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Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. Pitching Event Sponsors.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
Build relationships, provide real value, and help attendees achieve their most important goals with these workshop eventideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. What is a workshop event? Workshop EventIdeas.
However, none of this fully compensates for all the physical and financial efforts that you and the event participants put into preparing and participating in the exhibition or trade show. The goal is critical because it defines the whole structure of your marketing plan. Trade shows & exhibitions eventideas. .
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensure registered attendees show up to your event.
While it can sometimes be hard for executives who aren’t quite as invested as you are or simply don’t have the creative vision to see the value of your fabulous event concept, you need to learn how to ‘sell’ your eventidea to your manager(s). Outline the benefits of your ideas in terms of value to the business.
The eagerly anticipated return of our promoter bursary program, this year titled ‘The Skiddle Promoter Fund’, has once more granted up-and-coming UK event organisers the opportunity to obtain financial support to bring their distinct eventideas to life.
In early July, it gathered a diverse group of experts and higher education leaders from public universities and historically black colleges and universities (HBCUs) for a virtual event on “The State of Higher Ed: Roadmap to Reopening.”. The Financial Times. Source: The Financial Times. The New York Times. May 5, 2020.
Eventtias analytics tools allowed Pierre Fabre to measure ROI and refine their event strategy. From simplifying registration to eventmarketing and data insights, Eventtia delivered results. Now you have the plan, lets get started and bring your event to life. Lets make your event shine! Ready to dive in?
The company anchored the event around its own design thinking process, giving attendees insight into how it creates leading financial services products like TurboTax and Mint. Virtual events don’t all have to be about learning, product demos or big-name speakers. Example: Intuit hosted a virtual workshop on Sept.
We’ve created a list of 19 virtual gift ideas across 4 distinct categories that you can feel confident about sending at your virtual event. And if you’re looking for some examples to get you inspired, check out these virtual eventideas. Engagement-Driving Gifts. Cocktail Kit. Source: Cocktail Courier. That's okay.
If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair. Here are some common do’s, don’ts, and examples of real life corporate eventideas that will help you plan your next B2B extravaganza. Why B2B events? Source: JetBlue.
And for those involved in B2B eventmarketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporate eventideas and/or hosting a noteworthy conference. Cause An Effect" Event. Source: EventMarketer.
Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing eventmarketing tools. Event Roadshow Ideas. Seek Financial Backing. Why shouldn't they be?
By the way, we raised $7K for the Search Foundation, which provides financial help for events, meetings, and catering professionals in crisis.). That’s exactly how the idea of the Allseated exVo Forward Together 2021 started to come together, said David Merrell , CEO & Creative Director, AOO Events. .
Knowing this, Netflix planned a creative eventmarketing activation to celebrate and promote the release of the Gilmore Girls reunion season. It will allow you to reach more people with your event content and build goodwill with your target audience. Main Takeaways: How to Host an Event Like Netflix. October 5, 2016.
That's why the Rakuten Cup is a great reminder to market our companies in adjacent industries via the events we host. Or what if your financial services business partners with a local restaurant and hosts a "Tax Lunch" where diners can order food and get their most pressing tax questions answered by your representatives for free?
In this article, we'll take a look at 10 publishers who are crushing it in the live events department. We’ll also explain what we can learn from each as we take a closer look at these amazing corporate eventideas. Seriously consider the validity of an online event when assessing your potential publisher event strategies.
The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of eventmarketing. Key Takeaway: Remove the price barrier and allow attendees to go to your event free of charge.
eBook that teaches readers why live events are so valuable and includes insights from industry leaders at IBM, Forbes, and Adobe. This gift idea is also a great eventmarketing strategy as it allows you to promote your brand after your conference concludes. You know what else boosts event ROI? Event software.
It also hosts a slew of live events each and every year. In this article, we'll look at 12 imaginative events from AdWeek and tease out the key takeaways that make them so successful. You can apply these lessons to your own eventmarketing efforts. The answer is event sponsors. What's a partnership event?
Learn about Intuit’s event strategy and how you can improve your company's in-person and digital gatherings through these great examples. Intuit is a California-based software company that makes tools for small business owners and financial professionals. The company creates financial software, after all. Source: SF Design Week.
However, generic fundraising events just won’t cut it anymore and are being replaced with creative fundraising eventideas like mini golf bar crawls and engineering competitions. In this post we’ll cover some of the most inventive fundraising event examples we’ve seen. What is a fundraising event?
Let's take a look at 12 of their most imaginative events and see what we can learn. Whether you're hoping to boost your B2B eventmarketing game, nail your event branding , or something else, Atlassian is here to show you the way. 12 Imaginative Events from Atlassian. But that's not all. Atlassian Summit.
They also happen to have a killer event strategy , which we'll analyze and explore in this article. Keep reading to learn how PTC hosts such amazing events and the key takeaways you can use to supercharge your own eventmarketing efforts. If you're looking for new corporate eventideas , try hosting a user conference.
Once you have your audience and a general idea of what the event should look like, you’ll need to clearly define your event goals. Many golf tournaments center around a financial goal. Golf outings sort of plan themselves once you have the marketing out there,” says Kandray. Promote and sell tickets.
Want to host amazing and imaginative events like Apple? Each of these 10 corporate eventideas listed in the article will teach you how. Apple’s eventmarketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Flagship Events.
Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with eventmarketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.
From big name pizza delivery brands to high fashion advertisers, the Digiday Awards is a great example of how much freedom event planners have for their own awards show. While your eventmarketing needs to be specific, your list of potential awards ceremonies doesn’t. Source : Digiday. Cast a wide net. Source: Gartner.
But it's not all about education at Engage events. Key Takeaway: Twilio Engage can be attended free of charge, which is a great eventmarketingidea! By removing the price barrier for some of your company's events, you'll be able to reach more people — people who might have otherwise been inaccessible.
Throngs of interested folks tuned in to watch the event and the marketing campaign allowed IBM to showcase the power of its technology in an extremely fun and engaging way. Key Takeaway: This is a great example of a company thinking outside the box when it comes to eventmarketing. event took place in Washington D.C.
Events are a great resource for donations, promotions , and developing the all-too-important donor relationships. To maximize donations using a local fundraising event, follow these 5 simple steps: Brainstorm possible local fundraising events. Market your event online. Use your event to anchor a fundraiser.
These events are structured to maximize interaction among strangers. Activities: Mixers, speed networking, panel discussions, guest speakers, casual meet-and-greets and other fun networking eventideas. Duration: Typically lasts for 2-4 hours. Atmosphere: Informal and social, yet professional. Open spaces to interact.
It's also known for hosting incredible events and experiential marketing. In this article, we'll look at 12 imaginative eventmarketing examples from Salesforce (and its subsidiaries) and discuss the key takeaways we can learn from each. 12 Imaginative Events From Salesforce. Sound like a plan? Then let's dive in!
For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Planners have already made their intentions clear, with 93% of eventmarketers already planning to incorporate virtual events into their strategy in 2021 and beyond.
NOTE: Even though this article is written for getting executives to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. And what specifically do you say that will get C-level sign-off on your eventidea?
This information can then be used to improve event strategy. Now, let's take a look at 20 different virtual eventideas! They accomplished this by creating dedicated Slack channels that event attendees could join, meet their peers, and share resources. EventMarketing School. Source: EventMarketing School.
NOTE: Even though this article is written for getting executives or top management to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.
Today, Forbes hosts many different gatherings and event types. That way you can learn to host amazing events just like Forbes. 12 Forbes EventMarketing Examples. The event brings together some of the world's foremost wealth and financial advisors for a day of learning and enlightenment. Source: Forbes.
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