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Data Marketing for Events: Creating a Holistic Strategy

Attendease

In order to measure if your event planning efforts are driving the desired results, including high engagement levels, meeting registration goals, and building relationships, you may have considered incorporating data into your marketing strategy. Instead, effective data marketing takes place before, during, and after a given event.

Marketing 369
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Choosing the Right Event Management Software: Questions for Marketing and Project Managers

Attendease

As a project coordinator or marketing manager, you’ve likely been tasked with planning company and product events —even though event planning isn’t a core function of your role. Choosing the right event management software can revolutionize your processes for putting on successful, highly profitable events.

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How to Convince Your Boss That it’s Time to Upgrade Your Event Management System

Attendease

Many organizations start managing their events using multiple tools that fulfill very specific needs. For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. When you have outgrown your current technology.

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NPK Productions unveils bold new vision for event management, elevating experiential activations for brands and agencies 

Prestige Events Magazine

Thats what great experiential marketing is all about. Experiential leadGina Bolgershared, People dont remember what they see – they remember how it made them feel. With decades of collective know-how, we bring the perfect mix of collaboration, craftsmanship, and fearless creativity to make brands shine and audiences rave.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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5 Ways to Make Your Event Marketing Plans More Effective

Eventmobi

Having great event management software and practices in place is key to making these occasions a success—but so is attracting the right attendees. To reach potential event participants, get them to your registration page, and inspire them to attend, you’ll need a compelling digital marketing strategy. Let’s begin!

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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. With COVID restrictions a thing of the past, event organizers may still find that the virtual or hybrid approach is worth considering.