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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Johnson has achieved an ISO 20121 Certification for sustainable event management, the first entity in the company’s global network to do. Company Updates George P.

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5 Ways to Streamline Your Corporate Event Planning

Attendease

Corporate event planning is notoriously labor-intensive, with planners often reinventing the wheel for each new event. Yet, putting on a seamless, branded event experience is essential for driving sales, cultivating relationships, and elevating your company’s profile. What is Corporate Event Planning?

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How to Plan a Successful Trade Show: 10 Key Elements

Attendease

Trade shows are a golden opportunity for companies to shine. With 84% of attendees holding buying power (according to Exhibitor Online), these events help exhibitors generate leads, drive sales, and put their solutions directly in front of their target audience. For hosts, a knockout trade show is an A+ marketing move.

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How to Plan a Successful Trade Show: 10 Key Elements

Attendease

Trade shows are a golden opportunity for companies to shine. With 84% of attendees holding buying power (according to Exhibitor Online), these events help exhibitors generate leads, drive sales, and put their solutions directly in front of their target audience. For hosts, a knockout trade show is an A+ marketing move.

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Debunking the Myth of All-in-One Event Management Software with Lindsay Martin-Bilbrey

Attendease

We recently spoke to Lindsay Martin-Bilbrey, CEO at Nifty Method , about the concept of all-in-one event management software, why this concept is flawed, and what approach can tech providers and event planners take. The event management platform is really just one of the things in the grand scheme of planning the actual event.

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14 Must-Know Trade Show Booth Ideas That Will Help You Drive More Foot Traffic

Eventmobi

If you’re an exhibitor at an upcoming trade show, congratulations! In this article, we provide 14 trade show booth ideas and tips for everything from selecting the perfect booth location and decorating your booth to attracting a crowd and building goodwill for your brand. What Are the Benefits of a Trade Show Booth?

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Trade Show & Exhibition Planning Guide

GEVME

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Planning a trade show may be the greatest experience in an event organiser’s career.