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Tight deadlines and endless checklists no longer cause experienced corporate eventmanagers to panic. Still, it’s important to understand that by reducing your workload with a strong online system for eventmanagement, you have the opportunity to make a corporate meeting even more brilliant. Accelerating onsite processes.
“We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement. See also: Tech Mergers Could Simplify Virtual Meeting Management.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. The response to the event, which they named EventTech Live , was surprising.
Corporate eventmarketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.
And while there’s no way to fully eliminate the work required to produce a successful event, you can make things easier on yourself by choosing technology tools that allow you to automate repetitive or manual eventmanagement tasks. Take your event’s website. Modern event technology has changed all of this.
London and New York-based eventtech company Glisser raised $4.9 Australian eventsmanagement software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. Glisser Raises $4.9M in Private Equity Funding. May 17, 2022. March 29, 2022.
But recent years have seen an increasing number of eventmanagement applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking. CadmiumCD –a meeting room scheduling, resource management system and event logistic management platform.
Choosing the right eventmanagement software can revolutionize your processes for putting on successful, highly profitable events. The trick is asking the right questions to find the best event planning software for your company’s needs. Scheduling and speaker management. Eventmarketing automation.
Eventmarketers were among some of the earliest adopters of AI but the scope was initially limited to back of house functions like developing creative concepts, streamlining operational processes and generating RFP responses. And these are just some of the powerful ways AI is driving engagement and ROI at events.
Read on to discover the differences between event planning and management software, how to best choose and use them, and the top tools you should start using right now. Event Planning Software vs. EventManagement Software: What’s the Difference? Event planners focus on the big picture, including: Goals.
With so many tasks on your plate, how can you ensure everything gets done while still creating an immersive, engaging event experience? The best eventmanagement software will act as your partner throughout the eventmanagement process. We’ll cover: What Is EventManagement Software?
It all comes down to the eventmarketing strategies behind them! A strong eventmarketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.
The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Eventmarketing plan definition & examples. What is an eventmarketing plan? Why d o you need an eventmarketing plan?
As technology continues to advance, this guide is designed to connect you with the latest tools, trends, and providers in event technology. Whether you’re an event organiser, supplier, or venue, this guide is packed with essential insights and resources for building memorable, innovative, and efficient events.
According to Event MB , 85% of event planners use event registration software, 61% use eventmarketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.
Finding the right strategic eventmanagement software can be an overwhelming and challenging task. But with an ever-present demand for innovative event experiences, the consequences of choosing the wrong platform can make events more complicated and demotivate your team (womp-womp). Why do a needs assessment?
Put the ever-evolving eventtech landscape on top of all that and it sure does make choosing the right eventmanagement technology more complex than ever. That’s why Forrester has released The Forrester Wave : B2B EventManagement Technology, Q1 2023 report. Keen to get into the details?
Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of eventmanagement is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. Credibility.
To ensure a smooth event is achieved, companies can’t just hope and pray for things to go right, they need certainty. With the landscape of future events changing rapidly, hybrid eventmanagement companies are ensuring organizations keep pace with innovative designs and futuristic event strategies. Caledonia, WI.
While technology can help simplify the eventmanagement process, having isolated tools that don’t communicate between each other can make the work more difficult, instead of helping. Before your event. PROJECT MANAGEMENT. Eventmanagement is not a one-person job. EVENTMANAGEMENT.
While planning killer events is becoming increasingly more difficult and complicated, plenty of new tools are constantly arriving in the eventmanagementmarket that can keep you on track and make your working life less chaotic. 8 Essential EventManagement Tools for Every Event Planner. Accounting.
In todays fast-paced, tech-savvy world, simplicity is the cornerstone of successful event planning. For busy organizers, i ntegrating registration with your app – via an EventMarketing Website – is an effective way to streamline the planning process. Heres why its invaluable: 1.
The events industry has been behind some of the most innovative tech conferences in the past decade. Needless to say, 2020 is set to be another bar-raising year for eventmanagement professionals. Here’s a complete round-up of the ten best eventtech conferences that you should be excited for in 2020.
You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. A Look Back at My 2016 Predictions.
Starting as an event coordinator in the health care sector, Sara Gorlick discovered an unexpected passion for planning events and conferences. Now, almost 20 years later, Gorlick is vp-events at Rakuten, where she has worked for 14 years.
EventTech Live (ETL) and Silent Seminars are thrilled to announce the continuation of their longstanding partnership for a ninth consecutive year, bringing unparalleled audio experiences to the 2024 edition.
Traditionally, event planners have had to rely on a disjointed mix of tools and workflows to get it all done—using email for communication and registration, Excel to manage schedules, PowerPoint for promo materials, and more. Enter all-in-one eventmanagement software.
Thanks to this robust native integration , Swoogo and SpotMe are revolutionizing the workflow for event organizers, enhancing efficiency, and offering unprecedented control over their events. This makes SpotMe one of the most comprehensive eventmanagement and engagement solutions built for enterprise around the world.
We’re thrilled to share that Evessio has been named “Best EventManagement Platform” at the Event Technology Awards 2024! This incredible recognition means so much to us, especially in such a competitive category judged by some of the most respected leaders in the events industry.
Event content creator, First Sight Media, has accomplished a content production feat at the recent co-located trade shows, EventTech Live and Event Sustainability Live, held at ExCeL London, 20-21 November. This included over 80 sessions recorded […]
Research In Action has released the Vendor Selection Matrix Report – MarketingEventManagement: The Top Global Vendors 2023. It is designed to help enterprise decision-makers like you find the right marketingeventmanagement technology to ensure you achieve your business goals.
Here is a comprehensive guide for event professionals as they gear up for what could be the busiest year of their lives. Planning the Event. Eventmanagers must set a clear schedule prioritizing each step of the event. EventManagement Software. Eventmarketing automation. Conclusion.
At Jomablue, we empower event professionals to deliver seamless, impactful experiences through our end-to-end event technology platform. From pre-event setup, to onsite engagement, and post-event analysis, Jomablue’s tools cover every stage of the event journey.
Skift Take: As the booming event industry struggles with labor shortages, new commission automation technology is arriving just in time for savvy planners to make more money with less work. Onyx CenterSource Read the Complete Story On Skift Meetings
Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of eventtech mergers to come in 2021 according to eventtech experts. The two had partnered in years past on an eventmanagement product and the merger was billed as an end-to-end solution.
“Omnichannel marketing campaigns using three or more channels in any one campaign earned a 287% higher purchase rate than those using a single-channel campaign.” ( Omnisend ) . So, just think about how powerful an omnichannel event strategy could be. Eventmarketers have realized this.
1 conference for creators of the brand experience immersed a global audience of b-to-b and b-to-c marketers, trade show organizers, agency executives, meeting planners, event strategists and tech specialists in hands-on workshops, creative group work, panel sessions, booth exhibits and a festival-themed Ex Awards ceremony.
The events industry is evolving rapidly and as we enter 2025, event registration technology continues to play a vital role in creating smooth, attendee-focused, in-person experiences. In this article, well explore the latest trends, challenges, and benefits of event registration technology. In fact, 80.4%
If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore eventmarketing strategies and examples—and our best practices for creating a successful eventmarketing plan. Marketing it, getting people excited and getting them to attend is a whole other quest.
When I set out to write this blog post on eventtech, my mind was living in the “during” phase of the event life cycle. Think virtual event spaces, live streaming, virtual reality…all of which are obvious hot topics and play a huge role in the direction of the events industry. Client portals.
Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in eventmarketing.
Find out how GDPR enforcement is going to revolutionize the world of event planning and which measures eventmarketers should take right now to comply with this new legal framework. What eventmanagers should know about GDPR. Eventmarketing under GDPR. Where do you host data?
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