top eventapp features for attendees.
For more, this is why event software is a must for corporate event planners. How to Plan a Corporate Event. Corporate events are all about strengthening business relationships. There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Which is the goal of all events. Know the Why?
Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.
Theres something to suit every budget and event type, and many strategies can be combined to increase your reach even further. Keep reading to discover the most effective ways to promote your events, and how Eventtia streamlines eventmarketing to boost your ticket sales and maximize attendance for your next events.
Here at EventMobi, we help our clients develop their event sponsorship packages so that it includes the benefits of an eventapp. Below is an example of a la carte sponsorship offerings, based on the event lifecycle stages. Marketing Communications. Promote your sponsors’ speakers to encourage session attendance.
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