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Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Brumark launched its Brumark Designer Portal that allows designers to visualize the company’s products, including XL Carpet and Flex Flooring, in their trade show and exhibit designs.
A State of the Event Industry Survey for the first quarter of 2021 found that a good 68% of respondents expect their events to be hybrid events once they go back to business. . Finding the best eventmanagement software for your objectives. In other words, you need to think from a design-first perspective. .
–Michelle Rosen Sapir, Group Business Lead, Brand and Reputation Events and Experiences, Google Fourteen years in the making, Google released its “Inclusive EventDesign Guide” last fall to support event professionals in creating in-person, virtual and hybrid programs that are inclusive and accessible for all attendees.
A State of the Event Industry Survey for the first quarter of 2021 found that a good 68% of respondents expect their events to be hybrid events once they go back to business. . Finding the best eventmanagement software for your objectives. In other words, you need to think from a design-first perspective. .
Following is a look at the experiential campaigns that caught your eye over the last 12 monthsEvent Marketer’s top 10 most-read stories of 2024. We rounded up some of the festival’s best experiential marketing ideas, from shower portals to manifest stations to self-care retreats.
Mandy Jennings, CEO and Owner of Venues of Excellence reflects on 2024 and the power of the sales and marketing consortium for independent venues. From sales and marketing to food and beverage management, we’ve welcomed over 250 delegates from both member and non-member venues over the past 12 months.
Our team recently attended ACTIVATE by Gleanin, a virtual event that helps event professionals improve their marketing efforts. ACTIVATE provides actionable tips, tricks, and advice that eventmarketers can put into practice immediately. Seth emphasized the need to “de-industrialize” and make events unforgettable.
Welcome to this month’s eventmarketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Promotions and Hires Allied Global Marketing has announced the promotion of Melanie Wills to managing director, EMEA. Submit your news here. Submit your agency news updates here.
While there are many new players focusing primarily on virtual events delivery, there is a lack of platforms that also have foundational eventdesign and planning functionality that allows for the flexibility and scalability of multi eventmanagement, regardless of event type.
Meeting Expectations specializes in designing and executing strategies to achieve event and association management goals. Their clientele includes organizations like the Atlanta Chapter of the Society of Human Resource Management (SHRM-Atlanta). The Event Goal.
It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Make Your Event Website Stand Out. Design a Mobile-Friendly Event Registration Process.
It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Make Your Event Website Stand Out. Design a Mobile-Friendly Event Registration Process.
Determine your event’s value. Before exploring price strategies to drive event revenue, you’ll need to revisit your eventdesign. In a recent talk with Anthony Vade, Director, North America at EventDesign Collective , we learned just how crucial this step is. Uncover your event’s value.
Type of employment: 9am 5.30pm with flexibility when working from the UKOffice location: Hybrid working, with your main base at our office in central London (Old Street)Start date: ASAPAnnual salary: From 45,000 per annumBenefits: 25 days holiday (plus bank holidays), Time of in lieu for weekend days worked, Company profit share scheme, Pension (3% (..)
She learned that most of the time people are encouraging and the critic you have to manage is yourself. What is new is the ability for non-programmers to use the cognitive tool for everything from writing marketing copy and agendas to answering attendee questions and managing registration. with “What is the best that can happen?”
Jonas Event Technology (JET), a leading provider of event registration services and technology, is proud to announce the appointment of Sarah Cox as its new Managing Director. With eight years in senior roles at Noble Events […]
London-based eventmanagement company, Events by BFP is celebrating The BFP Collection being officially ranked No. 2 in the UKs Best Workplaces 2025, by Great Place to Work, the global authority on workplace culture. The announcement was made last […]
The management team at GovNet, the UKs leading provider of public sector events, has completed a management buyout (MBO) of the company. GovNet is an award-winning events provider and a […]
Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. . Coupled with the increased desire for video game consoles during the pandemic, Sony nonetheless still managed to break its previous generation’s launch records despite the shortage.
“It’s really a transformational year in terms of how we’re moving and growing,” said Amy Kramer, market and product innovation leader with Maritz. We need to build that technology into our events to give them flexibility. It’s a new language of how you talk to technology that has to be embedded in eventdesign ,” she said.
Incorporating wellness into events authentically, rather than as a mere marketing strategy, requires thoughtful planning and a genuine commitment to the health and well-being of participants. He has planned meetings, events and incentives for media, live entertainment, agency, association and corporate organizations.
Bubble Agency, a global leader in PR and marketing specialising in the AV, sports and media technology sector, has announced the launch of Bubble Events, a new venture dedicated to delivering exceptional events that captivate, inspire, and connect.
But I’m a consultant who has long subscribed to Jerry Weinberg’s Seventh Law of Marketing : “Give away your best ideas” and Credit Rule : “You’ll never accomplish anything if you care who gets the credit”, from his invaluable book The Secrets of Consulting. . ” “Along this journey?—?which
The crux of merging VR media and technology with the event and hospitality industries is in their shared inclination and motivation to effect experiences. Smart Meetings talked to Scott Schoeneberger, managing partner at Bluewater Technologies Group Inc., Immersive events also attract media attention.
Prioritize strategic planning and execution Once you’ve defined clear objectives, the next step is developing an in-depth event strategy and plan that aligns with organizational goals. This includes considering your internal resources (budget, stakeholders, eventmanagement software) and external resources (sponsors, vendors, partners).
To her, being an event professional is much in the same vein. You need creative vision, planning and organization, budget management, marketing, promotion, collaboration, adaptability, time management and, of course, the ability to create a memorable experience,” she says. Desireé Dolecki, CMP, has always been an artist.
This means that nearly half of the people we design for are less engaged than they could be. Eventdesigners can measure engagement as a barometer of belonging. In fall 2023, I taught NYU’s MA in EventManagement program, successfully using this framework to introduce the ‘Belonging-centered Design’ method.
Women are Making Events Industry History in Leadership Roles Access —the largest destination management company in the United States, and the only woman-owned and led National DMC—makes history with its appointment of three women as Co-Chief Executive Officers: Jennifer Miller, Danielle Phippen and Heidi Brown.
A recent MeetingsNet webinar addressed the key duties of event technologists—and whether you’re the right person for the job. In her 12 years at event-technology firm Cvent, Allyson Keenan has risen from marketing intern to event planner to event-operations manager and event technologist.
That sounds like a tough nut to crack, but structured workshops could be exactly what you need to make everything “click” for your members, says Liz Lathan, CMP, the cofounder and Chief Marketing Officer of The Community Factory , an event-design firm. Generally, workshops focus on a narrowly relevant or emerging subject.
In this article, we’ll give an overview of the different types of floorplans used in event businesses, the value of accurate and detailed floorplans, and how you can use them to land more leads, delight clients, and keep your team on track. Get started today! Get started today!
But you can learn to manage your stress levels by learning a little bit about behavioral health. Smart Meetings spoke with one of our 2022 Meeting Professionals of the Year , event psychology advisor Victoria Matey , to learn more about the role that behavioral health plays in the lives of busy meeting professionals and their attendees.
“ From our A Voice for All program on Smart Monday, to Google Experience Institute’s NEU Project , we’re all invited to understand that events, and eventdesigns, have excluded too many people for too long. Read highlights from Day 1 and 2 of IMEX America 2022.
Recycling, limiting food waste and managing temperature in eco-friendly ways make positive impacts. Bloomberg anticipates that the metaverse market may reach $783.3 Read More: How Meeting Profs Can Find the Right Event Tech Full steam ahead! Sustainability isn’t only about reducing emissions. billion in 2024.
Associations for casino security , veterinarians , voiceover coaches , independent gardening stores , makers , builders , attorneys , teachers and education , sports commissions , product managers , cybersecurity , transportation , and many other communities of interest are listed. Do you want to let me know about an upcoming peer conference?
It found: Employed event professionals are significantly more dissatisfied with DEI in the industry than those who are self-employed or have alternative employment types. Visit Orlando launched a new destination brand to promote the Orlando region to the meetings and conventions market. For the love of lanyards.
With over a decade of experience, MeetingPulse has evolved into a robust platform trusted by leading global enterprises for eventmanagement from registration to post-event evals.
Liveforce, the event staff management platform, is excited to announce its merger with Reppio, a workforce management provider known for supporting small and medium-sized businesses in Denmark. The merger is part of Liveforce’s strategic push into the European market, bolstered by multi-timezone and multi-language support.
beam, the UK trade association for the business events, accommodation, and meetings industry, has officially appointed its 2025 Chair and Vice Chair following a successful year of growth and transformation.
Once logistics are set, start promoting your event. Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare EventMarketing Strategies Promoting your healthcare event in a crowded industry takes creativity.
FFAIR, the award-winning exhibitor and sponsor management platform, has announced that The Barista, a leading events coffee supplier, has joined its Recommended Supplier programme.
Elena Brandt, the founder of a market research startup called Besample , was excited to attend the Y Combinator Female Founders Conference 2024 , in August. After years of navigating meetings and conferences as a mom of four and director of marketing at Ernst & Young, Bower left to create Plus One Meetings.
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