Event Design Meeting Design Speakers 
Conferences that Work
AUGUST 9, 2021
Far too much money is spent on meeting glitz at the expense of good meeting design. There’s often a budget for a dramatic big-name speaker or two. If you ask about a budget for event design, stakeholders think you’re talking about decor and drama. Good writing is cheaper than special effects.
Conferences that Work
MARCH 28, 2022
Unfortunately, you wouldn’t know this from looking at meeting planning textbooks. Because they make assumptions that what has to happen is what happened at just about every meeting their authors ever attended. They assume that meetings will consist of sessions with speakers on a stage.
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Conferences that Work
FEBRUARY 20, 2017
And yes, I admit it, during the second day of my vacation while enjoying the harmonies I hear, I’m jolted to think about religious meeting design…. Religious services are thought to be around 300,000 years old — by far the oldest form of organized meeting that humans have created.
Conferences that Work
JANUARY 10, 2022
The event industry unduly focuses on large meetings. Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. So don’t try to make the meeting bigger.
Conferences that Work
APRIL 1, 2019
This (slightly edited) interview by JT Long appeared in the March 2019 issue of Smart Meetings Magazine. I invented the format by accident 26 years ago when there were no expert speakers to invite for a conference on administrative computing issues in small schools. What led to writing the book, Conferences that Work ?
Conferences that Work
NOVEMBER 8, 2021
At a traditional meeting, however, perceived status roles rarely change significantly during the event. This leads to a number of problems, which I described in my first meeting design book: Conferences That Work. Speaking truth to power often involves questioning what a speaker has said.
Conferences that Work
SEPTEMBER 16, 2019
Let’s look at these three conclusions in the context of meeting design. Most meeting presenters still lecture. And most meeting session presenters resort to lecturing as their dominant session modality. .” Superstar lecturers and motivational speakers.
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