Attendease

OCTOBER 1, 2024

Our team recently attended ACTIVATE by Gleanin, a virtual event that helps event professionals improve their marketing efforts. ACTIVATE provides actionable tips, tricks, and advice that event marketers can put into practice immediately. Seth emphasized the need to “de-industrialize” and make events unforgettable.

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Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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EventMB

AUGUST 26, 2021

Cvent’s event marketing and management platform is getting a makeover designed to streamline and simplify the planning process. Cvent is rolling out what it is currently referring to as a “new experience” for users of its event management platform. Here is our review. What Is It?

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Event Marketing Management Marketing Event Management 184

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Event Marketing Marketing B2B Social Media 139

Eventmobi

MARCH 6, 2024

With so many tasks on your plate, how can you ensure everything gets done while still creating an immersive, engaging event experience? The best event management software will act as your partner throughout the event management process. We’ll cover: What Is Event Management Software?

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Event Management 2024 Management Trade Shows 195

SpotMe Blog

MAY 24, 2021

Read on to discover the differences between event planning and management software, how to best choose and use them, and the top tools you should start using right now. Event Planning Software vs. Event Management Software: What’s the Difference? Event planners focus on the big picture, including: Goals.

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Event Management Event Planning Management Event Planning Tools 244

SpotMe Blog

JULY 13, 2023

Managing marketing events takes a lot of time, effort, and money. Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. And we’re delighted to announce that SpotMe has been named a Market Leader.

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2023 Event Management Marketing Management 130

IMG

AUGUST 14, 2023

Los Angeles, August 15, 2023 – Innovate Marketing Group, Inc. This recognition highlights Innovate Marketing Group’s exceptional performance, innovation, and commitment to delivering unparalleled event management services to its clients. The Inc. is proud to announce its inclusion in the prestigious Inc.

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Marketing 2014 2023 Banking 195

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Event Marketing Marketing Social Media Fashion 62

Attendease

APRIL 24, 2023

Finding the right strategic event management software can be an overwhelming and challenging task. But with an ever-present demand for innovative event experiences, the consequences of choosing the wrong platform can make events more complicated and demotivate your team (womp-womp). Why do a needs assessment?

Event Management 195

Event Management Management Contracts Events 195

Attendease

JUNE 20, 2023

But let’s face it, even superheroes need a sidekick like a good corporate event technology. Picture this: an event management tool that’s not only super powerful, but also easy to use. For example, let’s start with event landing pages. That said, event marketing comes with its challenges.

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Corporate Events Event Technology Technology Speakers 317

Attendease

JANUARY 2, 2020

In order to increase awareness of your events and boost ticket sales, it’s important to invest time and effort into social media marketing. Today we will cover how to use Facebook, Twitter, Instagram and TikTok to promote your events in the new year. How to Promote an Event on Facebook. With over 1.2

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Social Media 2020 Events Event Management 347

Attendease

SEPTEMBER 9, 2024

Traditionally, event planners have had to rely on a disjointed mix of tools and workflows to get it all done—using email for communication and registration, Excel to manage schedules, PowerPoint for promo materials, and more. Enter all-in-one event management software.

Event Planning 284

Event Planning Speakers Event Management Management 284

SpotMe Blog

MARCH 23, 2023

Put the ever-evolving event tech landscape on top of all that and it sure does make choosing the right event management technology more complex than ever. That’s why Forrester has released The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Keen to get into the details?

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Attendease

JANUARY 13, 2020

According to a survey of B2B marketers, 83% of event marketers prioritize lead quality over quantity - which has been an increasing trend every year. Pre-Event Campaign. Go beyond the generic ‘We look forward to seeing you’ message and grab the attention of attendees with a buzz-worthy campaign before the event.

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Attendease

FEBRUARY 29, 2024

While you can hardly wait for the day to come, you know there’s still a lot to get done in the meantime—from locking down the perfect venue to developing attention-grabbing marketing materials that drive registrations. Effectively engaging your event team ensures they maintain the focus and motivation they need to excel in their roles.

Social Media 381

Social Media Sustainability Sponsorships Management 381

EventMB

MAY 2, 2023

Skift Take: As the booming event industry struggles with labor shortages, new commission automation technology is arriving just in time for savvy planners to make more money with less work. Onyx CenterSource Read the Complete Story On Skift Meetings

Event Marketing 158

Event Marketing Marketing Technology Events 158

Attendease

AUGUST 25, 2023

When done right, a great event website can really help hype up your event, turning a casual browser into a committed and loyal attendee! However, creating and publishing event websites has historically been a challenge for marketers—especially ones without an army of developers and designers at their disposal.

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Speakers Event Management Sponsorships Management 370

Attendease

FEBRUARY 20, 2019

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. A Look Back at My 2016 Predictions.

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2019 Event Planning 2016 2018 375

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020.

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2020 Social Media B2B B2C 293

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

SpotMe Blog

JUNE 28, 2023

Thanks to this robust native integration , Swoogo and SpotMe are revolutionizing the workflow for event organizers, enhancing efficiency, and offering unprecedented control over their events. This makes SpotMe one of the most comprehensive event management and engagement solutions built for enterprise around the world.

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Event Management Management Event Apps 2015 147

EventMB

FEBRUARY 13, 2023

Skift Take: Generative AI is set to revolutionize event marketing. This native integration with event management platform InEvent is the next step towards AI-written copy becoming commonplace across business events. Miguel Neves Read the Complete Story On Skift Meetings

Event Technology 223

Event Technology Technology Event Marketing Marketing 223

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

Marketing 195

Marketing Sponsorships Speakers Events 195

Eventmobi

JANUARY 7, 2025

But they only succeed if you get your target audience through the door, making effective event marketing particularly emailcrucial to your success. From your event announcement to event day, your organization can use this powerful tool to build anticipation and secure the registrations you need for success.

Social Media 195

Social Media 2014 Entertainment Marketing 195

Attendease

FEBRUARY 4, 2020

Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. Finding Event Sponsors.

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Sponsorships B2C Financial Event Ideas 312

Attendease

AUGUST 6, 2024

Whether you’re a seasoned event planner or tackling your first fundraiser, this blog post will guide you through 10 easy-to-follow steps to ensure your next fundraising event is a resounding success. Utilize relevant hashtags to increase your event’s visibility and reach a broader audience.

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Social Media Sponsorships Retail Venues 370

Picatic by Eventbrite

JUNE 24, 2022

Eventbrite’s Events Industry Report is designed to keep event creators like you informed about the evolving landscape of the events industry. Read on for expert industry insights, event marketing tips, Eventbrite trends, and more. Eventbrite Tips & Tricks The dawn of “Hot Event Summer” is here!

Event Marketing 278

Event Marketing Events Marketing Event Planning 278

SpotMe Blog

JUNE 28, 2023

You’ve tried social media, content marketing, and networking. But have you tried webinar marketing? Because it seems no other digital marketing strategies can match the level of personalized content, immediate feedback, and a sense of community that webinars bring. What is webinar marketing? Wide reach. Nurture leads.

Marketing 147

Marketing Social Media Education Technology 147

Picatic by Eventbrite

JUNE 24, 2022

Eventbrite’s Events Industry Report is designed to keep event creators like you informed about the evolving landscape of the events industry. Read on for expert industry insights, event marketing tips, Eventbrite trends, and more. Eventbrite Tips & Tricks The dawn of “Hot Event Summer” is here!

Event Marketing 278

Event Marketing Events Marketing Event Planning 278

Attendease

NOVEMBER 1, 2022

While there are many new players focusing primarily on virtual events delivery, there is a lack of platforms that also have foundational event design and planning functionality that allows for the flexibility and scalability of multi event management, regardless of event type.

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Management Speakers Event Technology Meetings 368

Event Industry News

MAY 23, 2024

Event Industry News | Event Tech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. You would work closely with our Sales & Marketing […]

Marketing 129

Marketing Management Sponsorships Sustainability 129

EventMB

JULY 22, 2022

Skift Take: In this episode of the Event Manager Podcast we’re joined by Eric Holmen, CEO of Splash. We discuss the true value of smaller events, in particular event marketing and the importance of small scale meetings for business. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

Event Marketing 204

Event Marketing Event Management Events Marketing 204

Attendease

FEBRUARY 20, 2024

Prioritize strategic planning and execution Once you’ve defined clear objectives, the next step is developing an in-depth event strategy and plan that aligns with organizational goals. This includes considering your internal resources (budget, stakeholders, event management software) and external resources (sponsors, vendors, partners).

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Corporate Events Food and Beverage Social Media Event Management 195

Attendease

AUGUST 30, 2023

To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media.

Social Media 382

Social Media Marketing Events Venues 382

Eventscase Blog

MARCH 6, 2024

GMT, Eventscase held a webinar on artificial intelligence (AI) and how it relates to event management. María Pérez, Head of Project Management at Eventscase, was then introduced to the stage. María then bade goodbye, expressing hopes that the insights shared would aid event managers in leveraging AI effectively.

Event Management 98

Event Management Management Education Global Events 98

Attendease

DECEMBER 23, 2019

What does 2020 hold for the events industry? With rapid innovation and global sharing of ideas entrenched in technology – event managers are not any more afraid of applying new methods in order to find their perfect blueprint for an event. Below are the top 9 event trends that will shape 2020. Post-event parties.

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2020 Event Apps Social Media Travel 243