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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Brumark launched its Brumark Designer Portal that allows designers to visualize the company’s products, including XL Carpet and Flex Flooring, in their trade show and exhibit designs.

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The complete guide to event management software for corporate events

Attendease

A State of the Event Industry Survey for the first quarter of 2021 found that a good 68% of respondents expect their events to be hybrid events once they go back to business. . Finding the best event management software for your objectives. In other words, you need to think from a design-first perspective. .

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Q&A: Inside Google’s New ‘Inclusive Event Design Guide’ for the Industry

Event Marketer

–Michelle Rosen Sapir, Group Business Lead, Brand and Reputation Events and Experiences, Google Fourteen years in the making, Google released its “Inclusive Event Design Guide” last fall to support event professionals in creating in-person, virtual and hybrid programs that are inclusive and accessible for all attendees.

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The complete guide to event management software for corporate events

Attendease

A State of the Event Industry Survey for the first quarter of 2021 found that a good 68% of respondents expect their events to be hybrid events once they go back to business. . Finding the best event management software for your objectives. In other words, you need to think from a design-first perspective. .

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People’s Choice: Our Top 10 Most-read Stories of 2024

Event Marketer

Following is a look at the experiential campaigns that caught your eye over the last 12 monthsEvent Marketer’s top 10 most-read stories of 2024. We rounded up some of the festival’s best experiential marketing ideas, from shower portals to manifest stations to self-care retreats.

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An Outstanding Year for Venues of Excellence

Prestige Events Magazine

Mandy Jennings, CEO and Owner of Venues of Excellence reflects on 2024 and the power of the sales and marketing consortium for independent venues. From sales and marketing to food and beverage management, we’ve welcomed over 250 delegates from both member and non-member venues over the past 12 months.

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Rethinking Event Marketing: Takeaways from Seth Godin’s ACTIVATE Event Discussion

Attendease

Our team recently attended ACTIVATE by Gleanin, a virtual event that helps event professionals improve their marketing efforts. ACTIVATE provides actionable tips, tricks, and advice that event marketers can put into practice immediately. Seth emphasized the need to “de-industrialize” and make events unforgettable.