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Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare EventMarketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Book a demo today!
NOTE: Even though this article is written for getting executives to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. And what specifically do you say that will get C-level sign-off on your eventidea?
Build relationships, provide real value, and help attendees achieve their most important goals with these workshop eventideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. What is a workshop event? Workshop EventIdeas.
NOTE: Even though this article is written for getting executives or top management to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.
This checklist is for in-person events but keep in mind the specifics will vary depending on your event type and size. For example, planning a high-energy fashion show will look very different from planning a small product launch or community networking event. Tease the event on social media.
Download the case study In-person events Many people prefer to attend a trade show, conference, seminar, or workshop in person. For eventgoers with such an inclination, it’s usually about mingling eye to eye, networking “the old-fashioned way,” and traveling to and exploring a new city or country. And we can’t blame them.
Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.
Knowing this, Netflix planned a creative eventmarketing activation to celebrate and promote the release of the Gilmore Girls reunion season. Once attendees entered Banger's Sausage House and Beer Garten, which had been converted into an old-fashioned speakeasy, they were transported back to 1934. October 5, 2016.
However, generic fundraising events just won’t cut it anymore and are being replaced with creative fundraising eventideas like mini golf bar crawls and engineering competitions. In this post we’ll cover some of the most inventive fundraising event examples we’ve seen. What is a fundraising event?
Most people don’t always associate enjoyment with this event type, but there’s no reason why you can’t plan a fun staff meeting with high levels of event engagement. Internal Meeting Ideas. Plum Organics is an excellent example of how corporate eventideas can include an element of fun in any internal meeting.
In order to slay the virtual event game, organizers will need to have a thorough understanding of virtual events, including common formats and event types, successful event examples, and how other eventmarketers are thinking about virtual events. 10 Must-Know Virtual Event Stats.
TimesTalks is "The New York Times’s live conversation and performance series that pairs New York Times journalists with the most creative and seminal figures in the fields of film and theater, art, music, literature, innovation, and fashion." They'll appreciate the backstage pass and you'll get plenty of content to help with eventmarketing.
From big name pizza delivery brands to high fashion advertisers, the Digiday Awards is a great example of how much freedom event planners have for their own awards show. While your eventmarketing needs to be specific, your list of potential awards ceremonies doesn’t. Source : Digiday. Cast a wide net. Source: Gartner.
As 2022 draws to a close, promoters across the country will be thinking of creative New Year’s Eve eventideas to draw in customers and provide a memorable occasion. Competition is tough across the New Year’s period, and a creative event type or innovative marketing strategy can contribute to a successful event.
This allows event goers to familiarize themselves with fellow attendees, while simultaneously increasing your online event presence. Salesforce’s event planners use social media as a b2b eventmarketing strategy for their annual Dreamforce SaaS conference. Talk about a win-win. Conclusion.
A “pop-up shop” is a short-term, temporary retail event that is “here today, gone tomorrow” Pop-ups temporarily use physical space to create a long term, lasting impression with potential customers. Sounds like an experience that any great eventmarketer would execute, no?
When you attend events, you’ll notice that companies who bring alluring swag are swarmed by attendees and companies who bring uninspired swag are ignored and fade quietly into the background. Make sure you cut through the noise at your next event by understanding what separates good swag from lackluster swag so you can bring your swag A-game!
Use these creative team-building events as inspiration for your own engaging and fun company eventideas. Team-building events are an essential part of a company’s overall health. They can also be a staple to any company’s event strategy. But what, exactly, is a team-building event? Have a field day.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensure registered attendees show up to your event.
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