Event Marketer

DECEMBER 17, 2024

Theres also a greater need for staffers who are able to take on cross-functional positions, like handling both client services and event production under one role. And then theres the ever-increasing need for professionals who have a firm grasp on event technology and platform integration. Want to contribute a column?

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2025 2024 Contracts Sustainability 264

Eventmobi

JANUARY 7, 2025

Cat Davidson is the Director of Customer Experience at EventMobi, bringing over a decade of hands-on expertise in event technology and planner success. Whether youre running a members-only workshop or hosting a conference, events are a core part of your outreach strategy.

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Social Media 2014 Entertainment Marketing 195

Event Industry News

MARCH 27, 2025

Powering Unforgettable Event Experiences At Fenix Event Technology, we specialise in delivering cutting-edge AV, production, and technical solutions for live events of all sizes. Why Choose Fenix?

Event Technology 59

Event Technology Technology Events Conference 59

Event Marketer

JANUARY 21, 2025

While Este Lauder plans to dominate the multibillion-dollar global home fragrance industry with Soliqaire, wed wager that event marketers wont be far behind on leveraging the tool in their multisensory experiences. Blockers and Unfair Canada Pop-ups The post The Brief: Ice Festivals and Big Rings appeared first on Event Marketer.

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2025 Banking Tech 2024 290

Event Industry News

MARCH 13, 2025

Jonas Event Technology (JET), a leading provider of event registration services and technology, is proud to announce the appointment of Sarah Cox as its new Managing Director. With eight years in senior roles at Noble Events […]

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Event Technology Technology Management Events 64

Event Industry News

NOVEMBER 29, 2024

We’re thrilled to share that Evessio has been named “Best Event Management Platform” at the Event Technology Awards 2024! This incredible recognition means so much to us, especially in such a competitive category judged by some of the most respected leaders in the events industry.

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Event Marketer

DECEMBER 13, 2023

From dazzling takeovers and tours to live-wired exhibits and stage presentations, the winning programs represent outstanding use of experience design and innovative event technology across a wide variety of consumer-targeted and business-to-business event formats. Congratulations to all of the winners.

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Eventmobi

JANUARY 15, 2025

Cat Davidson is the Director of Customer Experience at EventMobi, bringing over a decade of hands-on expertise in event technology and planner success. Now that you have inspiration, its time to launch your own event gifting program! To get the most value from your program, market your offerings extensively.

Corporate Events 195

Corporate Events Sports 2014 Events 195

Event Marketer

MARCH 31, 2025

More From The Brief: The Brief: FBI Raids and a 29Rooms Revival The Brief: Glam-ergency Boxes and Pretzelria Services The post The Brief: Personalized Poetry and Designer Dogwear appeared first on Event Marketer.

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2027 Retail Social Media Marketing 243

Event Marketer

FEBRUARY 24, 2025

Event marketers were among some of the earliest adopters of AI but the scope was initially limited to back of house functions like developing creative concepts, streamlining operational processes and generating RFP responses. The post AI-driven Experiences appeared first on Event Marketer. And thats just the beginning.

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2025 Social Media Event Marketing Event Apps 147

Attendease

NOVEMBER 1, 2022

Whether some events may have gone completely virtual or are fully back to in-person, the common trend is that the event portfolio as whole is more diverse now with some meetings and events being hosted virtually, in-person, or hybrid – depending on the objectives in mind.

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Management Speakers Event Technology Meetings 368

EventMB

SEPTEMBER 4, 2024

Skift Take: Cvent has acquired event marketing technology company Splash, the event technology giant’s fourth acquisition this year. Andrea Doyle and Miguel Neves Read the Complete Story On Skift Meetings

Event Technology 194

Event Technology Technology Event Marketing Marketing 194

Guidebook

DECEMBER 31, 2024

In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% Real-Time Data and Flexibility Real-time data is one of the strongest advantages of event technology.

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Tech 2030 Technology 2025 78

Event Marketer

JANUARY 24, 2022

As the third year of a volatile pandemic unfolds, virtual events will again be an invaluable resource for the many brands that rely on experiences to drive their business forward. The post Virtual Event Roundup: 12 Programs That Conquered Zoom Fatigue appeared first on Event Marketer.

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Event Industry News

NOVEMBER 20, 2024

As technology continues to advance, this guide is designed to connect you with the latest tools, trends, and providers in event technology. Whether you’re an event organiser, supplier, or venue, this guide is packed with essential insights and resources for building memorable, innovative, and efficient events.

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2025 Event Tech Tech Event Technology 122

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. More on Event Technology: Extreme Personalization: 10 Ideas to Customize Engagement for Attendees.

Tech 363

Tech Food and Beverage Retail Technology 363

Guidebook

NOVEMBER 22, 2024

We have listened to our customers’ repeated demands to build integrated event registration capabilities, and we are proud that you all trust us to do so. In early 2025, Guidebook will be ready to support your events from start to finish. And all of them, naturally, compliment our Event Experience App perfectly.

Event Apps 78

Event Apps Event Management Management 2025 78

Event Marketer

MAY 5, 2022

Closing out the keynote roster was Phil Duncan, global design officer at Procter & Gamble , who sat down for a fireside chat with Event Marketer group editor and publisher Jessica Heasley during the final networking lunch. Mark your calendars for the 2023 Experiential Marketing Summit, May 9-11, at Caesars Palace Las Vegas.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

Event Marketer

JANUARY 12, 2022

Presenting 150 experiential marketing case studies of excellence. After everything the industry has been through, it was more important than ever to celebrate the incredible achievements (and yes, pivots) made by event marketers in the wake of the pandemic. Here’s to a new chapter of smarter, stronger event marketing. .

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2021 Event Marketing Technology Marketing 317

Event Marketer

MAY 11, 2023

The editors of Event Marketer announce the winners of the 2023 Ex Awards, the world’s oldest and most prestigious recognition program for event and experiential marketing. Victors were crowned at a “Let’s Glow”-themed gala held during the Experiential Marketing Summit in Las Vegas, May 9-11.

2023 312

2023 Event Marketing Marketing Events 312

Attendease

JANUARY 6, 2023

Whether you provide a directory hall where attendees can browse the profile or fellow event-goers, or connect directly with sponsors and exhibitors to book one-on-one meetings can go a long way. Give power to the people and let them select those they’d like to connect with and book their meetings using online event technology.

Corporate Events 360

Corporate Events Sponsorships Speakers Events 360

Event Industry News

NOVEMBER 8, 2024

At Jomablue, we empower event professionals to deliver seamless, impactful experiences through our end-to-end event technology platform. From pre-event setup, to onsite engagement, and post-event analysis, Jomablue’s tools cover every stage of the event journey.

Event Tech 103

Event Tech Tech 2024 Event Technology 103

Smart Meetings

AUGUST 30, 2024

The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like event technology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists.

Meetings 233

Meetings Insurance Financial Contracts 233

Guidebook

JANUARY 3, 2025

Why Event Registration Technology Matters Today In-person events are back, big time! of event organizers say in-person events are the most impactful marketing channel available. However, according to the State of Event Marketing 2024 report, 78.5% In fact, 80.4%

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2025 Technology Event Apps Tech 78

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Event Industry News

FEBRUARY 11, 2025

Event organisers must do more to measure the impact of live translation services. This is one of the key findings from independent research commissioned by multilingual event technology and services provider, Interprefy.

Event Technology 59

Event Technology Event Marketing Technology Events 59

Event Marketer

APRIL 14, 2023

While most event professionals (86%) say they’re not actively using the technology at present, 75% say they believe AI will change the course of events. Look out for our next survey in April.)

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Event Marketing Technology Marketing Events 278

Event Marketer

FEBRUARY 7, 2022

The brand’s presence at the tentpole event has evolved from a tiny footprint located next to an e-cigarette booth in a small corner of the Las Vegas Convention Center, to a large, interactive space prominently positioned on the show floor. The post Five Ways Sleep Number Crushes Booth Engagement at CES appeared first on Event Marketer.

Trade Shows 331

Trade Shows Technology Tech Retail 331

Event Marketer

JULY 18, 2022

Honoring the best experiential and event marketing campaigns from Q2 2021 into Q2 2022, this year’s initiative spans 30 categories, including new recognitions for “Best B-to-B Roadshow or Regional Series” and “Best Multichannel Event Campaign,” all produced by the most innovative brands and agencies in the biz.

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2022 Sponsorships 2021 Sports 306

Event Marketer

APRIL 18, 2023

Automotive Trends: Gaming, AR and Theaters Drive Attendees to CES 2023’s Automotive Booths How Automotive Experiences are Catering to Shifting Consumer Trends The post Photo Tour: How 11 Brands Electrified the 2023 New York International Auto Show appeared first on Event Marketer.

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2023 Automotive Sustainability Event Marketing 321

Guidebook

DECEMBER 19, 2024

In todays fast-paced, tech-savvy world, simplicity is the cornerstone of successful event planning. For busy organizers, i ntegrating registration with your app – via an Event Marketing Website – is an effective way to streamline the planning process. Heres why this works for event organizers : 1.

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Event Planning Event Apps 2025 Tech 78

Event Marketer

AUGUST 9, 2024

We sat down with Webber to go behind the scenes on how Bloomberg Green Festival came together and find out about the event’s experiences, sustainability practices and learnings. Event Marketer: What were some of the sessions, panels and entertainment opportunities available over the four-day event?

Sustainability 296

Sustainability 2020 Speakers Trade Shows 296

Smart Meetings

APRIL 28, 2023

Curran caught attendees up on the tech trends heading for the events world and encouraged everyone to “crush the box” of what they were doing in 2019 and start over with agendas that reflect what people really want at an event today: human connection, new experiences and some white space to explore.

Meetings 257

Meetings Tech Event Tech Hotels 257

Event Marketer

OCTOBER 6, 2021

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EXPERIENCE DESIGN & TECHNOLOGY AWARDS.

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2021 2020 Entertainment Technology 325

Event Marketer

FEBRUARY 14, 2022

The post Sponsorship: When Sundance Went All-digital Again, Acura Was Prepared for the Pivot appeared first on Event Marketer. Acura’s debut film, a four-part anime series, was used as a storytelling tool that touted its passion for performance.

Sponsorships 331

Sponsorships 2022 2021 Marketing 331

EventMB

FEBRUARY 27, 2025

Skift Take: New research from Swoogo reveals that organizations have yet to fully integrate event technologies, hampering their ability to prove ROI for their meetings and events. Colette Edenborough Read the Complete Story On Skift Meetings

Event Technology 184

Event Technology Technology Events Meetings 184

Event Marketer

AUGUST 9, 2021

Drones, Robots and a Giant Anteater Deliver Surprises for FX’s ‘Dave’ Season Premiere appeared first on Event Marketer. Agency: Giant Spoon, Los Angeles. See the drops in action: The post Incoming!

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Marketing Event Marketing Events Event Technology 344