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As part of EventMobi’s new suite of Modern Event Marketing tools (Advance Registration and SocialMedia Analytics), we are very excited to now offer event planners, marketers and socialmedia managers, the first off-the-shelf, affordable socialmedia Augmented Reality (AR) experiences designed for events and conferences.
A well-designed and intuitive eventapp is what every planner needs. It’s not enough for an app to just look attractive. What good is a nice-looking eventapp if your attendees don’t know how to use it? That’s why eventapp design is so crucial to a successful event. Home Screen.
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmediaapps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. You can also make sure your events look good. ” -Amenah R.
As an event planner, you’re well aware that eventapps have become common practice at any type of event experience. Chances are, you’ve used an eventapp yourself; whether it was an event you attended or one you executed as part of your event marketing strategy. Image source: Event MB.
Additionally, when association staff members respond to questions about the event, have them put your logo in their email signatures to instill trust that the responses are from real people at your organization. Socialmedia. Ensure your association’s visuals and messaging shine on every socialmedia platform.
The modern attendee wants their eventapp experience to mimic that of their favorite socialapps. Because of this shift in usage, it’s important for event planners to incorporate social sharing into their event and event tech. That is where the activity feed on your eventapp comes in handy.
Personal App Experience: Allow attendees to favourite and plan their agenda on their fingertips through the use of mobile apps with custom capabilities. Personalized Content: Send personalized email messages , including their name, company, or information about previous events they attended. Unique Venues. Gamification.
Best Practices for Promoting Your Hybrid Event. What Are Hybrid Events? A hybrid event is a blend of the traditional in-person event with the online virtual event. Attendees can go to an actual venue for the event, but can also opt to participate online if they are unable to be there in person.
Optimizing page titles, metadata, URLs, content, and backlinks for target keyword phrases such as “industry event” makes your website more discoverable. Socialmedia essentially acts like a megaphone, amplifying your event’s message and reach. RFID-enabled name badges also speed up diskless check-in.
Here’s a short timeline that you can develop based on the indicated time period: 12–11 months: Break the news about the event using different communication channels of your choice. 8–2 months: Plan and execute pre-event marketing activities (active posting on socialmedia, UGC creation, email invites, etc.). Conclusion.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.
Every event planner knows that audience engagement is key to event success. There are a few tried and true strategies: book top-level speakers, invest in an eventapp to increase engagement onsite, and provide them with plenty of networking opportunities. Well, location matters when it comes to event engagement as well.
And that means opening up your event to include participation during, post, and pre-event. Technologies such as the mobile eventapp are now an integral part of the events scene, and a vital part of reaching out to your audience pre-event. Be sure to populate your eventapp pre-event.
But there’s another reason that hybrid events will be one of the big 2023 event trends. Event attendees’ desire to meet in person is record high. But event planners are hesitant to go back to fully in-person events for 2 reasons: travel and venue costs. . And 88% of that time is spent on mobile apps.
Introduction to a Mobile EventApp. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile eventapp. The most used technologies by event planners are photobooths (45%), eventapps (44%) and live streaming tools (44%).
Identify your needs You might start by asking: how do I find sponsors for an event? Instead, try asking yourself: what part of my event requires financial support? Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. Going virtual?
Eventapps are super valuable — they’re better for the environment, they make planners’ lives easier, and ultimately, they cost less. You purchase a mobile app and spend a ton of time building out the content and getting it looking exactly the way you want it to. Eventapp marketing is in your hands.
Below Is a List of Our Top 20 Interactive Virtual Conference Ideas To Ensure Your Online, In-Person, or Hybrid Event Is a Success. Your audience likely uses socialmedia, like Facebook and LinkedIn, to engage with their friends, family, and professional network. Idea #4) Create Engaging Quizzes to Improve Audience Interaction.
Step-By-Step Guide to Planning Corporate Events 1. Define the Event’s Goals and Objectives Every successful corporate event begins with clear goals. Identifying the purpose helps inform every decision, from venue selection to content. Use Eventtia’s budgeting tools to track expenses.
And what should an eventapp actually do? Well, we’ll say this: the right eventapp can make almost every part of your already amazing event – even better. To help get you started, these are the must-have features you need on your event mobile app. Top eventapp features for attendees.
To keep this list as relevant as possible, we’re not going to talk about acts of god or catastrophic weather that could shut down your event (though you should certainly still have contingency plans for those). Over-communicate what options attendees will have for parking at and getting to your venue. Then, watch the news.
There are different options to consider when understanding how to plan hybrid events. We’ve listed 3 types of hybrid events for you to choose from. Live hybrid events. These are events where all speakers are physically present at the eventvenue. Hybrid events with on-demand engagement. What they are.
Awareness goals include: Event registrations. Presence on socialmedia. Media coverage. Event registrations are, of course, the lifeblood of your event marketing, and should be a leading KPI for how well you’re performing. Reach on socialmedia. Socialmedia engagement.
Here at EventMobi, we help our clients develop their event sponsorship packages so that it includes the benefits of an eventapp. Below is an example of a tiered sponsorship model: Free Resource: download this handy guide that shows you how to create event tech sponsorship packages. EventApp Design.
These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, socialmedia mentions, etc.) Step 3 – Establish a realistic event budget.
For example, you measure event gross revenue—receipts of a business before any deductions for any purpose except those items that are specifically exempted (venue, equipment, catering, etc.). You can also measure event marketing performance on the registration page. Reach on socialmedia. Socialmedia engagement.
Corporate events are powerful channels for fostering connections, inspiring creativity, and educating your employees and managers. Yet, standing out requires more than just a good venue and agenda, it demands innovation and thoughtfulness. Choose the Right Venue: Pick a space that aligns with your event theme and purpose.
Socialmedia That’s right! Instagram, TikTok, and other socialmedia platforms offer insights into attendee behavior, often in real-time. While you’ll be relying on your attendees using these hashtags—so take this data with a grain of salt— socialmedia hints at how engaged attendees are with the event experience.
Subscribe to the blog to stay up to date on event tech trends and best practices, or contact us to see how your eventapps pairs with your event for better networking. Your eventvenue and even the set-up of rooms can influence the flow of activities and how attendees interact. Networking.
So, in this post we’ll explore: Different types of association software you should consider When to choose individual solutions versus all-in-one AMS software The best association software for events, community management, mobile eventapps , and more! What is Association Software?
Plus, what features should you be looking for in a conference eventapp? In this article, we’ll explore: The benefits of a great mobile conference app How to find your ideal mobile eventapp (step by step) The features you want in your app And a list of recommended eventapps to choose from!
Seventy-five percent of eventapp developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your EventApp’s Performance.
You’ll want your eventapp to seamlessly integrate with industry lead customer relationship management systems (CRMs) and database systems to reduce siloed data and streamline processes. Request a list of systems your event provider has developed APIs for. Look for an eventapp that allows attendees to opt-in to this feature.
Think about the ways to minimize expenses through sponsorships ; price negotiations; and partnerships with suppliers, vendors, or venue hosts. Compare the final version of your event budget with the actual costs you’ve agreed upon with your client. There are software solutions with free plans that can meet your event requirements.
Recommended Resource: Want to deliver amazing attendee experiences at all of your upcoming events? Watch this free Events Masterclass session, EventApps 101: Your Playbook for Creating Engaging Event Experiences , for tips from industry experts! Email your subscribers about the event.
Here at EventMobi, we help our clients develop their event sponsorship packages so that it includes the benefits of an eventapp. Include the sponsor’s logo on your event registration page and any marketing communications promoting the event, such as registration invite emails. EventApp Design.
Download Your Event Planning Checklist The event checklist helps you manage all planning details, reduce uncertainty, and stick to the event timeline. Why Do You Need an Event Planning Checklist? Picture this: Your keynote speaker calls to cancel five days before your event. Tease the event on socialmedia.
And as hybrid events and virtual events grow in popularity in a post-COVID world, this merging of real-world and online realms is only going to get deeper and more common. Enter the importance of the mobile eventapp in the realm of event technology. 26 Best Mobile EventApps of 2020.
With people now constantly on their phones and online, it’s easy to use an eventapp, onsite digital signage, email marketing, and socialmedia to communicate with your audience. At any event, there is usually a heavy reliance on WiFi to view event content and stay connected. Eventapp adoption.
Rather than relying solely on conventional promotion methods like socialmedia posts and email blasts, consider incorporating some fresh, creative strategies into your event promotion mix. Below are 25 cutting-edge event promotion ideas to inspire you and captivate your target audience.
In person events come with extra costs for things like: Venue Catering Security A/V equipment Special guest accommodations If it happens to be your first time setting up an event in person, it’s worth it to connect with other organizers and see what their budgets look like.
Based on the types of event marketing you choose, your event goals, and the marketing strategy, you should consider these key elements of event marketing to succeed: Understand the purpose of your event. Select the right venue. Design an event page. Here you will inc lude: Your event’s goals and budget.
Event Ticketing and Payments : Secure processing with integrations like Stripe and PayPal. Event Marketing Tools : Email campaigns, landing pages, and socialmedia integration. Event Calendar : Manage multiple events with ease. On-Site Tickets and Registration : Sell tickets at the event.
A staggering 78% of businesses using an eventapp attribute their positive event ROI to these digital tools. And with 91% of event organizers believing an app is critical to event success , it seems clear that not harnessing the power of this digital tool could mean missing out on a huge opportunity.
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