This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It might seem daunting with everything else you’re managing, but with socialmedia, it’s a lot easier than you think. Driving engagement and buzz around your event will ultimately drive registrations, so let’s go through some best practices on how to use socialmedia in your promotional marketing strategy.
Determine your event’s value. Before exploring price strategies to drive event revenue, you’ll need to revisit your eventdesign. In a recent talk with Anthony Vade, Director, North America at EventDesign Collective , we learned just how crucial this step is. Uncover your event’s value.
Whether you’re a meeting design novice or seasoned pro, you will learn really important things from this book. Intentional EventDesign ( ebook or paperback ). Amidst the myriad books on creating and running events, Intentional EventDesign , by Tahira Endean and published in 2017, stands out.
Known for their creative and customized approach to eventdesign, C3 Events infused the space with elegance and warmth. This audiovisual experience wasn’t just decorative; it informed and inspired, shedding light on the life-saving interventions that occur daily.
Intuitive devices could also help capture and extend the usefulness of content streams when humans feel overwhelmed by the deluge of information coming at them day after day. After an eight-hour session, a chat service can record and summarize the main points of a presentation in a handy event recap.
Whether arriving to the event through a virtual program such as Odyssey or visiting a site through virtual 3-D rendering at an in-person meeting or event, VR in meeting and eventdesign is about creating collective immersive experiences. Immersive events also attract media attention.
Registering a (free) account requires the usual information: name, email, and password. You’ll also receive an email with the same information — a nice touch. This could be a problem if you used Stooa for a public fishbowl discussion, publicized via a link on socialmedia. Here’s my initial Stooa review.
Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated socialmedia content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event.
Determine your event’s value. Before exploring price strategies to drive event revenue, you’ll need to revisit your eventdesign. In a recent talk with Anthony Vade, Director, North America at EventDesign Collective , we learned just how crucial this step is. Uncover your event’s value.
Event signage (print and digital). Event badges or name tags. Print materials provided during the event. Your event’s mobile app. Your event’ssocialmedia pages and banners. Event Website Design 101. Building Your Event Website. EventDesign Mistakes to Avoid.
Record prep call – use those recorded snippets for socialmedia marketing for live event! See How a Fishbowl Sandwich Can Really Get Your Attendees Talking for more information.]. Preparation. Do your research before you talk to the panelists. Kristin Arnold. Curiosity is key. Adrian Segar. Kristin Arnold.
Throughout this post, we will explore the reasons why it is so important to segment your audience, as well as key strategies for effective segmentation and applying that information to the content you deliver. Why is audience segmentation essential for your events? Managers They need strategic information for decision-making.
For internal stakeholders: Create a core event committee with reps from legal, marketing, facilities, IT, etc. Schedule planning meetings at least monthly leading up to the event. Designate team leads for registration, catering, production, etc., Pssst, event marketing software can help with this.) based on expertise.
Social networking, when utilized as a tool, can be incredibly beneficial to building and maintaining relationships, coupled with strategic eventdesign. “We We know that the number one reason events exist is to bring people together,” says Curran. SocialMedia: Friend or Foe?
Photo courtesy of rawpixel on Unsplash It’s time for your company’s next big event. Socialmedia is an important tool to utilize not only for your event’s content but also for the content your attendees will create. Preparing posts prior to your event is a great way for your social team to know what messaging to use.
Eventdesign tools make it easy to quickly create a true-to-scale seating plan and put together a beautiful and professional vision board replete with ideas to present to your client. . Email and socialmedia management software. Digital event marketing plays a crucial role in event management.
Creating a customized event planning checklist will not only keep you on target with clear direction, it will also provide essential information to the event team, who can work in tandem with you to execute an amazing event. Event Goal. The event goal is the overall reason for hosting an event.
Or will a lack of choice force eventdesigners to compromise to fit into the box? Some compare the dynamic happening in event tech to the proliferation of socialmedia apps settled into the big four: Facebook/Instagram, Twitter, Linkedin, Google/YouTube. And we are still waiting for an edit feature on Twitter.
Save this guide for your next big event and order event signage that’s sure to make an impact. Why is event signage important? . In fact, almost 90% of all the information that gets sent to our brains is visual. 10 event signage ideas that stand out. Where can I purchase event signage? .
Upload the agenda for the event, a map of the layout, detailed information for each session, and encourage audience members to use the app during your event. Invite attendees to opt-in for push notifications to receive agenda updates, session reminders, parking alerts, or other pertinent information. .
Cultivate a socialmedia presence and run digital ads focused on their location and healthcare interests. Tap into email lists from past events or affiliated organizations to reach engaged subscribers. Their website banners, email blasts, and socialmedia posts can reinforce your outreach.
Spaces inside buildings such as hotels can also impress visitors of their own with branded experiences in between events. Adobe Summit enlisted the help of digital photo booth company Snapbar to let attendees capture branded selfies and share them on socialmedia ahead of the event. . Digital event invitations.
Upcoming Events. ? Thursday, October 8th – 1 PM EST – The next episode of the EventHack Hybrid Games is happening this week and is focusing on the topic of EventDesign and Flow! ? EventSocialMedia. Endless Events is now a part of The Vendry community!
Create a long-term event planning timeline to ensure that each part of the planning process gets the focus it deserves. Ignore competing events Clients often approach planners with specifics in mind for an event, such as the date, location, or eventdesign. Show stakeholders the value of an event.
Identify what your event offers that might appeal to each persona. Incorporate those elements into your strategic eventdesign. Ensure that your event will deliver on that commitment onsite. Knowing the audience for your event and what they care about will help you make design choices that maximize ROI for each segment.
Attendee Networking and Matchmaking: A way of using technology to make it easier for event attendees to find, communicate, network and even schedule meetings with like-minded attendees. Look for an event app that allows attendees to opt-in to this feature. Audience Response Systems: .
Our survey came back with several different job titles for event planners, including: Event organizer. Event specialist. Eventdesigner. Senior event planner. Director of special events. For more information on event venues, check out this blog. Meeting planner. Conference planner.
I am always on the hunt for the latest event technology, eventdesign, cool venue, hot destination, etc. I track event production schedules and client budgets incessantly, constantly updating spreadsheets to be on top of project status, allowing me to send updates to clients at a moment's notice. Excel is my friend.
From event planning and marketing tips to hiring talent, PlannersPod hosts, Toby Goodman and James Eager, bring on interesting guests from all across the event planning spectrum, including wedding planners, conference experts, event speakers, and caterers. Turn of Events. SocialMedia Marketing Podcast.
Use website analytical tools such as Google Analytics to make informed decisions about design and improve the navigation and time on site. . Look for a tool that enables social login, which takes some or all of the registration data required from a socialmedia platform.
PROBLEM Social-media platforms like Facebook, Twitter, Instagram, and LinkedIn give you more ways than ever to express yourself. Assume that everything you post online can be seen by others, as even major social networks have suffered privacy breaches. For more information: akeynotespeaker.com/books.
In particular for the event that you’ve put together? Blame it on the Millenials, or blame it on socialmedia. But the truth is, as event planners, we all wish we could snap our fingers and make everyone in our target audience feel it. After all, it’s probably one of the best events out there, right?
The best platforms allow you to collect valuable data for events and provide many analytical conclusions based on this information. After you choose a strategic tool, ask yourself these questions: Is my event tool a cutting-edge technology? anti-social or a poor brand representative). Rely less on socialmedia.
Into the Heart of Meetings identifies meetings as a form of communication and details how events are contingent upon their EventDesign. Event managers can especially learn something from studying eventdesign, as they are responsible for coordinating many moving parts at once.
Follow these tips to create a successful multi-channel promotion plan for your virtual event. Design a strategic brief, a concise summary of event goals and objectives, audience, and other vital details to serve as a guiding document throughout the promotion planning and execution process.
Help event visitors via socialmedia. As socialmedia has become so widely used and most social networks now have some form of messaging and/or interaction between visitors and brands, SocialMedia couldn’t miss from this list. Source: Sprout Social. Source: NM Incite.
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. What is event marketing? potential attendees), distribution channels and pricing for the event. Why is event marketing important?
Morgan plans her tours using some of the same skills and insights that eventdesigners employ — her events just happen to be mobile. The Gather Greene event venue and nature retreat in upstate New York is intended to blur the boundaries of indoor and outdoor spaces. No, Don’t Give Them the Generic. A Sense of Workplace.
As an event planner’s career grows, they are able to delegate more responsibility to coordinators and event staff, but not at first. Every event planner should be able to carry out the following functions: Design. Eventdesign is one of the most crucial parts of the planning process. Build a portfolio.
Hosting an event on Brown Paper Tickets ? Creating a visually compelling and informativeevent page is a key factor to selling out your event. Before you create your event page, the first thing to do is brainstorm various aspects that are important to highlight. Were they visually appealing?
To check out our first article on eventdesign go over here , it will provide some very basic ground work in color theory and typography which are useful before moving forward. For this second part we’re picking apart image assets when in eventdesign. Use images in socialmedia, but know the dimensions!
Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) Decorations and eventdesign Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place.
For example, fields related to basic personal information, like name, address, job title, etc., For potentially sensitive information, include a brief copy explaining why it’s being requested. It’s a digital world , which means many will come to your registration page from socialmedia. should be grouped.
I really find there is a lot of friction filling in so many fields of information. I judge various event and event technology awards around the world. What are you most looking forward to as an Event Technology Awards judge? Its something I love doing.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content