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Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Don’t underestimate good old-fashioned word-of-mouth! Carefully design event spaces for functionality and flow.
NOTE: Even though this article is written for getting executives to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. And what specifically do you say that will get C-level sign-off on your eventidea?
Coachella is a convergence of Instagrammable foods, high-tech décor and innovative activity options—the perfect combination for popularity. Considering the festival’s consistent and major success, event planners can take a few tips from its many unique eventideas.
NOTE: Even though this article is written for getting executives or top management to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.
The Kentucky Derby is an incredibly popular broadcasting event, bringing millions of in-person and virtual spectators together to watch the race live each year. According to recent Comcast reporting, the event draws an average of 16 million viewers annually. The event is known for its bold and appealing fashion.
Their responses will not only give you a clearer picture of who they are and what they care about, but they can also give you insights into the event theme and content that would resonate with them the most. Questions for Defining Your Event’s Target Audience. Food and beverage offerings. Post-signup followup.
Their responses will not only give you a clearer picture of who they are and what they care about, but they can also give you insights into the event theme and content that would resonate with them the most. Questions for Defining Your Event’s Target Audience. Food and beverage offerings. Post-signup followup.
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