This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why EventSponsorships Are Valuable. Credibility.
A sneak preview of the upcoming 23 rd annual Experiential Marketing Summit in Las Vegas Theres only one place where professionals who are all in on eventmarketing, all the time, come together as one community to forge new connections and new perspectives on an ever-evolving industryand thats EMS.
EventSponsorship Package Basics. Sponsors are a crucial source of revenue for events, so make sure that you are able to offer competitive and valuable eventsponsorship package options. The two most common ways to approach building eventsponsorship packages are: . 1) The Tiered Sponsorship Model.
EventSponsorship Package Basics. Sponsors are a crucial source of revenue for events, so make sure that you are able to offer competitive and valuable eventsponsorship package options. The two most common ways to approach building eventsponsorship packages are: . 1) The Tiered Sponsorship Model.
Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. Duncan offered insights on embracing the metaverse, and shared lessons learned on taking a hybrid approach to P&G’s Tokyo Olympics sponsorship. “We
I think that the traditional eventsponsorship package can transcend now into a different offering using technology,” he says. Ultimately, though, the ground around eventtech is shifting—just like our mindset of what makes a good annual meeting. Or so they thought!) And our tactics should likely shift to reflect that.
There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era EventMarketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.
Despite its importance, however, new research has found that only 48% of event planners see themselves as tech-savvy. The stats also show found that as well as limited tech skills, 75% of event planners struggle to keep up with new trends and offerings in the market. 2 How to Collect Valuable Data from Events.
Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.
Interested in learning how lead capture will help your exhibitors scale up their event ROI? Book a demo with one of our eventtech experts today! The way you package and price your sponsorship offers can make an enormous difference in how successful you are at drawing the right businesses.
While your event goals and objectives will remain the same, you’ll need new tools and tactics to achieve them. In a virtual format, your eventtech will take center stage. Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose.
Eventsponsorship ROI metrics Sponsorships are a cornerstone of successful events, providing additional financial or in-kind resourcing that means more programming, activities, and connections for your attendees. And that’s where knowing how to measure eventsponsorship ROI is crucial. But if you made $6000?
Event Industry News | EventTech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. You would work closely with our Sales & Marketing […]
Based in Boston, Massachusetts, Devin Cleary is the VP of global events at award-winning digital platform Bizzabo – multiple-winner of the EventTech Awards ’ coveted People’s Choice gong. Cleary also looks at in-person sponsorships and how the eventmarketing landscape has changed over the longer term – from 2010 on.
A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? You can also establish yourself as a thought leader with these events.
FFAIR, the award-winning exhibitor and sponsorship management platform, has capped off an outstanding financial year by achieving a milestone of 150% annual recurring revenue (ARR) growth. This significant achievement underscores FFAIRs rapid expansion and increasing adoption across the global events industry.
InEvent, a leading event management software solutions provider, is proud to announce its sponsorship of a stage at EventTech Live (ETL) Las Vegas, scheduled for May 1st and 2nd, 2024. This sponsorship underscores InEvent’s commitment to fostering innovation and excellence within the event technology industry.
According to research by Event Manager Blog , event planners listed event websites and event registration sites as the third and fourth most effective tools, respectively, for eventmarketing (behind social media and email marketing).
It will allow organisers of large-scale events to monitor attendance. CEO, Chris Newlands, told Event Industry News: “Spelfie aims to positively disrupt the $144 billion eventsmarketing and sponsorship industry, allowing brands to increase revenues by driving event attendees, influencers and their traffic directly to the brands’ websites.
Event planning terms are nothing new. But throw in eventtech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. Eventmarketers use it to communicate with and track communication with event participants. . Event planning terms: D.
Throughout the 70 pages, you’ll be able to find information on engagement, sponsorships, entertainment, budgeting, and more. Armed with this virtual event guide , you won’t feel the need to search for anything related to the topic in the near future. ? Back To The Basics: Storytelling For Virtual Events.
Choose 2 Rent is thrilled to announce our sponsorship and exhibit at EventTech Live Las Vegas, taking place at The Expo at World Market Center Las Vegas on April 26 & 27, 2023. As a leading provider of registration equipment, we are excited to be Equipment Rental Partner at the event and showcase our […]
Founded in 2013, focused on providing the latest event technology for onsite registration, Choose 2 Rent is EventTech Live (ETL) headline sponsor in a year where both celebrate their 10th anniversary.
How you will market your event . What virtual event platform options may best serve your needs. How you will recruit your speakers, sponsorships, and partnerships. As you plan, remember: you’re organizing an onsite event and an online event. Eventtech. Hybrid event platform. Networking.
Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. First, estimate the cost of your event. Then, using this information, establish an event budget. Also, think about sponsorships. Acquire event technology. Secure sponsorships.
Tag Digital is an eventmarketing agency, suppporting the world’s leading event organisers reach their goals and overcome their digital challenges, from generating ticket sales and exhibitor leads to building new data and digital sponsorship.
Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique eventmarketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. The same goes for other event partners.
Sponsorships are critical to the success of association events, especially within healthcare. But according to The State of EventSponsorship in 2018 , a majority of event planners are struggling to secure sponsors. Read the webinar recap below for 10 ideas to unlock sponsorship revenue through event technology.
We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and eventmarketing needs. For more information, check out our event resources home. EventTech Assessment : Do you have what it takes to plan successful events?
Revenue, in turn, is directly proportional to the success of your event, assuming all else goes well. This simply means platforms such as offline event management and online channels like an event planning app , need to cater to making a fantastic eventsponsorship package. The A La Carte Sponsorship Model.
In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.
You can also track user journeys, move data across your tech stack using hundreds of integrations, download chat logs and transcripts, and share custom reports with sponsors and partners. Want to learn more about how vFairs works? Drop by booth 1300 in Zone 1 for a walkthrough of our solutions! SPONSORED CONTENT.
Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Your event has a long lifecycle, and numerous opportunities to generate dollars. Uncover valuable ways to tap all your touchpoints at every stage of the event to sell sponsors.
Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Your event has a long lifecycle, and numerous opportunities to generate dollars. Uncover valuable ways to tap all your touchpoints at every stage of the event to sell sponsors.
It is of course down to you as the event planner to decide what sponsorship options you will offer. Many planners offer sponsorship packages. Packages are relatively easy for event planners to sell. Related read: 7 key steps to successful eventsponsorship. 2) Customize Your Offer . They need options.
Well, that’s why we came out with a graphic guide to show you exactly how to promote your virtual event! ? How to Measure EventMarketing Success. The Ultimate EventMarketing Plan: A Six-Step System. ?? Did you know Endless can help convert your in-person event into a virtual one? ( Upcoming events.
With us, you get everything you could possibly want from a live event: pre-eventmarketing, bespoke 3D venue designs, live streaming, data tracking, sponsorship, and more. Engagement is at the heart of every vFairs event. vFairs is also recognized for its hands-on customer support.
Venue Expenses (rent, furnishings like chairs, tables and so on, tech part for the venue, license permissions, contracts, Badges and Ids for the staff). ? Marketing budgeting i.e. how much to spend on promotion, flyers, posters, banners, standees, advertisements, and so on. ? Putting up event posters and hoardings. ?
Known for telling it like it is when talking about how technology is impacting the industry, in this issue of “What’s In Your EventTech Stack” he explains why planners are struggling with tech adoption, talks about his dream eventtech stack, and offers tips and tricks galore. Build your dream eventtech stack.
Sponsorships are key to your event. With a great sponsorship strategy , you can impact event success. When it comes down to it, sponsorships are mutually beneficial. You have to think ‘what’s in it for them’ when building sponsorship packages. Tune-up your eventsponsorships. R egister now.
This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be eventtech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. Robyn Davis : Master of trade shows.
Traditionally, marketing agencies manage client’s promotion, advertising, and company branding. Marketing agencies that are more full-service benefit from managing client events. Marketing agencies who do host events often utilize a third-party, like an event planning agency, to help them fulfill client deliverables.
MarketingEventmarketing is what turns your carefully cultivated brand into a tool. Through your design, messaging, visuals, and partnerships, you go to market and start driving registrations. Using EventTech as a Brand Activation Tool Your eventtech is at the center of your attendee experience.
Veteran association and business eventsmarketer Carolyn Clark has joined the DAHLIA+ Agency as leader of the agency’s growing portfolio of digital marketing services. We have the same goal – to partner with brands whether it be an event, a tech company, a planner, on how to up the experience, tell the story, and pivot.”.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content