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Case Study: How Hanapin Marketing Used Attendee Feedback to Increase Engagement & Retention

Eventmobi

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Why Hanapin Invested in an Event App.

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Communicating Your Mission Through Branding at Events

Eventmobi

In this quick guide, we’ll look at three areas of association events where you can use branding to communicate your mission: Registration Forms Promotional Materials The Event Space Before you dive into branding your event, Loop recommends compiling your association’s brand guidelines into a single document. Direct mail.

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3 Reasons Why Using a Promo Video Will Increase Event App Adoption

Eventmobi

Having worked at EventMobi for close to two years, I’ve had hundreds of strategy conversations with my clients on how best to utilize their event technology to engage and connect with their audiences, specifically when it comes to event app adoption. Event App Adoption. The Event App Promotional Video.

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How to Get Executive Buy-in for an Event App

Eventmobi

The goal of this blog post is to help you create a compelling business case that will get you buy-in and approval for using an event app. At this point, you should already be familiar with the benefits of incorporating an event app into your event. digital banner ads in the event app). CTO / VP of IT.

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Event App Integrations—Basic Info, Examples and Answers To Commonly Asked Questions

Eventmobi

Event software and event app integrations can help event planners improve their workflow and save lots of time when it comes to managing their technology. But understanding the technical side of setting up an integration can be intimidating for an event planner. How much do event app integrations cost?

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How to find the best event app in 2019 for me?

Eventmobi

The paradox of choice – Too many event apps. Did you know that there are over a hundred different types of event apps currently available in the market? Typically, having a lot of choice is great, but with this much choice, the life of an event planner gets much more complex! Cost / Budget.

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How to Measure Event Marketing Success

GEVME

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.